Affiliate Announcements
AffiliateINSIDER ranks as Top 50 Client Rated Digital Agencies in The Drum 2021 Agency Census

AffiliateINSIDER’s Agency features as a Top 50 Client Rated Digital Agency in The Drum’s Digital Agency Census 2021.
AffiliateINISDER has won a place as one of the top client rated agencies in The Drum’s Digital Agency Census for 2021. The UK Digital Agency Census is a major piece of market research conducted by The Drum which polls digital agencies, employees and clients to form a comprehensive picture of the UK’s foremost agencies for digital services.
Valued by clients around the world to deliver expert lead affiliate program management and strategy
AffiliateINSIDER, was founded in 2018 by industry veteran Lee-Ann Johnstone who has been a passionate advocate for affiliate program management for more than two decades. As a leading content hub for affiliate managers and affiliates alike, their agency service provides brands with expert strategy and account management that helps develop program growth and successful launches.
In this third industry poll , released today by leading digital marketing platform The Drum who measured the quality of each digital agency’s client relationships against criteria such as value for money and service effectiveness, the team have managed to secure a top placement within the census findings and secured position 11 out of 50 agencies nominated in the top review.
Affiliate Marketing made simple and successful for all businesses
Lee-ann Johnstone, Founder of AffiliateINSIDER said “ We are delighted to be recognised as a leading UK Digital and Affiliate Marketing Agency. We remain passionate about affiliate marketing and building successful affiliate program partnerships for our clients as a key area of their brand marketing and business growth. It’s this passion that drives us forward to continue to grow our Affiliate agency and support offering providing the expertise and strategies we have tried, tested and proven to help them drive consistent sales. I’m incredibly proud of our team and the work they deliver for brands around the globe, it’s this experience and diversity that our clients really get the benefit of, when selecting to work with us and we look forward to helping more brands to connect with the right strategy, partnerships and continue to grow!“
AffiliateINSIDER will also be placed in the running to feature on The Drum’s ELITE AGENCY list, which will be announced next week during their Digital Transformation Festival (22 -26 March). This is the second agency accolade AffiliateINSIDER has secured since the start of the year alongside CEO, Lee-Ann Johnstone who was recently inducted to the Forbes.com Member Council as a thought leader for Affiliate Program Marketing.
Affiliate Announcements
Affiliate Leaders Summit Grows 40% as Global Operators and Affiliates Flock to Lisbon

Following a successful run, the Affiliate Leaders Summit will make its return to the Feira Internacional de Lisboa (FIL) this September, now expanded to a three-day format and featuring the debut of the Affiliate Leaders Awards.
Taking place from 16–18 September, the Affiliate Leaders Summit runs alongside SBC Summit as a focused, standalone platform for affiliates, affiliate managers, and enabling suppliers. It also delivers a more targeted networking and learning experience, with a dedicated content stage and curated audience of 8,000 operator representatives and 3,500 affiliates.
Affiliate Leaders Summit delegates will also enjoy full access to wider SBC Summit features, including evening socials, the main expo floor, and Super Stage keynotes from leading voices such as Gary Vaynerchuk.
Rasmus Sojmark, Founder and CEO of SBC, said: “Last year’s launch of the Affiliate Leaders Summit was a big milestone for us. The response was incredible, but we knew we could do even more. That’s why this year, we’re giving it the time it deserves; three full days to ensure attendees can take in everything this event has to offer.
“We’re also introducing the Affiliate Leaders Awards, which I’m personally very excited about. Affiliates play a vital role in this industry, and it’s time we had a platform that truly celebrates their work alongside the operator programmes and suppliers who help make it all happen.”
A 40% expansion of the 2025 show floor also underscores the event’s rising influence, following 2024’s debut that earned standout NPS ratings—79 from affiliates and 68 from operators. This year’s exhibitor list is stacked with leaders of the field, including Catena Media, Clever Advertising, Evoke, Flashscore, Kaizen Gaming, Medier, Megapari, Novibet, and Shake, offering attendees direct access to key players across the affiliate and operator landscape.
On the conference side of things, the Affiliate Leaders Stage at this year’s summit delivers a powerful three-day journey through the evolution of affiliate marketing, starting with the martech tools redefining performance and partnerships, moving into audience-focused strategies that tap into community-driven SEO and smarter collaboration, and culminating in a forward-looking exploration of AI, diversification beyond Google, and the future role of affiliate managers.
With debates, CEO insights, hands-on workshops, and panels tackling everything from automation and CRM to content authenticity and deal transparency, this stage arms attendees with the ideas, tools, and strategies needed to thrive in a rapidly shifting digital landscape.
The conference sessions will bring together some of the biggest names in affiliate marketing, including Jonathan Edelshaim (CEO, Natural Intelligence), Elaine Gardiner-Ruddock (Managing Director, TAG Media), Peter Gunni (CEO, Traffic Lab), Filip Komljenovic (Head of Sales, Sofascore), Deb Lee (Director of AI & Data Operations, CILA, Entain), Andre Machado (CCO, Clever Advertising), Leanne Muleba (Chief Operations Officer, Matching Visions), and Johan Styren (CEO & Co-founder, Dilanti Media).
Those joining the Affiliate Leaders Summit will benefit not only from the tailored content on the dedicated stage and Super Stage but also from the addition of the Global Markets and Emerging Markets stages. With affiliates and operators among the most curious about cross-border growth, these new stages provide an ideal opportunity to explore regional strategies and understand new audiences.
Affiliate and operator attendees can expect the VIP treatment at the Affiliate Leaders Summit, with complimentary access to the event’s premium evening networking lineup. That includes the high-energy Opening Party with Joel Corry and Imanbek, and the return of INFINITY Lisbon, featuring electrifying performances from Alok and Timmy Trumpet.
Sojmark added: “The Affiliate Leaders Summit is designed to make networking and easier by giving you a dedicated space to connect. But the hospitality doesn’t stop there. You’re part of the full SBC Summit experience. With access to all six stages, complimentary food and drinks at the Food Festival, and the freedom to explore every area of the event, you’re welcome to engage as widely as you like. The Affiliate Leaders Summit simply helps you focus your efforts where they matter most.”
Affiliate Announcements
ReferOn Launches Three Powerful New Features for Smarter Affiliate Management

