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Affiliate Announcements

BetSid Announces Launch of UK Affiliate Programme

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BetSid Announces Launch of UK Affiliate Programme

Sportsbook and casino provider BetSid have partnered with AffiliateINSIDER to launch their UK affiliate programme following a successful start to their online operation in 2018. The company becomes the third member to join up with AffiliateINSIDER and BetSid will harness their expertise as an expert Affiliate service provider to manage their programme

AffiliateINSIDER have a strong and trusted network behind them which includes tech provider FSB and that trust leads to a powerful organisation and one that can boast over two decades of experience within the affiliate space.

As part of the overall package, the programme will feature an aggressive commission rate of 45% for the first month of trading. Following on from that initial month, the rate becomes a strong 25% for both sport and casino referrals.

Commenting on the launch of the programme Paul Kirkby, Managing Director of BetSid said:

“We’re looking forward to welcoming affiliate referred customers onto the BetSid brand. We’re invested in growing our affiliate channel as a key component of our acquisition strategy and are looking forward to working with a variety of affiliate partners to grow the brand and present BetSid’s unique Lucky’s betting proposition to serious UK punters.”

CEO of AffiliateINSIDER Lee-Ann Johnstone also commented:

“BetSid has a unique brand and a solid affiliate offering. We’re looking forward to how this brand innovates in the UK to claim market share.

“With an attractive affiliate bonus, dedicated service team and attractive retention incentives, I’m sure they will be successful in building a solid affiliate brand that offers a competitive edge for affiliates promoting it.”

The BetSid operation began in 2013 when successful Lancashire entrepreneur Simon Rigby launched a betting service as a supplement to his catering business at Deepdale Stadium. The organisation has grown steadily ever since and can currently boast eight outlets across the North West of England in locations such as Preston, Blackpool and Chorley.

BetSid then reinforced their commitment to the region by signing a shirt sponsorship deal with Blackpool FC at the start of the 2018/19 English football season as part of their ongoing plan to support sport in the North West.

The unique aspect of the company’s online sportsbook is the Lucky’s betting proposition which features extra value on a number of bets. It’s a concept that BetSid took with them from the high street and into the virtual world and includes a market-leading treble odds payout for one winner on Lucky 15 bets. This increases to 4x for Lucky 31s and 5x for Lucky 63s giving customers a great chance to recoup their outlay if some selections let them down. A 10% bonus on four winners for Lucky 15s also puts makes their online sportsbook a popular place to play.

That online push now continues with the launch of BetSid’s UK affiliate programme alongside an experienced trusted partner in AffiliateINSIDER and it’s open for business right now.

Affiliate Announcements

Soft2Bet launches a new affiliate management system ReferOn

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Soft2Bet launches a new affiliate management system ReferOn

 

A new, feature-filled affiliate management system powered by the platform provider

 Soft2Bet, a top-notch online platform provider has recently announced that it has gone live with top of the art affiliate management system, ReferOn.

This boasts a broad array of affiliate marketing services that are key to the partners they assist. ReferOn’s system has the ability to manage large networks of companies in one comprehensive system. Flexible and adaptable in accordance with the individual needs of each affiliate.

ReferOn offers the most advanced features including an effective rewarding engine which offers rewards at the individual, more customised level, making its management much easier for admin users. It also keeps track of the payments and invoices for all accounts, in a quick and efficient manner. This is also true for the data and statistics that are accumulated.

The affiliate management system offers organised reporting on numerous levels allowing for full control over your data, in addition, you can customize what data you choose to share with your partners. Grouping variations can also be calculated according to brand, company, campaign and even geo levels through ReferOn. Reporting is also made extremely easy and allows for toggled groups and effective date breakdowns. ReferOn also makes use of multiple widgets, filters and statistics at every level which make the data accessible for the admin to explore and make informed decisions.

When using ReferOn, brands can be integrated into the system seamlessly and your support and account management are all under one roof. The system can connect the data points to your data provider. ReferOn dashboards are now clearer and easier to view and access, allowing for much more flexibility for users.

