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BET Gaming Network (“BGN”) Partners with AffiliateINSIDER to launch New Crypto Casino Offering

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BET Gaming Network (“BGN”) Partners with AffiliateINSIDER to launch New Crypto Casino Offering

 

New Crypto Casino, BeTheHouse.com, enlists AffiliateINSIDER to leverage iGaming & Crypto affiliate marketing expertise to launch their new Affiliate Program.

BET Gaming Network, a group of innovative blockchain protocols and platforms committed to pushing the boundaries of iGaming technology, have partnered with leading iGaming Affiliate Marketing agency, AffiliateINSIDER to develop and launch a brand new affiliate program for their new Crypto Casino brand, BeTheHouse.com.

Backed by AffiliateINSIDER’s agency expertise, BGN will offer a robust affiliate program proposition for affiliates to engage using market leading tracking solutions, experienced management teams and a deep understanding of the crypto community to engage at launch. BeTheHouse casino will seek to provide iGaming affiliates with tailor made promotions and trusted tracking to launch an exciting new casino experience for customers globally to enjoy. Built from the ground up, BeTheHouse.com has developed a new and unique crypto casino brand, which complements their earlier crypto based games offerings, EarnBet.io and EOSBet to provide mainstream iGaming customers an exciting cryptocurrency casino that boasts a plethora of award-winning games and a unique levelling system.

Mark Lee, COO of BGN said , “ AffiliateINSIDER has demonstrated a keen knowledge of the crypto industry and have one of the most experienced affiliate marketers in iGaming at the helm, it was a no brainer for us to partner up with a team who have decades of experience to guide the strategy for our new program launch. We look forward to working with AffiliateINSIDER to create an affiliate program that excites and rewards affiliates who are looking to gain traction within the crypto gaming community.”

BeTheHouse Casino aims to work creatively with new affiliate partners on various content and promotion campaigns which will be centred around the native network token of BGN, $BET. The brand will also offer sector-leading commission packages for individuals contributing to the affiliate programs rapid growth upon launch.

“The Crypto casino industry has grown at a phenomenal rate and we’re excited to be partnering with new innovative companies like BGN and their new casino offering, BeTheHouse.com to build innovative affiliate marketing programs. We look forward to supporting affiliates and combining our extensive network and industry expertise to build growth and scale of BGN’s Casino proposition.” said Lee-Ann Johnstone, CEO of AffiliateINSIDER

By integrating with both our affiliate expertise, a solid strategy and trusted affiliate tracking which BGN are leveraging alongside their experienced team within the crypto community, BeTheHouse casino is perfectly poised to scale and reach the global affiliate community successfully on launch.

Affiliate Announcements

Bojoko appoints Joonas Karhu as CEO

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Bojoko appoints Joonas Karhu as CEO

 

Chief Business Officer promoted to top job while current CEO Toni Halonen starts new role as Chief Product Officer

Bojoko, the award-winning online casino affiliate site, has appointed Joonas Karhu as Chief Executive Officer amid a management reshuffle.

Joonas moves into the top job from the role of Chief Business Officer, with current CEO and Bojoko Co-founder, Toni Halonen, moving to the newly created role of Chief Product Officer.

The reshuffle will see Joonas take over the day to day running of the business and take on the task of ensuring Bojoko becomes the first globally recognised online gambling affiliate brand.

He will also be responsible for strategy development and execution, driving growth, overseeing resources and development and inspiring and motivating the wider team.

In his role as Chief Business Officer, Joonas has developed strong relationships with a wide range of industry stakeholders which he will continue to work with as CEO.

As Chief Product Officer, Toni will focus on taking the Bojoko product and user experience to levels the industry has never seen before and further establishing the company as a leader in the sector.

This comes after several major product upgrades, including the launch of two in-house developed game training apps that can be downloaded from the Apple App Store and Google Play store.

Joonas Karhu, Bojoko Chief Executive Officer, said: “I am honoured to have been named CEO of Bojoko, a business that I have been proud to be a part of since the very beginning.

“Over the past four years, I have watched it grow into an award-winning, market-leading online gambling affiliate organisation with a presence in markets around the world.

“I have always worked closely with Toni in my role as Chief Business Officer and believe I am in a strong position to take over the reins and continue to drive the business forward and on to greater success.

“I’d like to thank Toni and the other co-founders for putting their trust in me and promise to do all I can to achieve the goal of Bojoko becoming the first globally recognised affiliate brand.”

Toni Halonen, Chief Product Officer at Bojoko, said: “In Joonas we have the perfect candidate for the CEO role; he knows the business and also has unrivalled knowledge of, and experience in, the market.

“This reshuffle allows me to refocus on my passions – technology and SEO – and to ensure that Bojoko continues to push the boundaries in the areas of technology and user experience.

“This really is an exciting chapter for the business, and I look forward to seeing the incredible things we can achieve under Joonas’ leadership.”

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Affiliate Announcements

247Partners strengthens leadership with strategic appointment

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247Partners strengthens leadership with strategic appointment

 

The leading multi-brand affiliate programme 247Partners has appointed Alex Boiko to the position of Head of Affiliate.

Alex brings with him more than three years’ experience, having most recently worked as Affiliate Marketing Manager for 7StarsPartners.

He will work across the company’s three unique casino brands, Amun Ra, 5Gringos and 7Signs and well as its partners, located in a broad range of markets.

The appointment comes as the company’s global affiliate network continues to grow and offer a product that is tailored to a varied selection of regulated territories.

Denys Butko, the founder and CEO of ButOn Group, said: “We are excited to welcome Alex to our evolving affiliate team. His recruitment is yet another step in our aim to further strengthen our senior management team.

“A goal of ours is to have the industry’s best and his track record shows that he is a proactive affiliate professional with all-embracing expertise and an exceptional performance record in the igaming and tech-related industries.”

Alex said: “247Partners has achieved a lot in a very short space of time so it is exciting to be joining when the company is hitting its stride. I am looking forward to growing the business alongside such hardworking industry experts and help the company to achieve its bold vision.”

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Affiliate Announcements

Introducing The Affiliate Agency

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Introducing The Affiliate Agency

 

Full service iGaming affiliate staffing and management for emerging markets

With an eye on emerging iGaming markets, The Affiliate Agency (TAA) has launched to help merchants with affiliate program management and day-to-day management of their affiliate programs. The two veteran owners of TAA each have over 20 years experience with affiliate program management and relationship building. The Affiliate Agency is ready to leverage this experience and connections to help launch new and grow existing affiliate programs in all industries, with a focus on iGaming.

The Affiliate Agency is a full service affiliate marketing agency that is committed to flexibility when working with clients. Along with affiliate management staffing, TAA helps with affiliate recruitment, program setup, affiliate engagement, and manager training. The Agency also has a team ready to provide design of creatives, copywriting services and more. Each offering by TAA is available a la carte. The Agency is also affiliate software agnostic and will work with any tracking platform required, and can recommend the best system for each client from a list of trusted providers.

“The most difficult part of running a successful affiliate program is hiring seasoned affiliate managers who have connections to high value affiliates,” said General Manager Connie Burstin. “With The Affiliate Agency we plan to streamline and provide this process out of the box for brands, allowing them to hit the ground running and earning revenue with their affiliate programs from day one.”

The Affiliate Agency is based in the United States and Canada and has staff in Costa Rica, positioning itself to service iGaming operators targeting the Americas but also worldwide.

 

For more information about the Affiliate Agency, contact info@TheAffiliateAgency.co or visit TheAffiliateAgency.co

 

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