Press Releases
Affiliates at the Forefront of CasinoBeats Summit’s Educational Experience
At the eagerly-awaited fifth edition of the CasinoBeats Summit, the specifically-curated ‘Affiliation’ track will provide attending affiliates with an exceptional educational opportunity by enhancing their understanding of the operations and best practices in affiliate marketing.
Taking place on 25 May at the InterContinental Hotel in Malta, the track will feature some of the savviest minds in the industry who will explore topics such as better data adoption for affiliates, platform strategies for casino streamers, and how affiliates can ensure that their opinions are heard and their interests are considered when communicating with business partners.
In addition, attendees will have a unique chance to participate in three in-depth SEO sessions hosted by ComeOn Group’s SEO Director, Ivana Flynn. These sessions will delve into technical aspects, new markets, and marketing strategies and enable affiliates to shape the panel discourse, by anonymously posing their most pressing questions online.
The panel titled “Affiliate Voice – What Do Affiliates Really Want?” will feature industry affiliate leaders, explore the relationship between operators and affiliates and reflect on how transparency of data and new negotiation styles can improve their interactions. The esteemed panel will include Sam (Shmulik) Segal (Co-Founder & CEO, MediaTroopers), Fintan Costello (Managing Director, BonusFinder.com) and Tejinder Kumar (CCO, Finixio). The discussion will be moderated by Rafael Costa (Affiliate Manager, NOK Services).
The “Mitigating the Impact of Ad Fraud in Affiliation” panel will explore the impact of ad fraud on both operators and consumers, and how the industry can work to mitigate the effects of these bad actors. The expert panel will feature Johan Styren (CEO, Dilanti Media), Dariia (CPO, MegaPartners), and Vadim Aidlin (CEO, Mamuta Media). These industry leaders will share their experiences and insights on how to tackle the rise of bots targeting bonus offers on affiliate sites, which saw a dramatic increase during the pandemic.
Rounding up the second conference day for the affiliate track will be the SEO Trilogy series, allowing attendees to gain crucial insights into technical SEO, effective strategies for building SEO in new and saturated markets, and the crucial role SEO plays within the marketing funnel. Ivana Flynn will host the series, which will feature experts such as Lasha Kiladze (SEO Consultant & Co-Founder, LK Gambling), Maja Jovancevic (Head of SEO, GIG), Edoardo Ganetti (SEO Director at Gambling.com), Maria Sayapina (Head of Performance, Game Lounge) and Eitan Gorodetsky (CMO, Kitcode) among others.
Aksel Heitman Olsen (CTO, Acroud), will moderate the first session, while Flynn will moderate the second and third sessions. With a unique opportunity to ask questions anonymously, participants can directly influence the discussion on stage and address their most pressing pain points and concerns.
Apart from the above topics, the track will feature a range of dynamic panels, including an exclusive presentation from SlotCatalog, the leading affiliate site with the largest database of casino games, as well as insights into casino streaming trends and player demographics. Participants can also explore how to leverage new technology for better data management and to stay ahead of the curve in this rapidly-evolving industry.
The ‘Affiliation’ track is just one part of the action-packed CasinoBeats Summit, which boasts an impressive line-up of expert-led panels across four additional conference tracks. With three stages running simultaneously each day, attendees will have abundant opportunities to explore diverse subjects, including Leadership, Casino Slots, Casino Product, and Global Casino.
Affiliate marketing powerhouse unveils new identity and content strategy to strengthen player trust in competitive online casino market
CasinoHawks, the UK-facing affiliate brand of Game Lounge, has unveiled a bold new look and content strategy designed to strengthen its position in one of the world’s most competitive online gambling markets.
Launched in 2012, CasinoHawks has built its reputation as a trusted source of casino knowledge for British gamblers, providing detailed reviews, expert-led insights, and industry news for more than a decade. Its latest refresh represents a significant step forward in creating a more modern, engaging, and unmistakably British identity for the brand.
The new strategy places a sharper focus on delivering value to UK players through locally relevant, expert-driven content. Reviews are now written exclusively by UK-based specialists, ensuring recommendations reflect the needs of domestic audiences.
