Affiliate Announcements
SPORT.Guru Launches Managed Affiliate Programme with Income Access
![SPORT.Guru Launches Managed Affiliate Programme with Income Access](https://gamblingaffiliatevoice.com/wp-content/uploads/SportGuru-IncomeAccess.jpg)
Programme for Germany-facing daily fantasy sports brand will be managed by Income Access in-house using company affiliate software and network
Montreal, QC. 25th January 2018 – SPORT.Guru, the Germany-facing daily fantasy sports (DFS) brand operated by zero seven gaming Limited, has launched an affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The programme will be managed by Income Access affiliate managers, who will use the company’s software and the Income Access Network, iGaming’s longest-serving independent affiliate network, to maximise customer acquisition.
Regulated by the Malta Gaming Authority, SPORT.Guru allows customers to compete in day-long fantasy sports contests for real-money prizes, based on different contest types and scheduled around real-life sporting events in Europe’s top football leagues. The brand is one of the few DFS sites to include the German Bundesliga in its offering. In 2018, the brand plans to add a range of contests for North American sports leagues, including the National Football League (NFL), National Basketball Association (NBA) and National Hockey League (NHL), as well as Formula 1 racing.
SPORT.Guru is offering all new players a 100% match on their first deposit, as well as running a weekly free roll with guaranteed prizes on English Premier League and Bundesliga contests from now until 13th March 2018.
Powered by the Income Access platform, winner of eGR’s ‘Affiliate Software’ B2B award four times since 2013, the programme features a number of promotions for affiliates. For their first two months, affiliates will earn 40% revenue share and bespoke cost per acquisition (CPA) deals that are performance dependent. After the promotional period, commissions revert to revenue share of between 25% and 35 as well as standard CPA and hybrid deals.
The new programme will be managed by Income Access’ in-house affiliate management team, which has extensive experience of supporting the player acquisition of European sports-betting brands via the affiliate channel. The SPORT.Guru programme’s integration with the Income Access Network will support affiliate recruitment and overall programme growth by connecting it to a database of over 25,000 DFS and gaming affiliates.
Chris Kirschbaum, Digital Marketing Manager at SPORT.Guru, said: “We see Income Access, with its affiliate platform, network and management services, as a unique and global partner that will help daily fantasy sports succeed in European markets. We value our affiliates as much as our players, and are committed to making them feel like part of our family. We’re honoured to be industry pioneers in our chosen market and vertical, and encourage affiliates to join our ground-breaking DFS programme.”
Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “The daily fantasy sports vertical continues to diversify and enter new markets. We’re excited to offer our affiliate marketing and technology support to an innovative brand like SPORT.Guru, with its core focus on Germany, an evolving market with significant growth and revenue potential for German and global DFS and sports-betting affiliates.”
For more information about the new affiliate programme, please contact SPORT.Guru.
About SPORT.Guru
SPORT.Guru was founded in 2016 under the umbrella of zero seven gaming ltd., a Maltese company focused on bringing innovative gaming products online. Being one of the first operators to acquire the MGA Skill Games License, and drawing from its diverse business background, SPORT.Guru is able to offer a fun, fair, and exciting DFS experience. Launched in Q3 of 2017, SPORT.Guru currently offers Bundesliga, EPL, La Liga, Ligue 1, Serie A, Champions League as well as other fantasy football contests.
SPORT.Guru, above all, focuses on and recognizes the value of its user community. As such, the most important objective is to provide the best user-experience and support. Offering multiple game types, sports and the most recognized leagues is only part of what makes this first mover unique. At the company’s core, SPORT.Guru is devoted to continually improve its platform based on players’ feedback.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Coral, Gala Interactive, IGT’s Lottomatica, Jackpotjoy, Lottoland, Pinnacle, PMU, Sportingbet, Stan James, and TwinSpires.
About Paysafe
Paysafe is a leading global provider of end-to-end payment solutions. Our core purpose is to enable businesses and consumers to connect and transact seamlessly through our industry-leading capabilities in payment processing, digital wallets and online cash solutions. Delivered through an integrated platform, our solutions are geared towards mobile-initiated transactions, real-time analytics and the convergence between bricks-and-mortar and online payments. With over 20 years of online payment experience, a combined transactional volume of US$48 billion in 2016 and over 2,300 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world. For more information, visit: www.paysafe.com.
