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LAC 2017 – Speaker Interview with Christoph C. Cemper, Founder of LinkResearchTools

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Cemper at LAC 2017

The organizers of the London Affiliate Conference spoke with SEO guru and firm iGB Affiliate favourite Christoph C. Cemper. Christoph is the founder & CEO of LinkResearchTools. After his unmissable Berlin Affiliate Conference talk, they had to get him back.

Christoph C. Cemper started working in online marketing wayback in 2003 providing SEO consulting and link building services. Out of the need for reliable and accurate SEO software, he developed the first internal tools in 2006. He launched LinkResearchTools (LRT) to the public in 2009 as SaaS product with four tools. Thanks to ongoing development, LinkResearchTools now provides 21 tools with ever growing power, and functionality adapted to market requirements and Google changes. You can find his full profile here.

 

iGB: HOW IS YOUR TOPIC RELEVANT TO THE GAMING INDUSTRY?

Christoph: Links are important for every industry. Google confirmed that links are the #1 ranking factor, alongside great content. Ranking without links is really hard. Google cares about links more than anything, and so should you.

Join this session to learn how to build high-quality links that will help boost your rankings in 2017.

Since links are Google’s #1 ranking factor, link building is a relevant topic for every industry. Any website needs links to rank well.

A link can be good or bad depending on the industry, the country, the language and the keywords. Links from candy shops will not help a financial website; they could even hurt it. My session will help you understand what are the best link building strategies in 2017 and how you can adapt these techniques to your industry.

iGB: WHAT IS THE ONE THING YOU HOPE DELEGATES GET OUT OF YOUR SESSION?

Christoph: The attendees will learn more about why links are not all the same, what’s bad link building vs. good link building (according to Google’s Quality Guidelines), what are the best simple and advanced link building methods that they can use in 2017.

iGB: WHY CHOOSE THIS EVENT AS YOUR PLATFORM TO VOICE YOUR FINDINGS?

Christoph: SEO is vital for every industry. The link building and off-page SEO topic can be very interesting for affiliates. Building powerful links that will boost their website’s rankings, will also improve the traffic and with that, the revenue of the company.

By looking at the link redirects, for instance, the affiliates can see all the networks a particular affiliate link goes through and how to make sure that their affiliate links redirect to the correct URL.

iGB: HOW DO YOU PLAN ON MAXIMIZING YOUR TIME AT THE EVENT?

Christoph: I will gladly take advantage of the unique networking opportunities which this event provides.

 

If you are yet to register for the London Affiliate Conference 2017, you can do so by clicking here.

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Conferences

The First Prague iGaming Affiliate Conference: Smile-Expo Will Gather Gambling Industry Experts in Czech Republic

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The First Prague iGaming Affiliate Conference: Smile-Expo Will Gather Gambling Industry Experts in Czech Republic

 

On April 11, the international company Smile-Expo will visit the Czech capital where it will conduct the first Prague iGaming Affiliate Conference – event about the affiliate advertising in the iGaming industry.

The Program of the Event

The event will be organized in the conference+demozone format and will unite the online gaming specialists from various countries.

The program of the event will be divided into two parts. In the beginning of the conference, the experienced marketing specialists will introduce presentations about the affiliate marketing in the gaming industry, while after the lunch, experts will change the focus to gambling.

Speakers will explain how to generate traffic and will share the strategies how to make marketing automated and lead the business to success.

Also, the professionals will dedicate their presentations to eSports regulations and casinos development in the Czech Republic. The visitors will learn how to keep the relevance on the gaming market and which hidden problems may emerge during the work with iGaming affiliate programs.

Apart from that, in the framework of the event, there will be two panel discussions. The first will be devoted to the innovative business with affiliate marketing, and during the second one, the experts will discuss how gambling is regulated in the Czech Republic.

Who Will Be Interested in the Event?

  • The conference will gather:
  • traffic arbitrage experts;
  • marketers;
  • game developers;
  • casino operators;
  • affiliate networks representatives;
  • PR managers.

