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Affiliate Success

Affiliate Interviews: Chris, CEO of Allfreechips.com

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In this weeks affiliate success story you’ll get to know Chris Trenka, CEO and web developer of Allfreechips.com, a great website which gives you insights on the operators, but it’s also a good  source to get latest no deposit bingo and casino bonuses!

GAV: First of all thank you very much for the opportunity Chris! Could you share your profile with us so our readers can get a better idea of who you are?

Name: Chris Trenka
Age: 44
Hometown: Hudson
Living in: Hudson
Favorite Food: Ribeye
Must Read Book: The Stand
Profession/Job title: Pretend CEO and web developer

GAV: Hi Chris, first of all, tell us and our readers as well a little bit about yourself. How did your career start in the industry? What was the key idea of developing this great online gambling casino guide/community ?

CHRIS: It all started in 2004, I found you can play slots online with no deposit. This was the coolest thing and I cashed out $350 from a Micro gaming casino plating the double magic slot from a $10 bonus. At this same time 1and1 was offering a free domain name and web hosting as their promotion for just launching and a co-worker told me to get it, its free! Well this started a thought of what kind of website do I want to have as I had no idea how to make one. Then it hit me, I can make a site telling people how to plat casinos for free, and I hoped if I sent them players I could maybe get a few more free plays from them. At this point I had no idea what an affiliate was so things were going to change real fast. I got the Allfreechips domain name and learned how to make a table on the web with the casinos, a link and the amounts. The rest is databases and history.

GAV: Since there are thousands and thousands of websites in this niche out there, where do you think Allfreechips.com stands now?

CHRIS: I think I have really made a brand name. I have a monthly contest I run that pays out $300 to $500 each month for my members. My forum Mod Catlicker does a great job coming up with new contest each month and making the forum a fun family feeling area. So between the great loyalty of my members and great SE rankings on Google we keep moving forward.

GAV: How do you see the online slots market/industry at this moment?

CHRIS: I see it getting overwhelmed with white labels and fly by night operators. I also see retention falling with so many options out there. Do people get tired of going to new casinos for $5 bonus at this point is the question. Also the affiliate community is growing of course, many great people from 2004 are no longer in the game but many many more are. We also see a lot of blackhat operations that come and go that take up a lot positions that I just can’t compete with doing things cleanly but then again I have done well since 2004.

GAV: How did you start and most of all what bumps did you have to overcome at the beginning?

CHRIS: Getting users obviously and learning what html is. Users was a funny thing as back then there were a lot of casino forums on free hosts, and they had a lot of friends on the forum pages. This was great as I would drop little posts in there and add something about their site to my 2 page website. Also seems like simply making a site ranked in Google pretty easily then as I had no deposit poker and bingo in top 10 pretty fast for some reason. The next big bump was updating offers, what a pain it is to update a static table all the time!

allfreechips.com

GAV: We have analyzed Allfreechips.com and found some great quality content. Are you writing it by yourself or do you have a team of people writing for you? How many slots are there on your website? How about the forum, tell us a bit more about it?

CHRIS: I was very stubborn about anyone doing anything with my site forever, but once I started adding slots I needed help. A good friend now, my content writer Doug has done a great job of writing for my 4200 slot machines now on Allfreechips. I keep thinking I’ll catch up to them all one day but it seems impossible. The forum is remnant of the old days, but that is what really turns Allfreechips into a family, its amazing what you learn about people and the real life bonds that are formed there.

GAV: How do you manage to keep the content fresh and relevant on your website, when a lot of fluffy and nonsense appear on the Internet on a daily basis?

CHRIS: Well with new bonuses and new slots appearing all the time the content is pretty fluent. Right now I have 35 slot reviews I need to add so there is very little time to not have new content. I also added a daily list of casino promotions that runs on the homepage and leaves the last 10 on each casinos review page to give my players all the possible info I can. I also started posting the games and bonuses to Facebook, Google plus and Twitter.

GAV: We are pretty sure that you receive messages from Affiliate Managers on a daily basis showcasing their best products. You of course select them by the brands they work with; but what are your thoughts on how a real Affiliate Manager-Affiliate relationship should be built?

CHRIS: Well I have a group of managers I consider friends now, and that goes a long way. I don’t respond well to emails as they get lost really. I also won’t update a casino every 2 days, or work real hard for one that is not converting. If they want my attention Skype is the way to go.

GAV: How do you see the future of the online casino/gambling industry? For instance, will it become a truly global phenomenon?

