Affiliate Program News
BETR announces new affiliate programme
BETR has announced the creation of their BETR Affiliate programme based on the blockchain, the first of its kind in the industry.
A new version of BETR’s smart contracts has just been released making significant improvements and additions to the system – a decentralized sports betting marketplace using the BETR token.
One of the most noteworthy enhancements is the introduction of BETR Affiliates. The core logic added to the smart contract has made it possible to tag BETR wallets introduced by affiliates which enables affiliate commissions to be paid instantly from the layer wallet.
This affiliate model is quite different from others in the industry in that the commission is calculated from every losing bet – so when a bettor loses a bet a percentage of the bettor’s losses are automatically paid by the smart contract from the layer to the affiliate’s wallet.
BETR layers’ affiliate commission is initially set to 1.5% which equates to approximately 20% of Gross Gaming Revenue (GGR) depending on the margin of the bets. This is a more profitable model than the classic GGR rev share affiliate model.
There is no negative exposure to winning bets and, more significantly, the layer pay-out is instantaneous on settlement of a bet rather than at month end.
There is also no negative carry-over as with traditional affiliate programmes. Each wallet introduced by an affiliate is tagged on Ethereum and cannot be de-tagged or changed in the future. The process is straight forward – just set up a wallet at https://betrwallet.com/ and retrieve a BETR affiliate link.
This new development will encourage usage of the BETR token through BETR affiliates, driving liquidity of the BETR token.
BETR CEO Adriaan Brink commented, “Affiliate marketing is vital for any growing business. We need to drive user numbers and we believe the unique BETR Affiliate model will attract affiliates from across the industry and ultimately increase the player base.
“The instant commission pay-out from layer wallets to affiliate wallets is a one of a kind in this industry and a game changer for affiliates”
As well as the added affiliate logic, the optimisation of the new smart contracts has contributed to the lowering of ETH gas costs on transactions by up to a third. It also allows support for virtual sports and other game providers as well as support for rule 4 and dead heats in horseracing.
This new smart contract launch follows the recent release of the new client interface for BETROdds, the sports odds web app - https://bet.betrodds.io and BETR will shortly launch the newly design Android app, available on google play.
For more information please visit http://betr.org/betr-affiliates/
ReferOn, a state-of-the-art affiliate program management system, is pleased to sign an affiliate agreement with Don.ro, Soft2Bet’s newest B2C brand, launched in Romania last year. This strategic partnership will see Don.ro use ReferOn’s advanced data analytics and affiliate program management tool to optimise marketing efforts.
Alexia Gauci, B2B Sales Manager at ReferOn, commented, “We are delighted to join forces with Don.ro, a brand that is the epitome of innovation and quality in the online gaming sector. By integrating our sophisticated partner management system, we aim to expand Don.ro’s marketing capabilities, giving them the tools they need to achieve exceptional growth and success in the Romanian market.”
Peter Smith, Business Unit Manager of Don.ro highlighted: “Partnering with ReferOn is a strategic move to maximise our reach and engagement in the Romanian market. ReferOn’s advanced partner management system will allow us to optimise our marketing efforts and provide a seamless experience for our partners, ultimately benefiting our players through better offers and promotions.”
The partnership between ReferOn and Don.ro signifies a new era for online gaming and affiliate marketing in Romania. By combining ReferOn’s advanced affiliate management technology with Don.ro’s innovative gaming platform, both companies are poised to set new benchmarks in the industry and deliver unparalleled experiences to players and affiliates alike.
The ReferOn team recently celebrated an eventful 12 months since launch. The EGR B2B Awards 2024 recognized the system in the Affiliate Software Supplier and Software Rising Star categories. It was also nominated as the second favorite in the Rising Star Provider category at the Affpapa iGaming Awards 2024.
Digitain’s Centrivo provides an affiliate software platform that allows its operator partners advanced solutions for complete and targeted affiliate marketing campaigns.
Digitain, a global leader in Sportsbook and iGaming solutions, expanded its award-winning technology with the release of its Centrivo Affiliate platform.
