News
Casino Guru Launches Initiative to Create Global Self-Exclusion Scheme

After months of behind-the-scenes work, Casino Guru is pleased to announce the official launch of the initiative to build a global self-exclusion system, with the goal of making online gambling safer for everyone and reducing harm caused by it to vulnerable players.
The team behind Casino Guru, a global informational website about online casinos, is always looking for things to improve within the gambling industry, especially in regard to player safety and fairness. When reviewing casinos and helping players mistreated by dishonest gambling sites, they kept noticing the insufficient protection offered by currently available self-exclusion tools.
That’s why they launched the Global Self-Exclusion Initiative, aiming to put things into motion and work towards creating a tool that has the potential to significantly increase player protection on a global level.
Simon Vincze, the manager of Casino Guru’s responsible gambling projects, leads their efforts in this area. He explains the reasoning behind the initiative: “Self-exclusion is one of the most effective tools to reduce gambling-related harm caused to vulnerable players. It allows players to block their access to gambling and therefore limit the negative impact of it on their lives. However, the effectiveness of self-exclusion is limited because of the scope of current options.”
According to Simon, the main drawback of current self-exclusion options is the fact that they can be circumvented by playing in a different casino or by looking for foreign operators that don’t have to comply with nation-wide schemes available in the player’s country. For this reason, he believes that current self-exclusion options are not an effective tool in blocking addicted players’ access to online gambling.
He believes that a global system could help fix these shortcomings: “If there was a truly global system in place, players would have an effective tool that could stop them from playing despite their efforts to circumvent the system when feeling cravings to start gambling again.”
Displaying ads to self-excluded players is also part of the issue. No gambling ads or promotional materials should be displayed or sent to players that have decided to exclude themselves from gambling activities. However, according to Simon, the closedness of the systems currently in place limits their effectiveness in this regard.
He also added that continuous help should be a much bigger part of self-exclusion: “…we feel that self-excluded players could benefit from a closer cooperation with problem gambling help and prevention centers, helping them overcome problem gambling or reduce gambling-related harm more than self-exclusion alone can.”
Casino Guru aims to create a reliable global self-exclusion system that allows people to exclude from all online gambling opportunities at once, on a global level. They also hope to be able to prove excluded players with resources and help they need to address the underlying issue of their addiction to increase their chances of a full recovery. Their goal is to create a system that becomes an industry standard, similar to that of gambling only being available to people that are at least 18 years old.
That said, they realise that they will not be able to do it alone. “We launched this initiative, because we knew that we would never be able to achieve something like this alone. Successfully carrying out such an ambitious project requires cooperation of multiple and varied members of the gambling industry,” Simon added.
For this reason, the first phase of the initiative will focus on spreading awareness of the issue and collecting feedback from the public and predominantly from industry professionals. Simon and the entire Casino Guru team hope to gain valuable feedback about the best way to implement such a system, as well as the effectiveness and feasibility of it all.
Casino Guru invites members of the gambling industry interested to join the initiative, discuss anything related to responsible gambling, or learn more about the goals of the initiative to reach out.
Affiliate Success
First iGB Affiliate Manager Academy to shine a light on effective AI-Driven affiliate recruitment strategies

