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Affiliate Success

Affiliate Interviews: Chris Bibey founder of SlotsJack.com

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Affiliate Success wit Chris from SlotsJack.com

In this weeks affiliate interview you can get to know Chris from SlotsJack.com, a fresh slots startup providing comprehensive and detailed guides on everything from planning a casino vacation to comparing games!

Name: Chris Bibey
Age: 34
Hometown: Pittsburgh, Pennsylvania
Living in: Pittsburgh
Favorite Food: Spaghetti
Must Read Book: The 4-Hour Workweek
Profession/Job title: Internet Marketing Consultant

GAV: Tell us a bit about yourself, we want to know who Chris Bibey really is, the person behind the SlotsJack startup. Where were you born? What was the main idea of developing this great online slots and casino platform?

Chris: In short, I was born in the United States and never had much of an interest in casino games until I turned 21. At that point, I took my first trip to Las Vegas. Within a matter of days, I realized that I wanted to be involved in the gaming industry in some way, shape, or form.
After working with several high level brands and affiliates for 5+ years, I decided to branch out on my own to create SlotsJack.com.

The main idea behind the site is simple:
• To provide high quality reviews of slot machine games and casinos. Before writing any piece of content, I see what else is out there. From there, I go above and beyond to ensure that the review provides greater depth and higher quality information.

GAV: Since there are thousands of websites in your niche out there, where do you think Slotsjack.com stands now?

Chris: Right now, SlotsJack is in its infancy. However, we have laid out a plan for robust growth over the next 12 months.
Most importantly, feedback from visitors has been great. They love the depth of the content and the honest approach.
As you know, there are thousands of websites that provide casino related content, however, a lot of it is short, full of fluff, and meant to do nothing more than drive conversions for affiliates. We take a different approach: the player always comes first. SlotsJack.com

GAV: What are the strong points of Slotsjack.com and what makes it stand out from the other websites/platforms?

Chris: There are several things that allow SlotsJack to stand out from the crowd:
• We make sure every review provides more information than what else is out there. So, if we’re writing a review and the top results show an average of 700 words, we’ll go much deeper by providing 1k+ words on the game or casino.
• Honesty! Let’s face it, not every slot machine is worth playing. We do our best to provide honest reviews, as that is what people want.

GAV: How did you start and what bumps did you have to overcome?

Chris: Due to my years of experience in the field, getting started was pretty simple. That being said, there are a few challenges in the way.
Primarily, competition is stiff in regards to generating search engine traffic. That being said, we’re doing what Google wants: providing nothing but high quality, targeted, unique advice.
With each passing month, SlotsJack traffic continues to grow, thanks to search engine rankings that continue to climb.

GAV: We have browsed your website and found some quality content. Are you writing it by yourself or you have a team writing for you? How many casino reviews do you have on your website?

Chris: This is a great question. Right now, I am the only person writing the content. And to be honest, things will probably stay this way for quite some time. For many years, I’ve been a writer, providing top brands in many spaces with high quality content. So, for this reason, I actually enjoy cranking out content on a daily basis.
Right now, there are about 200 pages on the site, which includes game reviews, casino reviews, and in-depth gaming guides.

GAV: Is it hard for you to keep the content fresh and relevant on your website, when a lot of fluff and nonsense appear on the Internet on a daily basis?

Chris: It really isn’t, to be honest. From our perspective, content is king. We know that this is the most important thing to our success, and that’s why I have no problem devoting the necessary amount of time to this task.
As noted earlier, there is a lot of fluff out there. This is why we review every piece of competing content before starting to write.

GAV: We are pretty sure that you receive messages from Affiliate Managers on a daily basis showcasing their best products. What are your thoughts on how Affiliate Manager-Affiliate relationships should be built?

Chris: Once again, it’s all about an open and honest relationship. Through my experience, as long as both parties are getting what they want, as long as both parties are on the same page from the start, things typically work out.

GAV: How do you see the future of the online casino and land based casino industry? For instance, will it become a truly global phenomenon?

Chris: This is a difficult question to answer, as a few key markets hold a lot of the power right now.
For example, will the United States legalize online gambling at some point in the near future? If so, I think we can expect an explosion in popularity.

GAV: Tell us one change that you want to see in the casino affiliate world?!

