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PWR.Bet Launches New Brand & Managed Affiliate Programme with Income Access

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PWR.Bet Launches New Brand & Managed Affiliate Programme with Income Access

New online casino simultaneously unveils new brand with Income Access-powered and managed affiliate programme

Montreal, QC. 26th April 2018 – PWR.Bet, the iGaming operator and subsidiary of Promo Tilika Ltd., has launched a new online casino brand and affiliate programme with Income Access, Paysafe’s marketing technology and services provider. PWR.Bet’s affiliate programme will be managed by Income Access’ in-house team, which will use the company’s software to support the growth of its new brand.

Founded in 2016 and licenced by the UK Gambling Commission as well as the national gambling regulators of Curacao and Malta, PWR.Bet has spent the last two years developing its online casino and live casino offerings. The site features games from leading iGaming software providers, including EGT, Greentube, Microgaming, and Play’nGo. The brand’s live casino offering is powered by Evolution.

In H2 2018, PWR.Bet will diversify its offering into the sports-betting vertical by launching an OddsMatrix-powered sportsbook.

The brand is offering all new depositing players a 100% welcome bonus (up to €200, or currency equivalent) for its first two months, plus 50 free spins. PWR.Bet has also introduced a player loyalty programme. Customers who meet the minimum required deposit amount to enter each week’s prize draw will have the opportunity to win €500.

To celebrate the launch of the new PWR.Bet online casino and its accompanying affiliate programme, the brand is offering 50% revenue share and no negative carry-over to the first 100 affiliates who join its programme. Commissions will revert to 40% afterwards. Deals can also be tailored to individual affiliates upon request. Options include cost-per-lead (CPL), cost-per-acquisition (CPA) and hybrid structures.

PWR.Bet will be holding affiliate competitions each month, with prizes awarded to the best-performing and most-improved affiliates. Members of the programme also have access to 24/7 support, along with a dedicated team of retention agents at PWR.Bet. The programme will be managed by Income Access’ affiliate team using the company platform, which has won eGR’s B2B ‘Affiliate Software’ award four times since 2013.

Kai Cruz, founder and CMO of PWR.Bet, said: “I chose Income Access for two main reasons: because of the affiliate platform’s level of sophistication and its ability to optimise affiliate campaigns. We will use the data we acquire to map-out channels of interest for our affiliates, while also continuously teaching ourselves about user behaviour.

Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “Simultaneously launching its affiliate programme with its new online casino brand will strongly position PWR.Bet for long-term growth and exposure. Our affiliate team will leverage its long-standing experience in managing major online casino brands globally to maximise player acquisition.

For more information about this new affiliate programme, contact PWR.Bet.

 

About PWR.Bet
Founded in early 2016, the PWR.Bet online sportsbook and casino is part of the Promo Tilika Ltd. Group. The company is the brainchild of Kai Cruz – a 15-year affiliate marketing veteran. The simple goal is to a community of players, rather than a throwaway brand which lives on one-time depositors. After acquiring a few small casinos and merging them into one player base, PWR.Bet launched in early 2018.

PWR.Bet also develops its own marketing tools, and is currently developing a self-learning marketing module for player communication. With an eye on the future of iGaming and a curiosity for social casinos, PWR.Bet aims to grow throughout the following years as a data-driven company with a lust for ethical business.

 

 

About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.

In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Coral, Gala Interactive, IGT’s Lottomatica, Jackpotjoy, Lottoland, Pinnacle, PMU, Sportingbet, Stan James, and TwinSpires.

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BetShah Launches Affiliate Programme with Income Access

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BetShah Launches Affiliate Programme with Income Access

 

 

Income Access, is thrilled about their latest technology partnership, which has seen BetShah, an innovative online sportsbook and casino brand, launch its new affiliate programme on Income Access; award-winning affiliate marketing platform.

Launched in April 2019, BetShah focuses on providing its customers with a playing experience that’s exciting, customisable and memorable. Powered by sports betting data that’s comprehensive and reliable, the operator offers more than 20,000 live events per month as well as an expansive selection of casino games from notable developers such as Playson, Pragmatic Play, Booongo Games and BoomingGames.

The BetShah team boasts a hand-picked support team, designed to ensure a quality customer experience and encourage long-term brand loyalty. Further supporting a holistic brand experience is BetShah’s collection of enticing player offers and promotions.

BetShah is currently offering the “Shah’s 100” promotion, which gives players €100 cashback on their first 10 sports bets. Moreover, players can take advantage of BetShah Casino’s “Shah’s Pack” Welcome Offer that gives players four big bonuses for up to €800 and 100 free spins for their first four deposits.

A full list of player promotions can be found on the BetShah website.

About the Affiliate Programme

Members of the BetShah Affiliate Programme are treated like the valuable marketing partners they are. Not only will they benefit from Income Access’ robust reporting and tracking software but top-notch promotions and incentives have the potential to make their partnership with BetShah even more lucrative. Further bolstered by exceptional player value and expert support, this new programme provides a can’t miss opportunity for affiliates.

The BetShah Affiliate Programme offers a standard net revenue share commission structure that rewards 30% revenue share on sportsbook and casino, and 15% on live casino. New affiliates, however, can take advantage of an unbeatable welcome offer that pays out 50% revenue share for their first three months. The offer is valid until December 31st, 2019.

