News
Golden Boomerang Awards Traffic Tournament Offers Big Rewards for Top Affiliates – Be A Part Of It!
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Boomerang shares product stats and insights revealing significant traffic and engagement boost since the traffic tournament launch just one week ago
The inaugural Golden Boomerang Awards by Boomerang Partners continues to gain momentum, offering major incentives for affiliates to drive high-performing traffic until the finale on May 14, 2024. Boomerang has disclosed impressive product statistics that showcase increased traffic and betting activity since the traffic tournament launch.
Overall, after just one week of the Golden Boomerang Awards tournament, traffic on Boomerang’s products has increased by 12% over the Champions League group stage and 27% over last year’s play-off phase.
Referring to this growth details. Matches in the Round of 16 of the UEFA Champions League proved extremely popular, becoming the top winter attraction on Boomerang’s sports betting platforms. 60% of the audience placed pre-match bets on the Champions League matches, while the remaining 40% preferred live betting during the games. Impressively, 2/3 of bettors made winning combo/parlay bets across the UCL matchups. The most popular games, which attracted 3/4 of total wagers, were Lazio vs Bayern Munich, Napoli vs Barcelona, and RB Leipzig vs Real Madrid.
As the Golden Boomerang Awards 2024 enters its second half, prizes are also expanding. The biweekly rewards system is updated with fresh giveaways to maintain the interest of both current tournament participants and newcomers. At the same time, as the teams already accumulate points and climb the ranks, there is a reasonable benefit to joining the tournament as early as possible: by May 14 top-30 highest-performing affiliates will earn a VIP invitation to the finale – a prestigious award ceremony packed with networking opportunities, first-rate entertainment, and an afterparty filled with an unmatched exclusives.
With over 200 affiliates already registered, the Golden Boomerang Awards offers a lucrative opportunity to monetize traffic with Boomerang’s player-preferred sports betting and casino gaming services. The array of prizes, combined with superior conversion rates, presents a rewarding opportunity. Affiliates ready to showcase their skills and reap significant rewards are welcome to join by registering before May 14 at GoldenBoomerangAwards.com
News
Already Media opens new Warsaw headquarters
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Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw.
The office will initially house more than 20 members of Already Media’s 250-strong global team, with a focus on C-suite positions including CEO, COO, CLO, CFO, as well as senior SEO department heads.
Officially opening on July 1, the office provides a base for the company as it continues to pursue a primarily remote-work strategy, hiring on-the-ground talent worldwide, particularly in the emerging markets it focuses on.
Alina Famenok, CEO of Already Media, said: “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years, and this HQ positions us well to continue what has been a remarkable journey so far.”
Members of the Already Media team – whether they work remotely or are based in Warsaw – enjoy a wide-range of benefits, with a focus on professional growth, health and work-life balance.
The approach has helped the company build a unique culture which contributes significantly to maintaining its edge when it comes to innovation.
It has been a busy few months for Already Media. In March, it acquired iconic affiliate asset PokerListings. In the months since, PokerListings has already significantly ramped up its video content output and launched into additional markets.
News
SiGMA East Europe edition moves to Budapest with Affiliate World
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SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking place at the Hungaro Expo in Budapest from the 2nd to 6th of September, the event is expected to attract a 9,000-strong crowd to the expo’s Pavilion E arena.
The event will also be held back-to-back with Affiliate World, which takes place on the 5th and 6th of September in Budapest – making SiGMA East Europe a must attend for operators.
This unique partnership promises an unrivalled networking environment, offering operators the chance to connect with top tier affiliates from a diversity of sectors. With an estimated 5,000 new affiliates expected to participate, this collaboration is set to elevate opportunities for operators and suppliers alike, while also bringing many of the world’s top affiliates closer to the iGaming community. Affiliate World also took place alongside the SiGMA Eurasia event, held in Dubai earlier this year.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
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PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”