News

PartnerMatrix joins forces with AffiliateINSIDER to offer expert marketing and media services

Published

3 years ago

July 1, 2019

PartnerMatrix joins forces with AffiliateINSIDER to offer expert marketing and media services

PartnerMatrix, EveryMatrix’s affiliate platform, joins forces with established affiliate marketing agency AffiliateINSIDER to help operators maximize their business potential and discover more opportunities through expert lead affiliate marketing media and program management services.

Operators looking to build successful affiliate programs using PartnerMatrix’s robust technology can now benefit from the extensive expert services of AffiliateINSIDER’s team to shape high-impact affiliate campaigns. AffiliateINSIDER’s media and strategic agency service is designed to assist clients in their efforts to boost affiliate relationships and expand global program reach.

Levon Nikoghosyan, CEO of PartnerMatrix, commented on the newly inked partnership: “After several years of focusing on developing a leading affiliate program, we are now shifting our efforts towards finding reputable industry providers to bring aboard and connect them with our network of clients. We are more than a software provider, and we believe the key to success in this industry is a well-rounded approach. Our end goal is to make available for our clients’ excellent resources to help them thrive.

AffiliateINSIDER’s team ticks every box and has all the credentials a client in the affiliate business can ask for. Thanks to their extensive understanding of how the industry works and their commitment to adding value to the affiliate ecosystem through training and agency services, they managed to shape the industry’s best practices, and we are delighted to be working together.”

Lee-Ann Johnstone, CEO & founder of AffiliateINSIDER, added: “We are delighted to be working in partnership with PartnerMatrix to help their clients launch, manage and grow their affiliate programs. Starting an affiliate program doesn’t have to be complex, with a solid infrastructure which the PartnerMatrix platform provides, a sound marketing and promotion plan and expert lead affiliate program and relationship management we’ll be able to help clients stand out in a competitive market.

Our partnership allows clients to get the very best support from our complementary services all neatly packaged and available to benefit from day one. We look forward to working with a variety of new iGaming brands to help promote their launch and expand their reach in the affiliate community supporting best practice and program growth – together.“

Powered by EveryMatrix, PartnerMatrix offers a complete Affiliate and Agent Management System tailored for the iGaming space. Presently, PartnerMatrix is the main acquisition tool used by over 80 successful operators and over 35,000 affiliates.

About AffiliateINSIDER

AffiliateINSIDER’s agency service delivers expert affiliate marketing strategies that help brands grow. Specialising in affiliate marketing, AffiliateINSIDER provides affiliate program management, affiliate manager training, up to the minute news & digital marketing content and great educational events supporting affiliate marketing growth in the iGaming industry.

With an experienced, award-winning team and over two decades of global affiliate program management expertise, AffiliateINSIDER’s team is best placed to deliver the focus, clarity of communication and commercial results that clients want, need and deserve. Our Digital Marketing Forum on the 18th September in London also provides expert lead content for both affiliates and operators to learn the latest digital marketing trends. Learn more at www.affiliateinsider.com.

About EveryMatrix

EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.

To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and from existing large operations to newcomers. Learn more at www.everymatrix.com.

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Affiliate Announcements

Global brand 24kCasino removes admin fees for affiliates

Published

1 week ago

January 13, 2022

George Miller

24KCasino is proud to be an independently run casino

24K Casino has recently stepped away from the white label offering of SG International and are proud to be an independently run casino.

Not only this, but 24kCasino has made many more upgrades to their product offering.

Firstly, they changed their payment processing provider, by integrating with a new provider they have been able to secure over 200 different deposit options for your players for all geos.

Secondly, they onboarded many new game providers, totalling around 6000 games from almost all top tier providers.

24kCasino CEO Mark Taylor said: “This gives us many more freedoms and the ability to be super reactive to both our Player and Affiliates needs. We believe these changes massively set us aside from any of our competitors and look to transform our partnership to be win win for both parties.”

