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Why Do We Love to Play in Online Casinos?

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Why Do We Love to Play in Online Casinos?

 

Regardless of whether you are a player or not, you are probably aware of how big online casinos are nowadays. Now, if you are not a gambler, you might not know why that is so. To learn more and see whether this is something that might interest you as well, keep on reading.

 

Playing from Home

One of the biggest reasons why individuals decide to join an online casino is the fact that it allows them to play casino games from the comfort of their own home. For one, there are no crowds of people that can distract players from the game and mess with their focus. Being at home means that everyone can create the perfect atmosphere they like to play in. Maybe they need silence, maybe they want some chill or loud music in the background – playing from home makes all that possible. Then, there are no lines at certain games or tables. If all the slot machines in a land-based casino are taken, players have to wait. This is not an issue with online casinos. Finally, there are simply no traditional casinos in certain cities and people would have to travel far just to gamble for a few hours. It’s oftentimes not doable on a regular basis.

Mobile Apps On the Go

However, playing at home is not all online casinos are good for. Most reputable operators have released apps that people can use to play games when on the go. Whether it’s on their smartphone or tablet, these apps allow individuals to play during their commute to work, when on a lunch break or while they are waiting for an appointment.

Wide Variety of Games

Another big reason why people love playing in online casinos is the range of games they provide. When compared to traditional casinos, the online model simply has more to offer. While you can find the classic table games and slot machines in land-based establishments, there are more varieties of every single game online. From poker, roulette and blackjack through thousands of different slot games all the way to keno, there is truly something for everyone.

Live Events

In addition to the variety of games, online casinos have also started offering live casino games. People that love the real-life casino experience but cannot travel to a land-based casino most often choose this approach as there is a real croupier as well as players that can interact with each other using a chat system. Games such as live roulette, live blackjack and live Texas hold ‘em are just some of the available options.

Free Bets and Bonuses

Online casinos often offer free bets to individuals to show them what they can expect from their website or app. These are usually a free spin in a slot game and are given in a current game. On the other hand, there are also all sorts of bonuses that players that sign up can expect. From welcome bonuses that are offered when someone joins to refer-a-friend bonuses that are pretty self-explanatory, these deals allow people to play a few extra games that they don’t need to spend their own money on.

Special Promotions

Besides the aforementioned bonuses, online casinos are also aware of the importance of marketing. This is why they often include special promotions in their marketing strategy. Some players use this opportunity to only then deposit money into their account. For example, Christmas, Easter, Halloween and Black Friday all come with certain offers, which players are ready to jump on and get a great deal.

Ease of Depositing and Withdrawing Money

Just like one can play from the comfort of their home, they can also put money into their account from the same spot. Most reputable casinos accept Visa and MasterCard debit and credit cards as well as various e-wallets and regular bank transfers. The same goes for the withdrawal of one’s winnings. This means that there is no risk of being robbed on the street while carrying huge amounts of money that were just won in a land-based casino.

High Security

Other than not having to walk around town with loads of cash, online casinos also implement the latest security technology to keep their users’ data safe. The encryption they use means that no personal information can be stolen. Knowing that the casino is verified and licensed gives the players confidence that they will not be scammed.

As you can see, there are many reasons why someone would choose to play at an online casino. The variety of games on offer and continually advancing technology, designed to immerse you into the gaming experience, are hard to dismiss positives. Add to that the ability to safely test your skills for free, gain bonuses and promo offers, the appeal of the online gaming experience becomes clear.

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FAVBET partners with BETER Live in major boost to its live casino offering

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FAVBET partners with BETER Live in major boost to its live casino offering

 

BETER Live’s suite of premium games is now available to all of FAVBET’s users in Ukraine, Croatia, and Romania

Ukraine’s leading iGaming operator FAVBET and BETER Live, the live casino division of the betting content and data provider BETER, has announced a long-term partnership to expand FAVBET’s live casino experience.

From now on, BETER Live will provide FAVBET with a portfolio of authentic and interactive live casino titles in markets across its 3 markets of operation. This includes more than 20+ games and variations covering Roulette, Blackjack, Gravity Blackjack, Gravity Roulette and Ukrainian Roulette.

Game presenters have been trained to the highest possible standards and also know how to provide an engaging player experience, chatting with players throughout their time at the table.

FAVBET has recently launched a UA Roulette table, powered by BETER Live, which has been tailored to meet the specific preferences of Ukrainian players. The new localised game has already found a response among players, showing a near 40% higher conversion rate and 4x more organic traffic compared to the provider’s regular roulette.

“Being a trailblazer in the Ukrainian online casino scene, FAVBET is constantly looking for new and exciting ways to engage our players while offering them the best possible experience. We are happy to have added BETER Live’s games to our portfolio and be able to provide a fully localised experience to our players and stand out from competition. We now look forward to working closely with BETER Live to continue to enhance our live casino offering and have many great products and updates in the pipeline,” commented FAVBET.

Anna Vikmane, Director of BETER Live, said: “We are delighted to share the news of another successful partnership between BETER Live and a leading operator, FAVBET. It is one of the most recognised brands in the Ukrainian market and one that players trust.  Localisation is key to FAVBET’s success, and we have been able to work with the operator to ensure our content delivers a localised player experience. Shortly after we launched our first games and FAVBET could see they were a big hit with its customers, we rolled out Ukrainian Roulette — the operator’s first step towards a dedicated offering for the market.” 

 

About FAVBET:

FAVBET is an international iGaming company founded in 1999 in Ukraine. Operating under international and regional licences in Ukraine, Croatia, Romania and Malta, it is currently offering top-notch sportsbook and online casino experience for more than 3 million registered users.

