Affiliate Announcements
SPORT.Guru Launches Managed Affiliate Programme with Income Access

Programme for Germany-facing daily fantasy sports brand will be managed by Income Access in-house using company affiliate software and network
Montreal, QC. 25th January 2018 – SPORT.Guru, the Germany-facing daily fantasy sports (DFS) brand operated by zero seven gaming Limited, has launched an affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The programme will be managed by Income Access affiliate managers, who will use the company’s software and the Income Access Network, iGaming’s longest-serving independent affiliate network, to maximise customer acquisition.
Regulated by the Malta Gaming Authority, SPORT.Guru allows customers to compete in day-long fantasy sports contests for real-money prizes, based on different contest types and scheduled around real-life sporting events in Europe’s top football leagues. The brand is one of the few DFS sites to include the German Bundesliga in its offering. In 2018, the brand plans to add a range of contests for North American sports leagues, including the National Football League (NFL), National Basketball Association (NBA) and National Hockey League (NHL), as well as Formula 1 racing.
SPORT.Guru is offering all new players a 100% match on their first deposit, as well as running a weekly free roll with guaranteed prizes on English Premier League and Bundesliga contests from now until 13th March 2018.
Powered by the Income Access platform, winner of eGR’s ‘Affiliate Software’ B2B award four times since 2013, the programme features a number of promotions for affiliates. For their first two months, affiliates will earn 40% revenue share and bespoke cost per acquisition (CPA) deals that are performance dependent. After the promotional period, commissions revert to revenue share of between 25% and 35 as well as standard CPA and hybrid deals.
The new programme will be managed by Income Access’ in-house affiliate management team, which has extensive experience of supporting the player acquisition of European sports-betting brands via the affiliate channel. The SPORT.Guru programme’s integration with the Income Access Network will support affiliate recruitment and overall programme growth by connecting it to a database of over 25,000 DFS and gaming affiliates.
Chris Kirschbaum, Digital Marketing Manager at SPORT.Guru, said: “We see Income Access, with its affiliate platform, network and management services, as a unique and global partner that will help daily fantasy sports succeed in European markets. We value our affiliates as much as our players, and are committed to making them feel like part of our family. We’re honoured to be industry pioneers in our chosen market and vertical, and encourage affiliates to join our ground-breaking DFS programme.”
Lorenzo Pellegrino, CEO of Income Access and Digital Wallets at Paysafe, said: “The daily fantasy sports vertical continues to diversify and enter new markets. We’re excited to offer our affiliate marketing and technology support to an innovative brand like SPORT.Guru, with its core focus on Germany, an evolving market with significant growth and revenue potential for German and global DFS and sports-betting affiliates.”
For more information about the new affiliate programme, please contact SPORT.Guru.
About SPORT.Guru
SPORT.Guru was founded in 2016 under the umbrella of zero seven gaming ltd., a Maltese company focused on bringing innovative gaming products online. Being one of the first operators to acquire the MGA Skill Games License, and drawing from its diverse business background, SPORT.Guru is able to offer a fun, fair, and exciting DFS experience. Launched in Q3 of 2017, SPORT.Guru currently offers Bundesliga, EPL, La Liga, Ligue 1, Serie A, Champions League as well as other fantasy football contests.
SPORT.Guru, above all, focuses on and recognizes the value of its user community. As such, the most important objective is to provide the best user-experience and support. Offering multiple game types, sports and the most recognized leagues is only part of what makes this first mover unique. At the company’s core, SPORT.Guru is devoted to continually improve its platform based on players’ feedback.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Coral, Gala Interactive, IGT’s Lottomatica, Jackpotjoy, Lottoland, Pinnacle, PMU, Sportingbet, Stan James, and TwinSpires.
About Paysafe
Paysafe is a leading global provider of end-to-end payment solutions. Our core purpose is to enable businesses and consumers to connect and transact seamlessly through our industry-leading capabilities in payment processing, digital wallets and online cash solutions. Delivered through an integrated platform, our solutions are geared towards mobile-initiated transactions, real-time analytics and the convergence between bricks-and-mortar and online payments. With over 20 years of online payment experience, a combined transactional volume of US$48 billion in 2016 and over 2,300 staff located in 12 global locations, Paysafe connects businesses and consumers across 200 payment types in over 40 currencies around the world. For more information, visit: www.paysafe.com.
Contact Information
Chris Kirschbaum
Digital Marketing Manager
SPORT.Guru
Tel. +356 2778 2065
Email: [email protected]
Website: https://sport.guru/
Facebook: https://www.facebook.com/playsportguru/
Twitter: https://twitter.com/playsportguru
Instagram: https://www.instagram.com/playsport.guru/
Nick Say
Communications Manager
Income Access, Paysafe
Tel. +1-514-849-8595
Email: [email protected]
Website: https://incomeaccess.com/
Affiliate Announcements
Discover Affigates: BetConstruct’s Innovative Affiliate Network for the iGaming Sector