Chris: As you know, there are quite a few “shady” operations out there. I wish everyone would have a bit more respect for each other. This includes site operators, affiliates, and casinos.
If everyone worked together, as opposed to sometimes against one another, the industry would be much better off in the long run.

GAV: Do you have any advice that you would like to offer to newbies who are looking to venture into this great industry!?

Chris: My one bit of advice is this: find something you are passionate about and then start slow.
It’s easy to burn out in this space, as there is so much going on around you. There’s no reason to be in a big hurry. Sure, you want to generate revenue as quickly as possible, but it will come soon enough if you take the right approach.

GAV: Do you attend any iGaming or casino conferences? If so, which one is your favorite and what is your most fun experience?

Chris: To be honest, I haven’t attended any iGaming conferences in the past. I’ve spent some time at general affiliate conferences, with these always providing a great opportunity to connect with others.

GAV: What do you think the chances are for Eastern Europe on becoming a potential gaming hotspot in the future? Where do you think the region must improve upon?

Chris: In regards to the next gaming hotspot, I definitely think Eastern Europe is in position to succeed at a high level. As noted earlier, there are other regions, such as the US, that are also in position to take advantage of industry growth.

GAV: Do you have a favorite celebrity?

Chris: I’m not big into movies or anything like that, but I’ve been a huge Jim Carrey fan for many years.

GAV: Where would you like to travel in Eastern Europe?

Chris: Being that one of my clients is located in Bulgaria, I would love to spend some time there in the near future. In fact, it’s been on my radar for quite some time!

GAV: Where you wouldn’t want to travel in Eastern Europe?

Chris: To be honest, I’m the type who would try anything once when it comes to traveling. SO, for that reason, there is no region off limits!

GAV: What is your opinion about The Gambling Affiliate Voice (GamblingAffiliateVoice.com)?

Chris: I truly enjoy the type of content that is published on a regular basis, such as the news stories. This gives me the opportunity to stay current with the industry, without having to jump from one source to the next. Keep up the good work!

GAV: Thanks for your time and answers Chris, we  appreciate it, all the best to you and if you have any newsworthy updates feel free to contact us!

Affiliate Success

ReferOn Shortlisted with ‘Affiliate Program of the Year’ by Gambling Insider

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ReferOn Shortlisted with ‘Affiliate Program of the Year’ by Gambling Insider

 

ReferOn, a state-of-the-art affiliate program management system, was recognized alongside MioMedia affiliate program by the reputable Gambling Insider publication on the Affiliate Program of the Year 2024 shortlist.

The MioMedia affiliate program has seen significant growth over the past year, with first deposits up 190%, deposits up 76% and marketing spend up 147%. This growth in performance is due to transparent conditions and the attractiveness of brands such as MyEmpire, Neon54 and Slotspalace, known for their attractive gamification and design.

David Harris, B2B Affiliate Team Manager at ReferOn, noted the achievement: “Our partnership with MioMedia has played a significant role in their success. Thanks to ReferOn’s comprehensive analytics, we have enabled flexible affiliate models, which is one of the keys to growth.”

Helen Reginia, Head of Affiliates at MioMedia, commented on the nomination: “Implementing ReferOn into our processes has been a game changer. The platform has given us the tools to provide competitive commissions to our affiliates, ensuring a stable partnership based on trust, commitment and support.”

MioMedia plans to continue its growth and is preparing to launch new projects, which you can learn about at iGB Affiliate London 2024 from 6 to 8 August on stand E40. In turn, the Referon team will talk about upcoming technical innovations there, at the stand Q10.

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Affiliate Success

Golden Boomerang Awards 2024: Annual Global Traffic Tournament

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Golden Boomerang Awards 2024: Annual Global Traffic Tournament

 

Boomerang Partners launches the prestigious Golden Boomerang Awards 2024 traffic tournament for affiliates worldwide. The competition will be held on a special landing where participants can demonstrate their expertise in driving high-value traffic while contending for grand prizes

The Golden Boomerang Awards is the first tournament organized by Boomerang Partners to reward affiliates who drive high-quality traffic to its online gambling platforms. Running from February 14th to May 14th, 2024 this exclusive tournament offers affiliates a prime opportunity to showcase their traffic generation skills, with the potential to secure booming rewards, including cash prizes, VIP benefits, stylish merchandise, and real gold trophies.

