Connect with us

Berlin Affiliate Conference

Gavin Flood – Speaker Interview BAC 2016

Published

on

speaker interview bac2016

The organizers of the Berlin Affiliate Conference caught up with Gavin Flood, from AdRoll, for a small speaker interview ahead of the session “The State of Marketing Attribution: Insights on Meeting Attribution Challenges“, which is going to be held on the 22nd of October 2016 at 16:00 in conference room 1 . Gavin is gonna cover topics like the challenges facing brands nowadays but he’s also going to provide you with tips regarding marketing attributions and how to implement it for your businesses.

 

iGB: HOW IS YOUR TOPIC RELEVANT TO OUR INDUSTRY?

Gavin: I look at the strategies that brands are employing around attribution – how well they are leveraging their data, and I look at the challenges they face in integrating attribution into their marketing.
Being able to effectively attract, convert and grow your customer base is central to business success in the igaming sector. This presentation demonstrates the role that attribution plays here.

iGB: WHAT IS THE ONE THING YOU HOPE DELEGATES GET OUT OF YOUR SESSION?

Gavin: With the proliferation of the marketing stack, advertising channels and the user devices, it’s more important than ever to have an understanding of attribution and the keys to effective implementation.

iGB: WHY CHOOSE THIS EVENT AS YOUR PLATFORM TO VOICE YOUR FINDINGS?

Gavin: igaming brands operate in one of the fastest, most diverse and high transaction volumes sectors in the world – so attribution is critically important to them.

iGB: HOW DO YOU PLAN ON MAXIMIZING YOUR TIME AT THE EVENT?

Gavin: In addition to the speaking opportunity, I will be joined by a number of my colleagues and we will have a booth from which to base ourselves as we reach out to brands over the course of the event.

 

Gavin Flood is Marketing Director at AdRoll, a prospecting and retargeting platform of choice for more then 25,000 businesses worldwide.

Affiliate Announcements

Income Access to Exhibit at 2017 Berlin Affiliate Conference

Published

on

Income Access to Exhibit at 2017 Berlin Affiliate Conference

Income Access, Paysafe’s digital marketing technology and services provider, has announced that it will both attend and exhibit at this year’s Berlin Affiliate Conference (BAC), which will be held at the Messe Berlin, Berlin, Germany, from 1st to 4th November.

 

Sarafina Wolde Gabriel, Vice President of Strategy & Operations; Sarah Robertson, Head of Business Development; and Alexandra Bogdanova, Supervisor of Affiliate Services, will be located at Booth A50, alongside other colleagues, to showcase the company’s multi-channel tracking and analytics affiliate platform as well as its Ad Serving tool and mobile app-tracking solution.

Paysafe’s Income Access team will also focus on promoting the company’s full range of marketing services, which include affiliate programme management and corresponding affiliate network, media buys, marketing audits, content marketing, SEM and web design.

Income Access is proud to have OlyBet, Tau Affiliates, and Trada Casino as its featured partners for BAC. All three brands will have representatives available at Booth A50 to discuss potential partnership deals.

Affiliates will also have an opportunity to enter a prize draw by passing by the booth. Prizes will include a £1,000 Amazon gift card, courtesy of Trada Casino as well as a gift bag from OlyBet that includes 1,000 free spins, playing cards with real gold-plated coating, a Micro Cotton beach towel, a Power Bank with LCD display and an OlyBet cap with 3D embroidery.

Wolde Gabriel said: “BAC presents a valuable opportunity for affiliates, operators and other industry stakeholders to share insights that have been acquired and ideas that are being developed for the future of iGaming and Paysafe Group.

We’re very excited to be sending a strong team that will meet up with existing partners and look to embark on new business relationships with other conference attendees.

Income Access will be exhibiting alongside Paysafe’s digital wallet solutions NETELLER and Skrill as well as Paysafe’s leading prepaid payment solution, paysafecard. BAC will once again be held in tandem with the Financial Partners Expo.

To schedule a meeting with the team in Berlin, please contact Income Access.

 

About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.

In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor, TwinSpires, Caesars Interactive, PKR and Pinnacle.

About Paysafe
Paysafe is a leading global provider of end-to-end payment solutions. Our core purpose is to enable businesses and consumers to connect and transact seamlessly through our industry-leading capabilities in payment processing, digital wallets and online cash solutions. Delivered through an integrated platform, our solutions are geared towards mobile-initiated transactions, real-time analytics and the convergence between bricks-and-mortar and online payments. With over 20 years of online payment experience, a combined transactional volume of US$48 billion in 2016 and over 2,300 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world. Paysafe Group plc shares trade on the London Stock Exchange under the symbol (PAYS.L). For more information, visit: www.paysafe.com.

