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Use of Social Media for Online Gambling Affiliates

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Hi guys, my name is George Miller from the GAV Team – The Gambling Affiliate VoiceMy tasks include the implementation of the daily content, conducting affiliate/affiliate manager interviews, and of course over viewing the latest SEO and Social Media techniques. Gamblingaffiliatevoice.com  has become a leading website which covers the affiliate industry with all of it’s aspects.

In this article I will describe the most important aspects of Social Media use to bring more traffic to your affiliate website and increase your online presence.

 

Online gaming/iGaming companies have been very slow in embracing the world of social media than one might have think. Having had a dominant presence in the online since Internet use became widespread in the late ’90s, and being real pioneers themselves, one might have expected that online casinos would have recognized and understood the importance of social media before many other industries. Online gaming/iGaming companies are only now catching up and using social media as an effective way to reach and to engage a new customer base.
Casinos (both the online and offline) as well all affiliates, need to evolve to survive. Social media became full-fledged media in 2016. It is no longer a low cost David marketing option against the pricier established media Goliath’s.
2017 will be all about how you as a marketer/affiliate need to approach social media in order to succeed and drive profitable sales. You can’t think about social media as a place to engage with prospects or distribute your content. People continue to spend time on social media, on average just under 3 hours per day.

With social media playing such an important role in our daily lives, we have compiled an article that is going to take a look at how you could use social media to obtain all manner of little extras from online gambling affiliate sites.
For any affiliate these days, social media is (or should be) an integral part of its success. These platforms allow affiliates to connect with their customers, building interest and also a community in an very organic way. For online casinos, engaging with gamers and creating relationships through social media is the best marketing approach they could ever have.

As you have by now become aware of the most forward looking casino sites are always looking at new and innovative ways to attract new players to their sites and also keep their current players loyal to their brands, and many of them have embraced social media as they way they can do just that.
With this in mind below you have an overview of some of the different ways affiliates are looking to build up their brand awareness using social media and also as a way for them to offer new and existing players all manner of little extras.

 

1, Twitter
twitterThe majority of online gambling affiliate sites are using Twitter as a way of informing not just their players but also

any potential new customers of the offers, promotions and any new games they have launched. You can also use your Twitter account as a way of always being kept fully up to date in regards to what is happening at one of more casino sites. Another thing you will notice as soon as you do start to use Twitter is that there are going to be a huge number of fellow affiliates you can then follow, and if you are a keen and avid online gambling affiliate all online casinos will have some form of presence on Twitter, and as such it can often pay dividends for you to follow as many casino sites that you have an account at. By doing so you are going to be kept fully up to date with all of the current promotional offers being given away by those casinos and will often find several Twitter user exclusive promotional offers being made available to you. In fact Twitter is a great way for all online gambling sites to also let you know about any new casino games that have just been or are shortly going to be launched, thus you really should include as many casino sites as you can to your list of Twitter users you follow.

Twitter about their own gambling content policy
“Twitter prohibits the promotion of gambling content, except for campaigns targeting specified countries where it is allowed with restrictions as explained below.
Please Note: In certain cases listed below, advertisers are only permitted if they have prior authorization from Twitter. Authorization starts with being in touch with a Twitter account team. Instructions for contacting Twitter are included in each case.”

Products or services that are subject to this policy:
This policy applies, but is not limited, to:
– Online casinos and gambling, sports betting, and bingo
– Physical, brick-and-mortar casino establishments
– Online fantasy sports sites
– Bonus codes, vouchers and coupons redeemable for gambling content
-E-books/sites facilitating or leading to online gambling-related content, including affiliates and other sites driving traffic to gambling
– Gambling-related software such as gambling software and poker odds calculators
– Sites or services providing tips, odds, handicapping, sports picks, forecasts or poker odds calculators
-Scratch games
-Lotteries
-Games/apps played for money

What products or services are not subject to this policy?