“We’re excited about the launch of our affiliates programme, which we consider to be one of our fundamental pillars of success,” said Ioannes Lagos, Project Manager at Betshah. “With our state-of-the-art product, enthusiastic operations and support team, and vast experience of our project leaders, we believe that performance will be strong and desired results accomplished much sooner than expected.”

Sign Up as a BetShah Affiliate Today

In addition to its array of affiliate promotions and first-class support, BetShah has strengthened their position by partnering with performance marketing agency AffiliateINSIDER. The operator has also charged their marketing and creative departments with developing customisable materials and content to meet specific affiliate needs and empower then to market BetShah in the most effective way they know how.

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Income Access signs as latest sponsor supporting AIBootcamp2019

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Income Access signs as latest sponsor supporting AIBootcamp2019

 

Income Access, Paysafe Group’s marketing technology and services provider, will sponsor the annual AffiliateINSIDER Bootcamp, which takes place on 21-22 March at London’s premier venue, Under the Bridge, Stamford Bridge. Income Access specialises in affiliate software, digital marketing and affiliate network solutions for the global iGaming industry.

Last year’s event was a sell-out at Chelsea, and AIBootcamp 2019 is expected to be no different. This year’s event will be attended by a host of iGaming affiliates who will gather to discuss digital disruption, learn new marketing techniques that serve to drive more traffic from affiliates to operator sites.

Erica Anderson, Director of Marketing at Income Access, which runs its own independent affiliate network, commented: “AIBootcamp brings together a powerful combination of knowledge and expertise from guest speakers to create an invaluable resource for the affiliate industry. The event has gone from strength to strength each year and as specialists in affiliate marketing strategy we value our collaboration with AIBootcamp, by way of both sponsorship and content participation.”

The event offers delegates a plethora of interactive presentations, conference workshops designed to help delegates grow their network throughout the industry.

“These bootcamps are created with affiliate entrepreneurs in mind. The content is curated to support iGaming affiliates get ahead of digital disruption with an injection of expert theory around everything from lead generation to the technical aspects of SEO and content marketing. The objective is to help affiliates grow their site traffic, get connected and learn the latest digital trends,” says CEO and founder of AffiliateINSIDER, Lee-Ann Johnstone.

We’re delighted to have Income Access join us again in supporting affiliate development and welcome affiliates from the iGaming Industry to this year’s digital learning and affiliate business coaching workshop, getting entrepreneurs ready for the competitive year ahead!

Details of our exclusive affiliate Elevate & Thrive business coaching workshop will be released in the coming weeks to excite you further – but you can be assured that attending this event will teach you the best tricks of the trade to grow your affiliate website both quickly and successfully.

For more information about this event, or to book your seat at this exclusive two-day digital accelerator for iGaming affiliates, visit: https://affiliateinsider.com/affiliateinsider-bootcamp/

For information on how to participate as a vetted agency, supplier or operator sponsor, contact the sales team via sales@affiliateinsider.com

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4StarsGames Launches Managed Affiliate Programme with Income Access

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4StarsGames Launches Managed Affiliate Programme with Income Access

 

Online casino with sights set on global iGaming markets launches affiliate programme

 

4StarsGames, an expanding online casino brand with state-of-the-art back end software, has launched a managed affiliate programme with Income Access, Paysafe Group’s marketing technology and services provider. Income Access will manage the programme through its in-house affiliate team, which will use the company’s industry-leading affiliate software platform to optimise programme growth and acquisitions.

Income Access will leverage its own expert knowledge and industry experience to provide affiliates with strategic guidance in their promotion of 4StarsGames and its array of online casino products, including slots, table games and live casino.

4StarsGames is licensed by the Malta Gaming Authority and also has a Greek-facing offering at 4StarsGames.gr. It has a product catalogue that includes slots and table games from sister company Bomba Games, which produces unique and engaging games through its in-house team of game designers and sound artists. Other suppliers include NETENT (slots, table games and live casino) and Evolution Gaming (live casino). Alongside this comprehensive collection of casino games, 4StarsGames also has plans to launch a sportsbook in early 2019.

Affiliates joining the 4StarsGames programme will enjoy a tiered revenue share commission structure, which ranges from 25% to 50% depending on net gaming revenue (NGR). The brand also provides a wide range of marketing materials and on-demand creative materials to help affiliates drive conversions.

4StarsGames offers an array of bonus features, including a no-wagering ‘Stargate’ welcome bonus to all new slots and live casino players. Further details for all player promotions can be seen on the 4StarsGames home page.

Christos Michael, CEO at 4StarsGames, said: “4StarsGames is glad to be working with the Income Access affiliate team to take advantage of their broad experience and industry knowledge. With their help, I believe that 4StarsGames will achieve its strategic goals regarding player acquisition and the provision of fascinating experiences, whilst capitalising on new market developments. These efforts will serve to reinforce our relationships with both existing and future partners.”

Michael added: “We are also excited to include several promotions, such as the “Beam Me Back” bonus, offering players up to 10% cash back. There is also “Stellar Stream”, our exclusive frequent player bonus, which gives players the ability to collect stars and win up to 250€ per month.

Tara Wilson, General Manager at Income Access, said: “We look forward to supporting 4StarsGames’ continued growth, as the affiliate channel will prove a valuable addition to their digital marketing strategy. Our team leverages its long-standing expertise and strategic insights to help diversify player bases and grow the affiliate programmes of the brands we manage.”

For more information about this partnership, contact 4StarsGames.

 

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