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IGT’s Lottomatica Launches Affiliate Programme with Income Access

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New affiliate programme for Italy-facing lottomatica.it brand to be powered by Income Access platform

Montreal, QC. 2nd August 2017 – Lottomatica, the Rome-based gaming, lottery, iLottery and iGaming operator and a subsidiary of International Game Technology PLC (NYSE:IGT), has launched an affiliate programme for its Italian online gambling web portal lottomatica.it in partnership with Income Access, Paysafe Group’s marketing software provider. The new affiliate programme for the multi-vertical brand will be managed using the Income Access platform.

Licensed by Italian gambling regulator Agenzia delle Dogane e dei Monopoli (ADM), Lottomatica’s lottomatica.it web portal offers Italian players online sports-betting on local and international football matches as well as tennis, baseball, volleyball, hockey and other sporting events. The web portal also features live betting functionality.

In addition, lottomatica.it boasts an online casino with over 100 state-of-the-art branded and original slots from leading software providers, including The Big Easy, Treasures of the Pyramids, Guns N’ Roses, and Cowboys Go West. A wide range of table games, including live-dealer blackjack and roulette, diversify a casino that is also complemented by an array of online poker tournaments.

Lottomatica’s longstanding presence in the lottery space is strongly represented at lottomatica.it, which offers players an array of iLottery wagering options, including Lotto online, 10&Lotto online, and various online Instant Lotteries such as “Gratta e Vinci” (scratch and win).

Following the launch of the new lottomatica.it/affiliazione affiliate programme on the Income Access platform, which has won EGR’s ‘Affiliate Software’ B2B Award four times since 2013, affiliates will be able to promote this diverse brand. The new programme, which offers affiliates the flexibility of bespoke commission deals, is accompanied by a promotion in which all new depositing players referred by affiliates receive €10 in addition to the brand’s standard welcome bonuses.

Gianfranco Allocca, Head of Digital Product Development & Marketing at IGT, said: “Lottomatica parent company IGT has a longstanding and successful business relationship with Income Access, so the platform was a logical choice when we prepared to launch lottomatica.it’s affiliate programme. We look forward to using the platform’s sophisticated capabilities, and reporting and analytics suite to give a boost to our player acquisition via the affiliate channel.”

Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “We’re excited to further extend our partnership with Lottomatica for the launch of the lottomatica.it affiliate programme. Lottomatica has a very high brand profile in Italy, an iGaming market that is growing strongly and offers European affiliates an increasingly important revenue opportunity.”

For more information on the new affiliate programme, please contact lottomatica.it/affiliazione.

About IGT
IGT (NYSE:IGT) is the global leader in gaming. We enable players to experience their favorite games across all channels and regulated segments, from Gaming Machines and Lotteries to Interactive and Social Gaming. Leveraging a wealth of premium content, substantial investment in innovation, in-depth customer intelligence, operational expertise and leading-edge technology, our gaming solutions anticipate the demands of consumers wherever they decide to play. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has over 12,000 employees. For more information, please visit www.IGT.com.

About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.

In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor, TwinSpires, Caesars Interactive, PKR and Pinnacle.

About Paysafe
Paysafe provides digital payments and transaction-related solutions to businesses and consumers around the world. Paysafe is redefining payments by enabling fast, convenient and secure ways to pay before, pay now and pay later through its digital wallets, prepaid solution, payment processing and card issuing, and acquiring products and services. We believe that every point of every payment should be relevant, simple and secure. With two decades of experience, Paysafe is trusted by merchants and consumers to move and manage money through more than 100 payment types and 40 currencies. Paysafe offers multi-platform products with an emphasis on emerging payment technologies including mobile. Paysafe’s brand portfolio includes NETELLER® and Skrill®, MeritCard, paysafecard®, payolution®, Income Access and FANS Entertainment. Paysafe Group plc shares trade on the London Stock Exchange under the symbol (PAYS.L). For more information, visit: www.paysafe.com

Contact Information
Gianfranco Allocca
Head of Digital Product Development & Marketing
IGT
Email: [email protected]
Lottomatica.it website: https://www.lottomatica.it/
IGT corporate website:
https://www.igt.com/
Affiliate page: https://www.lottomatica.it/affiliazione
Affiliate registration:
https://affiliazione.lottomatica.it/registration.asp

Nick Say
Communications Supervisor
Income Access, Paysafe
+1-514-849-8595
Email: [email protected]
Website: http://incomeaccess.com

Conferences

G GATE CONF 2026 — June 26–27, Tbilisi

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G GATE CONF (ggateconf.com) will take place in Tbilisi, Georgia — a multi-vertical affiliate conference bringing together industry professionals from around the world in one venue.

The event will be held at Expo Georgia, the country’s largest event hub, occupying four pavilions as well as the open-air space between them. In 2026, the organizers expect up to 7,000 participants from the CIS, Europe, Asia, and other regions.

When and Where

Dates: June 26–27, 2026
Location: Expo Georgia, Tbilisi, Georgia

Event Scale

G GATE CONF is a two-day event with a rich business and networking program:

  • 2 stages featuring industry speakers
  • 100+ company and service booths
  • 50+ zones and activities for networking, learning, and relaxation
  • Open-air zones for informal networking

Some formats are developed exclusively by the G GATE team specifically for the conference and are not repeated at other events.

