Ladbrokes Coral Group, the leading UK-based multi-channel bookmaking and gaming company acquired by GVC Holdings in March, has announced the relaunch of its affiliate programme in partnership with Income Access, Paysafe Group’s marketing technology and services provider. The Ladbrokes Coral Partners affiliate programme will be powered by Income Access’ affiliate software platform, as it continues to optimise growth and acquisitions across its internationally recognised brands.
Ladbrokes Coral Partners is the official affiliate programme for three of the UK’s top converting betting and gaming brands: Ladbrokes, Coral and Gala. The trio of brands combine to offer an array of quality gaming experiences across their sports betting, casino, bingo, poker and lotto products.
Representing a unified multi-channel company, committed to shaping the future of the bookmaking and the gaming industry through collective strengths and market-leading innovation, Ladbrokes Coral Partners offers affiliates a unique opportunity to drive sustained growth. Affiliates will also leverage Income Access’ affiliate marketing platform, which provides robust reporting and tracking features to help in the optimisation of future promotional efforts and retention campaigns.
Ladbrokes Coral Partners provides its affiliates with access to a team of experienced and knowledgeable professionals, dedicated to helping them achieve optimal acquisition and retention figures. Affiliates will further benefit from straightforward and competitive commission plans as well as the support of multilingual account managers, specialised in creating custom-tailored plans.
Anat Schlesinger, Marcom Manager at Ladbrokes Coral Group, said: “As the Coral and Gala brands have worked with Income Access for a number of years, it felt like a natural fit for Ladbrokes to be migrated onto the platform. Relaunching the affiliate programme also provides an opportunity to make essential updates and help Ladbrokes achieve greater synergy with Coral and Gala.”
Schlesinger added: “We have a great relationship with the team from Income Access and have every confidence that we will see great results with the new and improved affiliate programme.”
Tara Wilson, General Manager at Income Access, Paysafe Group, said: “Partnering with Ladbrokes Coral Partners for this initiative is a very important milestone for Income Access, as we continue to establish a leadership role in the market. Positioning ourselves to effectively meet the needs of one of iGaming’s most lauded and respected brands is an accomplishment of which we’re extremely proud.”
To learn more about the Ladbrokes Coral Partners affiliate programme, contact Ladbrokes.
About Ladbrokes Coral Group
We are a leading multi-channel bookmaking and gaming company with an international reach, combining 230 years of heritage and looking forward to an exciting future.
We have the best betting brands and the best people: we will lead the field and shape the future of responsible bookmaking and gaming. We aspire to be the biggest, best and most admired business in our industry.
Our origins lie in the traditional business of providing betting services to generations of British customers on horse and greyhound racing. Today we are proudly the number one British bookmaking business, seen on every high street and part of the fabric of hundreds of communities.
But we are much more. Thanks to our unwavering focus on the interests of our customers, we are strongly represented online. We have international businesses with leading positions in some of the world’s best markets. And we intend to grow further in the future.
We’ve done all this without ever abandoning the values which underpin our business: a love of sport, respect for our customers; investment in our people; and help and support for people who have a gambling-related problem. We are in a highly-regulated industry and taking our responsibilities seriously is absolutely core to the way we operate
About Income Access
Founded in 2002, Income Access is a digital marketing and technology company with an independent affiliate network. It specialises in providing affiliate marketing and digital marketing solutions to regulated iGaming, lottery, land-based casino and financial trading companies. Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Danske Spil (Danish national lottery), ETX Capital, GAIN Capital, IGT’s Lottomatica, Ladbrokes Coral, Jackpotjoy, Michigan Lottery, Pennsylvania Lottery, Pinnacle, Sportingbet, Tote Ireland, and TwinSpires.
About Paysafe Group
Paysafe Group (Paysafe) is a leading global provider of end-to-end payment solutions. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, card issuing and online cash solutions.
With over 20 years of online payment experience, an annualized transactional volume of over US $80 billion, and approximately 3,000 employees located in 12+ global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world.
Delivered through an integrated platform, Paysafe solutions are geared toward mobile-initiated transactions, real-time analytics and the convergence between brick-and-mortar and online payments.
Visit us at www.paysafe.com.
Tokipot.com Opens its Affiliate Program Doors with a 45% RS + No Negative Offer
Tokipot.com has announced the official launch of their brand new affiliate partner program via CellXpert today and is offering new affiliates a fantastic welcome incentive of 45 % Revenue Share for their first 3 months. The program also offers no negative carry over on the revenue share.
A “first of its kind’ offering for Esports + Fantasy Sports Enthusiasts
Tokipot.com’s patented game Live Fantasy is the first interactive fantasy esports in the market. The game offers esports fans a chance to use their knowledge of the game to play alongside professional athletes. Its unique feature allows the participants to pick and edit their lineups during a live match while watching the platform’s streaming.
Owned and operated by LOTP Services Ltd, which the Isle of Man regulates, this unique product offers iGaming affiliates the chance to promote something fresh and different to their esports and fantasy betting customers and to who want to enjoy the thrill, engagement, and earn cash prizes while watching a live match.
Karen Yates, a director of LOTP Services Ltd, says, “We’re thrilled to open the door on partnering with affiliates from all over the world who are looking for new and innovative products to offer their player base and communities. Live Fantasy is an innovative product that is available only at Tokipot.com. Along with Pick’Em, the quick pick-n-win betting format on sports and esports, our platform offers a unique product profile to partners who want something different from traditional sports or fantasy betting. Designed to be interactive and compelling, Tokipot is definitely an excellent platform to add to our affiliate partners’ profiles.”
