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CasinoX8 launches its new affiliated platform dedicated to Indian online users

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CasinoX8 launches its new affiliated platform dedicated to Indian online users

 

CasinoX8, India’s newest and safest brand that deals in online betting, gambling and gaming information, is proud to announce its platform dedicated to the Indian online consumers. The brand has designed this platform with the help of their in-house team of marketing professionals to strategise the optimum gameplay experience for the Indian gamers today.

Creating a step-by-step guidance with transparency towards review systems, the brand focuses on showcasing the best sites available for their gamers/ users. The idea is to generate detailed information about every gambling site available in India along with the latest updates as well as advanced security that protects the data of its users. Through the specialised gaming industry from across the world, the objective is to create a safe and trustworthy space for the growing Indian market today.

Speaking on the launch, Mr Andrew, CEO, CasinoX8, said “We are very excited to finally showcase our hard work and effort put into designing this platform that is now available for gamers. This launch ties the threads in connecting each visitor to have the same experience and access to the robust information available on our website. We are looking forward to a higher reach and indulging new end users on a regular basis.”

Commenting on the launch, Ms Christine Pereira, Marketing Director, CasinoX8, said “Our agenda for launching this platform is to make it more discoverable for the users. In the past year we witnessed a shift in the demand for online gaming platforms and keeping this in mind, with the expertise of our marketing team, we created visibility for the gamers as well as focussed efforts towards establishing a space to collaborate with other players. We are working to include new features on the platform in the coming months that will be useful to gamers and, in turn, create a community for our users where they can share knowledge and tips to increase their chances at winning.”

Apart from this, the brand is also planning to execute a personalised dashboard for VIP users for the year 2021, and also create the platform with wider insights on subscriptions, newsletters as well as special tips.

 

About CasinoX8

CasinoX8 is the one-stop affiliate for online casinos and sports betting, featuring a consolidated list of all gambling websites that have a presence in India. Well-researched information is provided about each website, its products and services, payment methods and options, restrictions, and licenses. Apart from this, there is a dedicated team to guide people through the process of playing the games. The team also offers valuable tips and recommendations to achieve the best results. In-depth reviews are provided for each website with their strengths and weaknesses, and additionally features a comprehensive FAQ section that caters to fundamental doubts and queries. Furthermore, the entire process is legal, safe, and also strives for the best possible outcomes.

SOURCE Casino X8

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Affiliate Announcements

PartnerMatrix and SlotsCalendar sign partnership to raise security awareness

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PartnerMatrix and SlotsCalendar sign partnership to raise security awareness

 

Affiliate marketing software provider, PartnerMatrix, and SlotsCalendar, the IMDb of online slots, have just signed a partnership, raising awareness about the tools operators and affiliates can use to create a more secure environment.

PartnerMatrix and SlotsCalendar will launch various marketing initiatives, covering topics such as security in affiliate marketing, player orientation in affiliate marketing, the latest tools and techniques in enlarging affiliate presence, and more. The partnership will allow both teams to initiate marketing campaigns, reach new audiences and promote affiliate solutions.

Levon Nikoghosyan, CEO of PartnerMatrix, says: “This partnership holds great importance because it allows us to raise awareness of important topics. We remember how SlotsCalendar entered the market a few years ago and seeing the company reaching such high ranks in affiliate marketing is very motivating. The SlotsCalendar team continues putting tremendous efforts into creating a robust network of iGaming enthusiasts and business representatives, and thanks to this, they have a bright future ahead of them.

“However, SlotsCalendar doesn’t hold interest only for players- many big casino operators and B2B companies are very interested in appearing in the SlotsCalendar’s directories. For PartnerMatrix, this is an excellent chance to create a dialogue within a quality audience and promote our tools and solutions to a bigger audience.”

Viorel Stan, CEO of SlotsCalendar, comments: “The lack of active dialogue on specific topics has led to the vulnerability of some niches. We deal with numerous risks daily, and as soon as we figure out how to deal with some challenges and get used to them, other issues appear. Our partnership with PartnerMatrix will create a more dynamic platform for solving problems related to security, payments, transparency in doing business.

“We will continue to raise important topics and share the experiences of both of our companies. I am sure that our cooperation will bear fruit not only for both of our companies but also for many other industry players.”

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Affiliate Announcements

Blexr has won its fifth award in three years after being crowned Best Casino Affiliate at the EGR Operator Awards

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Blexr has won its fifth award in three years after being crowned Best Casino Affiliate at the EGR Operator Awards

 

The event, held at the Grosvenor Hotel in London on 25 November, saw Blexr pick up this award for the second time, having previously won the same prize in 2019.