Organisers of July’s edition of iGB L!VE – the first to be held in London – have announced the launch of the AI focussed iGB Affiliate Manager Academy which will be held July 1 as part of London iGaming Week.
The training and mentorship program which is being curated in partnership with Affiverse, founded by veteran affiliate marketer Lee-Ann Johnstone – and which guides businesses on how to launch, scale and grow successful affiliate programs, has been designed to help organisations of all sizes understand how to leverage new tactics and simple AI tools to recruit, retain and activate affiliates more effectively.
The Academy will offer a mix of practical learning, tactical assessments and personalised coaching providing affiliate managers with an invaluable opportunity to learn from industry leaders. Each unique session will include topical insights drawing on the dominant trends in the market.
Looking ahead to the Academy Lee-Ann Johnstone said: “I’m delighted that Clarion has invited Affiverse to develop a bespoke training academy specifically for iGaming Affiliate Managers.
“In an industry that’s constantly evolving, and which is powered by the early adoption of new technologies, businesses and affiliate managers have to keep learning in order to remain competitive. The only way we get to understand the affiliate space and all the complexities it entails is on the job – from others!
“It has always been important to me that those who have knowledge pay it forward and I’m really excited to be given the task of leading the curation of this unique event bringing the best of the best together in order to teach, train and coach affiliate managers as we move forward.
“The gap between AI-empowered affiliate managers and those relying solely on traditional methods is widening every month. The iGB Affiliate Manager Academy will provide the bridge to ensure businesses are on the right side of that divide.”
Reflecting on the importance and objectives of the iGB Affiliate Manager Academy, Global Portfolio Director Naomi Barton said: “Our live events are all about delivering real value to our international community of stakeholders. Lee-Ann and her team at Affiverse are spearheading the academy syllabus and content stream alongside IGB’s events production team to provide tailor made training and mentoring for new and existing affiliate managers as well as those who want to learn and scale their affiliate programs faster.
“The workshop will provide insider access to the exact AI-driven techniques that are assisting brands to deliver real results. Most significantly this isn’t just theory — instead it’s a hands-on expert-led roadmap focussing on immediately implementable tactics that will transform your program performance.”
Awards
MightyTips is nominated for Affiliate of the Year at the AffPapa iGaming Awards

MightyTips has received a nomination for “Sportsbook Affiliate of the Year” at the prestigious AffPapa iGaming Awards 2025. MightyTips hopes to follow in the footsteps of its parent company, SEOBROTHERS, which won the Affiliate Agency of the Year award at the 2023 ceremony and has received another nomination this year.
MightyTips’ nomination follows a year of expansion for the brand, which increased its portfolio of multilingual sites to 19. In addition to continuing to provide free daily football betting tips and in-depth bookmaker reviews, MightyTips also launched the MightyQs interview series, which spotlights some of the most exciting partnerships between online sportsbooks and high-profile sporting franchises such as Juventus and the UFC.
Held at Hacienda Nadales in Malaga, Spain, the fourth annual AffPapa iGaming Awards will take place on May 28th, 2025. The awards celebrate and recognise affiliates, operators, and B2B providers for hard work and innovation within the iGaming industry and commend those who are constantly pushing the boundaries and setting new standards.
One of the most notable and respected ceremonies on the industry calendar will be hosted as part of the iGaming Club Conference, a two-day networking event that will welcome over 1,200 industry delegates. Voting is open to the public and will close on May 11th.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “We’re overjoyed to hear that MightyTips have been nominated for these prestigious awards. It’s fantastic to be evaluated for our hard work over the last twelve months, and everyone involved should be extremely proud of their efforts. This is a huge professional achievement for the brand.”
Awards
Slotsjudge Receives Double Nomination at the AffPapa iGaming Awards 2025

We are delighted to announce that Slotsjudge received two nominations for the AffPapa iGaming Awards 2025. Milestones like this highlight our team’s dedication and strong position in the iGaming industry.
Slotsjudge was nominated in two key categories: “Rising Star Affiliate of The Year” and “Slots Review Affiliate of The Year.” The first nomination recognizes our fast growth and impact in a competitive market, while the second one emphasizes the quality and reliability of our game reviews. We highly value the trust our audience places in us as a credible and influential voice within the industry.
What sets Slotsjudge apart is our honest, straightforward content. Our team creates reviews that players can rely on, helping them make informed choices. We actively encourage community engagement and user-generated content, ensuring our reviews reflect real player experiences. Our approach combines simplicity, transparency, and a direct connection with our audience. We believe that this strong content strategy and dedication to genuine player feedback are the reasons behind these nominations.
“We are very grateful and proud of these nominations,” said Jekaterina Dubnicka, Head of Marketing and Communications. “It is exciting to see our team’s hard work acknowledged. We appreciate our users and partners, whose support has been key to our success.”
The AffPapa iGaming Awards ceremony will take place online on June 20, 2025. Slotsjudge looks forward to attending and celebrating with the industry. We thank the jury for their recognition, and we are excited about the future, continuing to grow alongside our valued community and partners.
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