Programme for Irish pool betting site will be managed in-house by Income Access team using company software
Montreal, QC. 5th April 2018 – Tote Ireland, the Ireland-based pool betting site, has launched an affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The programme will be managed by Income Access’ affiliate team, which will use the platform to maximise customer acquisitions globally.
Tote Ireland is licensed by the Irish government as the sole operator of pool betting on Irish horse racing, and is also regulated by the UK Gambling Commission. The structure allows players to participate in bets with others, with the awarded amount determined by the number of winning tickets. The brand offers Tote bets from Ireland, the UK, USA, Hong Kong, France and Dubai. Tote Ireland also offers Colossus Bets pools for football and other sports, in addition to betting markets for Irish greyhound racing.
The programme will be powered by the Income Access platform, which has won eGR’s B2B ‘Affiliate Software’ award four times since 2013. Through the platform, Tote Ireland will offer affiliates a tiered 25% to 40% revenue share commission.
Rewarding the efforts of member affiliates, Tote Ireland employs a policy of paying commissions on both winning and losing bets. Affiliates will also benefit from the joint expertise of both Tote Ireland and the Income Access affiliate team, while a full-time designer develops creative materials to promote new account sign-ups and player bonus offers.
Embracing a “Win Big” philosophy, Tote Ireland is dedicated to offering unique products, which can offer players big returns for small stakes. To showcase this loyalty to its players, the brand runs weekly promotions through its Tote Rewards scheme and rewards VIPs with a Best Price Guarantee, percentages back on their monthly wagering and a dedicated account manager.
For the month of April, Tote Ireland will focus its promotional efforts on the major Aintree and Punchestown racing festivals. Tote will also offer regular promotions on Irish racing throughout the month.
Tote Ireland is also proud to affirm that all profits are re-invested in the Irish horse racing industry.
Tim Higgins, CEO of Tote Ireland, said: “We partnered with Income Access to reach the widest possible audience and to ensure that our programme meets and exceeds the required standards for betting and advertising. With our new customer-facing website and mobile app, extensive international pool betting and Tote Rewards loyalty programme, we believe we have one of the best online betting products on the market.”
Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “Tote Ireland is known as ‘the home of pool betting’ and has truly lived up to that standard. We’re proud that both our affiliate platform and management services have been trusted with supporting its continued growth and maximising player acquisition from all corners of the globe.”
For more information about the new affiliate programme, please contact Tote Ireland.
About Tote Ireland:
Tote Ireland Limited has been the home of pool betting since 1930. Established to provide betting at Irish racecourses Tote has grown into an international online hub offering horse racing pool betting from Ireland, the UK, France, USA, Dubai and Hong Kong. Tote has also expanded to offer pool betting on football, greyhound racing and other sports.
Affiliate Capital Joins Safe Affiliate Programs to Share Expertise and Experience
Affiliate Capital has joined the Safe Affiliate Programs alliance enabling its members to benefit from the experience of some of the most successful affiliate programs in the business and to share their own expertise to the benefit of their affiliates.
Affiliate Capital was launched last month when Jackpot Capital Casino, Grande Vegas Casino and Slotastic merged their affiliate programs into one. The group has developed new, enhanced software that provides affiliates with detailed reporting and dynamic tracking. Affiliates have just one logon and one commission payment for the three well-established brands.
Safe Affiliate Programs is an association of like-minded affiliate programs all committed to sharing expertise and providing support to each other and their affiliates. It includes Intertops Affiliates, Legend Affiliates, Golden Euro Affiliates, Drake Affiliates, Juicy Stakes Affiliates, Slots Vendor and Springbok Affiliates.
These affiliate programs share a belief in honest and supportive business relationships. The benefits for all include easy recommendations between partners, trouble shooting for affiliates across programs and a collective flow of information in one combined newsletter.
“If you have an idea or an issue to discuss then one of our members can pitch it to one or all of the other programs for you” said Ellen at Safe Affiliate Programs. “We’re all in this together!”
Safe Affiliate Programs members share business acumen with each other ethically, honestly and with integrity. They also enjoy socializing together at joint dinners and open bar events at conferences like Safe’s launch party at the iGB Affiliate Conference in London last February.
AskGamblers’ Topsy Turvy AskMania Affiliate Race Has Its Winners
Organised by AskGamblers, Topsy Turvy AskMania is a social race, made for affiliate managers and casinos exclusively. Starting on 5 October 2020, the Mania ended on 30 November 2020 with the winners announced on the AskGamblers website, 1 December 2020.
Topsy Turvy AskMania is a unique creation powered by AskGamblers, designed for affiliate managers and casinos exclusively. Initiated on 5 October 2020, the Mania ended on 30 November 2020 with the results being announced on 1 December 2020. The special affiliate race featured some outstanding prizes, rewarding contestants in ways never been seen before.