Contact Information
Chris Kirschbaum
Digital Marketing Manager
SPORT.Guru
Tel. +356 2778 2065
Email: [email protected]
Website: https://sport.guru/
Facebook: https://www.facebook.com/playsportguru/
Twitter: https://twitter.com/playsportguru
Instagram: https://www.instagram.com/playsport.guru/
Nick Say
Communications Manager
Income Access, Paysafe
Tel. +1-514-849-8595
Email: [email protected]
Website: https://incomeaccess.com/
Affiliate Announcements
4ThePlayer and Slots Launch: Lifting Off to Greater Affiliate Engagement!
![4ThePlayer and Slots Launch: Lifting Off to Greater Affiliate Engagement!](https://gamblingaffiliatevoice.com/wp-content/uploads/4ThePlayer-and-Slots.png)
4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.
Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.
Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.
Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”
By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.
Affiliate Announcements
Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’
![Stase Blitz: ‘For PIN-UP Partners, iGB L!VE is a trove of opportunities and sets the tone for the rest of the year’](https://gamblingaffiliatevoice.com/wp-content/uploads/Ya8Mtl9QccOLxbIwhMmeFCuTLjPmg1ig9AUHWpfa-1.jpg)
PIN-UP Partners will be attending iGB LIVE 2024 with a mission to be at the vanguard of the affiliate sector and a pledge to set new trends as the industry prepares to bid farewell to Amsterdam ahead of iGB L!VE’s relocation to London in July 2025.
PIN-UP Partners will be using its iGB L!VE presence to build new partnerships and find affiliates as CMO Stase Blitz confirmed: “For PIN-UP Partners, iGB L!VE is a trove of opportunities, as the event brings together the best and the brightest of the iGaming industry. Every year, iGB L!VE delivers for the business, and our team leaves the event with hundreds of new contacts that have the potential to really propel our business forward.”
Looking ahead to what she believes the industry will experience at the show she noted: “We can expect to be part of what will be the biggest edition of iGB L!VE there has ever been which would be the best possible way to say a big thanks to Amsterdam in advance of the move to London in 2025.
“Like everyone in our field we are always looking to identify new affiliates and iGB L!VE provides us with the perfect platform to do exactly that. For our part we will be using our presence on booth 11-D50 to launch amazing terms for our offers alongside some catwalk-worthy merch!”
She added: “One of our goals is to build a strong community: harnessing the power of people who are the greatest influence on any industry – but in particular ours! At iGB L!VE we are planning to host a grand event where we can gather our friends and partners for networking and so much more, so don’t forget to stop by our booth!
“The PIN-UP Partners team is delighted to be a part of the iGaming industry’s greatest event.”
Affiliate Announcements
3 New Websites Approved by QMRA
![Game Lounge Swedish Website (SveaCasino.Se) now QMRA Compliant](https://gamblingaffiliatevoice.com/wp-content/uploads/QMRA-1.png)
QMRA was launched as a quality mark for iGaming affiliates at the beginning of February.
QMRA is the international follow up of KVA (https://kva.nl/), a successful Dutch iGaming Quality Mark (over 85 Dutch member websites, 10 connected operators among which bet365, LeoVegas, 711, tombola and more).
QMRA is available for the following markets:
Belgium, Spain, Denmark, Germany, Norway, Sweden, USA Michigan, UK, Poland and Estonia
Various well known international affiliate companies joined QMRA already:
- Game Lounge, Gaming Innovation Group and Leadstar Media
Now, Applied Digital Media is part of our initiative as well: Casino.dk, OnlineCasino.be and OnlinePoker.se have been found compliant.
The above websites have been checked by our compliance team, following the applicable law (relevant for affiliates) in the respective jurisdictions. All websites received a report on how they comply with our QMRA codes:
https://qmra.eu/active-markets/belgium/, https://qmra.eu/active-markets/sweden/, https://qmra.eu/active-markets/denmark/
We expect to add more members in the coming weeks and invite anyone, active within one of the QMRA jurisdictions, to join us!