The tournament welcomes both existing and new partners of Boomerang. The new partners must submit an online application and receive a unique ID instantly. This ID ensures transparent evaluation of the traffic driven and sets the stage for a merit-based competition, as the Golden Boomerang Awards emphasizes a performance-based scoring system focusing on the quality and volume of first-time deposits (FTDs). Showing points tally rather than raw FTDs — there’s a leaderboard to track and reward affiliates’ efforts with prizes. The tournament also includes a bi-weekly rewards system with prizes like sleek new MacBooks, Semrush Business subscriptions, Go Pro UAVs, and other hot rewards for hitting key traffic milestones — all incentivizing participant results.

Additionally to these rewards, the most active participants will also be spotlighted across special categories:

  • ‘Best Sportsbook Traffic 2024’, Awarded to the affiliate that drove the highest quality and volume of sportsbook traffic,
  • ‘Best Casino Traffic 2024’, Awarded to the affiliate that drove the highest quality and volume of casino traffic,
  • ‘Best Quality Traffic 2024’, Awarded for delivering overall exceptional quality traffic to Boomerang Partners’ brands,
  • ‘Rising Star 2024’, Honors a newer affiliate who showed outstanding growth and performance — overall four additional categories recognizing more winners with golden statuettes,
  • and much more.

The prize distribution will culminate with the three top golden statuettes: all finishers in the Golden Boomerang Awards tournament will each receive a lustrous, heavyweight Gold Boomerang statue — an industry representation of joining the top tier of affiliate marketing talent, — along with a VIP access pass to the glamorous invite-only Boomerang Awards Grand Ceremony!

As Boomerang Partners CEO Vitalii Prokofev notes, “Making balanced and fair rules in our tournament, we aim to measure an affiliate’s ability to bring value to any partner program effectively. The Golden Boomerang Award thus objectively recognizes those with true best-in-class traffic generation skills — a mark of top-tier affiliate talent. Winners of the Boomerang Award are revered as high-performance leaders, setting a standard for the industry.”

But the best part is reserved for last: the Golden Boomerang Awards on June 1st, 2024 will host the top 30 finalists — highest-performing participants based on tournament results — inviting them for an unforgettable Grand Ceremony experience in Cyprus. Beyond the glamorous accommodations, these VIPs can expect incredible networking with the industry’s best, a brilliant awards ceremony, an A-list entertainment lineup, and an afterparty with unbeatable presents and surprises, as well as many other activities before and after the main event. The invite-only grand finale promises to be the highlight of the year, celebrating the annual Golden Boomerang Awards tournament in a spectacular style.

The Golden Boomerang Awards 2024 intends to bring together world-class affiliates in a competitive yet collaborative setting that rewards driving quality traffic on an annual basis. The tournament signup opens on February 14th and continues past the finale on May 14th, 2024. While later registration is possible, joining earlier allows more time to drive traffic and boosts chances of success. Interested partners can join the exciting journey, demonstrate their expertise, and claim their share of rich rewards at GoldenBoomerangAwards.com

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Affiliate Success

Checkd Group and William Hill claim Marketing prize at iGB Affiliate Awards 2024

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Checkd Group and William Hill claim Marketing prize at iGB Affiliate Awards 2024

 

Checkd Group and William Hill took home the top prize in the Marketing Campaign of the Year category at last night’s iGB Affiliate Awards 2024.

The team picked up the award for the ‘No Tippy Tappy Football with Sam Allardyce’ video series, which has been a major hit across its 50 episodes with its high-profile guests presenting insight, opinions and anecdotes.

Star guests on the show have included Graeme Souness, Duncan Ferguson, Robbie Fowler, Karl Robinson and Simon Jordan, with the judges impressed by the way that the content reached an audience of over 26 million during the judging period.

Will Tyrrell, Director of UK Media at Checkd Group, said: “‘No Tippy Tappy Football with Sam Allardyce’ has been a big hit for audiences and William Hill alike and the formula of insightful chat and opinion has worked very well. It’s fantastic to gain recognition for our efforts once again and we look forward to taking the show forward to even greater heights in the future. “

The iGB Affiliate Awards celebrates the best innovations, successes and contributions from across the industry.

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