Without a further ado, here’s the final rundown with the top 13 affiliate managers/casinos:
1. Oshi Casino, Managed by Lars
2. Wazamba Casino, Managed by Helen
3. Campeonbet Casino, Managed by Andreza
4. Wolfy Casino, Managed by Davor
5. Winner’s Magic Casino, Managed by Elena
6. LuckyDino Casino, Managed by Joonas
7. Betchaser Casino, Managed by Vasily
8. SaphireBet Casino, Managed by Olga
9. Casino Room, Managed by Miles
10 1Xslots Casino, Managed by Andrey
11. Betsson Casino, Managed by Shakira
12. Universal Slots Casino, Managed by Carlos
13. Casino Extra, Managed by Irina
The tournament took place on different social platforms – AskGamblers Facebook page, Instagram, Twitter, LinkedIn,
Reddit, Telegram and AskGamblers YouTube page, followed by a #AGtopsyturvy hashtag during the race. Apart from social media, the points were also scored through the Certificate of Trust, exclusive bonuses, testimonials and more.
Paysafe’s Income Access Unveils Upgrades to Affiliate Marketing Platform
Income Access, Paysafe’s marketing technology and services provider, has announced the release of multiple key upgrades to its award-winning affiliate marketing platform. The enhancements are designed to improve the user experience of iGaming operators and affiliates by focusing on core functionality such as navigation, mobile responsiveness and report display.
The upgrades, which primarily concern the platform’s dashboard and reporting interface, have been released across all Income Access-powered affiliate programmes and reflect the Paysafe company’s ongoing efforts to gather and respond to constructive feedback from partners. With changes that address the need for a more streamlined and responsive design, Income Access can now equip operators and their affiliate marketing partners with an interface that supports an intuitive user experience and facilitates their assessment of actionable data.
Aimed at maintaining a competitive advantage across both traditional and emerging iGaming markets, these enhancements come in a year when Income Access has also announced major partnerships with brands such as High 5 Casino, Tipico U.S., and ZenSports. In addition, the company expanded its footprint in the global retail foreign exchange (forex) trading space through a partnership with leading online broker FXCM Group.
In response to the needs of these clients, operators and affiliates logging into the platform will be met with a dashboard interface that is compatible with display sizes across smartphones and tablets, while corresponding page elements reshape themselves dynamically. The upgrades, which simplify dashboard navigation and the retrieval of top-level campaign results, statistical insights, messages and best performing creatives, also complement recent changes to the platform’s key system reports.
Improved capabilities allow users to filter reports with greater efficiency, while making them more user-friendly and compatible across all mobile devices.
Income Access, which recently won its second consecutive EGR B2B Award for Affiliate Software Supplier, has introduced several other platform upgrades over the last 12 months, including single sign-on (SSO) functionality and a server-to-server (S2S) event relay system.
Tara Wilson, Chief Operating Officer at Income Access, Paysafe Group, said: “These latest upgrades to the Income Access affiliate software show our team’s commitment to continuous improvement and providing our partners with optimal solutions to meet their needs. In crafting solutions for an evolving client base that extends beyond traditional iGaming, it is important for us to proactively address emerging challenges and expectations with a platform that is modern, intuitive and supports acquisition and retention goals.”
Slothino Casino Bestows Players With Their Gameplay With A Slow Gambling Approach
Wagering in gambling variants is fun when you have found a website worthy of playing in. In case you are...
Why Are Slot Tournaments Super Exciting?
More and more people are taking part in slot tournaments. But what are they and why is there so...
Free Bets the Most Common Bonus Type for UK Betting Operators
We are spoilt for choice when it comes to the selection of bonus types at UK betting operators. You...
AskGamblers’ Topsy Turvy AskMania Affiliate Race Has Its Winners
Organised by AskGamblers, Topsy Turvy AskMania is a social race, made for affiliate managers and casinos exclusively. Starting on...
Is Investing in Online Gambling Still Viable?
It is not hard to realize why many have noticed the online gambling industry when it comes to investments....
The Easiest Casino Games For Newbies
If you someone new to online casinos–which means, you don’t have any experience in playing in a land-based casino either–you...
All you Need to Know about Casino Christmas Bonuses
Every business wants more awareness during the holidays and casinos are no different, that’s why during every Christmas season they...
How to find casinos with your favorite games
No matter if you like poker, slots or maybe even the obscure online scratchcards, there is a game provider...
What To Look For in An Online Casino If You Are A Newbie
So, you have decided to try out online gambling. Naturally, an online casino is a place where you would...
AskGamblers Launches a Unique AG Coin Giveaway to Celebrate 10K Insta Followers
AskGamblers has launched a one-off giveaway to celebrate reaching 10,000 followers on Instagram. The Giveaway includes 10 AG Coins...
News4 years ago
Use of Social Media for Online Gambling Affiliates
Affiliate Success4 years ago
Affiliate Interviews: CasinoDaddy (Mathias, Anton, and Erik Joelsson)
News2 years ago
Casino Games for Real Money – Choosing One to Play
Affiliate Announcements1 year ago
How to Stand Out on Georgia’s Profitable Gambling Market? Leading Experts to Discuss Best Practices at Georgia iGaming Affiliate Conference
Affiliate Success4 years ago
Exclusive Interview with Christoph C. Cemper Founder & CEO of LinkResearchTools and Link Detox
News2 years ago
Henrik Persson Ekdahl announces sale of stake in Catena Media
Affiliate Announcements3 years ago
The First AskGamblers Awards Are Here and Awaiting Your Vote
Affiliate Success2 years ago
Boots on the ground: What it’s like being an affiliate in the US sports betting market