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Cybersquatting

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about cybersquatting

Cybersquatting is one of the most serious problems that can affect your brand and also your domain/website! This problem has became increasingly more serious last year, when domain name poaching became a mainstream concern!

 

What is cybersquatting?

 

The practice of cybersquatting (or domain squatting)  occurs when a party registers, uses or sells a domain name with the sole intention of exploiting the “rightful” owner, in other words: purchasing a domain name just for the purpose of reselling it at a superior price, or using it for different spam activities. Cybersquatting first appeared in the middle of the 1990’s when most of the companies did not yet used the internet for marketing reasons and thus didn’t have a true understanding of trademarking or registering domain names! As it happens in other places too , there were already back then parties who understood the true value of registering profitable domain names and selling them back to those big companies for serious profits.

The premium targets in this case are usually celebrities or big brands, but affiliate websites are also targeted!

 

In order to protect your domain name and your reputation you should take the following precautions just so that you avoid domain hijackers:

  • The first and perhaps the most important step is to register your trademark. You just simply can’t afford NOT TO. By doing this you’ll be able to enforce your rights as owner of the trademark/domain name, in case you have to prove it in a court of law that you are/were the first one to use it! You can register your trademark at the Trademark Clearinghouse which maintains a global database of verified trademarks for the DNS(Domain Name System). But keep in mind that the Trademark Clearinghouse is not a trademark office, next to them you also have to register with at your country’s trademark office!

domain signs

  • Make sure you register multiple variations of your domain name.The reason behind this is that a
    typosquatter could be already buying up the most common misspellings of your brand name.The most easiest way to avoid this particular type of cybersquatting is to register multiple spellings of your brand/domain name, and by this we mean that you should register plural, singular and also the acronym of your brand or domain.

 

  • To better target different online markets you can and should register your domain with a variety of extensions, such as: .com, .net, .org, .info, .biz, after this you can also register your domain with relevant ccTLD’s (country code top-level domains) too.

 

Be wise and don’t let the cybersquatters get you and monetise your traffic, take this preventive steps in order to protect your domain and brand from fraud!

 

We hope that you’ve enjoyed this article, if so make sure you share it with others as well, and don’t forget to Like our Facebook Page !

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Affiliate Success

LeoVegas really is making dreams come true this Christmas

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LeoVegas really is making dreams come true this Christmas

LeoVegas is giving away 5 nights under the Northern Lights!

It’s that festive time of year when our customers begin to dream of log fires, Christmas trees and dashing through the snow on a reindeer-drawn sleigh with mince pie crumbs in their laps. Well, good tidings are here as LeoVegas would like to spread the festive cheer by making two of these lucky customers’ dreams come true this New Year!

We will send two players and their plus ones to the Kakslauttanen Arctic Resort in Lapland on a once in a lifetime trip where they’ll sleep under the stars in glass roofed igloos – and may even see the Northern Lights flickering above while tucked up cosy and warm in a comfy bed as the snow falls around them.

This incredible trip also includes six activities which winners can choose themselves. These include a 4-hour husky safari, Aurora hunting on a horse drawn sleigh, visiting reindeer on a snowmobile or learning how to master Nordic skiing.

To be in with a chance of winning, new customers just need to deposit and wager 50 in the Live Casino or Casino (from 10/12/18 to 01/01/19) on any game to get one ticket into the raffle. The winners will then be drawn randomly on 2nd January.

A geo-targeted landing page promoting the campaign will be available by end of this week. Please contact your account manager or AffiliateTeam@leovegas.com for the media ID or if you have any queries. This campaign will be live in all markets except Italy from 10th December.

Leo really is making dreams come true this Christmas at LeoVegas!

Best regards,

The LeoVegas Affiliate Team

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Affiliate Success

Affiliate Interviews: Steven Hubbard, of SweGaming and BettingLounge

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Affiliate Interviews: Steven Hubbard, of SweGaming and BettingLounge

 

This is our second interview with Swegaming. We are checking how they are doing right now.

 

GAV: Hi Steven, first off we’ve been talking with you before, around 2 years ago to be exact, and first wanted an update on what Swegaming and BettingLounge have been up to since then.

The last two years have been hectic for Swegaming as a company, and since I joined this year we’ve been ramping up our efforts towards the UK market with our site BettingLounge.

We’ve launched a completely new look and feel to the site while adding new sections including our popular betting tips. We have also added new functionality and content to help our visitors make the right decision when choosing which betting sites to use.