Alongside this, the site’s visual identity has been refreshed with a new colour palette, updated branding, and a reimagined logo – with the hawk symbolising sharp insight and the checkmark representing trustworthiness and compliance.
Keith Geary, Director of Casino at CasinoHawks, said: “We wanted to distinguish ourselves from international sites by feeling more familiar to UK players. At the same time, this was the perfect opportunity to modernise the brand and create a more engaging and user-friendly experience.”
The rebrand builds on a strong track record of product innovation and marketing milestones. CasinoHawks launched its popular Bonus Wagering Calculator in 2022, debuted a dedicated YouTube channel in 2023, and earned the QMRA Quality and Compliance stamp of approval in 2024.
The new branding is supported by a content strategy designed to elevate CasinoHawks beyond a standard affiliate model. By investing in deeper insights, greater transparency, and a more relatable tone of voice, the brand aims to set a new standard for player-first content in the UK casino affiliate space.
Geary added: “Our goal is simple – to empower UK players with the tools and insights they need to make safe, informed decisions. This rebrand is just the beginning of a wider strategy to build stronger connections with our audience and reinforce CasinoHawks as the go-to destination for casino knowledge.”
The N1 Partners affiliate program is making headlines again with new nominations! This time, the team has been shortlisted among the brightest stars of the European iGaming industry for the European iGaming Excellence Awards (EiGE Awards 2025).
The award ceremony will take place on October 30 in the heart of Warsaw, bringing together the most influential players in the iGaming market – operators, affiliate programs, payment providers, and trailblazing tech innovators.
Gambling affiliate program N1 Partners is nominated in two top categories:
- Best iGaming Affiliate Program
- iGaming Leader of the Year (individual)
How to vote for N1 Partners in both categories (it will take no more than a minute):
- Go to: https://hipther.com/events/egc/eige-awards/
- Select the “Best iGaming Affiliate Program category” → click “Continue to vote”.
- Choose N1 Partners from the list → enter your personal details → click “Vote”.
- Return to the awards page → select “iGaming Leader of the Year (individual)” → click “Continue to vote”.
- Select Alexa Bond, Head of Affiliates at N1 Partners from the list → enter your details → click “Vote”.
Online voting is open until August 26.
Why N1 Partners?
- 12+ high-converting brands
- 10+ Tier-1 GEOs
- Flexible payment method CPA | RevShare I Hybrid
- Insights from in-house analysts
- Benefit from top offers
- 24/7 support
Support N1 Partners and Head of Affiliate Alexa Bond with your vote – who knows, your vote might make all the difference!
The N1 Puzzle Promo from N1 Partners affiliate program is picking up pace — and the competition for the main prize, a real helicopter Robinson R22 Beta II, is getting serious.
One of the best casino affiliate programs N1 has launched a special activity for participants, offering a chance to earn extra puzzle pieces and try their luck in a draw for awesome prizes! Simple as that.
Campaign period: August 15 – November 15, 2025.
All the details are below.
To earn additional puzzle pieces and improve your position on the leaderboard, you need to complete the following challenges:
- Be a registered participant of the N1 Puzzle Promo and have minimum one puzzle piece already earned for traffic
- Post positive reviews about your cooperation with N1 Partners on 4 websites: Business of Apps, Affpaying, CPA.Club, and Trustpilot (direct links to N1 Partners profiles below):
- https://www.businessofapps.com/affiliate/n1-partners/
- https://www.affpaying.com/n1partners
- https://cpa.club/en/companies/n1-partners
- https://www.trustpilot.com/review/n1.partners
- Subscribe to N1 Partners’ social media:
- Instagram: https://www.instagram.com/n1_partners
- LinkedIn: https://www.linkedin.com/company/n1partners/
- Facebook: https://www.facebook.com/n1partners
- Take part in the N1 Partners survey
Here come the rewards.
In addition to three extra puzzle pieces for the main leaderboard, all participants will enter a giveaway for a home VR flight training set — the “Pilot Course”.
What’s inside the set?
- Meta Quest 3 (128 GB)
- Licensed VR simulator
- PC-compatible cable
Find more details about the special tasks on our website at the following link: https://n1.partners/news-page/n1-puzzle-promo-challenge
N1 Puzzle Promo: More traffic → More puzzles → Closer to the winning!
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