Affiliate Announcements
ThePOGG Launches Bonus Ratings & Reviews

ThePOGG.com is proud to launch their casino welcome bonus ratings and reviews which features detailed analysis and value simulations to help players decide if a bonus is right for them. We all know that when confronted with varying terms and conditions it is next to impossible to tell which of two bonuses is better. Our new system addresses this issue, making life easy for players everywhere.
Players look to casino review portals for advice and recommendations to help them make the right decision on where to play and to find the best bonuses. Most player portals advertise bonuses but ultimately provide recommendations based on their opinion, without any sound basis for stating that one bonus is “better” than another. Players care about value and don’t like being deceived and this analysis aims to bring to light the true value of a bonus.
ThePOGG simulated over 350 welcome bonuses (with almost 200 reports still to be published) to determine the value of each bonus for low rollers, mid rollers, high rollers and super high rollers. These figures are then provided so players can get an accurate assessment of how good a bonus is for them once all of the terms and conditions and their own playing style is taken into consideration.
This project was undertaken in partnership with BeatingBonuses using a tool developed several years ago for the
assessment of bonuses, but has been implemented in a way intended to replicate various categories of normal player. Each simulation repeats the bonus 10 million times then takes the average result to provide a value for each player type.
The new feature focus on delivering what the users wants immediately with a focus on making the information quickly accessible and understandable to the user, highlighting the important data points to ensures optimum user experience. The site has been redesigned with the goal of providing players with unique and highly useful information in a format that is quickly and easily understandable while letting the player know about all the additions services offered by ThePOGG. This is a unique system that provides users with information available nowhere else.
“Our new bonus reporting system is one of the most important and useful features we’ve ever put together. I’m extremely proud of the results and genuinely feel that once again ThePOGG is leading the market by offering a service that is both exceptionally useful to players and entirely absent anywhere else. I have absolutely no doubt that this will quickly become a ‘go to’ resource for many player” Duncan Garvie – Manager and ADR Official for ThePOGG.com
To see all of the welcome bonuses rated you can visit thepogg.com/welcome-bonuses/ which shows the complete list of casinos with their bonuses with their rating for every type of player: lower roller, mid roller, high roller and super high roller. You can adjust the type of player and currency setting to reorder the list to show the best bonuses for your playing style.
About ThePOGG
ThePOGG.com is not your average online casino portal as the site pride’s itself on having a critical eye when it comes to casino reviews and having the toughest standards for recommendations. ThePOGG is one of the fastest growing casino portals around and continues to add value and services to players to help them make the most informed decision on where to play.
Some of the standout features of ThePOGG includes their Casino Complaints and Dispute Mediation service where they are also accredited ADR by the United Kingdom Gambling Commission. The site also has terms and conditions monitoring service which offers customer protection from retroactively changed terms and conditions. They also offer a unique service to players which is their Deposit Guarantee Seal to refund a player’s deposit if a casino recommended by them is found to treat a player unfairly. The Casino Reviews listed on ThePOGG.com are the most rigorous and robust to be found in the industry. They give honest and accurate reflections of the services provided by online operators and most importantly for player peace of mind: placement and recommendation on ThePOGG.com can NEVER be influenced via improved revenue deals.
Affiliate Announcements
Discover Affigates: BetConstruct’s Innovative Affiliate Network for the iGaming Sector

Industry powerhouse BetConstruct is announcing the official launch of Affigates, a full-scale affiliate ecosystem that is set to redefine how operators and partners connect in iGaming.
What Sets It Apart?
Affigates brings affiliate software, affiliate program management, and a performance-tested network under one roof, designed from the ground up for scale, speed, and smarter growth.
From AI-aided management to a proprietary scoring system that filters the noise and finds real partners, Affigates removes the friction and delivers results that actually move the needle. With over 4500+ affiliates, 630+ active partner operators, and access to more than 30 million players, the ecosystem is already making a significant impact.
See It First at iGB L!VE
Affigates is making its global debut at iGB L!VE in London, where the sharpest minds in iGaming converge. You will find the ecosystem in action at its own stand, C40, as well as the dedicated team behind it.
Catering to both ready-to-scale operators and affiliates aiming higher, Affigates is here to deliver the affiliate solution the industry has been waiting for.
Affiliate Announcements
Affilka by SOFTSWISS Unveils Updates for Affiliates

