Affiliate Announcements
KaFe Rocks rebrands to Time2Play Media as a commitment to a new era of growth and innovation
KaFe Rocks Group, an award-winning online affiliate, has announced its full rebrand to Time2Play Media, doubling down on the commitment to its flagship brand, Time2Play.com, and marking a significant milestone in the company’s evolution and growth trajectory.
On the rebranding initiative, Time2Play Media Non-executive Chairman Tim Tepass commented:
“This is a new chapter for the company. We have seen tremendous success from our Time2Play.com brand, and this commitment to our flagship brand will better align us with both our current and future strategic vision. Our new brand identity represents a fresh start and is indicative of the company’s evolution over the years. As Time2Play Media, our focus remains on delivering exceptional value to our users, partners, and employees as we continue to build upon our legacy of excellence.”
“We undertook an extensive analysis of the company’s existing portfolio, values structure, and market positioning before considering this rebrand, and consequently, we are very excited to put our best foot forward as Time2Play Media, living and breathing our “Play as One” value with our incredible teams who will bring this brand to life.
We are confident that this new brand identity will help us achieve our long-term goals and reinforce our position as a leading, trusted name in the industry.” continued Tepass.
The business operates a portfolio of 35+ informative websites across 10 languages, emphasising transparency and user protection at its core, through partnerships with reputable providers and by offering unbiased ranking systems for fully licenced iGaming operators on a global scale.
Time2Play Media has unveiled its updated corporate website at www.time2play.com/corporate/, which serves as the new online hub for the brand’s company updates, career opportunities, and partnership prospects.
Home to some of the industry’s top talent working remotely from all over the world and boasting a people-centric culture across the business, Time2Play Media offers some of the best remote jobs within iGaming.
With the launch of its updated corporate website, bold new value proposition, and playful, refreshed look, Time2Play Media is poised to take the next step in its journey towards shaping the future of iGaming.
Affiliate Announcements
Registration opens as ‘Nuevos Horizontes’ unveiled as creative theme for Barcelona-bound iGB Affiliate
As registration opens for iGB Affiliate, ‘Nuevos Horizontes’ (New Horizons) has been unveiled as the creative theme driving the international marketing campaign in support of the 2025 edition which will be the first to take place at Fira Gran Via, Barcelona alongside sister show ICE.
Explaining the thinking behind the creative Naomi Barton, iGB Events’ Global Portfolio Director said: “The iGaming industry is continually evolving, and our 2025 campaign invites affiliates to explore new horizons at our exciting new venue, Fira Gran Via in Barcelona.
“iGB Affiliate is the home of the igaming affiliate community, and it enables connection, growth and shared business success for our audience of affiliates, operators and tech vendors. This campaign will drive our community into uncharted territory, sparking a spirit of exploration that embraces emerging markets, innovative strategies, and untapped commercial opportunities. It equips affiliates with the tools and insights needed to adapt, innovate, and conquer new horizons.”
She added: “With our move to Barcelona we’re setting our sights on an incredibly bright future. The additional space at Fira Gran Via, Barcelona, which is among the largest exhibition venues in Europe, will enable iGB Affiliate to achieve its full potential and continue to connect the best affiliates with the best operators and tech vendors.
“The 2025 edition of the show is set to feature a record 250 exhibitors and sponsors, occupying 15,000 sqm of space. The enhanced facilities in Barcelona will empower the affiliate community to forge new igaming connections, build strategic and trusted partnerships, expand their networks, and explore uncharted territories.”
Affiliate Announcements
Gentoo Media extends partnership with Betsson Group for automated brand protection tool GiG Comply
Gentoo Media is pleased to announce that the partnership with Betsson Group Affiliates (BGA) for GiG Comply has been extended for another year. The agreement marks the fifth consecutive year that Betsson will continue to use Gentoo Media’s automated compliance and brand protection tool, GiG Comply.
The extended partnership between Betsson and GiG Comply, further strengthens the ongoing collaboration between the two companies, ensuring that Betsson continues to uphold the highest standards of regulatory compliance across its extensive brand portfolio. GiG Comply’s comprehensive monitoring tool gives Betsson Group Affiliates the necessary means to ensure that their marketing efforts remain compliant, and meet regulatory demands across various markets.
Rasmus Bank Nielsen, Head of GiG Comply said: “We are thrilled to continue our partnership with Betsson Group, one of the industry’s leading operators. The renewal of our agreement, for a fifth consecutive year, underscores the importance of regulatory compliance and the effectiveness of GiG Comply. We look forward to continuing to support Betsson in maintaining the highest standards of compliance in their marketing efforts”.
Shakyra Jonsson, Senior Affiliate Operations & Events Manager at Betsson Group Affiliates, added:
“We are pleased to extend our partnership with GiG Comply for a fifth consecutive year. As a company committed to maintaining the highest standards of regulatory compliance, it is crucial that we continue using tools like GiG Comply to ensure that our affiliate marketing efforts align with the diverse regulations across the markets we operate in. This partnership reaffirms our dedication to safeguarding our brand while remaining compliant in a rapidly evolving industry.”
Affiliate Announcements
4ThePlayer and Slots Launch: Lifting Off to Greater Affiliate Engagement!
4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.
Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.
Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.
Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”
By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.
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