Connect with us

News

Bojoko secures licences in West Virginia and Michigan

Published

on

Bojoko secures licences in West Virginia and Michigan

 

Award-winning online gambling affiliate brand continues to roll out across the US after securing approval to launch in two key states

 

Bojoko, the award-winning online gambling affiliate brand, has strengthened its position in the fast-growing US market after securing licences in both West Virginia and Michigan.

Bojoko is already live in New Jersey where it has been providing players with access to expert information and powerful search and filtering tools for more than 12 months.

Players in West Virginia and Michigan can now also use Bojoko to browse and choose from licenced casinos in each respective state.

Bojoko plans to take the same approach to the US market as it has done in Europe and internationally, where it has become one of the leading affiliate brands in the UK, Finland, Canada and New Zealand.

This includes using its “double layer” validation process that sees members rate and review gambling sites based on the experience they receive combined with feedback from independent testers.

This ensures that Bojoko members and visitors have a clear idea of what to expect at each site before they sign up, deposit and wager.

Bojoko is also big on responsible gambling and provides players with the information they need to understand how to use the tools offered by casinos to stay in control of their play.

The affiliate has ambitious plans for the US market, which include securing licences in all regulated states. It is also in the processes of opening a US office in New Jersey.

Joonas KarhuChief Executive Officer at Bojoko, said: “Securing licences in West Virginia and Michigan form part of our wider plans for the US market and will allow us to significantly increase the size of our addressable audience.

“Bojoko has already hit the ground running in the Garden State where players are enjoying our open and honest approach to helping them browse and choose online casinos, and now players in West Virginia and Michigan will be able to do the same.

“Both states are showing fast growth with plenty of untapped potential, and we look forward to helping players in each state find the best licensed betting brands from them.”

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published.

Awards

Betsson Group Affiliates to sponsor AffPapa iGaming Awards

Published

on

Betsson Group Affiliates to sponsor AffPapa iGaming Awards

 

Betsson Group Affiliates has made it to the list of the AffPapa iGaming Awards as a Silver Sponsor.

The partnership continues a close collaboration between AffPapa and the iGaming operator, after they renewed their year-long contract at the beginning of this year. The operator has closed several deals through AffPapa, and the workflow has been really seamless.

Shakyra Johnsson, Senior Affiliate Operations Manager at BGA, commented:

“Betsson Group Affiliates has been working closely with Affpapa since 2020 and we are very satisfied with the results of this partnership. As an operator and affiliate programme that is constantly striving for excellence, we are extremely proud to be sponsoring this year’s AffPapa iGaming Awards and wish all nominees the best of luck!”

The first-ever AffPapa iGaming Awards will soon mark its debut with the voting process starting on May 23rd. Numerous prominent brands have joined AffPapa in honoring the industry’s top performers and showcasing their brand to as many potential clients and partners as possible.

Yeva Avagyan, Head of Commercials at AffPapa, stated:

“We’re looking forward to continuing our close working relationship with the BGA team and building on what we’ve already established. Betsson Group Affiliates’ decision to work with us again reflects AffPapa’s continued efforts and the value it delivers to its partners. We’re pleased that our first Awards received such an excellent reaction, and that so many amazing brands, such as BGA, have joined us.”

The Awards will be followed by an exclusive event – iGaming Club – on July 5th in Amsterdam, with plenty of networking opportunities.

Continue Reading

News

How important are partnerships in iGaming?

Published

on

 

Many industries have been driven by rivalries as every company is striving for the best – but it’s not always the best long term solution. Partnerships are incredibly important and provide businesses with a way to evolve and expand their customer base.

It’s becoming increasingly common for companies within the iGaming industry to partner up for mutually beneficial agreements. Only recently, Push Gaming and Scientific Games signed a major deal to form a partnership. While on the one hand, these two companies are competitors fighting for the players’ attention but they saw the potential long-term success of the collaboration.

A good partnership can completely elevate a business to the next level which is why it’s so important within the iGaming industry. Despite being an industry that’s fiercely competitive, partnerships can be advantageous for all parties involved – if it’s done well.

Partnerships can improve the player’s experience

Within the past few years, there has been a multitude of partnerships among slot developers. Many independent game studios have gained much-needed exposure from partnerships with big names such as Yggdrasil, Relax Gaming and Microgaming due to their specialist platforms.

On the surface, these platforms seem to mainly boost the smaller studios, when in reality it’s a mutually beneficial relationship. Giving independent developers access to better tools and authoritative expertise improves the reputation of the bigger studio that is providing them with the support.