Most importantly, being independent, 24kCasino Affiliates are able to significantly reduce the costs they had previously, passing on the savings directly to their loyal Affiliates by removing our admin fee completely. As of today, they have abolished all admin fee’s from the affiliate platform, 0% admin fee, you make your RS% from 100% of losses.

24kCasino has been in the industry since 2019, offering their Curacao licenced brand to a global market. Covering 7 languages with 12 currencies, the casino offers the traditional payment methods as well as the expected Crypto options as well.

With so many casinos in the market, 24kCasino strives to continue to build on the customer journey and experience. Their welcome offer incorporates a deposit offer as well as free spins and has a high withdrawal limit per month.

Affiliate Announcements

Frapapa Launch New Affiliate Program with Income Access

Published

1 month ago

December 17, 2021

George Miller

Frapapa Launch New Affiliate Program with Income Access

Income Access is thrilled to announce their partnership with Frapapa, in addition to the launch of their new affiliate programme! Frapapa is an exciting new sportsbook and casino platform focused on the expanding Nigerian market.

We will be providing our industry-leading affiliate marketing tracking platform solution to Frapapa, as well as launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with 19 years of experience in the industry.

About Frapapa

Frapapa is a new sports betting and casino platform that is targeting the growing Nigerian market. They offer access to betting on all your favourite sports, including football, basketball, and rugby. In addition, they have a variety of casino games for their players, along with live and virtual games to play and bet on.

Their platform is easy to navigate and has several exciting features for sports lovers, to make their experience even more enjoyable! These features include Frapapa’s compact view of all daily events, filters for the market options, and an intelligent arrangement of the various sports to bet on. Despite the brand just barely being a year old, it is already well known to many sports betting fans, due to their exceptional service and amazing offers available.

About Player Opportunities

Frapapa has an array of exciting bonuses for their clients to benefit from, as new players get to take advantage of their 300% welcome bonus up to N300,000. They can even enjoy this offer up to three times! If players miss out on this welcome bonus, they can still claim 75% on the next two deposits made. Frapapa’s players can enjoy the convenience of their mobile app and live support seven days a week. They also offer instant pay-outs and in-play cash out to their users.

Frapapa’s Commission Promotion

With the launch of their affiliate programme, Frapapa is offering a premium-tiered commission deal, where new affiliates who sign up to the programme get a premium revenue share of up to 35%.

Affiliate Program News

OUTLAST DFS Launch New Affiliate Program with Income Access

Published

1 month ago

December 16, 2021

George Miller

OUTLAST DFS Launch New Affiliate Program with Income Access

Income Access is thrilled to announce their partnership with OUTLAST DFS, an exciting Daily Fantasy Sports App that has already launched in multiple states, in addition to the launch of their new affiliate program.

Income Access will be providing their industry-leading affiliate marketing tracking platform solution to OUTLAST, in addition to launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with nearly 20 years of experience in the industry.

OUTLAST DFS is an innovative Daily Fantasy Sports App that’s launched in 19 states, including: California, Florida, Georgia, Illinois, Kentucky, Minnesota, Nebraska, New Mexico, North Carolina, North Dakota, Oklahoma, Oregon, Rhode Island, South Dakota, Texas, Utah, West Virginia, Wisconsin and Wyoming.

They have three unique games – OUTLAST Over/Under, OUTLAST Survival Pool and Purse, with both an EZ and Pro user interface for all levels of DFS users.

The platform is easy to navigate and has several exciting features for daily fantasy sports lovers to make their experience even more enjoyable! In addition, OUTLAST has the most offerings of player options and props across several sports.

About the Player Promotion

OUTLAST DFS has an array of exciting bonuses for their clients to benefit from, as new players can take advantage of their 100% welcome bonus, matching up to $200 on their first deposit. They also offer a referral program where players and their referral get a $10 credit upon registering. OUTLAST DFS’ players enjoy the convenience of their 24/7 live support, so they can get back to enjoying the game!

OUTLAST Daily Fantasy Sports’ Commission Promotion

With the launch of their affiliate program, OUTLAST is offering a tiered CPA deal, as well as a 3-4% gross entry fee share.