Affiliate Announcements
iGB Affiliate London to reflect importance and profile of US market
42% of registrants operating in the United States
The 2022 edition of iGB Affiliate London (13-14 April, ExCeL London) will have a pronounced North American accent. The latest show data reveals 42% of industry professionals who have registered are operating in the US. The figure is part of the latest dataset released by event organisers Clarion Gaming. This also highlights the seniority of delegates, with close to eight in ten (78.9%) categorised as final decision makers.
Commenting on the data, Naomi Barton, portfolio director responsible for iGB Affiliate said: “We are still 10 weeks from going live and I’m delighted that the figures are looking strong, and positive for both our exhibitor and visitor communities. Lead events such as iGB Affiliate London serve to reflect the dynamics of the industry sectors that they serve and the uptick in US pre-reg figures is a manifestation of the market dynamics impacting the affiliate sector in North America. Figures from iGB’s principal data partner H2 Gambling Capital forecast 200% growth in the total addressable revenues for affiliates in North America over the next five years, compared to the global figure of 68%. Add the new states either launched or launching such as NY which had $1bn staked in 16 days and you get the picture of an extremely buoyant market.”
She added: “We are tracking comfortably ahead of the pre-reg figures for 2020 which represents positive news for the 160+ exhibitors already confirmed for iGB Affiliate London, who will be occupying 6,265 sqm of net floor space across three halls at ExCeL London. The Affiliate market is upbeat about the year ahead and I’m looking forward to a repeat of the positivity that we all experienced at iGB Affiliate Amsterdam and iGB Live! staged five months ago.”
iGB Affiliate London (13–14 April, ExCeL London) connects affiliates to a 360-degree experience of igaming via networking and business lead-generation opportunities, content and learning.
4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.
Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.
Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.
Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”
By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”
QMRA was launched as a quality mark for iGaming affiliates at the beginning of February.
QMRA is the international follow up of KVA (https://kva.nl/), a successful Dutch iGaming Quality Mark (over 85 Dutch member websites, 10 connected operators among which bet365, LeoVegas, 711, tombola and more).
QMRA is available for the following markets:
Belgium, Spain, Denmark, Germany, Norway, Sweden, USA Michigan, UK, Poland and Estonia
Various well known international affiliate companies joined QMRA already:
- Game Lounge, Gaming Innovation Group and Leadstar Media
Now, Applied Digital Media is part of our initiative as well: Casino.dk, OnlineCasino.be and OnlinePoker.se have been found compliant.
The above websites have been checked by our compliance team, following the applicable law (relevant for affiliates) in the respective jurisdictions. All websites received a report on how they comply with our QMRA codes:
https://qmra.eu/active-markets/belgium/, https://qmra.eu/active-markets/sweden/, https://qmra.eu/active-markets/denmark/
We expect to add more members in the coming weeks and invite anyone, active within one of the QMRA jurisdictions, to join us!
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PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate...