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Leanbackplayer.com Announces New Website Design and User Experience Team

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Leanbackplayer.com Announces New Website Design and User Experience Team

 

Online casino directory Leanbackplayer.com has just announced that it has revamped its website, donning a new and improved design that will make it easier for visitors to navigate and find what they need with a simple click or tap.

In addition to that, Leanbackplayer further proves its commitment to providing gaming aficionados with some of the best online casino experiences out there by adding a dedicated User Experience team specifically tasked with bridging the gap between its visitors and the updates they’ll be putting out in the future. You can view the new design templates here and here.

A Casino Directory for Everyone

Leanbackplayer is a site that provides its visitors with a directory of online casinos they could visit. These include both paid and free online gambling sites that are further divided into other subcategories, which range from the newest online casino sites out there to Pay-by-SMS casino establishments.

The site also gives users content that direct them to game-specific sites, like online poker and online bingo.

In addition to providing a massive online gaming directory for its guests, Leanbackplayer also provides users with helpful articles and reviews, which are all done by their dedicated stable of online casino experts.

What’s New on The Site?

In line with providing its users with the most convenient online gaming experience, Leanbackplayer has created a streamlined approach to their website layout, which makes navigating through the many topics—from their dedicated blog to user reviews— faster than ever.

Especially of note is Leanbackplayer.com’s page dedicated to showing you the best Payforit casinos that’s specifically made to help players based in the UK find the best online spots to spend their money.

This comes in the form of a visually clean and easily understandable table that neatly organizes the finest Payforit casinos for UK players by rank, which they regularly update in order to ensure that they provide the most accurate visitor experience possible.

Fans of online gaming are treated to a rarely matched degree of ease when it comes to finding out which are the best Payforit casinos out there by providing you with a brief overview for each entry in their ranking table.

These include: how much bonuses you could get from any given site; their notable features, such as info about minimum deposit limits; and, most importantly, links that get you these places.

As such, visitors will have to spend less time searching which online casinos are perfect for them than actually visiting these sites and playing their games.

Leanbackplayer doesn’t necessarily just put all their resources toward researching the best Payforit casinos, though, as they’ve also added a regularly updated list that includes the 5 most popular online casinos at any given time.

All the Online Gaming Info You’ll Need

For players who want to do a deep dive in order to compare and contrast their options before choosing the right online gaming site for them, Leanbackplayer has also reinvigorated their efforts on this end via their updated site design.

Their team of experts provides guests with a hefty amount of content to help them in all their online gaming needs, from providing links to giving you detailed reviews of the most popular online casinos today.

Leanbackplayer.com visitors from whatever online casino preference will have the opportunity to find out which choices are more suited to their tastes with the addition of pages dedicated to 6 specific categories:

Leanbackplayer Blog

A section dedicated to entries made by Leanbackplayer’s team of online casino experts that provide useful information on betting, gaming sites, and expert opinions.

Online Poker

Made specifically for online poker fans, this section allows users to get a list of the best poker apps for your desktop or mobile as well as a page aimed at providing gamers with the top free online poker sites available.

Bingo Sites

Leanbackplayer works with only the most reputable legitimate online gambling establishments, and this section provides visitors with a list of the best online bingo sites they could visit right now.

Online Casinos

Leanbackplayer provides some of the most in-depth services for online casino players, as the section covers everything under the sun as it pertains to these sites. Here, players could expect to find sections that cover a variety of topics—from the best sites that provide free casino games to the top high-stakes online casino establishments.

Reviews

Leanbackplayer’s review section has been specifically designed to give players a much clearer idea on any given online casino website. Produced and curated by a team of online casino experts, the reviews section provides an invaluable resource for players and fans alike to find out what they need to know.

Contact

One of the biggest additions to the Leanbackplayer site, the contact button allows visitors to connect with the site’s dedicated user experience team who will gladly listen and answer all your site needs.