CHRIS: I do believe its already global, what I am more afraid of is more local run operations like New Jersey, they not only want a piece they want a monopoly, a true government operation. East Europe will hopefully continue to grow and hopefully Canada becomes more open.

GAV: Tell us one change that you want to see in the casino affiliate ecosystem?!

CHRIS: Real regulators. I mean I want them to ensure the software can not be manipulated for payouts to protect the players, and also insure the affiliate numbers are not editable by they operators. I have had 3 very large whales since 2004, all 3 times they deposited 50K plus in one month and either decided not to play anymore or asked to have their accounts closed. I can see that happening but not all three, and I would also assume since they came from me they would re-appear at some point?

GAV: Do you have any advise you would like to offer for the newbies who are looking to venture into this great industry!?

CHRIS: Today you better know what your doing, when I started it was not difficult to get players and conversions. I think today you better have a solid plan, knowledge and real expectations to produce something competitive. I am building multiple other sites still but my main focus is still Allfreechips because it does take that much time and resources to keep going.

GAV: Do you attend any iGaming/online casino conferences? If so, which one is your favorite and what is your most fun experience?

CHRIS: With 2 kids in school I nerve had much of a chance to travel a lot, and 4 years ago I had a real job. I have managed to go to the CBG Canadian get together twice, both times I had a great time meeting the people in person.

GAV: What do you think the chances are for Eastern Europe to become a potential gaming hotspot in the future? Where do you think the region must improve upon?

CHRIS: As I stated before I think that’s the big new area, Russia can be very large as they become more open. I think the industry really needs more structure and proof that it is not the crooked sham that many people still think it is today.

GAV: Where would you like to travel in Eastern Europe?

CHRIS: I would love to visit Germany and Russia, I think the old architecture is amazing, and married to an architect we would have a great time. At this point with the refugees in Germany I think I will wait a few years before traveling though.

GAV: Where you wouldn’t want to travel in Eastern Europe?

CHRIS: I’m up for anything as long as its safe, see some Rugby games and have fun.

GAV: How about a favorite celebrity, do you have one?

CHRIS: I don’t really waste a lot of time with TV or movies, I also think the celebrity mindset of you should do what we think because were famous is a real turn off. I would like to hang out with the boys from ‚Trailer Park Boys‘ something my son got me into watching when I need a break.

GAV: Tell us your opinion about the Gambling Affiliate Voice?

CHRIS: I think it is a great idea to focus on the affiliates, we are a great bunch of people that are all very helpful with each other. We of course have our secrets and strategies we wont share but when in need its a great group. Giving a voice and view into the personal side is a great idea.
GAV: Thank you very much for your answers and time Chris, we appreciate it! All the best to you and if you have some news or updates that you’d like to share, feel free to contact us!

 

If you would like to suggest some more questions or subjects for future interviews, be sure to send your suggestions to: [email protected] .

Affiliate Success

MyAffiliates is officially the most used affiliate marketing software by the iGaming industry.

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MyAffiliates is officially the most used affiliate marketing software by the iGaming industry

 

MyAffiliates is officially the most used affiliate marketing software used in the gaming industry.

The exercise was conducted on a sample of 1,100 affiliate programs with data provided by Statsdrone revealing that MyAffiliates is used by almost 16% of gaming operators, followed by Affilka (11.8%), Income Access (10.5%) and NetRefer (7.8%).

The findings of the recent exercise, based on a sample of 1,100 affiliate programs, affirm MyAffiliates’ position as the preferred choice among gaming operators. With nearly 16% of operators utilizing our software, we are honoured to be entrusted with facilitating their affiliate marketing efforts.

While we celebrate this achievement, we also recognize the evolving landscape of the industry. The fact that 17% of gaming operators still rely on proprietary software presents significant opportunities for ready-built solutions like MyAffiliates to further expand our market share and empower more operators to optimize their affiliate marketing strategies.

Considering this significant milestone, we at MyAffiliates extend our heartfelt gratitude to our clients and partners for their unwavering trust and support. This achievement underscores not only the effectiveness of the MyAffiliates platform but also the dedication of our team to continually innovate and provide unparalleled service to our users.

John Wright, CEO of Statsdrone, expressed his insights regarding MyAffiliates’ dominance in the iGaming industry, stating, “We know that MyAffiliates has an advanced platform for operators and is one of the reasons we know that MyAffiliates has become the most popular affiliate platform in iGaming. We hear from affiliates it is one of their preferred platforms to work with so for us it isn’t much of a surprise to see why operators choose MyAffiliates. In the last 6 months, we’ve noticed more MyAffiliates brands being requested on our platform, and I can’t see why that trend won’t continue.”

