Affiliate Announcements
GAMING1 adds Circus.nl to its premium affiliate program
Multi-brand platform welcomes new Dutch casino to industry-leading network
Leading gaming and sports betting partner GAMING1 has added Circus.nl to its renowned sports betting and casino affiliate program, boosting the website’s stunning design, unique sportsbook product and huge casino portfolio.
Under the agreement, Circus.nl will be added to GAMING1’s affiliate program on Monday 28th March, which already serves Circus in Belgium, Serbia and Peru, Estoril Sol Casino in Portugal, Zamba in Colombia and JOA in France.
For casino, Circus.nl promises a wealth of tier-one providers, including the likes of Greentube, Evolution, NetEnt, Red Tiger, Pragmatic, EGT and Scientific Games – and will now greatly benefit from GAMING1’s reach and experience via its affiliate network.
As well as casino, GAMING1’s flexible sports betting offering via its Circus.nl brand is designed to work perfectly between its network and sportsbook in local betting markets, offering top odds and features such as Betxtra, tournaments and optiodds.
Joining GAMING1’s market-leading affiliate program will also enable Circus.nl to benefit from flexible and modular reward plans, round the clock customer support and an advanced state-of-the-art marketing tool.
In deploying its affiliate program for the Dutch market, GAMING1’s latest agreement further strengthens its leading position in the market and beyond, as the company continues to extend its reach across a global range of regulated territories spanning Europe, Latin America and the US.
Commenting on the deal, Sylvain Boniver, COO & Co-Founder at GAMING1, said: “We have no doubt that Circus.nl will benefit incredibly from the wide range of services our affiliate program offers, all designed to offer invaluable assistance to brands looking to reach new audiences.
“Following our debut Holland at the start of the year, we’re sure that this latest move will greatly boost our efforts there in establishing ourselves as a true regional powerhouse.”
Martijn Maertens, CEO Circus.nl added “We are delighted to join GAMING1’s impressive multi-brand affiliate program, which will allow us to avail of the myriad first-class services and marketing tools that are sure to take Circus.nl to the next level!
“This move is sure to expand our exposure to a wide range of customers across our market – and we look forward to the wealth of benefits the deal will bring.”
Affiliate Announcements
4ThePlayer and Slots Launch: Lifting Off to Greater Affiliate Engagement!
4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.
Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.
Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.
Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”
By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”
Affiliate Announcements
3 New Websites Approved by QMRA
QMRA was launched as a quality mark for iGaming affiliates at the beginning of February.
QMRA is the international follow up of KVA (https://kva.nl/), a successful Dutch iGaming Quality Mark (over 85 Dutch member websites, 10 connected operators among which bet365, LeoVegas, 711, tombola and more).
QMRA is available for the following markets:
Belgium, Spain, Denmark, Germany, Norway, Sweden, USA Michigan, UK, Poland and Estonia
Various well known international affiliate companies joined QMRA already:
- Game Lounge, Gaming Innovation Group and Leadstar Media
Now, Applied Digital Media is part of our initiative as well: Casino.dk, OnlineCasino.be and OnlinePoker.se have been found compliant.
The above websites have been checked by our compliance team, following the applicable law (relevant for affiliates) in the respective jurisdictions. All websites received a report on how they comply with our QMRA codes:
https://qmra.eu/active-markets/belgium/, https://qmra.eu/active-markets/sweden/, https://qmra.eu/active-markets/denmark/
We expect to add more members in the coming weeks and invite anyone, active within one of the QMRA jurisdictions, to join us!