Blexr is a lead generation company which operates in the iGaming and sportsbook affiliate markets. It is a remote-first company with an office in Malta.

The EGR Operator Awards describes itself as the Oscars of the iGaming world, and its judges said Blexr offers “quality products and truly covers the globe”.

They added: “Blexr has innovated with some unique features that go over and above the standard affiliate offering, which is always great to see.

“One for the ages – a truly long-standing operation that has successfully evolved with the times, and most importantly with compliance.”

Koen Bongers, Blexr’s head of marketing, said: “We’re absolutely delighted to be recognised once again by the EGR Operator Awards.

“Our whole team works very hard to offer quality products and create innovation, so it’s fantastic to win another award, one which all our Blexrians can be very proud of.”

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Affiliate Announcements

FANSUNITE ACQUIRES AMERICAN AFFILIATE, ACCELERATING ENTRY INTO U.S. GAMING MARKET

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FANSUNITE ACQUIRES AMERICAN AFFILIATE, ACCELERATING ENTRY INTO U.S. GAMING MARKET

FansUnite Entertainment Inc., is pleased to announce a definitive agreement dated November 22, 2021 pursuant to which the Company has acquired (“Transaction”) the businesses and brands of American Affiliate LLC (“American Affiliate”). The Transaction will result in FansUnite securing a podium position in the U.S. online betting opportunity and will be the cornerstone of a larger U.S. affiliate strategy going forward.

American Affiliate Business

American Affiliate is a diverse collection of assets dedicated to generating new depositing customers for legal sportsbooks, online casinos, online poker sites, and adjacent products in the U.S. market.

American Affiliate’s vision blends an exclusive focus on the U.S. opportunity with marquee brands, a powerful omni-channel approach, a deep portfolio of proprietary technology, and a uniquely proven management team.

Transaction Highlights:

Accelerates Entry into U.S. Gaming Market: American Affiliates’ Betting Hero brand is the #1 live activation company in the U.S. sports betting and online gambling market.

Revenue and EBITDA Growth: American Affiliate has produced trailing 12 months unaudited revenue and EBITDA of US$13.1 million and US$6.0 million respectively.

High-Value Customer Base: American Affiliate’s assets have generated over 150,000 new depositing customers for legal U.S. online betting operators.

Partnerships with Tier-One Sportsbooks: Partnerships with leading sportsbooks and casinos including BetMGM, DraftKings, FanDuel, PointsBet, Underdog Fantasy, WynnBet, and more.

Strong Alignment with Existing Management and Shareholders: Consideration shares to be issued at a 42% premium to market price with share restrictions over a three-year period.

U.S. Pure Play: The only at-scale affiliate company focused primarily on the U.S. market.

True Omni-Channel: A premier at-scale omni-channel affiliate in the U.S. market, combining marquee digital brands with a best-in-class live activation arm.

Leading Intellectual Property Portfolio: Category-leading portfolio of proprietary technology.

World-Class Executive Team: Tier-one executive and management team with a history of success and scale in the U.S. gaming market.

“The acquisition of American Affiliate represents the most significant milestone for FansUnite to date,” said Scott Burton, CEO of FansUnite Entertainment. “This transformative transaction will provide us further access to the lucrative U.S. regulated sports betting and online gambling market while generating accretive, high-margin revenue, expanding our leadership team, and accelerating the growth of our company’s footprint in the global gambling market.”

“When we looked at how quickly the U.S market is expanding, it made clear strategic sense for us to enter the affiliate business as a way to partner with some of the largest gambling companies in the world,” continued Scott Burton. “We will now own and operate an unparalleled customer acquisition portfolio, allowing us to leverage our technology, brands, and talent to immediately capture share in the U.S. sports betting and online gambling market.”

Combined, the American Affiliate brands represent one of the most significant single sources of new depositing customers for legal U.S. sports betting and online gambling operators. The leadership team has over 40 years of combined experience in the regulated gambling industry, including senior roles at market leaders such as ACEP, Amelco, DraftKings, Catena Media, and GeoComply.

Brands, platforms, content, and services highlighted in the Transaction include:

Betting Hero (www.bettinghero.com)

Props (www.props.com)

BetPrep (www.betprep.com)
Wagers (www.wagers.com)

“Legal U.S. sportsbooks and online casinos are spending billions of dollars to acquire and retain customers,” said American Affiliate CEO Chris Grove. “Our brands, team, and technology allow us to capture a meaningful share of that marketing spend today while producing some of the highest margins in the U.S. online betting ecosystem.”

“But that success is only a starting point,” Grove continued. “We anticipate unprecedented near-term growth as legal online betting continues to expand into new states and new products. Joining with FansUnite was key to our strategy of aggressively scaling our business to meet that opportunity head-on.”

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