This policy generally does not prohibit:

– Hotels with a casino where the focus is on the hotel
– Gambling accessories (such as poker chips or pachinko machines)
News and information about fantasy sports
For more information on this subject please visit: https://support.twitter.com/articles/20170426#

 

2, Facebook
facebookWith so many people now signed up to Facebook it’s no surprise that most if not all online casino/gambling sites will
also have their own Facebook page, and as such if you do enjoy reading messages and find out what any online casino/gambling site you play at has on offer then you will be making a wise decision adding those casinos to your list of friends on Facebook. By doing so you can follow their marketing/sale efforts!
If you’re looking to boost or perhaps create a new Facebook page for your affiliate site you will need a few things ready in advance, and keep in mind that the more you work on these points, the better your Facebook page’s first impressions will be.
Make sure that you follow the following steps in order to have a top notch gambling affiliate Facebook page:
– First of all write a detailed description of your website
– Write a headline or a short description of your website
– Get your profile image ready. This should be about 180-200px wide.
Get your cover image ready. This should be about 828 x 315 desktop/828x 65 mobile.
Get your first post ready: Tell the world all about your affiliate site, and why it is the best around. This will be linked to your first post and be the anchor post (the last thing a search spider will see on your Facebook page until the end of time) so it is very important to make this of the best quality. In order to be able to do the above, you will need a personal Facebook page first. If you already have a personal Facebook account make sure that you use it and skip down to where you will select the type of page you want to create.

If you’re finished with the creation of your Facebook page for your gambling affiliate site, you’re ready to get that first post up and consider hitting the advertise/boost button to start an audience. It is not cheap, but it still converts. You may share other webmasters/gambling affiliate’s posts on your Facebook page in order to network and also diversify your posts.
You should also join Facebook groups that focus on online gambling, affiliation, etc. or are in your niche. Make sure that you don’t just spam their wall with your offerings, though – read the rules and play by them. Often there will be a specific day when you can share your work/site, or specific threads in which you can do so. Be a team player and visit some of the other affiliate sites too – don’t just drop your link and run!
Try posting at different times and different content and monitor the reaction you get. Do more of what your audience likes! Enjoy gaining that much needed notoriety and visibility leading to a very successful online gambling affiliate project and more gambling affiliate money in your pocket.

Facebook about their own policies regarding gambling sites
“Adverts that promote or facilitate online real money gambling, real money games of skill or real money lotteries, including online real money casinos, sport books, bingo or poker, are only allowed with prior written permission. Authorised gambling, games of skill or lottery adverts must target people over the age of 18 who are in jurisdictions for which permission has been granted.”
For more information please visit: https://www.facebook.com/page_guidelines.php

 

3, Instagram
Instagram is of course a way of posting pictures and images online and letting other users see what those pictures are all about, and ever eager to ensure they are always up to date with every type of social media site available you will find a number of online casinos/gambling sites have started to use Instagram.

Instagram is one of the fastest growing social media platform’s ever. It’s not only used for personal “meal sharing,”-LOL, but also to build brands and audiences centered around a specific idea or lifestyle. Online gaming brands are always on the lookout for new ways to bring new users to the table and somehow expand their brand above the standard circle of audiences that they can usually attract.
Instagram is a viable marketing tool that’s centered around lifestyle, as opposed to focusing on specific problems or solutions. As an gambling affiliate, you can use Instagram to present the lifestyle that your prospective audience is interested in, and through this you can attract them to the products that you’re promoting.
It’s not a direct marketing method, but it’s a brand new take on online promotion that can become even more powerful. For example, in the traditional model you’d say, “Hey, you want to do some online gambling? Here are the ways to do it.” In the new model you’d say, “Hey, are you interested in this lifestyle? Here’s how to get there through online gambling.
You could start posting pictures and images of your latest games, bonuses, promotions, and you should also try to stay up to date with as many casino/online gambling sites as you can, for by doing so you will always be the first to know just what new games are on offer at those sites. Another good trick is to upload winning screenshots, players always enjoy viewing lots of winnings screenshots for if nothing else it does prove to those players that you will always have the chance of winning big when playing your casino games online, and you can often get a true feel for just how generous a range of online casino games are when you view several different winnings screenshots on Instagram.

