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Affiliate Insider is launched

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Affiliate Insider is launched

SBC Global and Best Odds Marketing have joined forces to launch Affiliate Insider, a joint venture designed to spearhead growth and development in the gambling affiliate sector.

 

SBC Global, a leading news and events company for the sports betting industry, will work with Best Odds Marketing and AffiliateFEST Founder Lee-Ann Johnstone, to operate a brand new affiliate news, training and events focused business.

Increased regulatory responsibilities and levels of compliance have been placed on affiliates and operators in the iGaming industry, which has seen a number of major operators implementing a ‘one strike and out’ policy for their marketing partners. This demonstrates a need for the affiliate sector to improve skills and business development in order to support acquisition growth.

Combined with a growing wave of consolidation, there has been a lot of change in a small period of time, meaning affiliate businesses have had to adapt very quickly.

Affiliate Insider provides detailed insight about this changing regulatory landscape, and further developments to the marketplace, particularly with affiliates now facing tighter regulation, stricter advertising controls and greater digital disruption.

The business will also cover in-depth training, business support, affiliate mentoring, news and marketing promotions for new and existing iGaming affiliates and those who making the move into the operator channel. It will also provide support for operators seeking access to the best affiliate marketing strategies and skills development for driving incremental revenue.

Johnstone said: “The affiliate market has matured significantly over the past decade and continues to grow at a rapid rate. There is a dire need for ongoing training and development services that help operators and affiliates growth hack their businesses and keep ahead of digital change.

I’m delighted to be partnering with SBC Global to launch Affiliate Insider, which will focus on supporting affiliate marketing best practice, news and insights and skills development for operators, suppliers and affiliates, enabling closer collaboration within this ever-growing channel.

SBC Global Founder Rasmus Sojmark added: “Lee-Ann is an award winning affiliate marketing expert and has a wealth of expertise building global affiliate programmes. Affiliate Insider is therefore a perfect complement to SBC’s existing business.

By focusing on creating specialist industry forums, our mission is to focus on knowledge sharing, skills development and better collaboration in the affiliate space to enable businesses to implement innovation, increase revenue and stay ahead of digital transformation.”

The first of these specialist forums has been confirmed as a part of next year’s Betting on Footballconference agenda. The Affiliate Insider Bootcamp, held on Wednesday 21 March, will offer affiliate focused panel sessions, presentations and workshops, with content ranging from digital marketing hacks to latest innovative technologies to scale affiliate business growth.

Affiliate Announcements

King Billy Casino at iGB Affiliate London 2020. King’s Calling to Affiliates.

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King Billy Casino at iGB Affiliate London 2020. King’s Calling to Affiliates.

 

Many times an alphabet letter, followed by a number, means something. G20 means world power. A4 means paper. O2 means either oxygen or a fantastic venue in London. So what does H11 mean? Scratching your head, thinking it means nothing? Think again, says King Billy Casino!

Come the iGB Affiliate London Conference, February 5 – 8, H11 will be the stand where King Billy Casino will be exhibiting and expecting affiliates for coffee, tea and chat. Ruslan Legenzov, King Billy Head of Affiliates, tells us about what to expect in the organization’s first ever participation as exhibitors in the largest affiliate event of the industry.

“You know the saying “you never have a second chance to make a first impression”? Well, the whole King Billy Affiliate Department has been working non-stop and passionately to make the best first impression ever. Lots of offers and lots of surprises are waiting both existing and future affiliates of the King in London.

Legenzov smiles when he is prompted to elaborate: “I can tell you one thing. New affiliates who join the King Billy Casino Affiliate Program will enjoy 55% revenue share for 90 days. For three months, more than half of our Kingdom is yours folks! For the rest… the King is calling you to Stand H11!”

We will sure answer the call your Majesty.

iGB Affiliate London is the largest international iGaming Affiliate event where the latest SEO tips, updates on regulation in the industry and new products across all sectors can be found under a single roof. Moreover, the event is a dynamic platform where participants connect with a large pool of sector specific professionals that can help taking business to the next level.