Continue Reading

Berlin Affiliate Conference

World-class speakers to share knowledge at BAC 2017

Published

on

World-class speakers to share knowledge at BAC 2017

iGB Affiliate, the most respected information provider for the iGaming affiliate market, has announced a line-up of speakers featuring many of the industry’s leading minds to address delegates attending the 2017 Berlin Affiliate Conference.

The event, which takes place at the Messe Berlin from 1st-4th November, is expected to attract in excess of 3,250 delegates, making it the biggest in its history.

 

The ever-popular Bastian Grimm, managing director of Peak Ace AG and a renowned expert for large scale international SEO, returns to enlighten attendees on the latest trends and best practices.

 

SearchBrothers.com co-founder and former Google Search Quality team member Kaspar Szymanski will also address delegates in Berlin in a discussion entitled: “Google Manual Penalties Demystified.”

 

And world-leading expert in conversion optimisation, Dave Gowans, will draw upon his experience working in the gaming industry to talk about conversion optimisation for affiliates.

 

iGaming Business’ head of operations Shona ODonnell said: “It’s a privilege to welcome such highly-esteemed industry experts to the Berlin Affiliate Conference, and we can’t wait to hear what they have to say. We have invited speakers who will share their top-level experience in a manner that will ensure our delegates receive take-away lessons they can apply as soon as they return from the conference. The event is continuing to get bigger every year and the fact we’re able to entice this calibre of speaker to address the audience, speaks volumes of our rapid growth.

Register for the Berlin Affiliate Conference 2017 here!

 

About iGB Affiliate

iGB Affiliate is the affiliate-facing brand of iGaming Business. It organises the three biggest affiliate events in the industry – LAC, AAC and BAC – as well as the recently-launched Nordic Affiliate Conference. Its conferences provide the platform for affiliates to learn from the industry’s best during dedicated conference schedules, and meet affiliate managers from major and rising operators both on the exhibition floor and during well-attended networking events.

The affiliate conferences are the only place you can network with large volumes of affiliates at once. For operators, the conferences are vital to growing their affiliate networks. iGB Affiliate also provides the free iGB Affiliate magazine. With high quality content and strong digital and print followings, it continues to be the only dedicated magazine in the affiliate industry.

Continue Reading

Berlin Affiliate Conference

Berlin Affiliate Conference set for further growth

Published

on

Berlin Affiliate COnference 2017 cover

iGB Affiliate, the most respected information provider for the igaming affiliate market, is expecting yet another rise in delegate registrations for this year’s Berlin Affiliate Conference (BAC).

The event, which again takes place at the Messe Berlin between the 1st-4th November, is expecting to host 3,250 delegates, up from around 3,000 from last year.

The conference will feature a full schedule of educational content focused on affiliate business tools, marketing technologies, paid and social media and SEO strategies.

This year’s BAC’s highlights include sessions on Google penalties, influencer marketing, Facebook Ads and leveraging a data-led approach to social media.

There will also be welcome drinks, three official networking parties and an unwind session, ensuring delegates really make their connections count.

BAC is delighted to welcome back William Hill, 888.com, EGO and iAffiliates as the premium sponsors of this year’s event.

The conference will once again follow EiG, offering delegates the chance to spend a week in Berlin at major industry events.

iGaming Business’ head of operations Shona ODonnell said: “These are exciting times for the Berlin Affiliate Conference, which continues to grow every year.

“Following on from EiG, we hope delegates will once again enjoy a week in Berlin where they can connect with and learn from many of the brightest minds in the industry.

The increased interest in BAC saw 1,561 different companies attend last year, with 95% delegates rating it from good to excellent.

Of the 2016 attendees, 90% said they would be returning this year, and iGB Affiliate is expecting to welcome affiliates from more than 97 different countries.

 

About iGB Affiliate
iGB Affiliate is the affiliate-facing brand of iGaming Business. It organises the three biggest affiliate events in the industry – LAC, AAC and BAC – as well as the recently-launched Nordic Affiliate Conference. Its conferences provide the platform for affiliates to learn from the industry’s best during dedicated conference schedules, and meet affiliate managers from major and rising operators both on the exhibition floor and during well-attended networking events.
The affiliate conferences are the only place you can network with large volumes of affiliates at once. For operators, the conferences are vital to growing their affiliate networks. iGB Affiliate also provides the free iGB Affiliate magazine. With high quality content and strong digital and print followings, it continues to be the only dedicated magazine in the affiliate industry.

