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What Types of Bonuses Do Online Casinos Offer?

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While it might be true that all online casinos offer bonuses, each of them tends to have its own unique style of promotional offers. It’s crucial that you sign up for a casino that matches your interests in terms of the types of bonuses they offer. This article outlines some of the most popular kinds offered by top casinos. Of course, it’s by no means an exhaustive list, but it will give you a good picture of what types of bonuses exist.

Type #1: Casino Welcome Bonuses

This category features the most popular type of bonus offer. It’s designed to draw players in by providing them with incentives to sign up and try out the casino platform. Oftentimes, this kind of bonus can be claimed without having to deposit any money. Some online casinos offer this type of bonus as a means of saying “thank you” for signing up, and it gives players the opportunity to check out the casino software.

Type #2: Matching Deposit Bonuses

This is one of the most common types of bonus. Players are offered a percentage match on their initial deposit when they sign up, with some casinos offering match bonuses in increments of 100% all the way to 400%. To claim this type of offer, players will have to make a deposit which falls within the stated terms and conditions of the offer. For example, if a casino advertises a 100% matching bonus of up to $100, you must make a deposit within that limit in order to be eligible for the bonus.

Type #3: Loyalty Programs

Casinos want their frequent players to feel like they’re getting rewarded for their patronage, and what better way to do that than by implementing a loyalty program? These types of bonuses work on a points system, where players accumulate points for every real money bet they place. There are separate point systems for different games (slots, blackjack, etc.), and when you hit certain milestones in your point accumulation during a designated time period (usually one month), you qualify for the bonus.

Type #4: Free Spins

Free spins are usually offered to give players an incentive to try out new casino games. This type of bonus doesn’t require any deposit, and oftentimes you can claim up to a certain number of free spins with a single account. The real money value of the free spins may vary, depending on what game you choose to play.

Type #5: Cash Back Bonuses

Cash back bonuses are offered as a percentage of the money you lose while gambling at an online casino. This way, players can still gamble with their cash without having to worry about losing it all if they’re unlucky. The casino itself will still profit from the money you lose as it’s the house edge, so having a cash back bonus allows players to feel like they’re getting extra value for their money.

Type #6: Extra Bonuses & Promotions

Each online casino has its own set of promotions and bonuses that change with time and seasonality like the bet365 bonus code no deposit. Sometimes, you’ll find that casinos offer unique types of bonuses which make them stand out from the rest. For example, you might see a casino give away free tickets to a major sporting event, free hotel stays, or even cash prizes in casino tournaments.

As you can see, online casinos have their own ways of drawing players in and rewarding them for their patronage. The key is finding a casino that offers a bonus type or promotional offer you’re interested in, and trying out the games for free.

Making the Most of Online Casino Bonuses

If you’re just getting started with online casinos, it’s important to get familiarized with the different types of bonuses offered by casinos. This way, you can find an offer that fits your preferences and gives you a chance to play games without having to spend any money on them.

As mentioned above, there are many variations in how much money you get to keep depending on the type of bonus you claim. It’s important to read the terms and conditions carefully, so you know exactly what you need to do in order to make a withdrawal when your balance reaches a certain level.

It should be noted that each casino has its own rules for claiming bonuses, depositing money, making withdrawals, and so on. This means that in order to get the most out of your bonus, you’ll need to find an online casino that has a reputation for being reliable in terms of its payment processing and customer service.

Wrapping Up

A reputable online casino will have no problems when it comes to making payouts or answering any questions you might have about bonuses or promotions. In fact, they might even offer unique bonuses of their own if you’re a loyal customer.

In order to get the most out of online casino bonuses, it’s important to choose an online casino that meets your needs in terms of software and payout processing.

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Affiliate Announcements

Tombola shocks affiliate world: Dutch affiliates forced to pay 1125 for compliance check

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Tombola shocks affiliate world: Dutch affiliates forced to pay 1125 for compliance check

 

Tombola, one of the largest online bingo sites globally, has decided to require affiliates who want to promote the Tombola bingo site in the Netherlands to take a compliance check with a legal consultancy firm. In the first year, this compliance check costs 1125 euros per website. Tombola is the first company in the industry to operate in this way.