An Ever-Evolving Experience

With the addition of a User Experience team specifically concerned with improving Leanbackplayer’s features and services based on site data gathering, analysis, and user feedback, visitors to the site will expect regular updates that will make navigation and use of the site all the more convenient.

For fans, players, and visitors to the site, they can expect no less than hands-on support from Leanbackplayer’s UX team. This is highly convenient for individuals who’ve had to deal with automated responses from other sites, which don’t provide the help needed more often than not.

For Leanbackplayer, this is a way of providing its guests with the most up-to-date online casino directory experience they could get. The company is well-aware of the fact that the online gaming industry evolves in leaps and bounds by the day, and the addition of an expert user experience team allows Leanbackplayer not just to keep up, but get ahead of the game.

SOURCE Leanbackplayer.com

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Affiliate Announcements

711 Renews its Partnership with NetRefer as its Affiliate Marketing Platform Provider

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711 Renews its Partnership with NetRefer as its Affiliate Marketing Platform Provider

 

Leading Dutch online casino 711 has renewed its partnership with NetRefer, a data-driven, AI-powered, affiliate marketing platform provider engineered for the iGaming industry.

The family business, started as Carousel Casino Games and founded in 1994 in Belgium, began as a land-based casino chain before expanding into an online casino in 2012. A decade later, in 2022, they entered the Dutch online gaming market as 711 BV, with NetRefer as their Affiliate Marketing partner.

Despite being a new operator, 711 brings over 30 years of experience in the Belgian gaming market and, in two years, has expanded its portfolio, partnering with major game providers like Pragmatic Play and Evolution.

With a diverse game selection that follows the latest gaming trends, attractive promotions, high winning odds, and fast payouts, 711 prioritises player satisfaction and delivers a seamless gaming experience.

They pride themselves on operating under strict regulations and undergo regular external audits to ensure a secure player experience. They emphasise responsible gaming, offering tools and information for player well-being.

Johan Mostert, Affiliate Manager at 711, stated: “NetRefer is known for its innovation and forward-thinking. Their comprehensive, customisable platform – through impressive add-ons – has streamlined our affiliate marketing, making the past two years an excellent partnership. We’re excited for what’s ahead.”

Amanda Camenzuli, NetRefer’s Manager of Account Management, shared: “711 is a dynamic operator in the Dutch market, and their attitude, enthusiasm, and work ethic make this renewal both exciting and rewarding. We at NetRefer look forward to what’s to come in this continued partnership.”

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North Star Network acquires leading casino affiliate Bojoko

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North Star Network acquires leading casino affiliate Bojoko

 

​​North Star Network and Bojoko are delighted to announce the digital sports media group’s acquisition of the leading iGaming affiliation as NSN looks to take a decisive step into the casino space.

The deal, which includes all Bojoko assets, was concluded on February 14 and represents a new chapter for the Malta-based asset, giving them the resources to become an even bigger force in the iGaming affiliate world. This acquisition is structured using upfront and earnout payments, representing 3.0-4.5x 2025 EBITDA depending on future performance.

Since launching in 2017, Bojoko.com has become the go-to platform for UK players seeking in-depth casino, bingo, and sports betting insights, while Bojoko.ca has been instrumental in helping Canadian players navigate the rapidly growing online gaming market.

This acquisition will allow both platforms to expand their reach, enhance their services, and provide even more value to users in these key markets. It also opens room for further market expansion.

Julien Josset, co-founder and CEO of North Star Network, shared his excitement about the acquisition: “We are thrilled to welcome Bojoko into the North Star Network. Bojoko has built an excellent reputation in the industry for its user-driven approach, commitment to true quality, and innovative platform,” he added.” This acquisition aligns perfectly with our vision to expand our influence in the iGaming industry, giving us an instant footing in the casino vertical.

“Bojoko’s casino knowledge is almost unparalleled, and we could not be more excited about the future,” Josset concluded. “Together, we plan to expand Bojoko’s reach internationally, creating even more value for players and partners alike.”