The introduction of the Centrivo Affiliate platform enables operators to expand their new player acquisition marketing, retention, and reactivation for a complete, seamless solution that includes the creation, tracking, and reporting of affiliate marketing campaigns.Edmond Ghulyan, Digitain’s Group Chief Strategy Officer / Chief of Cen
trivo Product, said: “We continue to innovate our platform for iGaming partner operators, so that operators can create promotional campaigns for acquisition, retention, reactivation, that delivers player engagement and revenue growth.
The Centrivo Affiliate platform, is intuitive and can be customised to meet the operator’s unique requirements, offering various commission models, redirection automation, tracking optimisation and comprehensive reporting capabilities. Our platform allows you to set up and launch your affiliate marketing program with a single click, guaranteeing maximum exposure and player engagement during high-profile events.
Affiliate Program News
AskGamblers Awards: Boomerang Partners Among “Best Affiliate Program” Nominees
Boomerang Partners, the rapidly growing affiliate program, has been named among the notable finalists for the highly coveted “Best Affiliate Program” category at the 2024 AskGamblers Awards
Boomerang Partners has been selected to the top 10 for the ‘Best Affiliate Program’ category at the 2024 AskGamblers Awards. This major nomination highlights Boomerang’s dedication to delivering excellent value and innovative solutions for affiliate partners in the iGaming industry.
The AskGamblers Awards, established in 2006, hold immense prestige as selections are based directly on real player feedback and opinions. Earning a finalist spot is a significant achievement that affirms Boomerang’s status as a trusted source for superior affiliate opportunities within the industry.
“We deeply respect AskGamblers as an important voice in our industry,” said Vitalii Prokofev, CEO at Boomerang Partners. “Being nominated alongside other top programs shows our focus on positive interactions and impact for our valued affiliate partners.”
Given the brand’s many advantages and high standards, Boomerang invests resources in launching new initiatives and tries to improve the market. Like the global Golden Boomerang Awards traffic championship, offering real-world awards for best affiliates in the market. This approach helped Boomerang expand its affiliate network by 135% to over 5,200 partners worldwide in over 70 countries.
Highlighting its industry significance and recognition by industry leaders, last year Boomerang Partners earned prestigious accolades, such as the “Casino of the Year” at the SiGMA BALKANS/CIS Awards, the “Commission Offer Of The Year” at the AffPapa iGaming Awards, “The Best PPC Affiliate” at the SiGMA Europe Awards, along with special recognition at the BiS SiGMA Americas 2023 for enhancing the iGaming & Betting ecosystem in Brazil.
While voting for the AskGamblers Awards remains open until June 12th, the “Best Affiliate Program” category which Boomerang Partners is nominated is not open for public vote, as stated by AskGamblers. Check out the full list of nominees and vote for your favorites at AskGamblers.com
Casumo Renews its Partnership with NetRefer as its Affiliate Marketing Platform Provider
Casumo, a multi-award-winning Online Casino and Sportsbook, has renewed its partnership with NetRefer, a leading affiliate marketing platform provider....
BetPokies.org — Comprehensive Gambling Guide and Successful Affiliate Product
BetPokies is a leading online casino review platform for Aussie gamblers created by experienced gambler John Gold in 2020....
Rightlander Announces Appointment of Sarafina Wolde Gabriel as CEO
Rightlander, a leading provider of affiliate compliance and partner monitoring solutions, is pleased to announce the appointment of Sarafina...
Casino Guru secures SBC Awards shortlist for Casino Affiliate of the Year
Casino Guru, the world’s largest and most up-to-date database of online casinos, has landed on the shortlist for SBC...
ReferOn Nominated for “Acquisition and Retention Partner” at SBC Awards 2024
ReferOn, a state-of-the-art affiliate management platform, announces its nomination in the Acquisition & Retention Partner category at the prestigious...
Drake’s Foray into the World of Gambling: A Deep Dive
Drake, the globally renowned rapper and entrepreneur, is known for his chart-topping hits and business acumen. However, beyond his musical...
Already Media opens new Warsaw headquarters
Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw....
SiGMA East Europe edition moves to Budapest with Affiliate World
SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking...
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate...
Meet MiFinity at iGB Amsterdam 2024: Discover New Affiliate Opportunities
MiFinity is excited to announce its attendance at the iGB Live! conference in Amsterdam this July 2024. As one...