Affiliate Announcements
CasinoX8 launches its new affiliated platform dedicated to Indian online users

CasinoX8, India’s newest and safest brand that deals in online betting, gambling and gaming information, is proud to announce its platform dedicated to the Indian online consumers. The brand has designed this platform with the help of their in-house team of marketing professionals to strategise the optimum gameplay experience for the Indian gamers today.
Creating a step-by-step guidance with transparency towards review systems, the brand focuses on showcasing the best sites available for their gamers/ users. The idea is to generate detailed information about every gambling site available in India along with the latest updates as well as advanced security that protects the data of its users. Through the specialised gaming industry from across the world, the objective is to create a safe and trustworthy space for the growing Indian market today.
Speaking on the launch, Mr Andrew, CEO, CasinoX8, said “We are very excited to finally showcase our hard work and effort put into designing this platform that is now available for gamers. This launch ties the threads in connecting each visitor to have the same experience and access to the robust information available on our website. We are looking forward to a higher reach and indulging new end users on a regular basis.”
Commenting on the launch, Ms Christine Pereira, Marketing Director, CasinoX8, said “Our agenda for launching this platform is to make it more discoverable for the users. In the past year we witnessed a shift in the demand for online gaming platforms and keeping this in mind, with the expertise of our marketing team, we created visibility for the gamers as well as focussed efforts towards establishing a space to collaborate with other players. We are working to include new features on the platform in the coming months that will be useful to gamers and, in turn, create a community for our users where they can share knowledge and tips to increase their chances at winning.”
Apart from this, the brand is also planning to execute a personalised dashboard for VIP users for the year 2021, and also create the platform with wider insights on subscriptions, newsletters as well as special tips.
About CasinoX8
CasinoX8 is the one-stop affiliate for online casinos and sports betting, featuring a consolidated list of all gambling websites that have a presence in India. Well-researched information is provided about each website, its products and services, payment methods and options, restrictions, and licenses. Apart from this, there is a dedicated team to guide people through the process of playing the games. The team also offers valuable tips and recommendations to achieve the best results. In-depth reviews are provided for each website with their strengths and weaknesses, and additionally features a comprehensive FAQ section that caters to fundamental doubts and queries. Furthermore, the entire process is legal, safe, and also strives for the best possible outcomes.
SOURCE Casino X8
Affiliate Announcements
Vahe Khalatyan appointed new PartnerMatrix CEO

PartnerMatrix, an award-winning affiliate software provider in the iGaming industry, is proud to announce the appointment of Vahe Khalatyan, previously PartnerMatrix Chief Technical Officer, as its new CEO.
Since day one, Vahe has played a crucial role in the development and success of PartnerMatrix in the last eight years, proving to be a key asset and leader within the team.
His appointment follows the recent departure of previous CEO and co-founder Levon Nikoghosyan who left the business to pursue his own personal projects.
Vahe Khalatyan, CEO of PartnerMatrix, said: “I am excited to take on this role and lead PartnerMatrix into the future. I have been with the company since day one and have developed a deep understanding of its operations and the market.
“In 2023 we will continue to lead the way in iGaming affiliate marketing and focus on new tools and updates for affiliate security, providing a bespoke approach to every client.”
Ebbe Groes, CEO of EveryMatrix, added: “Vahe takes over the position with a wealth of knowledge about the company and the industry and has some exciting, innovative ideas he will implement in the months to come.
“This is a significant step, both for Vahe and PartnerMatrix, and I’m delighted he has stepped up. This is fully deserved and I’m confident his efforts, ideas, and skills will continue to bring great success to the company and the group.”
PartnerMatrix was awarded Best Affiliate Software at the EGR B2B Awards 2022, demonstrating its commitment to providing the best solutions in the industry. Under Vahe’s leadership, the company will continue to innovate and provide exceptional services to its clients in the iGaming sector.
Affiliate Announcements
iGB Affiliate London opens in style

The 2023 edition of iGB Affiliate London opened today (9th February) with visitors participating in the biggest edition of the show on record.
The annual event is this year occupying a record 11,800 square metres (net) with the demand for space from both new and existing exhibitors underlining iGB Affiliate London’s status as the flagship event for stakeholders and the ‘not to be missed’ business appointment of the year.
Jay Todd of exhibitors APCW described the show as being “..easily the most significant affiliate event of the year offering tremendous value from education to networking.”
Anthony Telesca, of GPWA said the show was “…an absolute must” and constituted the “..most valuable conference for new business and for strengthening existing relationships.”
A total of 31 brands are making their debut appearance on the show floor, with the newcomers drawn from a total of 18-nations comprising Malta (4 first time exhibitors), UK (4), Ukraine (3), Israel (3), Hungary (2), Australia (2), Cyprus (2) and one each from Bulgaria, Denmark, Poland, Japan, Serbia, Switzerland, Singapore, Hong Kong, Greece, Estonia and Portugal.
Naomi Barton, Portfolio Director responsible for iGB Affiliate London, believes the balance between established long-time supporters and businesses which are new to the show represents a compelling proposition for visitors and delegates. She stated: “Alongside the provision of new business strategies, new tactics, new technologies, new thinking and new trends it’s really significant that we can also provide visitors with access to a host of new exhibitors who want to be a part of the iGB Affiliate London show experience.”
She added: “Attracting a community of new exhibitors who represent nearly one in four (23.8%) of the show floor total, has enabled us to grow iGB Affiliate London to the extent that this year’s show occupies three of the halls at ExCeL London for the first time.
“Joining the community at iGB Affiliate London provides an opportunity to engage with over 5,000 affiliates, advertisers, networks and tech suppliers, as well as network with non-gaming affiliates and find out how what works in other sectors can be deployed in gaming.”
Affiliate Announcements
Soft2Bet launches a new affiliate management system ReferOn

A new, feature-filled affiliate management system powered by the platform provider
Soft2Bet, a top-notch online platform provider has recently announced that it has gone live with top of the art affiliate management system, ReferOn.
This boasts a broad array of affiliate marketing services that are key to the partners they assist. ReferOn’s system has the ability to manage large networks of companies in one comprehensive system. Flexible and adaptable in accordance with the individual needs of each affiliate.
ReferOn offers the most advanced features including an effective rewarding engine which offers rewards at the individual, more customised level, making its management much easier for admin users. It also keeps track of the payments and invoices for all accounts, in a quick and efficient manner. This is also true for the data and statistics that are accumulated.
The affiliate management system offers organised reporting on numerous levels allowing for full control over your data, in addition, you can customize what data you choose to share with your partners. Grouping variations can also be calculated according to brand, company, campaign and even geo levels through ReferOn. Reporting is also made extremely easy and allows for toggled groups and effective date breakdowns. ReferOn also makes use of multiple widgets, filters and statistics at every level which make the data accessible for the admin to explore and make informed decisions.
When using ReferOn, brands can be integrated into the system seamlessly and your support and account management are all under one roof. The system can connect the data points to your data provider. ReferOn dashboards are now clearer and easier to view and access, allowing for much more flexibility for users.
Accounts with multiple affiliate logins within other competitive software enable statistics to be grouped at a ‘master’ level. This makes payments and data management much simpler.
Vladyslav Bondarenaiko, Product Manager at Referon said: “ReferOn‘s highly-advanced features change the way we view affiliates and admin needs through. Seeing as this system is not only for internal usage, this creates an additional revenue stream for the business and allows a more streamlined process of integration and access.”
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