News
Affiliate Insider has signed a new client deal with up and coming UK retail betting operator BetSid
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Affiliate Insider has signed a new client deal with up and coming UK retail betting operator BetSid, part of the Rigby Group. Under the terms of the agreement, Affiliate Insider will manage and promote the strategic launch of BetSid’s affiliate programme.
Founded by Lancashire entrepreneur Simon Rigby in 2013, the BetSid brand has evolved from a supplementary service at Deepdale stadium to become an innovative operator of eight high street betting shops across Blackpool, Preston and Chorley. The firm also offers telebetting services and has launched their full online betting platform with trusted platform provider FSB Tech.
Working with Affiliate Insider, which combined has more than two decades of experience building digital strategy and managing affiliate programmes, BetSid will accelerate the growth of its business and take its market-leading betting services to a national audience. Affiliate Insider has a strong track record of supplying affiliate management services in the iGaming sector and offers brands a broad range of options to launch programmes alongside a trusted network of technology suppliers and affiliate partners.
BetSid will also enjoy the added benefit of brand exposure at Affiliate Insider’s Bootcamp conferences such as AffiliateFEST, and affiliate manager training with vital PR & News feature support on the Affiliate Insider Content Hub to help promote its brand reach to key affiliates, who drive the acquisition of new customers.
Lee-Ann Johnstone, CEO of Affiliate Insider, welcomed the new deal, saying: “We are thrilled to be working with BetSid to help launch its new online betting and casino platform in the UK. Our affiliate team specialises in working with innovative start up brands to help differentiate the competitive landscape and bring new offers for affiliates to promote. We look forward to helping Betsid’s marketing team expand its affiliate reach and make new connections to help its business grow.”
Paul Kirkby, Managing Director of BetSid, noted: “We chose to work with Affiliate Insider to map the launch of our affiliate programme and create our strategy. Their experienced team has all the right connections to facilitate the expedited launch of our online brand. They have literally saved us months of time to get our programme strategy in place with the right plan, incentive and technology providers. Their advice has been invaluable in helping us benchmark Betsid in a competitive environment ensuring we get the best value for our investment in the affiliate channel.”
News
Already Media opens new Warsaw headquarters
![Already Media opens new Warsaw headquarters](https://gamblingaffiliatevoice.com/wp-content/uploads/Already-Media-Warsaw-.png)
Already Media, the tech-driven affiliate and media company, has opened its new headquarters in the Polish capital of Warsaw.
The office will initially house more than 20 members of Already Media’s 250-strong global team, with a focus on C-suite positions including CEO, COO, CLO, CFO, as well as senior SEO department heads.
Officially opening on July 1, the office provides a base for the company as it continues to pursue a primarily remote-work strategy, hiring on-the-ground talent worldwide, particularly in the emerging markets it focuses on.
Alina Famenok, CEO of Already Media, said: “It’s a proud moment to open our new headquarters in Warsaw. We’re excited to tap into the city’s thriving tech and start-up scene, as well as adding to our team from the huge amount of local talent here. Already Media has expanded rapidly over the last couple of years, and this HQ positions us well to continue what has been a remarkable journey so far.”
Members of the Already Media team – whether they work remotely or are based in Warsaw – enjoy a wide-range of benefits, with a focus on professional growth, health and work-life balance.
The approach has helped the company build a unique culture which contributes significantly to maintaining its edge when it comes to innovation.
It has been a busy few months for Already Media. In March, it acquired iconic affiliate asset PokerListings. In the months since, PokerListings has already significantly ramped up its video content output and launched into additional markets.
News
SiGMA East Europe edition moves to Budapest with Affiliate World
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SiGMA East Europe will hold its third event for the Balkan-Slavic markets in Hungary this September. Powered by Soft2Bet and taking place at the Hungaro Expo in Budapest from the 2nd to 6th of September, the event is expected to attract a 9,000-strong crowd to the expo’s Pavilion E arena.
The event will also be held back-to-back with Affiliate World, which takes place on the 5th and 6th of September in Budapest – making SiGMA East Europe a must attend for operators.
This unique partnership promises an unrivalled networking environment, offering operators the chance to connect with top tier affiliates from a diversity of sectors. With an estimated 5,000 new affiliates expected to participate, this collaboration is set to elevate opportunities for operators and suppliers alike, while also bringing many of the world’s top affiliates closer to the iGaming community. Affiliate World also took place alongside the SiGMA Eurasia event, held in Dubai earlier this year.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
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PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”