In this weeks affiliate success story you’ll get to know Chris Trenka, CEO and web developer of Allfreechips.com, a great website which gives you insights on the operators, but it’s also a good source to get latest no deposit bingo and casino bonuses!
GAV: First of all thank you very much for the opportunity Chris! Could you share your profile with us so our readers can get a better idea of who you are?
Name: Chris Trenka
Living in: Hudson
Favorite Food: Ribeye
Must Read Book: The Stand
Profession/Job title: Pretend CEO and web developer
GAV: Hi Chris, first of all, tell us and our readers as well a little bit about yourself. How did your career start in the industry? What was the key idea of developing this great online gambling casino guide/community ?
CHRIS: It all started in 2004, I found you can play slots online with no deposit. This was the coolest thing and I cashed out $350 from a Micro gaming casino plating the double magic slot from a $10 bonus. At this same time 1and1 was offering a free domain name and web hosting as their promotion for just launching and a co-worker told me to get it, its free! Well this started a thought of what kind of website do I want to have as I had no idea how to make one. Then it hit me, I can make a site telling people how to plat casinos for free, and I hoped if I sent them players I could maybe get a few more free plays from them. At this point I had no idea what an affiliate was so things were going to change real fast. I got the Allfreechips domain name and learned how to make a table on the web with the casinos, a link and the amounts. The rest is databases and history.
GAV: Since there are thousands and thousands of websites in this niche out there, where do you think Allfreechips.com stands now?
CHRIS: I think I have really made a brand name. I have a monthly contest I run that pays out $300 to $500 each month for my members. My forum Mod Catlicker does a great job coming up with new contest each month and making the forum a fun family feeling area. So between the great loyalty of my members and great SE rankings on Google we keep moving forward.
GAV: How do you see the online slots market/industry at this moment?
CHRIS: I see it getting overwhelmed with white labels and fly by night operators. I also see retention falling with so many options out there. Do people get tired of going to new casinos for $5 bonus at this point is the question. Also the affiliate community is growing of course, many great people from 2004 are no longer in the game but many many more are. We also see a lot of blackhat operations that come and go that take up a lot positions that I just can’t compete with doing things cleanly but then again I have done well since 2004.
GAV: How did you start and most of all what bumps did you have to overcome at the beginning?
CHRIS: Getting users obviously and learning what html is. Users was a funny thing as back then there were a lot of casino forums on free hosts, and they had a lot of friends on the forum pages. This was great as I would drop little posts in there and add something about their site to my 2 page website. Also seems like simply making a site ranked in Google pretty easily then as I had no deposit poker and bingo in top 10 pretty fast for some reason. The next big bump was updating offers, what a pain it is to update a static table all the time!
GAV: We have analyzed Allfreechips.com and found some great quality content. Are you writing it by yourself or do you have a team of people writing for you? How many slots are there on your website? How about the forum, tell us a bit more about it?
CHRIS: I was very stubborn about anyone doing anything with my site forever, but once I started adding slots I needed help. A good friend now, my content writer Doug has done a great job of writing for my 4200 slot machines now on Allfreechips. I keep thinking I’ll catch up to them all one day but it seems impossible. The forum is remnant of the old days, but that is what really turns Allfreechips into a family, its amazing what you learn about people and the real life bonds that are formed there.
GAV: How do you manage to keep the content fresh and relevant on your website, when a lot of fluffy and nonsense appear on the Internet on a daily basis?
CHRIS: Well with new bonuses and new slots appearing all the time the content is pretty fluent. Right now I have 35 slot reviews I need to add so there is very little time to not have new content. I also added a daily list of casino promotions that runs on the homepage and leaves the last 10 on each casinos review page to give my players all the possible info I can. I also started posting the games and bonuses to Facebook, Google plus and Twitter.
GAV: We are pretty sure that you receive messages from Affiliate Managers on a daily basis showcasing their best products. You of course select them by the brands they work with; but what are your thoughts on how a real Affiliate Manager-Affiliate relationship should be built?
CHRIS: Well I have a group of managers I consider friends now, and that goes a long way. I don’t respond well to emails as they get lost really. I also won’t update a casino every 2 days, or work real hard for one that is not converting. If they want my attention Skype is the way to go.
GAV: How do you see the future of the online casino/gambling industry? For instance, will it become a truly global phenomenon?
CHRIS: I do believe its already global, what I am more afraid of is more local run operations like New Jersey, they not only want a piece they want a monopoly, a true government operation. East Europe will hopefully continue to grow and hopefully Canada becomes more open.
GAV: Tell us one change that you want to see in the casino affiliate ecosystem?!
CHRIS: Real regulators. I mean I want them to ensure the software can not be manipulated for payouts to protect the players, and also insure the affiliate numbers are not editable by they operators. I have had 3 very large whales since 2004, all 3 times they deposited 50K plus in one month and either decided not to play anymore or asked to have their accounts closed. I can see that happening but not all three, and I would also assume since they came from me they would re-appear at some point?
GAV: Do you have any advise you would like to offer for the newbies who are looking to venture into this great industry!?
