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STS Launches Affiliate Programme with Income Access

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STS Launches Affiliate Programme with Income Access

STSpartner programme for Poland’s leading bookmaker to be managed using Income Access affiliate platform

 

Montreal, QC. 28th February 2018 – STS, the biggest bookmaker in Poland in terms of market share, has launched an affiliate programme in partnership with Income Access, Paysafe’s marketing technology and services provider. The new STSpartner affiliate programme will be managed by STS’ in-house team using Income Access’ affiliate software.

Founded in 1997, STS today holds an almost 50% share of the regulated Polish sports-betting market. The brand’s site allows players to wager online on almost 25 different sports, including football (from the Premier League, Spain’s La Liga, and France’s Ligue 1 to international tournaments), tennis, ice hockey and basketball. STS also provides eSports betting, and was the first brand to introduce wagering on competitive video gaming contests to the Polish market.

To support its overall sports-betting offering, the bookmaker provides broadcasts on over 2,000 sporting events a month through STS TV, enabled through media rights contracts with relevant broadcasters.

STS places a strong and ongoing focus on technological innovation. The brand’s iOS and Android apps are prominent examples of its innovative approach.

European and global iGaming affiliates will now be able to promote the brand following the launch of the STSpartner affiliate programme. The programme’s integration with the Income Access platform, which has won eGR’s B2B ‘Affiliate Software’ four times since 2013, will allow STSpartner’s experienced affiliate managers to target campaigns down to a city level and according to players’ language, device and browser, among numerous other criteria.

More broadly, Income Access’ technology will allow STS to maximise online traffic and optimise conversion rates through the affiliate marketing channel.

Mateusz Juroszek, President of STS, said: “STS is the leading bookmaker in Poland, setting trends for the domestic market. We’re strongly focused on continuously rolling-out pioneering solutions, and our partnership with Income Access, an experienced marketing tech company, is part of this wider strategy. Our goal is to work closely together to achieve synergies across STS-managed online marketing campaigns.

Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “With the largest economy in Eastern Europe and enjoying one of the strongest GDP growth rates of any EU country, Poland is fast becoming a major global sports-betting market. We are therefore excited to partner with STS, the leading Polish bookmaker, and look forward to supporting and maximising the brand’s customer acquisition strategy through our affiliate technology.

For more information about the new affiliate programme, contact STS.

 

About STS
STS is the biggest bookmaker company in Poland that accepts bets for results of sport events, as well as social and political events. The company was founded in 1997 and from that moment on it has operated successfully within the territory of the entire country. Due to dynamic development, in recent years STS has dominated in the market of legal bookmaker companies in Poland – significantly increasing market share that at present amounts to approximately 48%.

The company constantly invests in the development of modern and innovative technologies due to which it outdistances domestic competitors. STS makes services online available not only through the website, but also its mobile version, as well as applications for Android and iOS systems. The company continuously develops its offer, making available, inter alia, successive live bets and strengthening its leading position in the field of e-sport. The bookmaker has also created its own system of payments – STSpay – allowing for fast transfers 7 days a week from 10 a.m. to midnight. STS, due to the capital investment in Czech company Greep, became the co-owner of bookmaker system Betsys which STS uses.

STS actively engages in support of domestic sport. It is the biggest private entity on the market of sport sponsorship in Poland. The company is the official partner of the Polish national football team, the main sponsor of Jagiellonia Białystok, as well as the official bookmaker of Lech Poznań, Cracovia, Pogoń Szczecin, Górnik Zabrze, Asseco Resovia, Vive Kielce, and other clubs and sports associations. STS engages also in support of e-sport – it is the official bookmaker of Polska Liga Esportowa and the team Izako Boars and the sponsor of Paweł ‘innocent’ Mocek, one of the best Polish esport players. On the initiative of STS, the foundation Sport Twoją Szansą was established, helping talented sportsmen from the entire country.

Due to effective system of Customer Service, STS is able to respond perfectly to increasing needs of clients. The bookmaker is also the organizer of cyclical Championships of Poland in live betting in which the best players from the entire country compete with each other. The company offers also the possibility to watch broadcasts of sport events live through STS TV. The service is available also for users of mobile devices. Each month the company makes available broadcasts of nearly 2,000 sport events, including, without limitation, football, tennis, volleyball, basketball and other sports.

At present, modern bet placement points are located in each bigger town – jointly, within the territory of Poland there are over 420 of such points. STS employs almost 1300 people.

More information may be found at  www.sts.pl

 

About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.

In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Coral, Gala Interactive, IGT’s Lottomatica, Jackpotjoy, Lottoland, Pinnacle, PMU, Sportingbet, Stan James, and TwinSpires.

About Paysafe
Paysafe is a leading global provider of end-to-end payment solutions. Our core purpose is to enable businesses and consumers to connect and transact seamlessly through our industry-leading capabilities in payment processing, digital wallets and online cash solutions. Delivered through an integrated platform, our solutions are geared towards mobile-initiated transactions, real-time analytics and the convergence between bricks-and-mortar and online payments. With over 20 years of online payment experience, a combined transactional volume of US$48 billion in 2016 and over 2,600 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world. For more information, visit: www.paysafe.com.

