News
Why Do We Love to Play in Online Casinos?
Regardless of whether you are a player or not, you are probably aware of how big online casinos are nowadays. Now, if you are not a gambler, you might not know why that is so. To learn more and see whether this is something that might interest you as well, keep on reading.
Playing from Home
One of the biggest reasons why individuals decide to join an online casino is the fact that it allows them to play casino games from the comfort of their own home. For one, there are no crowds of people that can distract players from the game and mess with their focus. Being at home means that everyone can create the perfect atmosphere they like to play in. Maybe they need silence, maybe they want some chill or loud music in the background – playing from home makes all that possible. Then, there are no lines at certain games or tables. If all the slot machines in a land-based casino are taken, players have to wait. This is not an issue with online casinos. Finally, there are simply no traditional casinos in certain cities and people would have to travel far just to gamble for a few hours. It’s oftentimes not doable on a regular basis.
Mobile Apps On the Go
However, playing at home is not all online casinos are good for. Most reputable operators have released apps that people can use to play games when on the go. Whether it’s on their smartphone or tablet, these apps allow individuals to play during their commute to work, when on a lunch break or while they are waiting for an appointment.
Wide Variety of Games
Another big reason why people love playing in online casinos is the range of games they provide. When compared to traditional casinos, the online model simply has more to offer. While you can find the classic table games and slot machines in land-based establishments, there are more varieties of every single game online. From poker, roulette and blackjack through thousands of different slot games all the way to keno, there is truly something for everyone.
Live Events
In addition to the variety of games, online casinos have also started offering live casino games. People that love the real-life casino experience but cannot travel to a land-based casino most often choose this approach as there is a real croupier as well as players that can interact with each other using a chat system. Games such as live roulette, live blackjack and live Texas hold ‘em are just some of the available options.
Free Bets and Bonuses
Online casinos often offer free bets to individuals to show them what they can expect from their website or app. These are usually a free spin in a slot game and are given in a current game. On the other hand, there are also all sorts of bonuses that players that sign up can expect. From welcome bonuses that are offered when someone joins to refer-a-friend bonuses that are pretty self-explanatory, these deals allow people to play a few extra games that they don’t need to spend their own money on.
Special Promotions
Besides the aforementioned bonuses, online casinos are also aware of the importance of marketing. This is why they often include special promotions in their marketing strategy. Some players use this opportunity to only then deposit money into their account. For example, Christmas, Easter, Halloween and Black Friday all come with certain offers, which players are ready to jump on and get a great deal.
Ease of Depositing and Withdrawing Money
Just like one can play from the comfort of their home, they can also put money into their account from the same spot. Most reputable casinos accept Visa and MasterCard debit and credit cards as well as various e-wallets and regular bank transfers. The same goes for the withdrawal of one’s winnings. This means that there is no risk of being robbed on the street while carrying huge amounts of money that were just won in a land-based casino.
High Security
Other than not having to walk around town with loads of cash, online casinos also implement the latest security technology to keep their users’ data safe. The encryption they use means that no personal information can be stolen. Knowing that the casino is verified and licensed gives the players confidence that they will not be scammed.
As you can see, there are many reasons why someone would choose to play at an online casino. The variety of games on offer and continually advancing technology, designed to immerse you into the gaming experience, are hard to dismiss positives. Add to that the ability to safely test your skills for free, gain bonuses and promo offers, the appeal of the online gaming experience becomes clear.
“I personally think the industry should view this as a positive chance to work hand-in-hand with the NHS, charities and government as all stakeholders pull together to minimise gambling harm. Gambling is meant to be fun and entertaining and the industry must ensure that it is responsible, so that those in need can gain access to properly funded support as and when they need it.”
Affiliate Compliance
Rightlander and RavenTrack Partner to Boost Affiliate Marketing Compliance and Advertising Opportunities
Leading iGaming compliance and tracking platforms unite to bolster affiliate marketing integrity.
Rightlander, a leading provider of marketing compliance and intelligence solutions, has announced a strategic partnership with RavenTrack, a prominent affiliate tracking platform. This collaboration aims to enhance marketing compliance and risk management for Raven Track clients and help identify untapped advertising opportunities with affiliates across global markets.