ReferOn, the next-gen affiliate management system, has introduced three major features aimed at making affiliate operations faster, smoother and more scalable than ever.
The latest updates, including Async task tracking, affiliate-controlled postbacks and bulk payment generation, reflect ReferOn’s ongoing commitment to removing friction and empowering users with practical and efficient tools.
- Async Tasks: Say goodbye to frozen screens, slow loading and laggy sessions. The new system handles background-heavy processes such as bulk payments asynchronously (and with real-time tracking). This ensures smoother overall performance where users can monitor complex actions without overloading their session.
- Affiliate-Controlled Postbacks: Affiliates can now manage their own postback setup directly in the platform (when enabled by their manager). No more tickets, long email threads or tedious back-and-forth communication. Campaigns go live faster and everyone moves more efficiently and with less delay.
- Bulk Payment Generation: One of the more repetitive recurring workflows for users just became radically more efficient (and easy). Users can now generate payments for multiple partners in bulk with just a few clicks, freeing up time for higher-impact work.
Vladyslav Bondarenko, ReferOn’s Head of Product, commented on the new features, “At ReferOn, we design for scale, efficiency and performance. These new features are more than simple improvements, they represent the foundations of a more autonomous, convenient and resilient system. We’re about empowering both operators and affiliates, and we’ve done that by providing self-service and streamlined tools to keep control in their hands. The ReferOn team continues to deliver on our promise of user empowerment without complexity.”
Affiliate Announcements
Discover Affigates: BetConstruct’s Innovative Affiliate Network for the iGaming Sector

Industry powerhouse BetConstruct is announcing the official launch of Affigates, a full-scale affiliate ecosystem that is set to redefine how operators and partners connect in iGaming.
What Sets It Apart?
Affigates brings affiliate software, affiliate program management, and a performance-tested network under one roof, designed from the ground up for scale, speed, and smarter growth.
From AI-aided management to a proprietary scoring system that filters the noise and finds real partners, Affigates removes the friction and delivers results that actually move the needle. With over 4500+ affiliates, 630+ active partner operators, and access to more than 30 million players, the ecosystem is already making a significant impact.
See It First at iGB L!VE
Affigates is making its global debut at iGB L!VE in London, where the sharpest minds in iGaming converge. You will find the ecosystem in action at its own stand, C40, as well as the dedicated team behind it.
Catering to both ready-to-scale operators and affiliates aiming higher, Affigates is here to deliver the affiliate solution the industry has been waiting for.