Latin America-focused online sportsbook and casino unveils Income Access-powered programme to support brand’s global expansion
Montreal, QC. 19th February 2018 – Campeonbet, the online sportsbook and casino brand operated by CW Marketing B.V., has launched an affiliate programme in partnership with Income Access, Paysafe’s marketing technology and services provider. The Curacao-licensed brand’s new programme, which will be managed using Income Access’ affiliate software, is part of its 2018 strategy to enter new global markets beyond its core focus of South and Central America.
Campeonbet offers pre-match betting on every major global football game and pre-game wagering on basketball, tennis, volleyball and ice hockey as well as eSports such as Dota 2 and Counter-Strike: Global Offensive. The brand also features live sports-betting on thousands of events a week.
Campeonbet boasts a sophisticated online casino with table games and video slots provided by over 20 software providers, including NetEnt, iSoftBet, NextGen Gaming, and Pariplay. Ezugi, BetConstruct, and Evolution-powered live-dealer versions of baccarat, roulette, poker and other tables games are also integral to the brand’s casino offering.
Now accessible in German, French, Swedish, Norwegian and Russian as well as English, Spanish and Portuguese, the brand will enter new global markets in 2018 following relevant regulatory approval. As part of its international expansion, Campeonbet’s new affiliate programme will support its player acquisition in new markets.
The programme is powered by the Income Access platform, which has won the eGR ‘Affiliate Software’ B2B award four times since 2013. The platform will allow Campeonbet’s in-house team of affiliate managers, which has strong experience managing UK iGaming affiliate programmes, to segment affiliate campaigns and target players according to language, country, city and device.
New affiliates joining the programme will enjoy up to 60% revenue share for the first three months promoting the brand. After the promotional period, commissions revert to up to 50% revenue share.
Joshua Light, Affiliate Manager at Campeonbet, said: “Our strategy and mindset at Campeonbet is strongly focused on international expansion, and we consider Income Access as an ideal ally on our journey into new global markets. Supported by the Income Access platform, our marketing department and affiliate team are dedicated to optimising our customer acquisition and retention across all marketing channels, with a strong focus in 2018 on affiliates.”
Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “Affiliate marketing is a tried and tested channel to establish a brand in new markets through long-term customer acquisition. Our software will allow Campeonbet to tailor its affiliate campaigns very specifically to ensure they succeed in whichever market the brand is targeting.”
For more information, contact Campeonbet.
Campeonbet is an online gaming platform, offering a full sports betting solution to the globe betting community.
Campeonbet is owned by CW Marketing B.V. registration number 143854 under registered address Dr. M.J.Hugenholtzweg Z/N UTS Gebouw regulated by the Government of the Netherlands Antilles (Curacao).
The Campeonbet team consists of a group of highly qualified iGaming professionals, who have previously worked at UK based operators. They are focused on achieving one goal: To deliver a high-quality gaming experience.
We insist on open, honest and fair relationships with each other, our customers and our business partners. The safe and private environment and the integrity of our products are the fundamental pillars of the Campeonbet.com online gaming experience.
With Live Customer Support Service available 7 days/week, our highly trained and friendly staff will ensure that any queries are dealt with and resolved quickly, politely and efficiently.
Our mission is to provide the best online gambling experience for our players; please, feel free to contact us by chat or email at support@Campeonbet.com with your comments and/or suggestions.
We offer a variety of secure and easy payment methods for your convenience. In the fast paced, online environment, things are always changing and we are constantly finding ways for improvement.
If there is anything that would make things easier for you, please get in touch.
Enjoy a fast, secure and fun experience at Campeonbet.com.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Coral, Gala Interactive, IGT’s Lottomatica, Jackpotjoy, Lottoland, Pinnacle, PMU, Sportingbet, Stan James, and TwinSpires.
Paysafe is a leading global provider of end-to-end payment solutions. Our core purpose is to enable businesses and consumers to connect and transact seamlessly through our industry-leading capabilities in payment processing, digital wallets and online cash solutions. Delivered through an integrated platform, our solutions are geared towards mobile-initiated transactions, real-time analytics and the convergence between bricks-and-mortar and online payments. With over 20 years of online payment experience, a combined transactional volume of US$48 billion in 2016 and over 2,300 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world.
Tipico U.S. Partners with Income Access for Affiliate Program
Soon to launch New Jersey-facing sportsbook to leverage Income Access’ platform and affiliate management services
Tipico U.S., a division of Tipico Group, one of the largest European sports book operators, today announced a partnership with Income Access, Paysafe Group’s marketing technology and services provider. The partnership will see Tipico U.S. unveil a new affiliate program in New Jersey for its imminently launching sports betting and iGaming brand, which will be managed by Income Access’ team of affiliate marketing experts, while leveraging the company’s technology solution.
Tipico Group, which possesses nearly 15 years of online and retail sports betting experience in Europe, is one of the few operators to use proprietary technology to power its gaming products. Regulated by the New Jersey Division of Gaming Enforcement (DGE), Tipico U.S. will officially unveil its new gaming brand to sports enthusiasts within the state in 2020.
Supporting affiliates with their acquisition and retention efforts is Income Access’ affiliate software, which features comprehensive tracking and reporting tools. As the upcoming Tipico U.S. program will also be managed by the company’s in-house affiliate management team, the brand will benefit from expert knowledge in affiliate recruitment, outreach, maintenance, payments and more.