King Billy Casino is a new generation online casino, available in 6 languages (English, German, Russian, Finnish, Norwegian and Japanese) with an impressive record in awards and an amazing variety of features and games. King Billy has prioritized the creation of a superb user experience focusing on the myth of King Billy and his Kingdom and treats all players with the specialness they deserve.

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Affiliate Announcements

King Billy Casino. King of Malta!

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King Billy Casino. King of Malta!

 

When it comes to competitive advantages in the world of online gaming, few things can compare to the big license from the small country. We are talking of course about the Malta Gaming Authority (MGA) license, which, believe it or not, has even its own slogan “Brings the odds to your favour”.

The Malta Gaming Authority has become the world’s preferred global remote gaming regulator by offering a stable legal framework for online players, operators and service providers. Companies wishing to obtain a gambling license from MGA must meet a number of strict criteria in terms of credibility, ownership structure, integrity and competence.

Criteria, which, more or less, are innate qualities of a King, aren’t they? So, it comes as no surprise that King Billy Casino, owner of so many impressive industry distinctions, awards and trophies in less than 3 years of existence is now also a proud holder of the MGA license.

King Billy Casino Chief Business Development Officer Julia Bereza says: “For all of us who have been with the King since his earliest days, this is stunning news! However, obtaining the license was only the first step. The team working on the project is committed 200% to explore an all the new opportunities the MGA license gives. Being part of King Billy always makes us remember that we are making history here!”

But is the new license going to make history for King Billy Casino’s players too? Bereza smiles and points out “You bet it is! The crystal clear Malta regulations and terms combined with the “always transparent” policy of King Billy will make the relationship with our players even more trustworthy, reliable and secure.

In addition, acquiring a wide range of EU accepted payment systems will make every King Billy Casino player especially comfortable with depositing and withdrawing. We can’t wait to see where this will take us!”

To another award perhaps for the new King of Malta?

The Malta Gaming Authority (MGA) is a Malta-based Gaming Control Board. Its mission, since its inception in 2001, has revolved around the principle of having a fair and transparent gaming sector in Malta to safeguard against crime and corruption, and to offer protection to minors and vulnerable players.

King Billy Casino is a new generation online casino, available in 6 languages (English, German, Russian, Finnish, Norwegian and Japanese) with an impressive record in awards and an amazing variety of games and features. King Billy has prioritized the creation of a superb user experience focusing on the myth of King Billy and his Kingdom and treats all players with the specialness they deserve.

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Affiliate Announcements

Special Offer: Combo Ticket to Two Affiliate Marketing Conferences

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Special Offer: Combo Ticket to Two Affiliate Marketing Conferences

 

A special offer for those interested in earnings on the gambling business and popular white niches.

Buy a single combo ticket and attend two events – Georgia iGaming Affiliate Conference in Tbilisi and Affiliate Marketing Conference Belarus in Minsk.

Activities in Minsk
Conference topics: arbitrage in such sectors as commodities, finance, pharmaceutics, dating, and mobile apps. Speakers will provide case studies as well as reveal how to create advertising offers and monetize traffic.

The event is aimed at webmasters, affiliates, arbitrage specialists, representatives of СРА networks and affiliate programs, and everyone engaged in online marketing.

Activities in Tbilisi
Experts will talk about taxes and regulation of the Georgian gambling industry, advantages of the local gambling market, relevant tools for customer acquisition in land-based and online casinos.

The conference will be useful to those earning on the gambling business or desiring to set up their own profitable business.

Terms
Both events separately without an afterparty will cost approximately €200. The price of the combo ticket is €150. The first 10 tickets are available at the lowest cost – only €100.

The combo ticket includes:

  • access to the Business category at both conferences;
  • access to the exhibition area;
  • presentations by speakers involved in both events;
  • a discount on hotel accommodation;
  • access to the party in Tbilisi.

The offer is valid until October 17.

Use the unique opportunity and hurry up to buy the ticket at the best price.

The program and details of Georgia iGaming Affiliate Conference >>>

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