Affiliate Announcements
LAC 2018 is back at the ExCeL and it’s gonna be BIG

This will be the second year that the igaming affiliate industry takes over ExCeL and we can’t wait. Check out the top five reasons why LAC 2018 at the ExCeL is gonna be bigger, better and more badass than ever before!
5 – IT CROSSES OVER WITH ICE
There’s no denying that ICE is the biggest gambling event on the calendar. With over 30,000 delegates we’re sure there are one or two that you would like to meet. To help you meet them, the first expo day of LAC on Thursday 8th February will coincide with the final day of ICE. This means that more ICE attendees will come and visit LAC than ever before.
That means there are even more chances for you to meet the right people during your trip to London this February.
4 – THE EXHIBITORS AND SPONSORS JUST KEEP COMING
We just can’t stop them – we have had more requests for stands at LAC 2018 than we ever have before. We would love to say that this is down to us but it’s not. These guys want to meet you. The delegates.
Every company who has enquired for a stand want to meet you. We hope that makes you feel good!
3 – THE BIGGEST AFFILIATE SHOW IN LONDON SHOULD BE AT THE BIGGEST EXPO CENTRE IN LONDON
ExCeL is scarily large and it was a scary move from Olympia to ExCeL last year. But damn did it pay off! The buzz around the show was electric – there is no igaming affiliate show that comes close.
The best thing, there is so much room to grow at the ExCeL. This year, there will be more of you guys than ever before – pretty exciting right!
2 – WE’VE BEEN WORKING WITH YOU TO PERFECT OUR CONFERENCE SCHEDULE
We like to be honest, we don’t know everything, and we love a little bit of help every now and then. That’s why we’ve always worked with you guys to help improve our shows.
For the LAC 2018 conference line up we have reached out to as many of you as possible to make sure that our content is as relevant as possible.
After all, we wouldn’t want to waste your time with rubbish content, would we?
1 – THE NETWORKING NEVER STOPS. NEVER.
Networking and the London Affiliate Conference go hand in hand.
Whether you’re attending one of our dedicated networking parties, are out on the expo floor or you’re having a final drink in the hotel bar you can always meet someone new.
Affiliate Announcements
‘The future now’ creative heralds opening of iGB Affiliate registration

Clarion Gaming, organisers of iGB Affiliate has adopted ‘The Future Now’ as its creative proposition to help drive participation in the industry-leading show which takes place across 6 – 9 February at ExCeL London. Registration for what will be the last edition of iGB Affiliate to be held in London prior to its relocation to Barcelona in 2025 has opened at https://london-igbaffiliate-2024.reg.buzz
Explaining the background to the campaign creative iGB Portfolio Director Naomi Barton said: “The Future Now was inspired by our customers and broader stakeholder community who during a comprehensive engagement programme told us that they viewed iGBA as the place where the industry’s brightest and best come together to define the future of the industry.
“For so many of our stakeholders the future starts at iGB Affiliate which represents their most important business opportunity of the year. The event messaging captures the pioneering spirit of the industry and reflects iGBA ‘s status as the home of the iGaming Affiliate community. Our commitment is to connect the right people and the best opportunities, providing the fuel that keeps the industry moving forward.”
Looking ahead to what industry professionals will experience at iGBA 2024 Naomi Barton added: “We will be building on the iGB INTRODUCING facilitated onsite networking ‘hub’ to make connections that count and create excitement about the future that they will unlock. As the ONLY exhibition that’s focused purely on igaming affiliation every connection made at show is going to lead somewhere. In terms of content the Pulse Stage will focus on future markets, future tech and future opportunities.
“As this is our last year in London, there will be an iGB Affiliate ‘Farewell to London’ party like no other – and we will be celebrating alongside sister show ICE to ensure that we deliver something exceptional.
“For anyone involved in igaming the 2024 event is not to be missed: the new-to-show tech vendors we will be showcasing will help our audience to stay ahead of their competitors, and provide inspiration and new products being demonstrated by the circa 200 exhibitors expected at our farewell to the London edition of iGBA.”
For more information and to register to attend iGB Affiliate 2024, 6-9 February, ExCeL London:: https://london-igbaffiliate-2024.reg.buzz
Affiliate Announcements
Alpha Affiliates Set to Shine at SiGMA Europe 2023 – An Event You Don’t Want to Miss