The partnership will offer access to Rightlander’s comprehensive suite of innovative marketing compliance solutions, including web, search, and social media monitoring to track affiliate promotional activities, content compliance scanning to ensure adherence to regulatory requirements and monitoring services.
RavenTrack’s diverse client base spans established and emerging markets, and this partnership addresses the growing need for robust compliance measures in regions with evolving regulatory landscapes.
Sarafina Wolde Gabriel, CEO of Rightlander, commented on the partnership: “We’re excited to partner with RavenTrack to offer our cutting-edge compliance and marketing solutions to their global client base. As marketing regulations tighten in established and emerging markets, our tools will help brands and affiliates navigate the complex landscape of marketing compliance and capitalise on advertising opportunities.”
RavenTrack is a leading affiliate tracking platform specialising in providing advanced tracking and analytics solutions to help brands optimise their affiliate marketing programs. Its client base includes prominent brands such as Jumpman Gaming, Betfred, Bet9ja, and Mr. Q, to name a few.
Adam Rowley, RavenTrack’s Managing Director, expressed enthusiasm about the partnership: “At RavenTrack, we understand the critical importance of marketing compliance. Our collaboration with Rightlander represents a significant step forward in our mission to provide our clients with robust, innovative and effective tools for managing their affiliate programs.”
“By integrating Rightlander’s advanced compliance solutions with our cutting-edge tracking platform, we’re empowering our clients to navigate the complex regulatory landscape with confidence while maximising their marketing potential.”
This partnership represents a significant step forward in promoting responsible and compliant marketing practices in the rapidly evolving affiliate marketing industry. By combining RavenTrack’s expertise in affiliate tracking with Rightlander’s advanced compliance tools, the collaboration aims to set new standards for transparency and regulatory adherence in the sector.
Affiliate Announcements
Raise your Game with BoostBox by MyAffiliates: a new AI-Driven must-have iGaming Affiliate ace, for instant wins and real results
Jackpots just got closer for iGaming affiliate marketers with the launch of BoostBox by MyAffiliates — a new AI-driven tool designed to unlock new levels of affiliate potential. With a simple touch of a button iGaming affiliate partners can now access:
- Instant Updates: up-to-date product and promotional information
- Increased Productivity: easy access to brand resources, whilst reducing support queries by up to 40%
- Streamlined Research: brand and product information in an instant
- Quality Content: resources to produce consistent, on-brand promotional content
Boostbox by MyAffiliates is not just a game-changing upgrade — it’s a leap forward in affiliate marketing, setting a new standard in the industry for speed, relevance, impact and results.
iGaming affiliate marketing has long faced recurring obstacles that impact performance potential – delays in accessing information, time-consuming research, content inconsistencies, and resource limitations. BoostBox by MyAffiliates is an innovative AI-driven solution to these challenges, enabling affiliates to stay competitive and focused, taking results to a new level.
Clemence Dujardin, Group CEO at MyAffiliates, “BoostBox is redefining iGaming affiliate support and is the ultimate affiliate marketing solution. By maximising the capabilities of AI to bring real-time information to affiliate partners, programmes and content are guaranteed to be as impactful and as engaging as possible. MyAffiliates is at the forefront of affiliate marketing, and using the latest technology to launch BoostBox today, our users can enjoy the very best available affiliate marketing experience and strengthen their potential overnight.”
Roo Wright, Founder of BoostBox added, “Having built a number of affiliate businesses over my 18 years in the industry, I know firsthand the challenges affiliates face. BoostBox was born from that experience, and our partnership with MyAffiliates will help take affiliate marketing to the next level.”
MyAffiliates has long been a powerhouse in affiliate marketing software, empowering iGaming operators to bring all their brands and products together under one seamless affiliate system. Since its launch in 2007, MyAffiliates has set the standard in the industry, becoming the go-to platform for iGaming operators. In fact, StatsDrone recognised MyAffiliates in April 2024 as the most-used affiliate marketing software in the gaming industry—solidifying its role as a trusted leader and innovator in the space.
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