Affiliates cannot choose by whom they want to conduct the compliance check. Tombola only accepts the compliance check of the legal consultancy firm XY Legal Solutions BV.

XY Legal has set up the KVA seal of approval as a brand for their compliance check. The KVA seal should not be confused with the KSA, the Dutch Gaming Authority. The KVA has nothing to do with the KSA, and is not accredited by the KSA.

XY Legal charges 1125 euros per website for their commercial KVA quality mark. After the first year, affiliates must pay another 725 euros per year per website to remain compliant.

Jan Westerhoff, Dutch igaming specialist at Nieuwslog.nl explains that this means an extra cost of tens of thousands of euros for affiliate companies with a large number of websites.

Marc Smit, country manager Netherlands at Tombola, indicates that this set-up was chosen because Tombola has no Dutch affiliate compliance employees.

“We do indeed set the KVA seal of approval as a condition for starting an affiliate program at Tombola. We believe that an affiliate partner should be tested,” says Marc Smit.

XY Legal indicates that their compliance check is not quantitative and that not the entire website will be checked. The general terms and conditions clearly state, “This means that not the entire website gets a full check.”.

Mr Steven Vrolijk of XY Legal indicates, “As mentioned, we always emphasize in communication that providers do well to also maintain their own compliance checks.”.

Therefore, it is unclear why Tombola seems to sail blindly on the expensive seal of approval of XY Legal and thus drives affiliates to high costs.

Jan Westerhoff says: “Tombola is the only provider with a Dutch KSA license that imposes this requirement. All other operators on the Dutch market, such as Bet365 and Betcity, do their own compliance check, and those companies do not charge affiliates for this.”.

“As far as is I known, Tombola.nl is unique in the igaming industry with their way of forcing affiliates to buy a seal from a commercial consultancy firm.”.

It seems that Tombola is trying to cut back on their compliance costs by making the affiliate pay for these costs. Marc Smit confirms: “Tombola will not pay for this (the compliance check, ed.).”.

Tombola’s decision created shockwaves in the igaming world. According to Jan Westerhoff this will create an unworkable situation in the affiliate market if other operators follow. “Imagine all the extra costs involved if every operator would require a compliance check from a different consultancy firm. This would mean gigantic bills for affiliate companies, and the only winners would be the money-grabbing consultants who want to make a quick buck.”.

The KVA seal of approval is not entirely uncontroversial. Several affiliates who have the seal are mentioned as customers on the website of XY Legal Solutions. Entanglement of interests seems to be lurking. The legal consultancy firm does indicate that every affiliate website must meet the same requirements. The question is how they guarantee this.

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Affiliate Announcements

Lottery.com Announces Hiring of Greg Potts as Global VP of Affiliate Success

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Lottery.com Announces Hiring of Greg Potts as Global VP of Affiliate Success

 

Lottery.com Inc., a leading technology company that is transforming how, where and when the lottery is played,  announced that Greg Potts has joined the Company as Global Vice President of Affiliate Success.

Mr. Potts has over 25 years of strategic marketing experience, including the implementation of growth strategies for consumer brands and their channel affiliates through targeted, local marketing efforts using co-op funding mechanisms. At Lottery.com, he will be leading the execution of the Company’s B2B growth strategy and will oversee the recently launched Global Affiliate Marketing Program. His responsibilities will include developing multiple recurring revenue streams for the Company by adding new master affiliates and sub-affiliates, and providing them with tools designed to accelerate the sales of Lottery.com products.

Mr. Potts most recently served as a Senior Sales Executive for Vericast, where he oversaw the channel affiliate program and specialized in co-op marketing, customer activation, and integrated media campaigns. Prior to his work at Vericast, he focused on helping brands deploy the technology needed to fully support their B2B2C marketing programs.