Successfully converting players via social media channels has proven to be more challenging for online gambling affiliates than anyone would have expected; and it’s not for lack of trying. Some affiliates have thrown incredible amounts of marketing resources at building a solid social presence, only to find sales leads coming in at a snail’s pace!

If you’d like to succeed in the Social and make sure you boost your social presence here are a few general tips that could help you :
Sell your benefits, and not your products: your players want to know how your products or partners can improve their lives. For gambling affiliates, this means pitching deals that offer rebates on losses, or poker schools, or anything that makes players feel like they’re getting the upper hand.
Social media users are real people: do you know the terms used to describe the people who subscribe to your social media channels. They’re called, friends and followers because they are actual people.
Don’t stretch yourself too much: target one or two channels where you know your customers are more present and active, that’s a great place to get your feet wet 🙂 .

It’s not about how many followers you have: the measure of success on social media is not how many followers you can accumulate, as most people would think. It’s all about how many conversions you’re making and how many shares your content is racking up.

 

This article appeared first on EEGReport Magazine.

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Leanbackplayer.com Announces New Website Design and User Experience Team

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Leanbackplayer.com Announces New Website Design and User Experience Team

 

Online casino directory Leanbackplayer.com has just announced that it has revamped its website, donning a new and improved design that will make it easier for visitors to navigate and find what they need with a simple click or tap.

In addition to that, Leanbackplayer further proves its commitment to providing gaming aficionados with some of the best online casino experiences out there by adding a dedicated User Experience team specifically tasked with bridging the gap between its visitors and the updates they’ll be putting out in the future. You can view the new design templates here and here.

A Casino Directory for Everyone

Leanbackplayer is a site that provides its visitors with a directory of online casinos they could visit. These include both paid and free online gambling sites that are further divided into other subcategories, which range from the newest online casino sites out there to Pay-by-SMS casino establishments.

The site also gives users content that direct them to game-specific sites, like online poker and online bingo.

In addition to providing a massive online gaming directory for its guests, Leanbackplayer also provides users with helpful articles and reviews, which are all done by their dedicated stable of online casino experts.

What’s New on The Site?

In line with providing its users with the most convenient online gaming experience, Leanbackplayer has created a streamlined approach to their website layout, which makes navigating through the many topics—from their dedicated blog to user reviews— faster than ever.

Especially of note is Leanbackplayer.com’s page dedicated to showing you the best Payforit casinos that’s specifically made to help players based in the UK find the best online spots to spend their money.

This comes in the form of a visually clean and easily understandable table that neatly organizes the finest Payforit casinos for UK players by rank, which they regularly update in order to ensure that they provide the most accurate visitor experience possible.

Fans of online gaming are treated to a rarely matched degree of ease when it comes to finding out which are the best Payforit casinos out there by providing you with a brief overview for each entry in their ranking table.

These include: how much bonuses you could get from any given site; their notable features, such as info about minimum deposit limits; and, most importantly, links that get you these places.

As such, visitors will have to spend less time searching which online casinos are perfect for them than actually visiting these sites and playing their games.

Leanbackplayer doesn’t necessarily just put all their resources toward researching the best Payforit casinos, though, as they’ve also added a regularly updated list that includes the 5 most popular online casinos at any given time.

All the Online Gaming Info You’ll Need

For players who want to do a deep dive in order to compare and contrast their options before choosing the right online gaming site for them, Leanbackplayer has also reinvigorated their efforts on this end via their updated site design.

Their team of experts provides guests with a hefty amount of content to help them in all their online gaming needs, from providing links to giving you detailed reviews of the most popular online casinos today.

