Affiliate Announcements
Catena Media strengthens its financial vertical by acquiring the US-based premium equity service The Hammerstone
June 13, 2018 – Catena Media plc, the industry leader in lead generation, is acquiring the assets of Hammerstone Inc. through a share purchase. The Hammerstone.com is a US-focused premium content publisher in financial services providing stock analysis services.
Hammerstone is a premium subscription stock analysis service and will be used to deliver quality content to retail traders on various platforms in the Catena Financial Services eco-system. Through its deep knowledge of the financial industry, Hammerstone, and its website thehammerstone.com, has built up a financial media product that allows its subscribers to obtain real-time news and analytics giving them the edge on various stocks.
The focus on integrating Hammerstone into Catena Financial Services will be a key part in building a global equities information platform and a key part in extending Catena Media into new key product areas, which, in addition to traditional affiliate-revenues, will now include subscription-based revenues. The new areas are equities trading, FX trading and personal finance, and the acquisition provides a product that is fundamental to the trading sector strategy.
Hammerstone was started in 2002 and is now based in Connecticut, USA. It is an instant messaging-based platform that provides subscribers with immediate notifications of market-driving news. The acquired assets currently generate quarterly sales of about USD 450,000.
“The potential of this vertical, and for Hammerstone, is immense and will contribute to establishing our strong vision of positioning ourselves within the US finance services vertical and extending this globally.” -said Per Hellberg, CEO
The initial purchase price, payable in conjunction with the transfer of the assets, amounts to an upfront payment of USD 5.0 million of which USD 2.0 million can be paid with newly issued shares in Catena Media at prevailing market rates and the remainder in cash. In addition, there is an earn-out of a maximum USD 2.5 million based on revenue performance over a period of 12 months, with 40 percent of the earn-out being payable in shares.
The shares will be issued at a subscription price of SEK 137.32 per share, corresponding to the volume-weighted average price for Catena Media’s shares on Nasdaq Stockholm over a period of 30 trading days up to and including 8 June, 2018. This means that a total of 127,440 shares will be issued, corresponding to approximately 0.23 percent of the shares and votes in the company. The shares will be subject to a lock-up period of 12 months as of the closing date of the transaction.
About Catena Media:
Catena Media provides companies with high-quality online lead generation. Through strong organic growth and strategic acquisitions, Catena Media has, since 2012, established a leading market position with approximately 300 employees in the US, Australia, Japan, Serbia, the UK, Sweden and Malta (HQ). Total sales in 2017 reached EUR 67.6 million. The company is listed on Nasdaq Stockholm Mid Cap.
Further information is available at www.catenamedia.com
Affiliate Announcements
4ThePlayer and Slots Launch: Lifting Off to Greater Affiliate Engagement!
4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.
Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.
Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.
Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”
By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”
Affiliate Announcements
3 New Websites Approved by QMRA
QMRA was launched as a quality mark for iGaming affiliates at the beginning of February.
QMRA is the international follow up of KVA (https://kva.nl/), a successful Dutch iGaming Quality Mark (over 85 Dutch member websites, 10 connected operators among which bet365, LeoVegas, 711, tombola and more).
QMRA is available for the following markets:
Belgium, Spain, Denmark, Germany, Norway, Sweden, USA Michigan, UK, Poland and Estonia
Various well known international affiliate companies joined QMRA already:
- Game Lounge, Gaming Innovation Group and Leadstar Media
Now, Applied Digital Media is part of our initiative as well: Casino.dk, OnlineCasino.be and OnlinePoker.se have been found compliant.
The above websites have been checked by our compliance team, following the applicable law (relevant for affiliates) in the respective jurisdictions. All websites received a report on how they comply with our QMRA codes:
https://qmra.eu/active-markets/belgium/, https://qmra.eu/active-markets/sweden/, https://qmra.eu/active-markets/denmark/
We expect to add more members in the coming weeks and invite anyone, active within one of the QMRA jurisdictions, to join us!