Accounts with multiple affiliate logins within other competitive software enable statistics to be grouped at a ‘master’ level. This makes payments and data management much simpler.

Vladyslav Bondarenaiko, Product Manager at Referon said: “ReferOn‘s highly-advanced features change the way we view affiliates and admin needs through. Seeing as this system is not only for internal usage, this creates an additional revenue stream for the business and allows a more streamlined process of integration and access.”

 

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Affiliate Announcements

Betsson Group Affiliates named sponsor of iGaming Club London ’23

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Betsson Group Affiliates named sponsor of iGaming Club London ’23

 

Affpapa, the ultimate iGaming directory connecting affiliates and operators, can today announce that Betsson Group Affiliates has been named a sponsor of its upcoming iGaming Club London ’23 event.

Betsson Group Affiliates, home to industry-leading brands such as Betsson, Betsafe, NordicBet is recognised for combining the finest practices of the dynamic online gaming sector with the foundation of a traditional business-led approach.

The iGaming operator is a “long-time partner” of AffPapa, having developed several connections with affiliates through the AffPapa directory.

The company has now secured the exclusive sponsorship ticket, which in addition to sponsoring the headline event during ICE, also grants the operator access to the AffPapa directory, the companies’ partnership is extended for yet another solid year.

Shakyra Jonsson, Senior Affiliate Operations Manager at Betsson Group Affiliates, stated: “Betsson Group Affiliates are excited to extend their partnership with AffPapa, one of the most exciting new directories within our industry.

“Our experience has been top and the team at AffPapa have been amazing and supportive. We look forward to another great year ahead in collaboration with AffPapa.”

Triston Smook, Head of Affiliates at BGA, added: “iGaming Club was a resounding success in Amsterdam, and we are excited to see what this organisation can deliver in London this year! Networking between top professionals is always at the highest level at this event and is an experience not to be missed.”

Yeva Avagyan, Head of Commercials at AffPapa, commented: “Betsson Group Affiliates has been a long-time AffPapa partner, and we couldn’t be happier to welcome them to iGaming Club London as one of the event’s official sponsors! We’re looking forward to taking this partnership with the BGA team to the next level.”

iGaming Club London is part of a global series of events powered by AffPapa, featuring the biggest figures in iGaming, with the sole objective of building business relationships among participants of the sector.

Exclusive dinner and drinks, with iGaming speed dating designed to help attendees get connected with potential partners quickly. Affiliates, operators, and B2B companies can use this chance to showcase products/services, build relationships and create business opportunities.

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Affiliate Announcements

PartnerMatrix inks new affiliate channel deal with AdmiralBet

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PartnerMatrix inks new affiliate channel deal with AdmiralBet

 

PartnerMatrix is proud to announce a new partnership with the established Serbian sports betting and casino platform, AdmiralBet.

Together with PartnerMatrix, AdmiralBet has launched its secure and modern affiliate channel, allowing partners and affiliates to raise the brand’s awareness by showcasing its products to a broader audience and engaging relevant traffic.

AdmiralBet is famous for its rich and modern gaming platform, gaining popularity in the Serbian market with its cutting-edge online sports betting offers. The brand also covers casino verticals while keeping clients active with numerous interesting bonuses and tournaments.

Levon Nikoghosyan, CEO of PartnerMatrix, comments: “Thanks to this agreement, PartnerMatrix is not only partnering with an established and respected brand but also entering the Serbian market, which already has a developed and legislated gaming market. With our latest features and system updates, we are looking forward to a productive cooperation with AdmiralBet’s team.

“AdmiralBet is well-known for its dynamic and modern sports betting solutions, and with the help of PartnerMatrix, I believe the company will create a more efficient traffic generating strategy, greatly expanding their audience.

Milan Djurmez, Head of Online Gaming at AdmiralBet, adds: “Affiliate Marketing is a new channel for us, but one that we reckon is an absolute necessity for enhancing our outreach. PartnerMatrix seemed to be the software that fit our needs the best and ticked all the boxes. We’re all-in with this, and I’m sure that the results will be worthy of all efforts and investments.

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