Through its mobile-friendly website, players can join multiple contests by choosing various sports and esports tournaments to bet on. Participating in the contests is made easy with a one-click away entry slip and safe, secure payment options to choose from. The affiliate program is run on CellXpert, a leading tracking and reporting platform for iGaming operators. It equips affiliates with a suite of tools to actively promote the product with secure tracking and transparent reporting for player acquisition campaigns.
Attractive Affiliate + Player Promotions
In addition to the 45% Revenue Share offering, the affiliate program also offers a Super Affiliate Incentive for referring new affiliate partners and customisable CPA, CPL, and Hybrid commission models.
For players, Tokipot.com will be offering 2 Euros free credits to experience the platform upon signup and five generous 100% match bonuses for their first-month deposits, up to 100 Euros each. Players can win from the 100,000 Euros contest cash prizes and can be the lucky one to win the Weekly Jackpot. Along with live-chat support and convenient deposit and withdrawal methods, the program is set to offer various rewards for both affiliates and players alike.
Dedicated Affiliate Servicing
Combined with its well-known platform provider, Pragmatic Solutions, and the addition of Cellxpert for the affiliate platform tracking, Tokipot has also enlisted AffiliateINSIDER‘s experienced affiliate management team to handle the day-to-day administration of their affiliate program. Affiliates will receive a dedicated account manager to handle their campaigns and support queries and receive expert guidance from the company’s knowledgeable team, supporting their affiliate promotion efforts worldwide in the appropriate jurisdictions. Appealing to the wide-ranging sports, fantasy, and esports betting market, Tokipot.com will help tailor their acquisition and retention efforts to support affiliate business growth as they look to leverage affiliates as a key role within their marketing strategy for global expansion.
Join the Tokipot Affiliate program today by visiting https://www.tokipot.com/affiliate-program or email: firstname.lastname@example.org to find out more.
Cellxpert is BET Gaming Network’s Solution for affiliate program in the Crypto Casino Space
BET Gaming Network has chosen Cellxpert’s platform to help manage its new and upcoming crypto casino affiliate program.
The BET Gaming Network (“BGN”) is a group of innovative blockchain protocols and platforms committed to pushing the boundaries of iGaming technology. BGN is a subsidiary of Aurora Tech N.V., a Curacao licensed company.
Cellxpert offers a competitive advantage with strategic commission models and automated conversions for the Crypto Industry. With over ten years of experience, Cellxpert puts forward best practices both in the technology and operational aspects of the crypto industry. Cellxpert excels in regulatory compliance as well, which has become a key area for focus in the gaming crypto space – especially in terms of marketing practices.
Mark Lee, COO, BET Gaming Network , said “We’re delighted to be working with the team at Cellxpert to provide our partners with best in service affiliate tracking, transparent reporting and innovative technology to help build sustainable marketing and commercial relationships with affiliates as we grow and scale the BeTheHouse.com casino brand”
Assaf Dor, Cellxpert’s CEO, commented; “ As great innovators ourselves, We are thrilled with the opportunity to partner with an innovative blockchain group such as The BET Gaming Network. We are confident that this partnership will equip BET Gaming Network with all the tools it needs in order to create a successful affiliate program in the crypto space”.
Betreels Launches Affiliate Programme with Paysafe’s Income Access
Betreels.com, an online gaming operator specialising in casino and sportsbook, has announced the launch of a new affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The launch will see Income Access’ award-winning tracking and reporting platform supply the Betreels team with a wide range of marketing and analytics tools, designed to optimise growth.
Betreels operates across white label solutions provided by Progress Play, Muchogaming and BetConstruct, allowing the brand to offer its catalogue of products to a broad range of international players. Progress Play and Muchogaming collectively hold licences from the UK Gambling Commission and the Malta Gaming Authority, among others.
Income Access will support Betreels’ acquisition and retention efforts through the Paysafe company’s affiliate marketing platform, which encompasses comprehensive campaign management tools, in-depth reporting and extensive ad-serving features that help create digital strategies and campaigns. Betreels’ team of knowledgeable and trusted experts will guide affiliates in leveraging the platform to achieve specific growth objectives across both casino and sportsbook.
In addition, Betreels’ dedicated affiliate management team will be on hand to assist with account registration and provide creative banners in multiple languages. Affiliates also benefit from flexible commission structures, including a no-deduction, 25% to 40% revenue share for all new affiliates. CPA commissions will be considered after an initial three months of earning revenue share.
Players visiting Betreels.com can enjoy content from over 80 third-party suppliers as Betreels Casino runs on the Progress Play and Muchogaming Networks, while its sportsbook is powered by BetConstruct, a world leader in sports betting solutions. The operator complements its wide selection of casino and live casino games, which have no cash out limits, with a VIP rewards programme, daily and weekly promotions, and attractive welcome deals. For more details, visit Betreels’ promotions page and select either Casino or Sports to see all current offers.
Jonathan Shaw, Operations Manager at Betreels.com, said: “Partnering with Income Access, which is well-regarded for its experience and success in the iGaming affiliate space, will position Betreels to achieve our goals in providing casino games and sports betting to an international audience. The Income Access team has been instrumental in helping us prepare for this launch as we look forward to introducing more players and affiliates to our exciting array of products. Our vision for the future is to build a Casino and Sportsbook brand that players and affiliates love and trust.
“We hope we can prove ourselves to players and our partners by doing the simple things right. Providing the best games, easy cashouts and player rewards. Along with new products, languages and licences, Betreels aims to be home for players across the globe.”
Tara Wilson, Chief Operating Officer at Paysafe’s Income Access, said: “We’re excited to have the opportunity to support Betreels as it continues to strengthen its position as a top destination for international online gaming audiences. Our all-encompassing solution will not only empower affiliates and encourage sustained programme growth, but it will also increase Betreels’ overall brand exposure.”
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