Bojoko co-founder and CEO Joonas Karhu will continue to lead the project. “This is a monumental step forward for Bojoko. Since day one, our goal has been to empower players with expert insights and easy tools that allow them to make informed choices,” Karhu began. “With North Star Network backing us, we’re now in a position to enhance our solutions, expand, and bring our expertise in the online gambling space to new audiences worldwide.

“This partnership opens the door for unprecedented growth and innovation.”

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Barcelona editions of ICE and iGB Affiliate welcome world record gaming industry attendance of 59,101 from 163 nations

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Barcelona editions of ICE and iGB Affiliate welcome world record gaming industry attendance of 59,101 from 163 nations

 

• Total attendance up 13% year-on-year
• Visitors from 163 nations make journey to Barcelona
• Spain top represented nation at ICE
• UK top represented nation at iGB Affiliate
• Visitation exceeds 100,000 for first time

The Barcelona editions of ICE and iGB Affiliate have ripped up the record books attracting a total of 59,101 unique attendees surpassing the previous high of 52,345 which was set in 2024 – the last editions to be held in London.

The ICE unique attendance of 50,019 represented an 11% year-on-year uplift with iGB Affiliate recording a total of 9,082 unique visitors an increase of 24% on the previous highest which was set 12-months ago.

ICE and iGB Affiliate registered a total Visitation figure, which measures the number of person days spent at the Fira Gran Via Barcelona of 107,664 another gambling industry world record. Nine nations recorded four figure attendances with Spain topping the table (8,954), followed by the UK (6,518), Malta (3,074), Cyprus (2,328), Ukraine (1,938), United States (1,730), Italy (1,496), Bulgaria (1,252) and Germany (1,157).

Stuart Hunter, Managing Director Clarion Gaming said: “The data has been interrogated by an independent registration body and reflects the number of unique attendees.”

He added: “I am delighted that the transition of ICE and iGB Affiliate to Barcelona has been so well-received by our international community of stakeholders. The data has confirmed an all-time opening day high of 32,788 ICE attendees and a closing day attendance of 24,926 which was 20% higher than 2024’s closing day.

“Growth was achieved across all key jurisdictions, including Continental Europe, North America, LATAM, and Asia, with notable new growth recorded from the UAE and India. While UK attendance saw an anticipated reduction in numbers, like-for-like UK company representation remained stable. Looking behind the data it has been a case of UK companies rationalising their representation to their senior teams. The overall attendee growth mitigated and exceeded that reduction.”

Looking ahead to 2026 Stuart Hunter confirmed that 86% of the event space is already booked. He stated: “The response has been so positive that many exhibitors have already rebooked and in many cases secured additional space for January 2026. ICE will expand into Hall 1 addressing exhibitor requests for extra space while iGB Affiliate will relocate to Hall 8 providing attendees with a dedicated arrival experience. The success of the 2025 event underscores the value of the move, and we look forward to building on this momentum for 2026.”

Naomi Barton, Portfolio Director, iGB Events described the response to the first edition of iGB Affiliate to take place in Barcelona as ‘simply outstanding’. She stated: “The growth of iGB Affiliate has been phenomenal and Barcelona has underlined the popularity and status of the brand. Whilst the figures can only tell part of the story the unique attendance of 9,082 was a 24% uplift on 2024 with the 2025 figures representing the fifth consecutive year of significant growth.”

She added: “108 nations were represented at iGB Affiliate making it one of the most international live b2b events on the industry calendar. All of the metrics that we use to measure performance are looking extremely healthy and we are in the midst of analysing in more detail the exhibitor and visitor surveys that we commission after each event. Our attention now switches to July and the relocation of iGB L!VE from Amsterdam to ExCeL London.”

The ultimate goal of conferences like this is for brands to make connections with key thought leaders and decision makers and ultimately establish themselves as the best paying online casino in South Africa or Canada or whatever country they are operating in.

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