Who Attends

The audience of G GATE CONF 2026 includes:

  • Media buying teams and solo arbitrage specialists
  • SEO specialists and agencies
  • Company owners and C-level executives
  • Advertisers and CPA networks
  • Affiliate market service providers: payment solutions, trackers, anti-detect browsers, proxies, creative agencies

Verticals

Main conference verticals: iGaming, White Hat, Crypto & Finance
For the first time at G GATE CONF, the following verticals will be featured: Dating, Adult, mVas, Sweepstakes

Each vertical will have dedicated activities and engagement formats to help participants quickly find relevant contacts and solutions for their needs.

Special Projects and Activities

In 2026, the conference will include 7 special projects, such as:

  • PITCH — a startup competition for launching and scaling affiliate industry projects
  • G GATE AWARDS — an industry award with a gala dinner honoring companies and market leaders
  • Merch Shop, SEO Shop, Match Point, and other interactive formats

Special attention is given to the afterparty, a large-scale evening event featuring headliners and dedicated networking zones, including VIP areas.

Why Attend

G GATE CONF focuses not only on content but also on the density of valuable contacts. The conference brings together multiple verticals and formats in one place, allowing participants to:

  • Achieve partnership goals
  • Discover new traffic sources and services
  • Connect with industry professionals beyond the standard “booth-card” format

Tbilisi was chosen as a convenient meeting point for participants from different countries, and the summer dates allow for a seamless combination of work, leisure, and networking.

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Affiliate Announcements

Management Buyout Successfully Completed at ReferOn

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Management Buyout

ReferOn, an affiliate management platform for the iGaming sector, today revealed the successful conclusion of a management buyout. Former General Manager Alex Bukin purchases the platform, moving the company into its next stage of independent growth. Bukin will take on the position of Chief Executive Officer (CEO) to advance the company.

Assessing the platform’s path three years after its launch, Alex Bukin, CEO of ReferOn remarked: “This is a significant moment for ReferOn and marks the start of a new phase for the company.” The management buyout offers us the long-term perspective needed to consistently enhance the platform. We uphold our dedication to product development, enhancing our solutions for partners, and facilitating ReferOn’s ongoing expansion in significant markets.

The acquisition comes after a significant phase of advancement for the firm. Established on a base of operational effectiveness and scalable technology, ReferOn persists in expanding its footprint throughout the industry. In its initial year, the platform announced 35.7 million clicks, 2.4 million sign-ups, 18,000 affiliates, and 136,000 active trackers. The company’s extensive range of tools enhances flexibility for operators and affiliates, generating momentum that recently led to ReferOn being recognized as the “Best Affiliate Platform” in 2025 and 2026 by key industry players.

This change will not impact daily operations; assistance and current collaborations will continue as normal. As part of its continuous growth strategy, ReferOn is enhancing its product lineup with the introduction of new features, such as Refie, the integrated interface layer of the platform. The platform continually improves user experience and security via dynamic reporting, Company Grouping, Sub-Affiliation, Independent Deal Calculation (IDC), two-factor authentication (2FA), and thorough mobile optimization.

To maintain operational continuity, the current leadership team stays intact, guaranteeing stability as the company moves into its next phase of growth. With Bukin’s appointment as CEO, Vlad Bondarenko has moved from Head of Product to Chief Product Officer, and David Harris, who was previously Operations Lead, has become Chief Operations Officer. As the organization embarks on its next phase, it continues to prioritize equipping operators with top-tier tools and a dedication to providing the future of affiliate management.

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News

Sports bettor Kwiff supercharges its affiliate strategy with new RavenTrack partnership

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Sports bettor Kwiff supercharges its affiliate strategy with new RavenTrack partnership

Kwiff, the pioneer of the “supercharged” betting experience, has officially announced the appointment of RavenTrack as its primary affiliate tracking provider. This strategic partnership aims to enhance Kwiff’s affiliate operations through RavenTrack’s advanced platform-as-a-service (PaaS) technology.

By integrating RavenTrack’s sophisticated tracking solutions, Kwiff intends to streamline its affiliate program management, ensuring greater transparency, accuracy, and efficiency for its growing network of partners.

The move comes as Kwiff continues to scale its presence across the UK and international markets, leveraging its unique algorithm that randomly supercharges any bet, regardless of the sport or market.

“From our very first conversation, it was clear that Kwiff were looking for more than just a tracking platform, they needed a partner who could genuinely match their ambition and long-term strategic vision. We’re truly grateful that Kwiff chose RavenTrack in what was a highly competitive process, and I’m personally proud to have helped bring the partnership together,” said Kate Scowen, sales and growth manager at RavenTrack.

“The first few months of working together have already been fantastic, and it’s been a real pleasure working with their team. We’re excited for what’s ahead and look forward to building a strong, long-lasting relationship together.”

Jack Milner, campaign manager at Kwiff, commented on the partnership, saying: “RavenTrack came highly recommended and with a strong track record within the iGaming sphere. We have enjoyed a fantastic start, working with their brilliant and incredibly helpful team and I look forward to a long and fruitful partnership together.”

The collaboration aligns with Kwiff’s recent period of rapid expansion. RavenTrack’s reputation for providing high-performance tracking and exceptional customer support was a decisive factor in the selection process. As an industry leader in affiliate tech, RavenTrack will provide Kwiff with the robust infrastructure required to manage complex data sets and optimise ROI for its affiliate channel.

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