Guests of the event will participate in the networking: visitors will have a chance to find new business partners and discuss strategies for further business development.

Organizer

The conference will be conducted by the international company Smile-Expo, which has been organizing large high tech B2B events for already 12 years.
Details and the program of the event are on the website.

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Conferences

Get ready for the: Minsk iGaming Affiliate Conference

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Get ready for the: Minsk iGaming Affiliate Conference

 

For the first time ever in Belarus – Minsk iGaming Affiliate Conference – event for affiliates, gaming operators, and SEO specialists

 

On April 24, for the first time ever Belarus will host Minsk iGaming Affiliate Conference – the event dedicated to iGaming, affiliate marketing, and affiliate programs. The event is organized by Smile-Expo.

Conference venue is: Doubletree By Hilton Minsk,  9 Pobediteley Avenue, Minsk, 220004, Belarus

Discussion topics at Minsk iGaming Affiliate Conference

On April 1, 2019, the Act “On the improvement of the gambling business regulation” will come into effect in Belarus, allowing organizing and conduct of gambling online. Which changes are waiting for the market and how to make most use of them? This is the main discussion topic of the conference.

Other topics of reports include:

  • traffic arbitrage in iGaming: how to launch advertising of the offer, subtleties of analyzing traffic and difficulties of choosing an offer;
  • online casino promotion using content marketing: how to form a correct audience, personalize content, and choose a platform for placing content;
  • SEO promotion of online gambling websites: how to achieve top search results using SEO;
  • gamification in online gambling: how to use this method to promote online casinos;
  • blockchain technology in online gambling: cryptocurrency as a payments means at online casino;
  • legal aspects of gambling business regulation: how the online gambling market will change in Belarus following the new law.

Who may find the conference interesting?

The main task of Minsk iGaming Affiliate Conference is to provide participants with practical value. Affiliates will have a chance to find beneficial partnership offers from affiliate networks and learn about new market trends. Operators will consider new ways of promoting platforms. Webmasters will learn to monetize websites even more efficient, and SEO specialists will find out about novelties in the SEO field.

The conference will also feature:

  • software developers;
  • gaming operators and suppliers;
  • online gambling companies (betting, casino, lottery);
  • betting houses;
  • advertisers;
  • Internet marketers;
  • PR, account, buying managers;
  • gaming consultants.

 

About the conference organizer

Smile-Expo is an international event organizer for B2B segment. Since 2006, the company has been successfully hosting large-scale industry-specific exhibitions, congresses, conferences, forums, and workshops, building platforms to look for innovative ideas in 25 countries.

Find the details about the program and registration on the website of Minsk iGaming Affiliate Conference.

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Affiliate Grand Slam

Affiliate Grand Slam heads to Manila

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Affiliate Grand Slam heads to Manila

AGS returns to Asia

Affiliates enjoy an evening of fine dining in Hong Kong.
On the 21st to 22nd March, 2019, SiGMA will embark on the next stage of its iGaming roadshow. This year, our established affiliate event, Affiliate Grand Slam, will be held in Manila, the Philippines.

The all-inclusive event will provide ample opportunity for those in the business to forge the kind of deal-making handshakes that will shape the future of the iGaming industry in the years to come. Affiliates will be treated to several no-expense-spared evenings of fine dining and networking with like-minded denizens of the iGaming sphere, as well as an occasion for meaningful debate.

The increasingly competitive Asian region presents an impressive opportunity for those interested in making the most out of the fast-growing, regulated and soon-to-be-regulated markets in the continent. As such, the AGS is ideally positioned on the global iGaming calendar, with the event occurring back-to-back with the ASEAN Gaming Show. The summit will focus on technological innovation and disruption in the Asian market – in line with this focus, the AGS will feature a conference dedicated to a conversation on AI for Affiliates.

The AGS is sponsored by 6 operators and 6 suppliers.

Booking and sponsorship opportunities for this exclusive event are currently available, interested individuals can contact Laima and Claudia.

Are you an affiliate with Asian traffic? Register here.

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