 

GAV: Could you tell us some quick facts about you?

Name: Steven Hubbard

Age: 24

Hometown: Wymondham

Living in: Gothenburg

Favourite Food: Pizza

Must read book: Running: The Autobiography

Best dart player: Phil Taylor

 

GAV: Tell us more about yourself, we want to know exactly who Steven is, the product owner of Bettinglounge. How was it to move to a new country? How is it to work at a big affiliate company as Swegaming?

Well, I grew up in a small town in Norfolk, England. I spent most of my working life as a Lifeguard and Swimming teacher but decided to go travelling for a change.

There I met my Swedish girlfriend and moved to Gothenburg, where I met Andreas and David (founders of SweGaming AB). Moving to Sweden was a lot harder than the travelling I had done, but I had great support from my girlfriend and her family.

Working at SweGaming has been a wonderful opportunity to learn and develop new skills. They have a lot of valuable experience in the Swedish market and exciting ideas for the UK.

 

GAV: What would you say is the biggest competitive advantages for Bettinglounge? What makes Bettinglounge stand out from the crowd?

We are looking to change the affiliate industry by offering an honest, transparent and personal product. All while promoting safe and responsible gambling.

We have some really exciting long-term projects that I think will add a lot of value to BettingLounge, while continuing with our personal touch instead of hiding behind a brand name.

 

GAV: What is the biggest challenge for you as a product owner?

The need for constant innovation is the biggest challenge facing us. There are a massive number of affiliates in the UK, and we have to offer something special to stand out.

 

GAV: We have done some reading at your site and found out some really interesting betting tips, how can you know so much!?

Well, I am in no way a betting tipster or expert. But, I have been following sports, mainly football and darts for most of my life. Of course, you learn a lot from that over the years.

But, the most valuable information is gained by a bit of research. All of our tips are well researched with key stats and facts for the match. It is not a foolproof way of betting, but it will help in your decision making.

See our betting tips as a guide, or if you agree, of course, you are welcome to back them. But, remember to do so in a fun and responsible way.

 

GAV: Steven, who is your favourite model? Is it Zlatan or David Beckham?

Ah, that’s a tough one. Of course, David Beckham is my favourite model. I mean his boxers are not great, but what a man he is!

 

GAV: What betting tip has been your best in ROI?

The best betting tip so far has been a 12/1 win treble with Betway. Three away wins, Lincoln City, Leicester and Doncaster.

Although, Doncaster finished 3-2 and we had a nervy 7+ minutes of extra time that was not appreciated.

 

GAV: What is the best with TheGamblingAffiliateVoice?

The best thing is definitely to find new gaming conferences and read comprehensive articles . You are doing a great job writing about the conference Sigma on Malta. More affiliates and operators should definitely go to Sigma which is the best conference in my opinion.

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Affiliate Success

AEToken Affiliate Platform Wins Blockchain Pitch Competition for Best ICO 2018

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AEToken Affiliate Platform Wins Blockchain Pitch Competition for Best ICO 2018

 

Blockchain based affiliate platform AEToken has won the best ICO pitch competition at the Malta Blockchain Summit. Held at the InterContinental Hotel Malta on November 1 and 2, 2018, the summit is a marquee event in the ICO/Blockchain sector, playing host to over 8,000 delegates and a speaker list that includes the Who’s Who of the Crypto industry including the Winklevoss twins and John McAfee. The highlight of the summit, the ICO pitch contest saw 19 blockchain startups in a head to head battle for two cheques, each worth 25,000€.

Eventually a panel of judges, led by Investor Mark Hamade, judged AEToken (represented by CEO Vadim Fedotov) the best ICO pitch for its unique platform, which is designed to address shortcomings limiting the affiliate marketing industry.

The industry has long struggled with systemic problems including lack of enforceable contracts, fraud (traffic size verification/traffic value skimming), slow payments for services performed, and high minimum payouts. Now, for the first time, using blockchain and smart contract technology, AEToken ensures affiliate deals are secured through smart contract, payments are instant, fees are lower, and scalability is a non-issue.

Founded by Vadim Fedotov, Gene Hoffman and Jason Fernandes, AEToken has a particularly stellar team of advisors including 2017 Ycombinator partner Marcus Segal, Eman Pulis (Founder, SIGMA Conference), iGaming expert Michael Caselli, Walter Komarek (Forbesfone) and Dr. Evan Luthra of Almora Crypto Investment Group.

 

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