In addition to executing its B2B strategic growth initiatives, the Company anticipates launching its previously announced targeted customer marketing campaigns before the end of 2021. These multi-media campaigns include paid social media advertising, search engine optimization, and interactive display advertising. In preparation for the launch of these campaigns, the Company has been focused on maintaining its favorable customer acquisitions costs, which have averaged approximately $4 per user since the first quarter of 2020, and improving gross profit per transaction, which increased to $1.69 in the third quarter of 2021 from $0.93 in the prior year period.

“On behalf of the entire team, we’d like to welcome Greg. We expect that his experience and track record of successfully implementing affiliate market programs will be significant assets as we execute our strategic plan to expand and grow our B2B2C segment. Combined with our targeted marketing campaigns in our B2C segment, we anticipate reaching a wider audience and accelerating growth in both segments in 2022 and beyond,” said Tony DiMatteo, CEO and Co-Founder of Lottery.com.

“I am thrilled to join Lottery.com, which has already developed an impressive B2B business, including several blue-chip affiliates and easily-integrated API software. With the recent launch of the Global Affiliate Marketing Program, Lottery has the opportunity to greatly expand its B2B2C user base, and I look forward to helping the Company realize this growth,” Mr. Potts added.

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How Scalable Blockchains Can Change the iGaming Affiliate Industry for the Better

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Recently, iGaming pioneer Calvin Ayre called on the online gambling industry to go all-in on BSV blockchain. This blockchain is the original blockchain protocol restored and is associated with Ayre and the man who he believes to be Satoshi Nakamoto, Dr. Craig Steven Wright.

Ayre and others have outlined how BSV, or blockchains in general, can have positive impacts on the iGaming business. In this piece, we’ll zoom in on how it could impact the iGaming affiliate sector.

Immutable Audit Trails

As the hype around blockchains dies down, and speculation on token prices reaches what may well be the peak, many are beginning to figure out what this technology is and how it can be applied to industries to make them better, more efficient, and more honest.

“Blockchains are essentially distributed databases,” said Leo Twin from GamblersPro.com. “They have the potential to end disputes between affiliate program operators and affiliates themselves over shaving players, failing to report accurately, etc. Everything would be time-stamped and visible on public blockchains, giving affiliates the ability to track and verify player activity for themselves.”

Immutable audit trails have wider implications than this. They could help operators flag compliance violations in real-time and make evidence easy to find and present when they’re wrongly accused of violations by regulators. This could lead to a lot of savings in terms of both time and money for both parties.

Real-Time Payouts

Wouldn’t it be amazing if affiliates could receive commissions on a per-bet basis rather than days or weeks after the end of the month? That’s possible on blockchains with micro-fees.

On blockchains like BSV, the average fee is $0.0001 per transaction, and the fees can get a lot lower as miners lower their fee per byte in the face of demand. This makes it possible to distribute the profits of each wager to multiple wallets in real-time, with the affiliate getting their 20% on the spot rather than waiting for the cashier to clear it at the end of the month.

Of course, there are still issues to solve here. How would negative carryover work, and would it even be economically feasible for casinos to pay bets on a per bet basis? “I don’t see why not,” Leo Twin told us. “When you think about it, deciding that the cutoff points are at the end of a month is arbitrary. Why not every week or quarter? It’s up to the program to decide and solve the associated problems.”

While real-time payments might not work for everyone, it’s easy to imagine how automated payouts combined with faster payouts for affiliates would lead some programs to gain a competitive edge over others.

“When micropayments become possible, it opens up a world of new avenues we can go down,” Twin told us. “The only limit is your imagination.”

Summary

These are only two of the ways in which scalable blockchains can revolutionize the affiliate industry. There are plenty of others. If even these two changes were implemented, it would change things for the better for all stakeholders; affiliates, program managers, and regulators would all save time, money, and energy. For that reason, it’s worth it for forward-thinking affiliate programs to assess their options and plan for the future in the blockchain revolution.

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