Continue Reading

Groups

Latest News

Who Will Attend Georgia iGaming Affiliate Conference? Honorable Participants of the Event (Infographic) Who Will Attend Georgia iGaming Affiliate Conference? Honorable Participants of the Event (Infographic)
News6 days ago

Who Will Attend Georgia iGaming Affiliate Conference? Honorable Participants of the Event (Infographic)

  On October 18, Tbilisi will host the first Georgia iGaming Affiliate Conference dedicated to gambling business in the offline...

There’s still time to nominate your favourites for AskGamblers Awards There’s still time to nominate your favourites for AskGamblers Awards
Awards6 days ago

There’s still time to nominate your favourites for AskGamblers Awards

  The nomination period of the AskGamblers Awards is in full swing, but there is still time for players all...

ThePOGG.com – ADR Service Passes $2.5 Million Returned to Players ThePOGG.com – ADR Service Passes $2.5 Million Returned to Players
News2 weeks ago

ThePOGG.com – ADR Service Passes $2.5 Million Returned to Players

  ThePOGG.com is delighted to announce that their complaints service has reached another milestone – as of Friday the 6th...

Welcome to Kyiv-Tbilisi Affiliate Journey: a Double Ticket Will Unveil Two Markets Welcome to Kyiv-Tbilisi Affiliate Journey: a Double Ticket Will Unveil Two Markets
Affiliate Success3 weeks ago

Welcome to Kyiv-Tbilisi Affiliate Journey: a Double Ticket Will Unveil Two Markets

  On October 18, Smile-Expo will organize Georgia iGaming Affiliate Conference – a practical event dedicated to affiliate marketing in...

MyAffiliates announces its rebranding MyAffiliates announces its rebranding
Affiliate Success2 months ago

MyAffiliates announces its rebranding

MyAffiliates, the affiliate marketing software provider, announced today a major rebranding of its product image to reflect the company’s evolution...

Who Will Attend Georgia iGaming Affiliate Conference? Honorable Participants of the Event (Infographic) Who Will Attend Georgia iGaming Affiliate Conference? Honorable Participants of the Event (Infographic)
Affiliate Announcements2 months ago

How to Stand Out on Georgia’s Profitable Gambling Market? Leading Experts to Discuss Best Practices at Georgia iGaming Affiliate Conference

  On October 18, Tbilisi will host a practical event called Georgia iGaming Affiliate Conference (GiAC). Gambling operators, advertisers, marketing...

iGaming Focus Areas and СРА Selection to Be Discussed at Kyiv iGaming Affiliate Conference iGaming Focus Areas and СРА Selection to Be Discussed at Kyiv iGaming Affiliate Conference
Affiliate Success2 months ago

iGaming Focus Areas and СРА Selection to Be Discussed at Kyiv iGaming Affiliate Conference

  The second Kyiv iGaming Affiliate Conference organized by Smile-Expo will come back to the capital of Ukraine on September...

Zurich iGaming Affiliate Conference – Results of the First Event about Conduct of Online Gambling Business in Switzerland Zurich iGaming Affiliate Conference – Results of the First Event about Conduct of Online Gambling Business in Switzerland
News3 months ago

Zurich iGaming Affiliate Conference – Results of the First Event about Conduct of Online Gambling Business in Switzerland

  On June 21, the international firm Smile-Expo hosted the unique for Switzerland Zurich iGaming Affiliate Conference. The event took...

PartnerMatrix joins forces with AffiliateINSIDER to offer expert marketing and media services PartnerMatrix joins forces with AffiliateINSIDER to offer expert marketing and media services
News3 months ago

PartnerMatrix joins forces with AffiliateINSIDER to offer expert marketing and media services

  PartnerMatrix, EveryMatrix’s affiliate platform, joins forces with established affiliate marketing agency AffiliateINSIDER to help operators maximize their business potential...

Boots on the ground: What it’s like being an affiliate in the US sports betting market Boots on the ground: What it’s like being an affiliate in the US sports betting market
Affiliate Success3 months ago

Boots on the ground: What it’s like being an affiliate in the US sports betting market

  Mike Murphy, founder of BettingUSA.com, talks about the challenges and opportunities that await those getting in on the action...

Advertisement

Trending

Skip to toolbar