CHRIS: Today you better know what your doing, when I started it was not difficult to get players and conversions. I think today you better have a solid plan, knowledge and real expectations to produce something competitive. I am building multiple other sites still but my main focus is still Allfreechips because it does take that much time and resources to keep going.
GAV: Do you attend any iGaming/online casino conferences? If so, which one is your favorite and what is your most fun experience?
CHRIS: With 2 kids in school I nerve had much of a chance to travel a lot, and 4 years ago I had a real job. I have managed to go to the CBG Canadian get together twice, both times I had a great time meeting the people in person.
GAV: What do you think the chances are for Eastern Europe to become a potential gaming hotspot in the future? Where do you think the region must improve upon?
CHRIS: As I stated before I think that’s the big new area, Russia can be very large as they become more open. I think the industry really needs more structure and proof that it is not the crooked sham that many people still think it is today.
GAV: Where would you like to travel in Eastern Europe?
CHRIS: I would love to visit Germany and Russia, I think the old architecture is amazing, and married to an architect we would have a great time. At this point with the refugees in Germany I think I will wait a few years before traveling though.
GAV: Where you wouldn’t want to travel in Eastern Europe?
CHRIS: I’m up for anything as long as its safe, see some Rugby games and have fun.
GAV: How about a favorite celebrity, do you have one?
CHRIS: I don’t really waste a lot of time with TV or movies, I also think the celebrity mindset of you should do what we think because were famous is a real turn off. I would like to hang out with the boys from ‚Trailer Park Boys‘ something my son got me into watching when I need a break.
GAV: Tell us your opinion about the Gambling Affiliate Voice?
CHRIS: I think it is a great idea to focus on the affiliates, we are a great bunch of people that are all very helpful with each other. We of course have our secrets and strategies we wont share but when in need its a great group. Giving a voice and view into the personal side is a great idea.
GAV: Thank you very much for your answers and time Chris, we appreciate it! All the best to you and if you have some news or updates that you’d like to share, feel free to contact us!
If you would like to suggest some more questions or subjects for future interviews, be sure to send your suggestions to: email@example.com .
LeoVegas really is making dreams come true this Christmas
LeoVegas is giving away 5 nights under the Northern Lights!
It’s that festive time of year when our customers begin to dream of log fires, Christmas trees and dashing through the snow on a reindeer-drawn sleigh with mince pie crumbs in their laps. Well, good tidings are here as LeoVegas would like to spread the festive cheer by making two of these lucky customers’ dreams come true this New Year!
We will send two players and their plus ones to the Kakslauttanen Arctic Resort in Lapland on a once in a lifetime trip where they’ll sleep under the stars in glass roofed igloos – and may even see the Northern Lights flickering above while tucked up cosy and warm in a comfy bed as the snow falls around them.
This incredible trip also includes six activities which winners can choose themselves. These include a 4-hour husky safari, Aurora hunting on a horse drawn sleigh, visiting reindeer on a snowmobile or learning how to master Nordic skiing.
To be in with a chance of winning, new customers just need to deposit and wager 50 in the Live Casino or Casino (from 10/12/18 to 01/01/19) on any game to get one ticket into the raffle. The winners will then be drawn randomly on 2nd January.
A geo-targeted landing page promoting the campaign will be available by end of this week. Please contact your account manager or AffiliateTeam@leovegas.com for the media ID or if you have any queries. This campaign will be live in all markets except Italy from 10th December.
Leo really is making dreams come true this Christmas at LeoVegas!
The LeoVegas Affiliate Team
Affiliate Interviews: Steven Hubbard, of SweGaming and BettingLounge
This is our second interview with Swegaming. We are checking how they are doing right now.
GAV: Hi Steven, first off we’ve been talking with you before, around 2 years ago to be exact, and first wanted an update on what Swegaming and BettingLounge have been up to since then.
The last two years have been hectic for Swegaming as a company, and since I joined this year we’ve been ramping up our efforts towards the UK market with our site BettingLounge.
We’ve launched a completely new look and feel to the site while adding new sections including our popular betting tips. We have also added new functionality and content to help our visitors make the right decision when choosing which betting sites to use.
GAV: Could you tell us some quick facts about you?
Name: Steven Hubbard
Living in: Gothenburg
Favourite Food: Pizza
Must read book: Running: The Autobiography
Best dart player: Phil Taylor
GAV: Tell us more about yourself, we want to know exactly who Steven is, the product owner of Bettinglounge. How was it to move to a new country? How is it to work at a big affiliate company as Swegaming?
Well, I grew up in a small town in Norfolk, England. I spent most of my working life as a Lifeguard and Swimming teacher but decided to go travelling for a change.
There I met my Swedish girlfriend and moved to Gothenburg, where I met Andreas and David (founders of SweGaming AB). Moving to Sweden was a lot harder than the travelling I had done, but I had great support from my girlfriend and her family.
Working at SweGaming has been a wonderful opportunity to learn and develop new skills. They have a lot of valuable experience in the Swedish market and exciting ideas for the UK.