Leanbackplayer.com visitors from whatever online casino preference will have the opportunity to find out which choices are more suited to their tastes with the addition of pages dedicated to 6 specific categories:

Leanbackplayer Blog

A section dedicated to entries made by Leanbackplayer’s team of online casino experts that provide useful information on betting, gaming sites, and expert opinions.

Online Poker

Made specifically for online poker fans, this section allows users to get a list of the best poker apps for your desktop or mobile as well as a page aimed at providing gamers with the top free online poker sites available.

Bingo Sites

Leanbackplayer works with only the most reputable legitimate online gambling establishments, and this section provides visitors with a list of the best online bingo sites they could visit right now.

Online Casinos

Leanbackplayer provides some of the most in-depth services for online casino players, as the section covers everything under the sun as it pertains to these sites. Here, players could expect to find sections that cover a variety of topics—from the best sites that provide free casino games to the top high-stakes online casino establishments.

Reviews

Leanbackplayer’s review section has been specifically designed to give players a much clearer idea on any given online casino website. Produced and curated by a team of online casino experts, the reviews section provides an invaluable resource for players and fans alike to find out what they need to know.

Contact

One of the biggest additions to the Leanbackplayer site, the contact button allows visitors to connect with the site’s dedicated user experience team who will gladly listen and answer all your site needs.

An Ever-Evolving Experience

With the addition of a User Experience team specifically concerned with improving Leanbackplayer’s features and services based on site data gathering, analysis, and user feedback, visitors to the site will expect regular updates that will make navigation and use of the site all the more convenient.

For fans, players, and visitors to the site, they can expect no less than hands-on support from Leanbackplayer’s UX team. This is highly convenient for individuals who’ve had to deal with automated responses from other sites, which don’t provide the help needed more often than not.

For Leanbackplayer, this is a way of providing its guests with the most up-to-date online casino directory experience they could get. The company is well-aware of the fact that the online gaming industry evolves in leaps and bounds by the day, and the addition of an expert user experience team allows Leanbackplayer not just to keep up, but get ahead of the game.

SOURCE Leanbackplayer.com

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Casino Guru Launches Initiative to Create Global Self-Exclusion Scheme

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Casino Guru Launches Initiative to Create Global Self-Exclusion Scheme

 

After months of behind-the-scenes work, Casino Guru is pleased to announce the official launch of the initiative to build a global self-exclusion system, with the goal of making online gambling safer for everyone and reducing harm caused by it to vulnerable players.

The team behind Casino Guru, a global informational website about online casinos, is always looking for things to improve within the gambling industry, especially in regard to player safety and fairness. When reviewing casinos and helping players mistreated by dishonest gambling sites, they kept noticing the insufficient protection offered by currently available self-exclusion tools.

That’s why they launched the Global Self-Exclusion Initiative, aiming to put things into motion and work towards creating a tool that has the potential to significantly increase player protection on a global level.

Simon Vincze, the manager of Casino Guru’s responsible gambling projects, leads their efforts in this area. He explains the reasoning behind the initiative: “Self-exclusion is one of the most effective tools to reduce gambling-related harm caused to vulnerable players. It allows players to block their access to gambling and therefore limit the negative impact of it on their lives. However, the effectiveness of self-exclusion is limited because of the scope of current options.”

According to Simon, the main drawback of current self-exclusion options is the fact that they can be circumvented by playing in a different casino or by looking for foreign operators that don’t have to comply with nation-wide schemes available in the player’s country. For this reason, he believes that current self-exclusion options are not an effective tool in blocking addicted players’ access to online gambling.

He believes that a global system could help fix these shortcomings: “If there was a truly global system in place, players would have an effective tool that could stop them from playing despite their efforts to circumvent the system when feeling cravings to start gambling again.”

Displaying ads to self-excluded players is also part of the issue. No gambling ads or promotional materials should be displayed or sent to players that have decided to exclude themselves from gambling activities. However, according to Simon, the closedness of the systems currently in place limits their effectiveness in this regard.