Industry powerhouse BetConstruct is announcing the official launch of Affigates, a full-scale affiliate ecosystem that is set to redefine how operators and partners connect in iGaming.
What Sets It Apart?
Affigates brings affiliate software, affiliate program management, and a performance-tested network under one roof, designed from the ground up for scale, speed, and smarter growth.
From AI-aided management to a proprietary scoring system that filters the noise and finds real partners, Affigates removes the friction and delivers results that actually move the needle. With over 4500+ affiliates, 630+ active partner operators, and access to more than 30 million players, the ecosystem is already making a significant impact.
See It First at iGB L!VE
Affigates is making its global debut at iGB L!VE in London, where the sharpest minds in iGaming converge. You will find the ecosystem in action at its own stand, C40, as well as the dedicated team behind it.
Catering to both ready-to-scale operators and affiliates aiming higher, Affigates is here to deliver the affiliate solution the industry has been waiting for.
Affiliate Announcements
Affilka by SOFTSWISS Unveils Updates for Affiliates

Affilka by SOFTSWISS, an award-winning affiliate management software platform, has announced a suite of new product updates for the affiliates. The latest release introduces a Traffic Report with advanced clicks analytics, an API for extracting campaigns and tracking links, and a sub-affiliate NGR-based revenue share model.
Traffic Report: In-depth Click Analysis
This new Traffic Report focuses on detailed click-level analytics, offering in-depth insights into clicks, registrations, deposits, and conversion rates such as click-to-reg and click-to-FTD – all in one place. It includes several key features for flexible data analysis:
- Multi-dimensional filtering and data grouping: The report enables users to filter and break down the data into granular views across multiple dimensions, offering detailed insights by traffic source, campaign, country, device type, IP address, and more. Notably, click data is transferred to the report in real time, providing instant visibility into user activity.
- CSV data export: The report supports one-click CSV export, allowing affiliates to easily download raw data for offline analysis or sharing.
- Historical data access: Affiliates can review traffic statistics from 1 January 2023, enabling year-on-year comparisons and long-term trend evaluation.
Gleb Bichan, Product Lead at Affilka by SOFTSWISS, comments: “At Affilka, we know how crucial it is for operators and affiliates alike to make data-driven decisions. That’s why we’re introducing tools like the Traffic Report to help partners become more productive and uncover new insights faster.”
API for Marketing Campaigns and Tracking Links
In addition to the existing Reports API, affiliates can now access data on their marketing campaigns and tracking links directly via API, allowing for automated data extraction and custom integrations. With this API access, users can retrieve up-to-date lists of marketing campaigns, promo codes, and related performance metrics directly via API calls. This improvement helps Affilka clients automate their reporting workflows and integrate affiliate data with external BI tools, reducing manual effort and ensuring timely access to key information.
New Sub-affiliate Revenue Share Model
Responding to client feedback, Affilka’s team also features a new sub-affiliate reward type. This allows affiliates to earn a commission based on the Net Gaming Revenue (NGR) generated by players referred by their sub-affiliates, offering a more direct revenue-sharing approach. By aligning earnings with the actual revenue brought in by sub-affiliates, the update incentivises collaboration and gives experienced affiliates a stronger stake in mentoring their referred partners.
Gleb Bichan adds: “For us, it’s important that affiliates not only use the product but also feel it’s built with their real needs in mind. We regularly gather feedback and implement improvements that make daily workflows more transparent and efficient. Features like the Traffic Report, API access, and new reward types are direct responses to partner requests – and we’re not stopping there. We plan to introduce even more tools designed to simplify affiliate operations, so stay tuned for upcoming updates.”
Affilka by SOFTSWISS will be presented at iGB in London from 3 to 4 July 2025. Attendees of the event can learn more about new features directly from the Affilka team and see how these innovations support better affiliate programme management.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.
Affiliate Announcements
ReferOn Expands Offering with New Support Packages, “ReferOn Assist”

ReferOn, an innovative affiliate management system, has experienced significant growth in 2024, with multiple technical and quality-of-life improvements to the platform. As a result of an influx of new operators and affiliates, ReferOn has introduced ReferOn Assist.
ReferOn Assist offers tailored support packages in three distinct tiers: ReferOn Assist, ReferOn Assist Plus, and ReferOn Assist Premium. Each tier provides enhanced support, cost-effective hourly support rates and more to help users meet their affiliate marketing strategy goals.
ReferOn Assist, the entry-level subscription package, includes a number of benefits, such as guaranteed support hours, faster response times and a higher resolution priority compared to ReferOn Basic users. All ReferOn Assist subscribers also receive direct channel support for easy access to our agents. Lastly, subscribers to this tier also enjoy more cost-effective out-of-hours support prices and affordable review reports for business analysis purposes.
ReferOn Assist Plus offers a further guaranteed response time, a larger bundle of support hours included and extra training time to help maximise affiliate operation efficiency. This subscription tier includes a quarterly review report packed with valuable insights and dedicated resolution priority for any pressing queries or issues. All subscribers also receive even further reduced out-of-hours support rates.
The last tier, ReferOn Assist Premium, provides operators and affiliates with the most comprehensive dedicated support package. Subscribers receive the highest response time and a large bundle of inclusive support hours at reduced rates. Premium users have access to a dedicated support manager for tailored assistance and the most cost-effective prices for after-hours support.
Each of these support packages are tailored to continue to provide the best possible customer service for Referon clients, whilst also helping reduce costs.
David Harris, ReferOn’s Operation Lead, commented on the new support packages, saying, “ReferOn prides itself on providing top-quality support for all operators and affiliates. The release of the ReferOn Assist packages allows us to prioritise helping our valued partners to ensure that they can make the most of our platform at all times. We look forward to seeing how the ReferOn team can work closely with all our users to achieve their business needs.”
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