GAV: What would you say is the biggest competitive advantages for Bettinglounge? What makes Bettinglounge stand out from the crowd?
We are looking to change the affiliate industry by offering an honest, transparent and personal product. All while promoting safe and responsible gambling.
We have some really exciting long-term projects that I think will add a lot of value to BettingLounge, while continuing with our personal touch instead of hiding behind a brand name.
GAV: What is the biggest challenge for you as a product owner?
The need for constant innovation is the biggest challenge facing us. There are a massive number of affiliates in the UK, and we have to offer something special to stand out.
GAV: We have done some reading at your site and found out some really interesting betting tips, how can you know so much!?
Well, I am in no way a betting tipster or expert. But, I have been following sports, mainly football and darts for most of my life. Of course, you learn a lot from that over the years.
But, the most valuable information is gained by a bit of research. All of our tips are well researched with key stats and facts for the match. It is not a foolproof way of betting, but it will help in your decision making.
See our betting tips as a guide, or if you agree, of course, you are welcome to back them. But, remember to do so in a fun and responsible way.
GAV: Steven, who is your favourite model? Is it Zlatan or David Beckham?
Ah, that’s a tough one. Of course, David Beckham is my favourite model. I mean his boxers are not great, but what a man he is!
GAV: What betting tip has been your best in ROI?
The best betting tip so far has been a 12/1 win treble with Betway. Three away wins, Lincoln City, Leicester and Doncaster.
Although, Doncaster finished 3-2 and we had a nervy 7+ minutes of extra time that was not appreciated.
GAV: What is the best with TheGamblingAffiliateVoice?
The best thing is definitely to find new gaming conferences and read comprehensive articles . You are doing a great job writing about the conference Sigma on Malta. More affiliates and operators should definitely go to Sigma which is the best conference in my opinion.
AEToken Affiliate Platform Wins Blockchain Pitch Competition for Best ICO 2018
Blockchain based affiliate platform AEToken has won the best ICO pitch competition at the Malta Blockchain Summit. Held at the InterContinental Hotel Malta on November 1 and 2, 2018, the summit is a marquee event in the ICO/Blockchain sector, playing host to over 8,000 delegates and a speaker list that includes the Who’s Who of the Crypto industry including the Winklevoss twins and John McAfee. The highlight of the summit, the ICO pitch contest saw 19 blockchain startups in a head to head battle for two cheques, each worth 25,000€.
Eventually a panel of judges, led by Investor Mark Hamade, judged AEToken (represented by CEO Vadim Fedotov) the best ICO pitch for its unique platform, which is designed to address shortcomings limiting the affiliate marketing industry.
The industry has long struggled with systemic problems including lack of enforceable contracts, fraud (traffic size verification/traffic value skimming), slow payments for services performed, and high minimum payouts. Now, for the first time, using blockchain and smart contract technology, AEToken ensures affiliate deals are secured through smart contract, payments are instant, fees are lower, and scalability is a non-issue.
Founded by Vadim Fedotov, Gene Hoffman and Jason Fernandes, AEToken has a particularly stellar team of advisors including 2017 Ycombinator partner Marcus Segal, Eman Pulis (Founder, SIGMA Conference), iGaming expert Michael Caselli, Walter Komarek (Forbesfone) and Dr. Evan Luthra of Almora Crypto Investment Group.
Esports Entertainment Group Signs Super Affiliate SickOdds.com, One of the World’s Fastest Growing Esports Betting Comparison Sites
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How the Rise of In-App Purchases is Influencing the Mobile Gaming Industry?
The gaming industry captured the minds of users during 2000s, and now it generates large profits – almost $138...
Raketech strengthens its position within consumer finance through new acquisition
Raketech, a leading online affiliate and content marketing company, acquires a number of Norwegian affiliate assets within consumer finance, including...
High Roller Factory acquires Kasino Curt and hires a Finnish reality TV star to promote it
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Rival Gaming’s New King Winalot Slot Now at Slots Capital Casinob
Slots Capital Casino invites online slots players to share in the wealth and riches with King Winalot and his royal...
LeoVegas really is making dreams come true this Christmas
LeoVegas is giving away 5 nights under the Northern Lights! It’s that festive time of year when our customers begin...
Esports Entertainment Group Signs Affiliate Marketing Agreement with Global Speedrun Association
Esports Entertainment Group, Inc., a licensed online gambling company with a specific focus on esports wagering and 18+ gaming, is...
Surebet247 Relaunches Affiliate Programme with Income Access
Affiliate programme for African sportsbook and casino brand will use Income Access platform Surebet247, the Nigeria-based sportsbook and...
AffiliateINSIDER praised for “value-driven ethos” after landing Vbet deal
AffiliateINSIDER (AI) has struck a new client deal with Vbet to become the bookmaker’s affiliate management agency. Through the...
Traffic Label Launches Affiliate Programme with Income Access for SlotsAffiliates.com
Slot-focused programme will comprise of six brands managed through the Income Access platform Traffic Label, a UK-based firm specialising...
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