The established developers host smaller ones on their platforms often under the bigger name. Therefore, casinos that host the larger developers potentially get the smaller studio as well which vastly improves the player’s experience and overall opinion of the developer.

A key example would be Yggdrasil’s YGS Masters programme which is an invite-only platform that features studios such as Peter & Sons, Reflex Gaming and True Lab Games. The casinos that have previously partnered with Yggdrasil have the potential to host the games created through the YGS Masters programme, which improves the selection of games at the player’s disposal.

Ultimately, the most important factor is the player’s experience and enjoyment which is easily improved by partnerships like these.

Affiliates partnering with developers is mutually beneficial

Partnerships come in all shapes and sizes but they can be extremely valuable to all parties involved. It’s not just developers within the iGaming world collaborating together but also affiliates working alongside the developers as well.

One of the leading sources of independent online slot reviews, Slot Gods, have partnered with over ten different developers within the last six months. These partnerships have included the previously mentioned Push Gaming and Scientific Games along with other big names such as Relax Gaming and Playtech.

Fundamentally, partnerships like these allow developers to build excitement for upcoming slot releases or to give an insight into the ethos of their studio through interviews. Affiliate sites like Slot Gods are given exclusives through content, whilst the studios gain exposure for their products. It’s essentially a form of free marketing that is beneficial to everyone involved with no real cost.

Takeovers can be advantageous to the iGaming industry

Whilst good partnerships are useful and instrumental to success, takeovers can also be worthwhile within the iGaming industry. One of the biggest takeovers includes Evolution Gaming’s acquisition of NetEnt for 2 billion dollars in 2020.

This collaboration led to the creation of the popular Gonzo’s Treasure Hunt. Essentially, this combined the fan-favourite Gonzo’s Quest with the popular live casino game format from Evolution to make a product that’s unique and fresh for players.

Acquisitions like this have the potential to improve the general industry with innovations like Gonzo’s Treasure Hunt that combine online slots with the interactive live casino experience. Future innovations like this lead to positive repercussions for the rest of the iGaming industry.

Networking is always key 

Both partnerships and takeovers can boost the industry but exchanging information through networking is important as well. At its core, networking is the process of sharing knowledge with people or organisations that are in the same field.

Of course, exclusive secrets or non-disclosure agreements (NDA) should not be shared but insights into important changes (such as laws) or software are worthwhile in improving the general industry. For example, distributing private information under an NDA is disrespectful and potentially damaging to all involved, but enlightening another affiliate with an upcoming law change is helpful for all in the long run.

Networking events like IGB Affiliate can even lead to partnerships or at least guide people within the iGaming industry in the right direction. Naturally, some may want to keep all the information to themselves, but it works out better in the industry long-term if people network to constantly share and improve upon ideas.

Closing thoughts

It’s clear to see that partnerships are a valuable asset in iGaming that should not be taken lightly. They are incredibly important in promoting products, exchanging knowledge and improving the player’s overall experience.

Even traditional media sites such as The Telegraph see the value in partnering within the iGaming world as they gain all their in-depth reviews, guides and tips about iGaming from affiliate BettingExpert.

The biggest question that remains is this: Will affiliates within iGaming ever work together to see the merit in partnerships? Experts within bingo could work with specialists in the live casino game sector to exchange valuable knowledge. No single person can become an expert on everything, so it’s helpful to get an adept person within this field to fill in the gaps.

Whether affiliates will work together in the future remains to be seen, but it could revolutionise the entirety of the iGaming industry.

Continue Reading

News

Current Situation on US Gambling Law

Published

on

 

According to the American Gaming Association, the United States gambling industry is worth some $240 billion. That’s more than double the value of the entire US film industry.

However, despite its size and popularity, it’s still illegal to bet on sports in almost all 50 states. Only three states — Nevada, Delaware, and Montana — are legalizing sports betting. New Jersey is allowing bets on single games through a court ruling.

In this article, we will look at what you can expect if you want to wager on your favorite sport in different states.

Ohio

In terms of legal gambling in Ohio, the state has an extensive history with horse racing and casinos. There are currently five racetracks in the state which offer various betting options. The most popular form of wager is pari-mutuel betting, where you can bet on certain horses or the race. You can also place wagers on greyhound races at one of the tracks in Ohio.

The most popular form of casino gambling in Ohio is slot machines available at riverboat casinos across the state and at three racetracks that offer slot machines. Several Native American casinos operate within the state’s borders.

Maryland

The state of Maryland is one of the most regulated states in the U.S. Therefore, it is no surprise that there are stringent laws regarding gambling. Maryland has some of the most restrictive laws regarding gambling in the country.