Affiliate Announcements

Latam Affiliates Confirmed for June 30, 2022

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Latam Affiliates Confirmed for June 30, 2022

 

The first edition of the Afiliados Latam – São Paulo event is confirmed for June 30th and will take place in São Paulo. The event will be the day after the BiS (Brazilian iGaming Summit), which will take place between the 28th and 29th of June, at the same location.

This year, both events will be held at Espaço JK, which is located on one of the most prestigious corners of São Paulo, at the intersection of Av. Juscelino Kubitscheck and Av. I would do Lima. In addition to a select venue, the event will also feature high quality content and renowned speakers in the iGaming industry.

Among some of the names that will be present, are confirmed, Pedro Lucas Trindade, Pedro Feitosa, Juliano Fontes, Fernando Verchai, Abelardo Dantas, Rodrigo Loco and other famous figures who will soon have their names released.

The event that covers the iGaming market, which in turn includes sports betting, casino games, bingo, poker and other modalities, should also cover topics about digital marketing in general, in addition to affiliate marketing. In addition to this publicity content, we will have issues regarding crypto, tokens and NFTs being covered on stage.

The complete agenda will be published on the official website of Afiliados Latam until the beginning of June. Until then, stay tuned to the event’s digital channels to follow the names of confirmed participants and the companies that will be there.

For the time being, the expectation is that there will be panels dedicated to the hottest issues of the moment, such as the possible situation of affiliates after a regulation of the sports betting market and the possible opening of the market in general after the bill that was passed in Congress earlier this year.

““The initiative will give voice to affiliates who bring years of experience in their luggage, to share during the event, so that the audience can take advantage of important tips to start or improve their operations” – commented Alessandro Valente, co-founder of Super Afiliados and creator of the event.

Since December, plans were being drawn up so that the event would take the form it needed to reach both the more experienced public and those who are not yet used to working in this sector.

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Affiliate Announcements

Blexr Acquires Prime NZ Casino Review Site for Seven Figures

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Blexr Acquires Prime NZ Casino Review Site for Seven Figures

 

Lead generation company Blexr has bought the New Zealand-based website CasinoReviews.net.nz as part of its ongoing drive to expand its portfolio.

The site provides honest and thorough reviews of reputable online casinos which accept players from New Zealand, helping people make better online decisions.

Blexr, which has its headquarters in Malta, plans to make the website the most comprehensive casino resource for Kiwi players.

Blexr acquired https://www.casinoreviews.net.nz/ for a seven-figure sum, demonstrating its commitment to owning properties that will further enhance its offerings to its customer base.

Koen Bongers, Blexr’s Head of Marketing, said: “We believe this acquisition will blend very well into our existing product portfolio while increasing our presence in our target markets.

New Zealand has a high interest in slot machines – called ‘pokies’ locally – and our bespoke free casino games technology allows us to create a highly localised offering in the market that will stand out from the competition.

“We have big plans for this website and are excited to see how it will grow in the coming months.”

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Affiliate Announcements

AffPapa and Bspin.io join forces in a new partnership

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AffPapa and Bspin.io join forces in a new partnership

 

AffPapa is excited to reveal its new partnership with Bspin.io, officially welcoming the iGaming operator to its ultimate directory.

Bspin.io, which launched in 2018, has since set up a dedicated community of returning players who enjoy a variety of benefits that we’ll go over in a bit.

The iGaming operator, which employs Bitcoin as its exclusive currency, allows its users to deposit, play, and withdraw Bitcoin with no extra conversion in their accounts – same with opening and exiting the games.

Bspin.io commented on the partnership:
“Bspin.io is very pleased to have started cooperation with AffPapa to continue delivering one of the purest forms of entertainment made transparent, safe, and with the players in mind. The joint effort will help to continue operating globally developing the proprietary casino platform on top of crypto adoption.”

Bspin.io is constantly upgrading its appearance and introducing new games. Over 600 titles are available on the website, ranging from jackpots to slots and table games. Daily rewards and one-time bonuses keep gamers intrigued and returning for more.

The operator covers popular GEOs, including Australia, Germany, Japan, Mexico, the United States, and Venezuela.

Yeva Avagyan, CCO at AffPapa, stated:

“I am very delighted to see Bspin.io go live with us – AffPapa. With their generous bonuses, one time offers, and 600+ thrilling games, Bspin has secured a loyal fanbase. I’m sure our crypto affiliates will be pleasantly surprised by our new operator being listed in the directory as well.”

When it comes to feedback and customer support, the operator states that every opinion and suggestion is evaluated. Their team of experts feel that this is the ideal strategy for having satisfied consumers.

With reliability, lightning-fast performance, and huge offers, Bspin.io is now open for direct messaging and exciting collaborations!

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