News
Bojoko secures licences in West Virginia and Michigan
![Award-winning affiliate celebrates sixth birthday with major new depositing customers milestone](https://gamblingaffiliatevoice.com/wp-content/uploads/bojoko.jpg)
Award-winning online gambling affiliate brand continues to roll out across the US after securing approval to launch in two key states
Bojoko, the award-winning online gambling affiliate brand, has strengthened its position in the fast-growing US market after securing licences in both West Virginia and Michigan.
Bojoko is already live in New Jersey where it has been providing players with access to expert information and powerful search and filtering tools for more than 12 months.
Players in West Virginia and Michigan can now also use Bojoko to browse and choose from licenced casinos in each respective state.
Bojoko plans to take the same approach to the US market as it has done in Europe and internationally, where it has become one of the leading affiliate brands in the UK, Finland, Canada and New Zealand.
This includes using its “double layer” validation process that sees members rate and review gambling sites based on the experience they receive combined with feedback from independent testers.
This ensures that Bojoko members and visitors have a clear idea of what to expect at each site before they sign up, deposit and wager.
Bojoko is also big on responsible gambling and provides players with the information they need to understand how to use the tools offered by casinos to stay in control of their play.
The affiliate has ambitious plans for the US market, which include securing licences in all regulated states. It is also in the processes of opening a US office in New Jersey.
Joonas Karhu, Chief Executive Officer at Bojoko, said: “Securing licences in West Virginia and Michigan form part of our wider plans for the US market and will allow us to significantly increase the size of our addressable audience.
“Bojoko has already hit the ground running in the Garden State where players are enjoying our open and honest approach to helping them browse and choose online casinos, and now players in West Virginia and Michigan will be able to do the same.
“Both states are showing fast growth with plenty of untapped potential, and we look forward to helping players in each state find the best licensed betting brands from them.”
News
Already Media opens new Warsaw headquarters
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Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw.
The office will initially house more than 20 members of Already Media’s 250-strong global team, with a focus on C-suite positions including CEO, COO, CLO, CFO, as well as senior SEO department heads.
Officially opening on July 1, the office provides a base for the company as it continues to pursue a primarily remote-work strategy, hiring on-the-ground talent worldwide, particularly in the emerging markets it focuses on.
Alina Famenok, CEO of Already Media, said: “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years, and this HQ positions us well to continue what has been a remarkable journey so far.”
Members of the Already Media team – whether they work remotely or are based in Warsaw – enjoy a wide-range of benefits, with a focus on professional growth, health and work-life balance.
The approach has helped the company build a unique culture which contributes significantly to maintaining its edge when it comes to innovation.
It has been a busy few months for Already Media. In March, it acquired iconic affiliate asset PokerListings. In the months since, PokerListings has already significantly ramped up its video content output and launched into additional markets.
News
SiGMA East Europe edition moves to Budapest with Affiliate World
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SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking place at the Hungaro Expo in Budapest from the 2nd to 6th of September, the event is expected to attract a 9,000-strong crowd to the expo’s Pavilion E arena.
The event will also be held back-to-back with Affiliate World, which takes place on the 5th and 6th of September in Budapest – making SiGMA East Europe a must attend for operators.
This unique partnership promises an unrivalled networking environment, offering operators the chance to connect with top tier affiliates from a diversity of sectors. With an estimated 5,000 new affiliates expected to participate, this collaboration is set to elevate opportunities for operators and suppliers alike, while also bringing many of the world’s top affiliates closer to the iGaming community. Affiliate World also took place alongside the SiGMA Eurasia event, held in Dubai earlier this year.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
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PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”