News

What do Affiliates Need to Consider in NZ from a Regulatory Perspective?

Published

4 years ago

July 2, 2021

Image by Marius Oberholster from Pixabay

Online gambling remains an increasingly popular pastime in New Zealand, thanks to a peculiar and surprisingly commonplace set of regulations in the market.

More specifically, while the country’s gambling laws currently prohibit natives from wagering within a private online casino based in New Zealand, there’s nothing in the Gambling Act of 2003 to prevent players from registering with an accessible international brand such as Betway.

This also creates an opportunity for affiliate marketers in the NZ iGaming space, although things may be about to change in the wake of a comprehensive legislative review by the Department of Internal Affairs (DIA). We’ll explore this in a little more detail below:

Can You Become a Gambling Affiliate in New Zealand?

Currently, there appear to be no restrictions on operating as an iGaming affiliate in New Zealand, while this is becoming an increasingly lucrative career option in the digital age.

After all, the figures demonstrate that New Zealanders have poured huge amounts of money into overseas casino websites and sportsbooks over the course of the last 18 months, wagering approximately $381 million during this period alone.

There are also numerous types of affiliates available in NZ, including platforms such as Onlinecasinonewzealand.nz. This operates broadly as a standalone and independent review site that compares reputable and accessible gambling brands online, while it is also categorised as an affiliate website.

This means that the platform receives commission from the virtual casinos that it lists, through the various links, products and verticals provided.

When visitors click on these links and subsequently open an account with the online casino in question, the commission is paid out at the agreed percentage and within a predetermined timeframe.

You will also find a large number of prominent casino affiliate programs in New Zealand, some of which promote a number of competing overseas operators and payout at various rates of commission.

Typically, however, these programs will offer a revenue share between 25% and 50% to affiliates, while some will provide two-tier commission plans and customised bonus plans depending on the players making deposits.

The availability of affiliate programs in NZ should not come as a surprise, with this innovative marketing channel widely accessible even in nations that have taken a more stringent approach to advertising in the iGaming space.

Take Italy, for example, as while the so-called “Dignity Decree” has placed a stringent ban on iGaming advertising of late, affiliate marketing continues to create a handy workaround for operators.

Will Affiliate Marketing Continue in New Zealand?

As we’ve already touched on, the review by the Department of Internal Affairs (DIA) is well underway in NZ, while a number of potential reforms have been proposed to help expand the marketplace in line with its increasingly digital nature.

The good news is that none of these are likely to affect affiliate marketers in New Zealand adversely, and in fact, they are far more likely to boost affiliates and create more opportunities within the sector.

The most likely reform would actually create additional licenses for both domestic and operators in NZ, for example, while broadening the market considerably and removing control away from centralised agencies like Lotto and TAB (who regulate lottery games and sports betting respectively).

This would create an increased demand for affiliate marketers and reputable programs in New Zealand, allowing established affiliates to scale their market shares and newcomers to carve themselves a lucrative niche within the industry.

Even if the legislation was adjusted to simply grant additional licenses to international casino and betting brands, this would also boost demand for affiliates while enabling existing programs to snap up new operators with the minimum of fuss.

Perhaps the only potential reform that would not directly benefit affiliates would see the government agencies Lotton and TAB extend their centralised offering to provide more gambling products to customers.

This would probably only see a single, centrally controlled online casino enter the NZ marketplace, creating little in the way of additional money-making opportunities for affiliates in the region.

Ultimately, however, it is clear that iGaming affiliates in NZ have little to fear from the current DIA review of the 2003 Gambling Act.

In fact, they’re most likely to benefit from any reforms, irrespective of any additional controls or regulatory measures that may be conceived much further down the line.

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N1 Partners is giving away a trip to a surf camp at SBC Summit 2025 in Lisbon

Published

24 hours ago

September 4, 2025

TheVoice

Surf On the Waves to Success: N1 Partners at SBC Summit Lisbon 2025

From September 16 to 18, the N1 Partners team will take part in SBC Summit 2025 in Lisbon — one of the largest events in the iGaming industry. Thousands of professionals from around the world will gather at Feira Internacional de Lisboa & MEO Arena to discuss trends, exchange insights, and build new partnerships. N1 Partners is known for preparing something special for every event, and this time the team will bring a vibrant surf-inspired atmosphere to booth F84.

Surfing the Wave of Opportunities with N1 Partners

At every conference, meeting the N1 Partners team is a chance for affiliates to advance in the N1 Puzzle Promo and get closer to the grand prize of the year — the Robinson R22 Beta II helicopter. In Lisbon, this journey takes on a fresh theme — surfing, as a symbol of freedom, energy, and moving forward.

At the N1 Partners booth, the team will recreate the vibe of a real surf camp, giving partners the chance to discuss business opportunities and take part in activities designed to help them “catch the wave” of success.

What Visitors Will Find at Booth F84

Surf Bar serving signature bubble teas and retro-surf–style cocktails
Surf Balance Board Challenge: test your balance, claim guaranteed prizes, and get the chance to win an all-inclusive surf trip
Meeting zones designed for productive negotiations and top-tier deals in a comfortable setting

A Dream Trip for the Winner

N1 Partners will raffle off a certificate for an all-inclusive surf camp trip, which includes flights, villa accommodation, training with a professional coach, and a branded surfboard delivered directly to the winner.