Alpha Affiliates, the leading direct advertiser for the iGaming industry, is excited to announce its participation in the highly anticipated iGaming event of the year, SiGMA Europe 2023. As a rapidly growing force in affiliate marketing for iGaming operators worldwide, Alpha Affiliates will showcase its latest innovative offerings and unveil plans ahead at the prestigious conference, taking place in Malta from 13th-17th November.
Their attendance comes following significant growth, achieving over 15,000 partners across more than 50 countries, and over 2,000,000 players worldwide. The company, which witnessed a 20% upsurge in new partners this year, now looks to strengthen their international network at SiGMA Europe, networking with top affiliates at the heart of the iGaming world.
Attendees can stop by booth 2147 in the MMH Malta to meet the Alpha Affiliates team, learn more about the company’s vision and values, discuss new partnerships and take advantage of networking opportunities. The team will also be offering affiliates an exclusive preview of the company’s cutting-edge affiliate platform, along with its suite of performance marketing tools, designed to boost conversions and achieve outstanding results.
Event Details:
- Event Name: SiGMA Europe 2023
- Date: November 13-17
- Venue: Mediterranean Maritime Hub (MMH Malta)
- Booth Number: 2147
- Website: https://sigma.world/europe
Alpha Affiliates will be bringing the fun to SiGMA Europe at their two-storey stand, hosting happy hours in the lounge bar with signature cocktails, providing a fully stocked coffee bar for a pick me up during the event, and running prize giveaways with cash and merch prizes up for grabs at Alpha Affiliates’ cash machine.
Boris P, Head of Affiliates at Alpha Affiliates, comments “We are thrilled to connect with fellow innovators and showcase our affiliate programme on the world’s iGaming stage. SiGMA Europe brings together the best and brightest in the industry, and we look forward to forging new partnerships and networking with key other stakeholders at the forefront of the rapidly evolving affiliate marketing landscape. Together, we’ll explore new horizons and drive the future of iGaming and affiliate marketing”
SiGMA Europe 2023 represents the next step in the company’s ambitious growth plans as it connects with more partners and sets its sights on the future.
Affiliate Announcements
iGB Affiliate Awards celebrate outstanding achievements, groundbreaking innovations and creativity

The international igaming affiliate community has until 20 October to provide their submissions for the coveted iGB Affiliate Awards, which recognise the outstanding achievements and groundbreaking innovations that have taken place throughout the sector over the last 12 months.
The winners across 20 categories will be unveiled at a futuristic fantasy-themed, black-tie celebration taking place following the second day of iGB Affiliate (8 February) at the Troxy, a Grade II-listed 1930’s Art Deco music venue which is situated just a short journey from ExCeL London.
Previewing the Awards, iGB Portfolio Director Naomi Barton said: “This is the event where the igaming affiliate community is able to collectively let its hair down after an action-packed opening day at the premier show for the sector, and recognise the success of colleagues and competitors in the sumptuous surroundings of one of London’s most-loved Art Deco entertainment venues.
“Recognised for being the Oscars of the industry, the iGB Affiliate Awards comprise 20 categories, 19 of which are open to the industry to enter or vote on. The remaining category – for Affiliate Idol (aka Lifetime Achievement Award) – is selected by an in-house panel but in a change for 2024 we are now inviting suggestions from the industry. The Awards are free to enter. There is no limit on the number of categories you can put yourself or your company forward for – if you feel you meet the entry criteria, then we want to hear from you!
“As iGB Affiliate prepares to say goodbye to London ahead of the show’s 2025 relocation to Barcelona, we want to ensure that the 2024 Awards will be the best edition yet. Which is why we are pulling out all of the stops with a theme which brings together the worlds of cyberpunk and fairytale as the backdrop to showcasing the creativity which runs through the sector.”
With something for everyone to enter, the Affiliate Awards Categories comprise: Best Casino Affiliate, Best Sports Betting Affiliate, Best Bingo Affiliate, Best Poker Affiliate, Best Crypto Affiliate, Best Streaming Affiliate, Marketing Campaign of the Year, Affiliate Employer of the Year and Safer Gambling Initiative of the Year. Individual Categories: Best Affiliate Manager and Affiliate Idol (Lifetime Achievement Award). Programme/Network Categories: Best Affiliate Programme and Best Affiliate Network. Service Provider Categories: Best Tech for Affiliates, Best Tech for Affiliate Programmes, Best Digital Agency and Game of the Year (Public Vote). All Companies: Rising Star, Best Newcomer and Innovator of the Year.
The iGB Affiliate Awards are decided by an external panel of industry judges selected for their expertise on both the igaming affiliate sector and in specialist areas relevant to individual awards, such as safer gambling. All 18 confirmed judges have signed an NDA to keep submitted information confidential and the winners’ names secret until the event has taken place. They are also obliged to declare any potential conflicts of interest prior to judging. Judges are allocated categories aligned to their areas of industry experience and knowledge, and to avoid potential conflicts of interest. Access to submissions is restricted to the judge’s allocated categories.
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