The launch of the Tipico U.S. affiliate program will enable affiliates to develop and monitor digital marketing campaigns for the international sports gaming and entertainment company. Aiming to engage with active sports bettors, Tipico U.S. is a brand for players who want cutting-edge sports betting experiences. At launch, Tipico will offer simple enrollments via their mobile app, web and desktop platforms, as well as competitive player promotions.
Adrian Vella, Managing Director, U.S. Business at Tipico, said: “We’re thrilled to partner with Income Access and look forward to the great work the company will be able to produce for our team. As part of our U.S. expansion, we’ve made sure Tipico is aligned with the best in the business, particularly those with deep experience in the regulated New Jersey market.”
Keith Gormley, Head of U.S. Marketing at Tipico, added: “This partnership will serve as a key piece in our marketing strategy for both our upcoming launch in New Jersey and our expansion into other regulated markets in the U.S. Through our collaboration, we’re anticipating driving high-quality players into the Tipico sports betting product.”
Tara Wilson, SVP and General Manager at Income Access, Paysafe Group, said: “Sports affiliates will soon be able to promote Tipico, a well-known brand in the gaming industry, thanks to our partnership. Both our platform and management services will help affiliates establish a presence in New Jersey, while also encouraging overall program growth.”
The Lottery Office Launches Affiliate Programme with Income Access
The Lottery Office, Australia’s premier online lottery operator, has announced the launch of its new lottery affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The agreement will see the iLottery brand, which is regulated by the Northern Territory Government of Australia, leverage Income Access’ comprehensive affiliate marketing software to optimise programme growth and increase affiliate partnerships in Australia.
An established brand with over 16 years of experience in the global lottery industry, The Lottery Office employs a unique business model, whereby Australian players are provided with a matching ticket, at the lottery of their choice, for major lotteries across the globe once a ticket is purchased locally. The company’s portfolio includes seven of the world’s biggest lottery brands such as EuroMillions®, EuroJackpot® and US Powerball®.
Part of the Global Players Network Pty Ltd, The Lottery Office is also one of a select group of online lottery operators that are licensed by the Northern Territory Government of Australia to sell tickets to Australians, allowing customers to benefit from international lottery draws.
The integration with Income Access’ award-winning reporting and tracking technology will grant The Lottery Office and its affiliates access to key data and tools that can be leveraged towards their combined digital marketing efforts to maximise overall revenue growth. Furthermore, the platform features state-of-the-art ad targeting capabilities based on geo-location, time of day, device, browser and other criteria.
Qualified partners will benefit from the brand’s in-house affiliate team with the long-standing history and experience required to acquire and retain high-value iLottery players. In addition, affiliates will be compensated through competitive revenue commission schemes.
Jaclyn Wood, CEO at The Lottery Office, said: “The combination of Income Access’ leading affiliate software and dedicated affiliates, who will play an integral role in our advancement, gives us a powerful marketing advantage while aligning with our strategic growth plans.”
Tara Wilson, SVP and General Manager at Paysafe’s Income Access, said: “We’re thrilled to be partnering with a company like The Lottery Office, which has such a strong presence in the Australian online lottery market, in support of its affiliate programme launch. Through our software platform, we will provide essential marketing tools to support both the growth of its affiliate channel, as well as the brand’s overall exposure in Australia’s expanding iLottery market.”
BonusFinder.com granted Responsible Affiliates in Gambling (RAiG) membership
Cements company’s commitment to social responsibility in UK gaming affiliate sector
BonusFinder.com has been granted membership of the Responsible Affiliates in Gambling (RAiG) body in recognition of its commitment to responsible gaming and player safety.
RAiG’s mission is to raise standards in the UK affiliate sector around responsible gaming, to foster wider initiatives to promote social responsibility and help to create a safer gambling environment for consumers.
Before being granted its membership, BonusFinder.com successfully completed a third-party social responsibility audit, ensuring it fulfils the association’s entry criteria as well as being compliant with a range of existing statutory and non-statutory regulations.
As a member of the RAiG, BonusFinder.com has agreed to uphold the Code of Conduct set by the association around social responsibility, business ethics and regulatory compliance.
The association was founded in 2019 with founding members including Better Collective, Oddschecker, and the Racing Post.
Fintan Costello, Managing Director, BonusFinder.com, said: “Ever since we started the business a year ago we have been firmly committed to ensuring the highest levels of compliance and licensing, with player safety our number one priority.
“Being granted a membership to RAiG further cements this pledge and we look forward to working together with the association and its members to share knowledge and experience and to ensure that best practices and standards are upheld in the affiliate industry.”
Clive Hawkswood, Chairman of RAiG, said: “We are thrilled to welcome BonusFinder as a member as we continue our work to promote the socially responsible marketing of gambling products.
“Our members want to go beyond what’s required and recognise the role that affiliate marketing providers must play as part of wider industry initiatives in the UK to promote social responsibility and a safer gambling environment for consumers.”
BonusFinder.com was founded in 2019 with a simple goal to allow people to “play with more” at their favourite casino or sportsbook and operates in several European markets and holds affiliate licences in five US states.
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