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Affiliates at the Forefront of CasinoBeats Summit’s Educational Experience

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Affiliates at the Forefront of CasinoBeats Summit's Educational Experience

 

At the eagerly-awaited fifth edition of the CasinoBeats Summit, the specifically-curated ‘Affiliation’ track will provide attending affiliates with an exceptional educational opportunity by enhancing their understanding of the operations and best practices in affiliate marketing.

Taking place on 25 May at the InterContinental Hotel in Malta, the track will feature some of the savviest minds in the industry who will explore topics such as better data adoption for affiliates, platform strategies for casino streamers, and how affiliates can ensure that their opinions are heard and their interests are considered when communicating with business partners.

In addition, attendees will have a unique chance to participate in three in-depth SEO sessions hosted by ComeOn Group’s SEO Director, Ivana Flynn. These sessions will delve into technical aspects, new markets, and marketing strategies and enable affiliates to shape the panel discourse, by anonymously posing their most pressing questions online.

The panel titled “Affiliate Voice – What Do Affiliates Really Want?” will feature industry affiliate leaders, explore the relationship between operators and affiliates and reflect on how transparency of data and new negotiation styles can improve their interactions. The esteemed panel will include Sam (Shmulik) Segal (Co-Founder & CEO, MediaTroopers), Fintan Costello (Managing Director, BonusFinder.com) and Tejinder Kumar (CCO, Finixio). The discussion will be moderated by Rafael Costa (Affiliate Manager, NOK Services).

The “Mitigating the Impact of Ad Fraud in Affiliation” panel will explore the impact of ad fraud on both operators and consumers, and how the industry can work to mitigate the effects of these bad actors. The expert panel will feature Johan Styren (CEO, Dilanti Media), Dariia (CPO, MegaPartners), and Vadim Aidlin (CEO, Mamuta Media). These industry leaders will share their experiences and insights on how to tackle the rise of bots targeting bonus offers on affiliate sites, which saw a dramatic increase during the pandemic.

Rounding up the second conference day for the affiliate track will be the SEO Trilogy series, allowing attendees to gain crucial insights into technical SEO, effective strategies for building SEO in new and saturated markets, and the crucial role SEO plays within the marketing funnel. Ivana Flynn will host the series, which will feature experts such as Lasha Kiladze (SEO Consultant & Co-Founder, LK Gambling), Maja Jovancevic (Head of SEO, GIG), Edoardo Ganetti (SEO Director at Gambling.com), Maria Sayapina (Head of Performance, Game Lounge) and Eitan Gorodetsky (CMO, Kitcode) among others.

Aksel Heitman Olsen (CTO, Acroud), will moderate the first session, while Flynn will moderate the second and third sessions. With a unique opportunity to ask questions anonymously, participants can directly influence the discussion on stage and address their most pressing pain points and concerns.

Apart from the above topics, the track will feature a range of dynamic panels, including an exclusive presentation from SlotCatalog, the leading affiliate site with the largest database of casino games, as well as insights into casino streaming trends and player demographics. Participants can also explore how to leverage new technology for better data management and to stay ahead of the curve in this rapidly-evolving industry.

The ‘Affiliation’ track is just one part of the action-packed CasinoBeats Summit, which boasts an impressive line-up of expert-led panels across four additional conference tracks. With three stages running simultaneously each day, attendees will have abundant opportunities to explore diverse subjects, including Leadership, Casino Slots, Casino Product, and Global Casino.

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Awards

Slotsjudge Awarded Slots Review Affiliate of the Year at AffPapa iGaming Awards 2024

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Slotsjudge Awarded Slots Review Affiliate of the Year at AffPapa iGaming Awards 2024

 

Securing the Slots Review Affiliate of the Year award at AffPapa iGaming Awards 2024 marked another crucial milestone in the expertise and professional growth of Slotsjudge. The reward from one of the most prestigious iGaming award ceremonies in the world did not only acknowledge the current achievements of Slotsjudge but also encouraged its further development and aspirations.

The Achievement and Its Significance

Slotsjudge took an honorable spot among the winners of the Slots Review Affiliate of the Year award. This achievement acclaimed Slotsjudge’s mastery and expertise in the iGaming industry, fueling the company’s development and future incentives for providing first-rate online entertainment to customers and enhancing their knowledge of the iGaming trends.

The Essence of the Award

The 3rd annual AffPapa iGaming Awards ceremony took place on May 27th, 2024 in Malaga, Spain with the main goal of honoring the industry’s leading affiliates, operators, and B2B providers and rewarding their dedication to improving the iGaming sector and introducing breakthrough approaches to online entertainment.

AffPapa is a major trendsetter in the iGaming industry, whose acknowledgment stimulates the growth of international online entertainment providers and lays out the right courses of action for everyone involved in enriching and diversifying the online gaming experience for customers.

Future Outlook

“The Slots Review Affiliate of the Year award is a sign that Slotsjudge is doing a great job at keeping customers up-to-date with innovations in the iGaming field, which is constantly changing and evolving,” stated Jekaterina Dubnicka, the Marketing and Communications Manager at Slotsjudge. “It gives us a powerful incentive to move forward and constantly broaden our expertise.”

The award is not only a prestigious and valuable acknowledgment but also a powerful stimulus to the operations and services provided by Slotsjudge and other acclaimed slot review affiliates.

“In this award, we see an opportunity to prove ourselves to the public once again, to show that Slotsjudge lives up to the title of the Slots Affiliate of the Year and that our work largely contributes to the industry’s advancement,” remarked Pauls Spakovskis, a game expert at Slotsjudge. “Our main goal is to show that we are doing everything to move the iGaming sector forward, and the AffPapa award is the best indicator of that.”

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News

E2 Communications next one to join Quality Mark Responsible Affiliates

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E2 Communications next one to join Quality Mark Responsible Affiliates

 

Quality Mark Responsible Affiliates was launched recently. QMRA is a Quality Mark for international iGaming affiliates, servicing the following markets: The UK, Denmark, Germany, Norway, Sweden, Spain, Ontario, Estonia, Poland, Belgium and USA Michigan.

Various websites and companies joined us already. Game Lounge, Applied Digital Media, Gaming Innovation Group, Leadstar Media, Betterworldcasinos, Place2Bet and more.

Today, E2 Communications applied for QMRA. E2 Communications is a privately owned international digital agency with a focus on sports and sports betting. The company’s service portfolio comprises an international marketing portfolio, the technical infrastructure for the distribution of digital adverts as well as a portfolio of innovative social gaming products, which allows for addressing a target group with a strong interest in sports.

The QMRA Compliance team will conduct compliance checks for the offered websites. E2 Communications is known for a highly responsible approach when it comes to regulatory compliance, which makes this a logical decision.

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iGB

2025 editions ICE and iGB Affiliate will be the biggest gathering of gambling professionals of all time

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2025 editions ICE and iGB Affiliate will be the biggest gathering of gambling professionals of all time

 

Following what it’s describing as an ‘unprecedented response’ to the unique exhibiting opportunities available at The Gran Via, Barcelona Clarion Gaming has confirmed that January’s edition of ICE/iGB Affiliate will be the biggest meeting of the global gambling industry on record featuring 1,000+ exhibitors occupying 120,000 sqm of space – 20% bigger than at London 2024.

In an update to stakeholders Clarion Gaming Managing Director Stuart Hunter said: “The 2025 editions of ICE and iGB Affiliate are already reaching capacity despite the show floor being 20% bigger than in 2024 which itself established a new record.” He added: “As part of the Barcelona bid to host ICE/iGB Affiliate, we ensured that we had access to the entire Gran Via campus comprising over 200,000 sqm, allowing the opportunity  to secure more space as and when the industry required.

“Whilst we had the option to utilise more space for 2025, we have taken the strategic decision to cap the size of the 2024 show at 120,000 sqm in order to pursue a structured and sustainable growth plan in line with our customer’s needs and which is also designed to deliver optimum visitor density.

“There has been a huge demand for space both from existing exhibitors and those businesses wanting to show at ICE/iGB Affiliate for the first time. Whilst Clarion is a commercial organisation, we also recognise that as partners to the industry we carry numerous responsibilities which in this case means expanding the show but in a controlled and measured manner and in line with the growth of the industry. This is a continuation of the strategy implemented when the first edition of ICE to take place at ExCeL in 2013 comprised 31,000 sqm. Each year we have grown the show floor in line with a campaign to grow the buy-side attendance and therefore increase return on investment for all participants.”

Addressing the composition of the show Hunter added: “As well as their physical size we are curating the make-up of the exhibitions ensuring that they reflect the industry covering every sector. Our overarching objective is to ensure that ICE and iGB Affiliate reflect the needs of the totality of the global industry and the migration to Barcelona enhances our ability to deliver this.”

ICE/iGBA 2025 will occupy 120,000 gross sqm of The Gran Via across Halls 1 (iGB Affiliate) and 2-5 (ICE). An additional 120,000 sqm has been reserved exclusively for ICE/iGBA across the five-year tenancy.

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