News
Online casino comparison site CasinoGuide relaunches with new design, new features, and new content
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CasinoGuide, one of the oldest and biggest online casino portal sites on the web, is relaunching with a fresh new look and feel.
New features with players in mind
The demands of online casino players are constantly changing, and the last five years in particular have seen some dramatic shifts in player preferences. Which is why the team at CasinoGuide.co.uk and CasinoGuide.com have now made wide-ranging changes in the content, design, and functionality of these two long-standing online casino affiliate sites.
Fully mobile responsive
Anyone working in iGaming should by now be aware that over half of online casino players are now accessing games via their mobile phone. CasinoGuide has therefore put a lot of emphasis on creating a design which is equally as attractive and functional on mobiles and tablets as it is on desktop screens. This was a long overdue change but will greatly improve the user experience for site visitors on mobile browsers.
Free to play casino games
It’s important to provide value to new players in more ways than simply listing online casinos. Google themselves even said so back in 2014. CasinoGuide has recognised that requirement and provided for it, most notably with a growing library of free casino games, including Roulette, Blackjack, Craps, and of course various popular Slots titles. Importantly, most of these can be enjoyed on mobile, simply by tilting the device to landscape mode – as demonstrated in the video below:
Unified look
Previously, the two sites were on completely different designs with different features and looked nothing alike. Now, CasinoGuide is able to present the same great user experience to players in all English-speaking countries, having unified the design across both websites.
“A website worthy of its name”
Project Manager Alex Tester made the following statement:
“We are delighted that with this relaunch of CasinoGuide.co.uk and CasinoGuide.com, we are ready to once again be counted among the most comprehensive and informative online casino portals in the world.
With a brand like CasinoGuide, the pressure is always on to deliver a website worthy of that name. And thanks to the hard work of the designers, developers, and content managers who have contributed to this relaunch, I believe we have created a complete user experience truly befitting our brand.”
News
Already Media opens new Warsaw headquarters
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Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw.
The office will initially house more than 20 members of Already Media’s 250-strong global team, with a focus on C-suite positions including CEO, COO, CLO, CFO, as well as senior SEO department heads.
Officially opening on July 1, the office provides a base for the company as it continues to pursue a primarily remote-work strategy, hiring on-the-ground talent worldwide, particularly in the emerging markets it focuses on.
Alina Famenok, CEO of Already Media, said: “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years, and this HQ positions us well to continue what has been a remarkable journey so far.”
Members of the Already Media team – whether they work remotely or are based in Warsaw – enjoy a wide-range of benefits, with a focus on professional growth, health and work-life balance.
The approach has helped the company build a unique culture which contributes significantly to maintaining its edge when it comes to innovation.
It has been a busy few months for Already Media. In March, it acquired iconic affiliate asset PokerListings. In the months since, PokerListings has already significantly ramped up its video content output and launched into additional markets.
News
SiGMA East Europe edition moves to Budapest with Affiliate World
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SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking place at the Hungaro Expo in Budapest from the 2nd to 6th of September, the event is expected to attract a 9,000-strong crowd to the expo’s Pavilion E arena.
The event will also be held back-to-back with Affiliate World, which takes place on the 5th and 6th of September in Budapest – making SiGMA East Europe a must attend for operators.
This unique partnership promises an unrivalled networking environment, offering operators the chance to connect with top tier affiliates from a diversity of sectors. With an estimated 5,000 new affiliates expected to participate, this collaboration is set to elevate opportunities for operators and suppliers alike, while also bringing many of the world’s top affiliates closer to the iGaming community. Affiliate World also took place alongside the SiGMA Eurasia event, held in Dubai earlier this year.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
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PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”