 

About BETER Live: 

BETER Live is a B2B full cycle provider that delivers next-gen services of live casino games. BETER Live is the part of betting content and data provider BETER, whose product verticals cover fast sports, esports and live casino solutions.

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Better Collective acquires Danish sports media Tipsbladet.dk

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Better Collective acquires Danish sports media Tipsbladet.dk

 

Digital sports media group Better Collective strengthens its position in Denmark through the strategic acquisition of Tipsbladet.dk, one of the leading soccer media in the country producing prime content for Danish sports fans.

For 75 years Tipsbladet has been a trusted sports media in Denmark covering sports news from across the world. Over time, the media has developed from publishing a printed magazine to now developing and distributing prime soccer content across digital channels. From October 2nd 2023, Tipsbladet.dk becomes part of the digital sports media group, Better Collective, headquartered in Denmark. Better Collective acquires Tipsbladet.dk for 6.5 mEUR.

Jesper Søgaard, Co-founder & CEO of Better Collective, says: “I am very proud that we have acquired Tipsbladet that for 75 years has been a go-to sports media for many Danes that want to engage with prime soccer content. The acquisition fits perfectly with our vision to become the leading digital sports media group and our strategy to acquire strong media brands with a loyal audience. I look very much forward to welcoming the dedicated editorial team at Tipsbladet to the Better Collective group and I am convinced that together we can further elevate the content that for years has excited so many Danish sports fans. ”

Founded in 1948, Tipsbladet is the oldest soccer magazine across the Nordics. Since 2000, the digital edition, www.tipsbladet.dk has developed into one of the leading digital sources for soccer related content such as news, articles, match previews, betting tips, videos and analysis with a monthly audience of around 6.8 million visits and more than 110 thousand followers across Facebook, X/Twitter, Instagram and TikTok.

Henrik Stegger Nielsen, former owner of Tipsbladet, says: “Since 2007, when I acquired Tipsbladet, I have worked hard to make it a healthy and sustainable business. I have succeeded, and I could hardly imagine a better buyer for Tipsbladet than Better Collective. I know that they will both take good care of Tipsbladet and, with their ambitions and competencies, develop it even further,”

Henrik Stegger Nielsen joins Better Collective together with all current employees at Tipsbladet.

Allan Olsen, Editor in Chief at Tipsbladet, says: “For Tipsbladet and its employees, this is a fantastic event. Even though we have experienced lots of growth and great numbers on the bottom line in an otherwise pressured media world, there is no doubt that Better Collective can help push Tipsbladet’s growth even further. We will continue to deliver strong football stories, but with Better Collective behind us, we can really make the content live on many more platforms and reach a wider audience.”

Highlighted synergies

  • Acquiring leading national sports media with a strong brand is an important pillar in Better Collective’s global strategy. Acquiring Tipsbladet.dk enables the Group to increase its presence in Denmark to further leverage its position as a key partner for advertisers in the market.
  • The editorial team at Tipsbladet creates a strong foundation to grow media products on all relevant platforms.
  • Better Collective will leverage its leading tech and search engine optimization (SEO) expertise in order to grow the audience.
  • Better Collective will invest in the development and growth of Tipsbladet.dk.

Esben Skou Vinther, VP of Europe at Better Collective, says: ”As a trusted sports media, Tipsbladet and its employees have built a unique position in the Danish sports market and is a media that will supplement our Danish media portfolio in a great way. We intend to invest in the development of Tipsbladet.dk to further strengthen the content across digital channels. In doing so, Tipsbladet will become an even more attractive advertisement partner for businesses that aim to activate their brand in a relevant and engaging sports context”.

Transaction details
The total purchase price will be 6.5 mEUR on a cash and debt free basis paid in three installments and will be financed with cash. Better Collective estimates that the post synergy 2024 EBITDA multiple will be below 5x. The 2023 financial targets remain unchanged following the acquisition.

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Super Affiliate, betting.bet, Celebrates Brand-defining Re-launch

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Super Affiliate, betting.bet, Celebrates Brand-defining Re-launch

 

Online super affiliate betting.bet has enhanced its flagship brand by unveiling an improved design complemented by new functionalities.

The new website, created by the brand’s proprietors Kontempry Ltd, will aid the brand’s global expansion efforts as it moves from being a UK-centric brand to a “truly global” business.

The design was unveiled last week as part of the company’s re-launch event. Users can now utilise betting.bet to search for the most recent offers from licenced operators worldwide, including brands in Europe, Asia, Africa, the Middle East and so on. This has been made possible through the procurement of gambling licences in multiple jurisdictions and the formation of numerous strategic affiliate alliances.

With live odds feeds, bet calculators, a vast selection of offers, and support functions, betting.bet is now a resource that all punters can utilise. What’s more, betting.bet has forged working relationships with some of the world’s most recognisable brands, resulting in enhanced offers for platform users.

Steve Jones, a spokesperson for the brand, comments:

“We are pleased to offer our consumers a more dynamic service with significant enhancements to offer management, usability, brand diversity, and service reviews. Inevitably, this will enable our users to make more informed decisions when signing up with our esteemed partners. This new design also honours the numerous high-profile sponsorship agreements we’ve signed recently.

I would like to thank the team for their extraordinary commitment to the release of the most recent version of betting.bet. This will enable us to engage with new partners and exponentially expand our player offerings.”

Abigail Moses, the Head of Marketing for betting.bet and the broader Kontempry Ltd. group, explains:

“We are thrilled to introduce the all-new betting.bet to our rapidly expanding community of users and partners. As the brand transitioned from a UK-facing utility to a global comparison portal, a more global-focused design became necessary. It is always challenging to design and market a product that will resonate with audiences in multiple locations. The new version of our website precisely reflects who we are as a disruptive growth company, supporting our global expansion and bolstering our European presence.”

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