Affilka by SOFTSWISS, an award-winning affiliate management software platform, has announced a suite of new product updates for the affiliates. The latest release introduces a Traffic Report with advanced clicks analytics, an API for extracting campaigns and tracking links, and a sub-affiliate NGR-based revenue share model.
Traffic Report: In-depth Click Analysis
This new Traffic Report focuses on detailed click-level analytics, offering in-depth insights into clicks, registrations, deposits, and conversion rates such as click-to-reg and click-to-FTD – all in one place. It includes several key features for flexible data analysis:
- Multi-dimensional filtering and data grouping: The report enables users to filter and break down the data into granular views across multiple dimensions, offering detailed insights by traffic source, campaign, country, device type, IP address, and more. Notably, click data is transferred to the report in real time, providing instant visibility into user activity.
- CSV data export: The report supports one-click CSV export, allowing affiliates to easily download raw data for offline analysis or sharing.
- Historical data access: Affiliates can review traffic statistics from 1 January 2023, enabling year-on-year comparisons and long-term trend evaluation.
Gleb Bichan, Product Lead at Affilka by SOFTSWISS, comments: “At Affilka, we know how crucial it is for operators and affiliates alike to make data-driven decisions. That’s why we’re introducing tools like the Traffic Report to help partners become more productive and uncover new insights faster.”
API for Marketing Campaigns and Tracking Links
In addition to the existing Reports API, affiliates can now access data on their marketing campaigns and tracking links directly via API, allowing for automated data extraction and custom integrations. With this API access, users can retrieve up-to-date lists of marketing campaigns, promo codes, and related performance metrics directly via API calls. This improvement helps Affilka clients automate their reporting workflows and integrate affiliate data with external BI tools, reducing manual effort and ensuring timely access to key information.
New Sub-affiliate Revenue Share Model
Responding to client feedback, Affilka’s team also features a new sub-affiliate reward type. This allows affiliates to earn a commission based on the Net Gaming Revenue (NGR) generated by players referred by their sub-affiliates, offering a more direct revenue-sharing approach. By aligning earnings with the actual revenue brought in by sub-affiliates, the update incentivises collaboration and gives experienced affiliates a stronger stake in mentoring their referred partners.
Gleb Bichan adds: “For us, it’s important that affiliates not only use the product but also feel it’s built with their real needs in mind. We regularly gather feedback and implement improvements that make daily workflows more transparent and efficient. Features like the Traffic Report, API access, and new reward types are direct responses to partner requests – and we’re not stopping there. We plan to introduce even more tools designed to simplify affiliate operations, so stay tuned for upcoming updates.”
Affilka by SOFTSWISS will be presented at iGB in London from 3 to 4 July 2025. Attendees of the event can learn more about new features directly from the Affilka team and see how these innovations support better affiliate programme management.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
Affiliate Announcements
ReferOn Expands Offering with New Support Packages, “ReferOn Assist”

ReferOn, an innovative affiliate management system, has experienced significant growth in 2024, with multiple technical and quality-of-life improvements to the platform. As a result of an influx of new operators and affiliates, ReferOn has introduced ReferOn Assist.
ReferOn Assist offers tailored support packages in three distinct tiers: ReferOn Assist, ReferOn Assist Plus, and ReferOn Assist Premium. Each tier provides enhanced support, cost-effective hourly support rates and more to help users meet their affiliate marketing strategy goals.
ReferOn Assist, the entry-level subscription package, includes a number of benefits, such as guaranteed support hours, faster response times and a higher resolution priority compared to ReferOn Basic users. All ReferOn Assist subscribers also receive direct channel support for easy access to our agents. Lastly, subscribers to this tier also enjoy more cost-effective out-of-hours support prices and affordable review reports for business analysis purposes.
ReferOn Assist Plus offers a further guaranteed response time, a larger bundle of support hours included and extra training time to help maximise affiliate operation efficiency. This subscription tier includes a quarterly review report packed with valuable insights and dedicated resolution priority for any pressing queries or issues. All subscribers also receive even further reduced out-of-hours support rates.
The last tier, ReferOn Assist Premium, provides operators and affiliates with the most comprehensive dedicated support package. Subscribers receive the highest response time and a large bundle of inclusive support hours at reduced rates. Premium users have access to a dedicated support manager for tailored assistance and the most cost-effective prices for after-hours support.
Each of these support packages are tailored to continue to provide the best possible customer service for Referon clients, whilst also helping reduce costs.
David Harris, ReferOn’s Operation Lead, commented on the new support packages, saying, “ReferOn prides itself on providing top-quality support for all operators and affiliates. The release of the ReferOn Assist packages allows us to prioritise helping our valued partners to ensure that they can make the most of our platform at all times. We look forward to seeing how the ReferOn team can work closely with all our users to achieve their business needs.”
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