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BetterBetting Today Opens ICO Public Sale for BETR, the Betting Currency of the Future
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BetterBetting , a software systems enabler for sports betting on the blockchain, today launched their ICO Public Sale for BETR, a digital currency that will pave the way for a decentralised peer-to-peer sports betting system, and revolutionise online sports gaming.
The token sale is an integral part of the company’s advanced distributed peer-to-peer and peer-to-sportsbook wagering platform. As BetterBetting continues to gain ground, ICO and gambling experts expect that BETR will soon become the betting currency of the leading sports betting sites.
Following BetterBetting’s successful pre-ICO sale period, their website will open at 14:00 GMT on December 15, 2017 for Public Sales. Given the high level of interest, pundits expect a rapid progression through the early-bird bonus levels (the first $5M have a progressive bonus level applied –see website for details). Cryptocurrency enthusiasts can purchase their desired share of the ICO until the projected sale end in January 2018 or hard cap of $30 million.
BetterBetting to ICO Enthusiasts: Get Tokens Before You Regret It
Once the hard cap is reached, a total of up to 650,000,000 BETR will have been released (with some kept in reserve and embargoed). These tokens will immediately be usable by sports bettors for wagers in sportsbooks that cater to BETR clients, and in peer-to-peer bets.
The target date for the launch of the fully fledged, much-awaited, Better Betting Nodes compatible with BETR is in March 2018, but owners of the crypto coin will be able to use their BETR with select sportsbooks prior to the full launch date.
As the digital currency is geared toward becoming the betting currency of the future, BetterBetting encourages everyone to make the most from the sale as the token is expected to appreciate in value within a short time of launch. There is minimal risk in buying tokens as they are tradable within two weeks after purchase, and will almost immediately start being used as value tokens on associated sportsbooks. When the ICO is over, the hard cap for BETR cannot be increased beyond the 650M limit.
BETR: A Promise of Transparency and Provable Fairness
Adriaan Brink, the CEO and Founder of Better Betting Foundation, stated: “With Better Betting we are excited to bring a new paradigm to the world of sports betting. By combining the power of blockchain with our experience and knowledge of the sports betting industry, we are introducing a new betting currency that understands the underlying structure of a sports bet, ensuring fair and robust betting opportunities between two parties, who may not have any relationship with one another.”
By removing much of the friction associated with placing sports bets, Brink’s team has created a transparent and provably fair peer-to-peer sports betting system that is not controlled by a central authority. With a core team of seasoned industry experts, BetterBetting is now in the final stages of introducing BETR to the world.
Brink added: “Working with major industry players, this decentralized liquidity marketplace for sports betting can be used in many different ways and provides automated programmatic interfaces so that existing sportsbooks can link into the system. Working with, rather than against, major industry players with a zero margin model, we seek to provide the railway tracks for sports betting in the future.”
About BetterBetting:
The BetterBetting Foundation was established in 2017 in Estonia, aiming to integrate blockchain technology into sports betting for a decentralized gambling system. Founded by Adriaan Brink and David Vanrenen, BetterBetting is a non-profit group of ICO and sports betting experts inclusive of the supervisory board members David Vanrenen, Hilly Ehrlich, and Mitchell Rankin; and the advisors Jon Matonis, Ronnie O’Sullivan, Jez San, and Eric Benz. For more information, go to https://betterbetting.org/
News
Already Media opens new Warsaw headquarters
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Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw.
The office will initially house more than 20 members of Already Media’s 250-strong global team, with a focus on C-suite positions including CEO, COO, CLO, CFO, as well as senior SEO department heads.
Officially opening on July 1, the office provides a base for the company as it continues to pursue a primarily remote-work strategy, hiring on-the-ground talent worldwide, particularly in the emerging markets it focuses on.
Alina Famenok, CEO of Already Media, said: “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years, and this HQ positions us well to continue what has been a remarkable journey so far.”
Members of the Already Media team – whether they work remotely or are based in Warsaw – enjoy a wide-range of benefits, with a focus on professional growth, health and work-life balance.
The approach has helped the company build a unique culture which contributes significantly to maintaining its edge when it comes to innovation.
It has been a busy few months for Already Media. In March, it acquired iconic affiliate asset PokerListings. In the months since, PokerListings has already significantly ramped up its video content output and launched into additional markets.
News
SiGMA East Europe edition moves to Budapest with Affiliate World
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SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking place at the Hungaro Expo in Budapest from the 2nd to 6th of September, the event is expected to attract a 9,000-strong crowd to the expo’s Pavilion E arena.
The event will also be held back-to-back with Affiliate World, which takes place on the 5th and 6th of September in Budapest – making SiGMA East Europe a must attend for operators.
This unique partnership promises an unrivalled networking environment, offering operators the chance to connect with top tier affiliates from a diversity of sectors. With an estimated 5,000 new affiliates expected to participate, this collaboration is set to elevate opportunities for operators and suppliers alike, while also bringing many of the world’s top affiliates closer to the iGaming community. Affiliate World also took place alongside the SiGMA Eurasia event, held in Dubai earlier this year.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
![Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’](https://gamblingaffiliatevoice.com/wp-content/uploads/Ya8Mtl9QccOLxbIwhMmeFCuTLjPmg1ig9AUHWpfa-1.jpg)
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”