The state has a long history of gambling, and it is still considered one of the top gambling destinations in the entire country. Moreover, the state continues working hard to develop its casino industry. This is by creating new legislation on how casinos can operate and what types of games they can offer their customers.

Maryland has many types of laws that deal with all aspects of gambling. This includes licensing requirements, taxation rules, and other regulations. These affect every aspect of online gambling.

Arizona

The state of Arizona is one of the few states that does not have any laws against gambling. However, there are some exceptions to this rule. The state does have laws against certain types of games, including bingo and raffles. Bingo is like any game in which cards are sold by chance. This is at a price greater than the cost of the card.

In other words, if you buy a $1 card and win $50, you can be arrested for running an illegal bingo game. Raffles are also illegal in Arizona if they are conducted by someone not registered with the state to do so.

The exception to this law is that if you are running a non-profit organization like a church or community group, you can conduct raffles without being registered with the state first.

Final Takeaway

The state of online gambling in the US continues to ramble on. However, different states are making significant strides to legalize it for US gambling sites. The current situation is that the gambling laws vary from state to state.

Continue Reading
Advertisement

Latest News

Betsson Group Affiliates to sponsor AffPapa iGaming Awards Betsson Group Affiliates to sponsor AffPapa iGaming Awards
Awards6 days ago

Betsson Group Affiliates to sponsor AffPapa iGaming Awards

  Betsson Group Affiliates has made it to the list of the AffPapa iGaming Awards as a Silver Sponsor. The...

News6 days ago

How important are partnerships in iGaming?

  Many industries have been driven by rivalries as every company is striving for the best – but it’s not...

News2 weeks ago

Current Situation on US Gambling Law

  According to the American Gaming Association, the United States gambling industry is worth some $240 billion. That’s more than...

Royal Partners as Platinum Sponsor of AffPapa iGaming Awards Royal Partners as Platinum Sponsor of AffPapa iGaming Awards
Awards2 weeks ago

Royal Partners as Platinum Sponsor of AffPapa iGaming Awards

  Royal Partners will join AffPapa iGaming Awards 2022 as the Platinum Sponsor of the event, honoring affiliates and operators....

Largest Dutch poker affiliate complies with regulatory changes post introduction of new Dutch gambling law Largest Dutch poker affiliate complies with regulatory changes post introduction of new Dutch gambling law
Affiliate Compliance3 weeks ago

Largest Dutch poker affiliate complies with regulatory changes post introduction of new Dutch gambling law

  PokerKamers.nl, one of the Netherlands’ first and largest poker affiliate sites, introduced a new policy that fully complies with the regulatory...

Blexr Acquires Prime NZ Casino Review Site for Seven Figures Blexr Acquires Prime NZ Casino Review Site for Seven Figures
Affiliate Announcements3 weeks ago

Blexr Acquires Prime NZ Casino Review Site for Seven Figures

  Lead generation company Blexr has bought the New Zealand-based website CasinoReviews.net.nz as part of its ongoing drive to expand its portfolio. The...

AffPapa and Bspin.io join forces in a new partnership AffPapa and Bspin.io join forces in a new partnership
Affiliate Announcements3 weeks ago

AffPapa and Bspin.io join forces in a new partnership

  AffPapa is excited to reveal its new partnership with Bspin.io, officially welcoming the iGaming operator to its ultimate directory....

Affiliate Success1 month ago

Crash course for becoming a master in Casino Affiliate Marketing

  Intro Online casino culture is immensely popular. With the increasing popularity of online casinos, another profitable device is also...

OMG Affiliates won the Rising Star at iGB Affiliate 2022 OMG Affiliates won the Rising Star at iGB Affiliate 2022
Affiliate Success1 month ago

OMG Affiliates won the Rising Star at iGB Affiliate 2022

  OMG Affiliates, a program developed by Vita Media Group, has won the Rising Star Award at the iGB Affiliate...

GiG media crowned 'Best casino affiliate' at IGB affiliate awards 2022 GiG media crowned 'Best casino affiliate' at IGB affiliate awards 2022
Affiliate Success1 month ago

GiG media crowned ‘Best casino affiliate’ at IGB affiliate awards 2022

  Gaming Innovation Group was named ‘Best casino affiliate’ at this year’s IGB affiliate awards ceremony which took place last...

Trending

European Gaming Media and Events is a leading media and boutique event organizer in the European Union with a monthly reach of +110,000 readers. The official company (PROSHIRT SRL), has been listed for 4 years in a row among the top 3 Advertising and market research agencies in the local Top Business Romania Microcompanies based on the Financial Reports.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2022 European Gaming Media and Events. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania