Programme for disruptive mobile sportsbook brand will be managed by Income Access using affiliate platform, app-tracking solution and affiliate network
Montreal, QC. 9th May 2018 – BetBull, the next-generation mobile sportsbook and casino operator, has launched an affiliate programme for its flagship native app with Income Access, Paysafe’s marketing technology and services provider. The programme will be powered by the Income Access software and app-tracking tool and managed by Income Access’ affiliate team using its affiliate network.
Founded in 2015 and licenced by the UK Gambling Commission, the BetBull mobile app is available on both iOS and Android devices and the brand is also accessible via the mobile web. Developed to disrupt the traditional sportsbook vertical, the sophisticated app offers accumulator sports-betting on markets ranging from football, basketball, American football and volleyball to darts. The brand also boasts a cutting-edge casino offering.
To enhance the user experience and maximise player engagement and retention, BetBull also places a strong emphasis on gamification. Gamified elements include a spin wheel, punter ranking leaderboards, virtual currency, loyalty bonuses and chat rooms. Players will also benefit from the community betting experience the brand has nurtured since its launch.
To coincide with the launch of the BetBull affiliate programme, new depositing players will qualify for a £20 free bet. Further bonuses, such as odds boosts, power-ups and soft currency, are also available.
The new affiliate programme will be powered by Income Access’ platform, which has won eGR’s ‘Affiliate Software’ B2B award four times since 2013. With app installs tracked through the company’s mobile app-tracking solution, the programme will also be managed by Income Access’ team of experienced sports-betting affiliate managers. The team will leverage the Income Access Affiliate Network, iGaming’s longest-serving independent affiliate network, to grow the programme.
New affiliates targeting the UK and German markets who join the programme before 31st July 2018 are eligible to earn £10 extra cost-per-acquisition (CPA) on top of the agreed commission structure for their first 30 days of promotion. The standard commission structure is flat 20% revenue share.
Sadok Kohen, founder & CEO of BetBull, said: “We’re excited to be launching our programme with Income Access, and their sophisticated software and app-tracking tool will allow affiliates to benefit from our innovative product offerings. By using our fresh social betting concept, gamification and enticing offers, affiliates will be well placed to become an integral part of BetBull’s future.”
Lorenzo Pellegrino, CEO of Skrill, NETELLER, and Income Access at Paysafe, said: “BetBull’s mobile-first approach makes them an attractive partner for affiliates. The continuous rise of the mobile gamer means that the brand is strongly positioned for sustained long-term growth. We look forward to our platform’s mobile app-tracking solution supporting BetBull’s broader player acquisition strategy.”
For more information about this deal, contact BetBull.
Paysafe’s Income Access wins ‘Best Tech for Affiliates’ 2022 iGB Affiliate Award
Income Access platform recognized as the leading software solution for global iGaming affiliate marketers at industry awards in London
Paysafe, a leading specialized payments platform, today announced that Income Access, its marketing technology and services provider, won in the ‘Best Tech for Affiliates’ category at the 2022 iGB Affiliate Awards, held last night at the Troxy, in London, U.K.
Taking place during this week’s ICE London and iGB Affiliate London conferences, the iGB Affiliate Awards recognized the affiliate marketers, affiliate managers, operators and software providers like Income Access that have excelled in the global affiliate space over the last 12 months. Income Access’ ‘Best Tech for Affiliates’ iGB Affiliate award follows a series of major affiliate-focused upgrades to the company’s turnkey multi-channel tracking and reporting platform.
Among 30+ unique reports, the platform’s key reports were enhanced in 2021 through 2022 to optimize the user experience (UX) for affiliates while increasing transparency on data and performance metrics. Other tech enhancements included a move to the cloud to improve response times for affiliates and facilitate scalability for the future.
Affiliate payments were also streamlined through a platform integration with Paysafe’s Skrill digital wallet, with the addition of multiple new currencies.
Income Access continued to strengthen the Income Access Network, the iGaming industry’s longest-serving independent affiliate network. Over the last 12 months, multiple new brands serving a diverse range of iGaming verticals and markets integrated with the Network, and its affiliate membership expanded by 1,000+.
Geoff Smorong, Vice President of Operations at Paysafe’s Income Access, said: “Whether it’s our affiliate platform, the Income Access Network, or our affiliate management services, affiliates are at the heart of everything we do at Income Access. We’re therefore delighted to see our software development and technology honoured at the iGB Affiliate Awards.”
Zak Cutler, CEO of North America iGaming at Paysafe, commented: “Affiliates play an instrumental role in player acquisition for iGaming brands and have helped drive the growth of our wider industry. Given the affiliate channel’s importance, this award is a huge achievement for Income Access, reflecting the innovation, hard work and dedication of their entire team.”
Frapapa Launch New Affiliate Program with Income Access
Income Access is thrilled to announce their partnership with Frapapa, in addition to the launch of their new affiliate programme! Frapapa is an exciting new sportsbook and casino platform focused on the expanding Nigerian market.
We will be providing our industry-leading affiliate marketing tracking platform solution to Frapapa, as well as launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with 19 years of experience in the industry.
Frapapa is a new sports betting and casino platform that is targeting the growing Nigerian market. They offer access to betting on all your favourite sports, including football, basketball, and rugby. In addition, they have a variety of casino games for their players, along with live and virtual games to play and bet on.
Their platform is easy to navigate and has several exciting features for sports lovers, to make their experience even more enjoyable! These features include Frapapa’s compact view of all daily events, filters for the market options, and an intelligent arrangement of the various sports to bet on. Despite the brand just barely being a year old, it is already well known to many sports betting fans, due to their exceptional service and amazing offers available.
About Player Opportunities
Frapapa has an array of exciting bonuses for their clients to benefit from, as new players get to take advantage of their 300% welcome bonus up to N300,000. They can even enjoy this offer up to three times! If players miss out on this welcome bonus, they can still claim 75% on the next two deposits made. Frapapa’s players can enjoy the convenience of their mobile app and live support seven days a week. They also offer instant pay-outs and in-play cash out to their users.
Frapapa’s Commission Promotion
With the launch of their affiliate programme, Frapapa is offering a premium-tiered commission deal, where new affiliates who sign up to the programme get a premium revenue share of up to 35%.
OUTLAST DFS Launch New Affiliate Program with Income Access
Income Access is thrilled to announce their partnership with OUTLAST DFS, an exciting Daily Fantasy Sports App that has already launched in multiple states, in addition to the launch of their new affiliate program.
Income Access will be providing their industry-leading affiliate marketing tracking platform solution to OUTLAST, in addition to launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with nearly 20 years of experience in the industry.
OUTLAST DFS is an innovative Daily Fantasy Sports App that’s launched in 19 states, including: California, Florida, Georgia, Illinois, Kentucky, Minnesota, Nebraska, New Mexico, North Carolina, North Dakota, Oklahoma, Oregon, Rhode Island, South Dakota, Texas, Utah, West Virginia, Wisconsin and Wyoming.
They have three unique games – OUTLAST Over/Under, OUTLAST Survival Pool and Purse, with both an EZ and Pro user interface for all levels of DFS users.
The platform is easy to navigate and has several exciting features for daily fantasy sports lovers to make their experience even more enjoyable! In addition, OUTLAST has the most offerings of player options and props across several sports.
About the Player Promotion
OUTLAST DFS has an array of exciting bonuses for their clients to benefit from, as new players can take advantage of their 100% welcome bonus, matching up to $200 on their first deposit. They also offer a referral program where players and their referral get a $10 credit upon registering. OUTLAST DFS’ players enjoy the convenience of their 24/7 live support, so they can get back to enjoying the game!
OUTLAST Daily Fantasy Sports’ Commission Promotion
With the launch of their affiliate program, OUTLAST is offering a tiered CPA deal, as well as a 3-4% gross entry fee share.
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