Clemence Dujardin, MyAffiliates Group CEO added: “As the leading affiliate marketing software in the iGaming industry, MyAffiliates remains committed to delivering cutting-edge solutions that empower gaming operators to maximize their affiliate programs’ performance and ROI.”

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Affiliate Success

ReferOn is shortlisted for two significant nominations in the AffPapa iGaming Awards 2024

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ReferOn is shortlisted for two significant nominations in the AffPapa iGaming Awards 2024

 

ReferOn, a state-of-the-art affiliate program management system, recently celebrated one year of the project since its launch in February 2023 and has been shortlisted in 2 significant categories of the AffPapa iGaming Awards 2024.

The ReferOn team is confirmed as the leader in the Affiliate System of the Year and Rising Star Provider of the Year categories – mention in these categories simultaneously proves the rapid growth of the platform, including the achievement of outstanding affiliate performance thanks to its flexible, clear, and transparent functionality.

ReferOn has quickly taken the lead in the affiliate gaming industry by offering a full suite of tools and services designed to simplify and empower affiliate marketing. Among its features are transparent data reporting and a range of management and reporting functions.

David Harris, B2B Affiliate Team Manager of ReferOn, noted the importance of the platform being mentioned in the nominations, “ReferOn’s inclusion on the shortlist for the AffPapa awards proves the result of hard teamwork and a commitment to innovation. We are committed to delivering the services our partners demand, and these nominations confirm that we are on the right track.”

The AffPapa iGaming Awards 2024 is the authoritative event from the leading iGaming directory AffPapa and is attended by operators, affiliates, and b2b providers. This year’s event will take place in Malaga, Spain during iGaming Club’s flagship event.

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Affiliate Success

Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024

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It has been announced that iGaming entertainment and comparison site Slotsjudge has been awarded Best Affiliate in Central and Eastern Europe (CEE) at the Prague Gaming & Tech Summit. This prestigious accolade marks a significant milestone in the Slotsjudge roadmap and is a recognition of the company’s services to the iGaming industry.

The Prague Gaming & Tech Summit brings together organisations and projects from a multitude of sectors including iGaming, eSports, Blockchain, AI, Fintech and VR. It is a highly regarded event that recognises and celebrates the works that make up and shape, the future of gaming and technology.

The Achievement and Its Significance

Winning the award for Best Affiliate in CEE is a huge achievement for Slotsjudge as it recognises the services and experiences created by the company within the iGaming industry. It is a reflection of the growth of the brand, innovation, relationships and adaptation in the wider market.

By winning the category for Best Affiliate in Central and Eastern Europe (CEE), Slotsjudge had to rise above some tough competition. The highly competitive shortlist featured big players in the industry, including AskGamblers, Casino Guru, and Gamblers Connect among others.

Slotsjudge is a project that stands out from others on the market due to its player-centric ethos, trustworthy guidance and unique, community-led SJ Shop. It is a specialist adviser and comparison guide in the region that aims to connect experts with operators and consumers in the industry.

Importance of the Award

The award for Best Affiliate is a testament to Slotsjudge excellence and credibility in the industry. It elevates their status and positions them as a leading player in Central and Eastern Europe and beyond.

The GamingTECH Awards is a remarkable celebration that honours industry excellence, embracing the latest advancements and trends. Not only do they recognise outstanding accomplishments in the CEE region, but also celebrate exceptional achievements across a wide range of sectors, showcasing the diverse talent and innovation within the industry.

Future Outlook

The award demonstrates Slotsjudge’s exceptional framework for performance and credibility to continue on its path to success, centred around core pillars, including gamification, community engagement and consumer personalisation. It holds immense significance as it not only boosts confidence but also opens doors for further future growth. As well as providing increased opportunities and industry-wide recognition within the iGaming affiliate market.

Editor in Chief of Slotsjudge and Product Owner of parent company SEOBROTHERS Aleksandra Andrishaka commented on the award:

“I am incredibly grateful to accept the award for Best Affiliate in CEE at the Prague Gaming & Tech Summit. It is a true honour and a validation of our hard work, dedication, and commitment to excellence in this competitive market. Thank you to everyone who voted for us, and thank you to our wonderful Slotsjudge team.”

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