He also added that continuous help should be a much bigger part of self-exclusion: “…we feel that self-excluded players could benefit from a closer cooperation with problem gambling help and prevention centers, helping them overcome problem gambling or reduce gambling-related harm more than self-exclusion alone can.”

Casino Guru aims to create a reliable global self-exclusion system that allows people to exclude from all online gambling opportunities at once, on a global level. They also hope to be able to prove excluded players with resources and help they need to address the underlying issue of their addiction to increase their chances of a full recovery. Their goal is to create a system that becomes an industry standard, similar to that of gambling only being available to people that are at least 18 years old.

That said, they realise that they will not be able to do it alone. We launched this initiative, because we knew that we would never be able to achieve something like this alone. Successfully carrying out such an ambitious project requires cooperation of multiple and varied members of the gambling industry,” Simon added.

For this reason, the first phase of the initiative will focus on spreading awareness of the issue and collecting feedback from the public and predominantly from industry professionals. Simon and the entire Casino Guru team hope to gain valuable feedback about the best way to implement such a system, as well as the effectiveness and feasibility of it all.

Casino Guru invites members of the gambling industry interested to join the initiative, discuss anything related to responsible gambling, or learn more about the goals of the initiative to reach out.

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Live Casino – a breathtaking gambling experience from your home

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Live Casino - a breathtaking gambling experience from your home

 

Offline casino games include slots, baccarat, blackjack, poker, roulette and many others. Living in this period, it’s not 100% safe to go out and expose yourself to the dangers of Covid-19. If you adore the thrill and socialization of the land-based casino, you can shift your experience to online gambling. Joining a virtual casino is safer, faster and nonstop. Besides, you get fast customer support, and the most important thing, different types of bonuses for all of your favourite games. And that is not all! The most popular games of a land-based casino are available online with real-life dealers.

Exclusive games provided by top developers & HOT dealers

Evolution Gaming and iSoftBet are some of the best software developers of live table games. Even if you know more about the classic table games jocuri fruit cocktail pacanele gratis, you should take into consideration the newest ones. We are talking about game shows like Live Monopoly, Dream Catcher and Crazy Time.

Live table games

Before starting to play live, learn the gameplay and the rules! Every game got them and are usually explained at the beginning of the round. The dealer is the one that can do that. If you did not understand something and you feel like you are confused, ask your question and the dealer will help. Here is some introductory information about the most important classic table games.

  • Blackjack – you can split, add more cards or stay. The winning score in this game (and any other variation of it) is equal to 21. Any score that gets over this number is a losing one. A tie is possible, case in which you split the pot between you and the dealer
  • Baccarat – the worst score in this game is called baccarat, respectively 0. You have to place your bet on the dealer or player side. Make sure to know the values of the cards before starting to play
  • Poker – this game is more complicated than others. You need to learn some strategies and even apply mathematics for a favourable outcome. The rules vary depending on the game variations. The most popular poker games are Texas Hold’em, 7 Card Stud and Omaha
  • Roulette – is the easiest table game ever! Just place your bet/s on your lucky number, sequences, colours, etc and win up to 35x your bet. Make sure to try out the French Roulette, the European Roulette and the American Roulette

Live bonuses 
The live section got bonuses too. Take extra money to play roulette, blackjack, and other live games. If you deposit 100 RON, the casino may give you 100 RON more, after making the deposit required on the T &C. That is just an example! Apart from the extra money that you can take, the casino can reward you with a cashback offer. So…if you weren’t lucky enough while playing live, you’ll take a % of your money back. Another important thing to know is that live casino tournaments can bring you special live bonuses. They can be used on the selected games and wagered according to the T&C.

Conclusion

Playing live table games from the comfort of your home is safer and faster. Even if you are on a break and feel the need to relax, you can gamble and beat the dealer’s hands. Just learn the rules, apply strategies and WIN big! Be responsible and be in control of your budget, for a better experience and responsable!

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