How to participate:

Visit booth F84
Register for the giveaway
Be present at the raffle (stay tuned for the exact time on N1 Partners’ social media)

Full terms and conditions will be available at the booth.

See You in Lisbon

SBC Summit Lisbon is the perfect opportunity to meet the N1 Partners team, explore new projects, learn about the latest brand launches, and discuss exclusive partnership opportunities. At booth F84, visitors will find live business conversations, branded merch, and additional puzzles to bring them closer to the grand prize of the N1 Puzzle Promo.

Why N1 Partners

Working directly with an advertiser, partners of N1 Partners benefit from:

14+ licensed casino and sportsbook brands with Reg2Dep up to 70%
top deals across 10+ Tier-1 GEOs
CPA up to €650, RevShare up to 45% + NNCO, and hybrid models

At booth F84, the N1 Partners team will be focused on real business. Whether you run SEO, PPC, FB, or other traffic sources, you’ll discover how to turn them into even greater profit with N1 Partners’ offers.

Don’t wait: book your meetings with N1 Partners’ affiliate managers now and make your SBC Lisbon experience as productive as possible.

News

CasinoHawks spreads its wings with bold rebrand for UK market

Published

2 days ago

September 3, 2025

George Miller

CasinoHawks spreads its wings with bold rebrand for UK market

Affiliate marketing powerhouse unveils new identity and content strategy to strengthen player trust in competitive online casino market

CasinoHawks, the UK-facing affiliate brand of Game Lounge, has unveiled a bold new look and content strategy designed to strengthen its position in one of the world’s most competitive online gambling markets.

Launched in 2012, CasinoHawks has built its reputation as a trusted source of casino knowledge for British gamblers, providing detailed reviews, expert-led insights, and industry news for more than a decade. Its latest refresh represents a significant step forward in creating a more modern, engaging, and unmistakably British identity for the brand.

The new strategy places a sharper focus on delivering value to UK players through locally relevant, expert-driven content. Reviews are now written exclusively by UK-based specialists, ensuring recommendations reflect the needs of domestic audiences.

Alongside this, the site’s visual identity has been refreshed with a new colour palette, updated branding, and a reimagined logo – with the hawk symbolising sharp insight and the checkmark representing trustworthiness and compliance.

Keith Geary, Director of Casino at CasinoHawks, said: “We wanted to distinguish ourselves from international sites by feeling more familiar to UK players. At the same time, this was the perfect opportunity to modernise the brand and create a more engaging and user-friendly experience.”

The rebrand builds on a strong track record of product innovation and marketing milestones. CasinoHawks launched its popular Bonus Wagering Calculator in 2022, debuted a dedicated YouTube channel in 2023, and earned the QMRA Quality and Compliance stamp of approval in 2024.

The new branding is supported by a content strategy designed to elevate CasinoHawks beyond a standard affiliate model. By investing in deeper insights, greater transparency, and a more relatable tone of voice, the brand aims to set a new standard for player-first content in the UK casino affiliate space.

Geary added: “Our goal is simple – to empower UK players with the tools and insights they need to make safe, informed decisions. This rebrand is just the beginning of a wider strategy to build stronger connections with our audience and reinforce CasinoHawks as the go-to destination for casino knowledge.”

News

Starting September 1 — a New Chance in N1 Puzzle Promo: 5 Premium Prizes for the Top Puzzle Masters!

Published

3 days ago

September 2, 2025

TheVoice

Have you heard about the N1 Puzzle Promo by N1 Partners, where the ultimate winner will take home a Robinson R22 Beta II helicopter?

If you’re driving SEO, ASO, PPC, FB, Social Media, SMS, Email, UAC, or In-App traffic, but still haven’t joined the race — now’s the perfect time to change that! From September 1, the second lottery of the N1 Puzzle Promo kicks off, giving you another chance to grab a new lineup of premium prizes.

The first lottery ran for three months, turning the puzzle hunt into an intense competition. On July 21, N1 Partners already gave away some of the top prizes — including AirPods Max, Apple Watch, LV backpack, and more.

Now it’s time to join the next round!

Promo period: September 1 – November 30.

Main rule: collect as many puzzle pieces as possible during the lottery period.

Finally, the part everyone’s waiting for — the prizes:

1st place: MacBook Pro 16″ (top configuration)
2nd place: Porsche eBike
3rd place: Cartier Santos Medium watch
4th place: Leica Q2 camera
5th place: Apple Vision Pro

And that’s not all — N1 Partners will hold a special giveaway among all N1 Puzzle Promo participants who have at least one item from the N1 Partners merch collection. The lucky winner will get an exclusive items package!

You can earn puzzles in the N1 Puzzle Promo not only for traffic: join the special activity until November 15, collect extra puzzles, and try your luck in the giveaway for a home VR flight training set — the “Pilot Course”!

Don’t miss your chance to join the N1 Puzzle Promo — you could be the next name at the top of the leaderboard!