Affiliate Announcements
King Billy Casino Launches Affiliate Programme with Paysafe’s Income Access
Casino operator’s King Billy Affiliates programme integrates with Income Access affiliate software
King Billy Casino, the Curacao-licensed online casino operator and home to an array of slots, jackpots and table games, has partnered with Income Access, Paysafe’s affiliate software provider, for the launch of its affiliate programme. Through the Income Access platform, members of King Billy Affiliates can access performance insights and tailored marketing materials.
Offering dozens of games from top suppliers, including NetEnt, Betsoft, GameArt, Endorphina, Pragmatic Games, iSoftBet and more, King Billy Casino is further bolstered by partnerships with industry leaders such as iTech Labs and SoftSwiss with its Provably Fair technology. Focused on giving players a unique gameplay experience, King Billy Casino combines a memorable character with a host of enticing features.
King Billy Casino also offers a variety of player payment options, including Paysafe’s Skrill, NETELLER and Paysafecard.
To celebrate the programme launch, newly registered affiliates will receive a 50% Revenue Share commission, based on Net Revenue, for their first three months. After the initial promotional period, affiliates will still enjoy the chance to earn Revenue Share commissions of up to 45%, depending on Net Revenue figures. Members of the programme are also provided with reliable and professional support services.
Vladimir Harkusha, CEO, King Billy Casino, said: “For three months, half of our Kingdom is yours. This is our promise to new affiliates who join our programme and earn a 50% commission for the first 3 months. We would also like to stress to our affiliates, that in terms of servicing and response, our entire Kingdom is yours. Our philosophy at King Billy is that we work hard and efficiently with our affiliates in order to create long lasting and fruitful partnerships. We don’t just win. We win together!”
Affiliate marketing efforts are supported by King Billy Casino’s dedicated marketing department, which provides promotional material of the highest quality that can be customized to meet affiliate needs. Unique promotions are offered monthly; current player promotions include The King’s 300, which is a generous offering that grants a chance of winning a €300 Amazon gift card.
Lorenzo Pellegrino, CEO, Digital Wallets, Income Access, (Paysafe Group company), said: “We’re very proud to be the affiliate software provider for a brand as exciting and unique as King Billy Casino. Their team is truly dedicated to providing its players with a memorable experience and we look forward to providing their affiliates with an equally enjoyable platform experience.“
For more information on the King Billy affiliate programme, please contact King Billy Casino.
About Income Access
Founded in 2002, Income Access is a technology company, affiliate network and digital marketing agency servicing the global gaming market, including regulated iGaming, social gaming, land-based casinos and online financial trading (forex, binary options). Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 gaming brands worldwide. These include: Betfred, Gala Interactive, Coral, Sportingbet, Sky Betting & Gaming, PMU, Jackpotjoy, Stan James, Bet Victor, TwinSpires, Caesars Interactive, PKR and Pinnacle.
About King Billy
King Billy is an exciting new project, launched in April 2017 and created entirely from professionals with many years of experience in the online gaming. Our aim is to provide a second to none gaming experience to players by offering them features and offers, very seldom seen in the industry.
King Billy Casino is providing games from leading software providers such as NetEnt, Betsoft Gaming, Pragmatic Games, Gameart, Endorphina, iSoftBet and others. Besides offering top notch games, King Billy has built on creating a superb user experience focusing on the myth of King Billy and his Kingdom and treats every player with the specialness he deserves.
Affiliate Announcements
Statutory levy affiliate reaction
“I personally think the industry should view this as a positive chance to work hand-in-hand with the NHS, charities and government as all stakeholders pull together to minimise gambling harm. Gambling is meant to be fun and entertaining and the industry must ensure that it is responsible, so that those in need can gain access to properly funded support as and when they need it.”
Affiliate Announcements
Raise your Game with BoostBox by MyAffiliates: a new AI-Driven must-have iGaming Affiliate ace, for instant wins and real results
Jackpots just got closer for iGaming affiliate marketers with the launch of BoostBox by MyAffiliates — a new AI-driven tool designed to unlock new levels of affiliate potential. With a simple touch of a button iGaming affiliate partners can now access:
- Instant Updates: up-to-date product and promotional information
- Increased Productivity: easy access to brand resources, whilst reducing support queries by up to 40%
- Streamlined Research: brand and product information in an instant
- Quality Content: resources to produce consistent, on-brand promotional content
Boostbox by MyAffiliates is not just a game-changing upgrade — it’s a leap forward in affiliate marketing, setting a new standard in the industry for speed, relevance, impact and results.
iGaming affiliate marketing has long faced recurring obstacles that impact performance potential – delays in accessing information, time-consuming research, content inconsistencies, and resource limitations. BoostBox by MyAffiliates is an innovative AI-driven solution to these challenges, enabling affiliates to stay competitive and focused, taking results to a new level.
Clemence Dujardin, Group CEO at MyAffiliates, “BoostBox is redefining iGaming affiliate support and is the ultimate affiliate marketing solution. By maximising the capabilities of AI to bring real-time information to affiliate partners, programmes and content are guaranteed to be as impactful and as engaging as possible. MyAffiliates is at the forefront of affiliate marketing, and using the latest technology to launch BoostBox today, our users can enjoy the very best available affiliate marketing experience and strengthen their potential overnight.”
Roo Wright, Founder of BoostBox added, “Having built a number of affiliate businesses over my 18 years in the industry, I know firsthand the challenges affiliates face. BoostBox was born from that experience, and our partnership with MyAffiliates will help take affiliate marketing to the next level.”
MyAffiliates has long been a powerhouse in affiliate marketing software, empowering iGaming operators to bring all their brands and products together under one seamless affiliate system. Since its launch in 2007, MyAffiliates has set the standard in the industry, becoming the go-to platform for iGaming operators. In fact, StatsDrone recognised MyAffiliates in April 2024 as the most-used affiliate marketing software in the gaming industry—solidifying its role as a trusted leader and innovator in the space.
Affiliate Announcements
Game Lounge Acquires Two Kings Consultants B.V., Owner of Leading Dutch iGaming Affiliate Meneer Casino
Game Lounge, a leading iGaming affiliate company, announced the acquisition of Two Kings Consultants B.V., the owner and operator of Meneer Casino, a prominent Dutch iGaming affiliate website.
This strategic acquisition expands Game Lounge’s presence in the rapidly growing Dutch iGaming market and strengthens its position as a leading player in the global affiliate landscape.
Meneer Casino has established itself as a trusted source of information for Dutch players seeking reputable and entertaining online casino experiences. The website provides honest and in-depth reviews, guides, and comparisons of licensed online casinos, ensuring players can make informed decisions in a safe and regulated environment.
“We are thrilled to welcome Martin and his team to Game Lounge,” said Richard Dennys, CEO of Game Lounge. “This acquisition aligns perfectly with our growth strategy and commitment to providing high-quality iGaming experiences to players worldwide. Meneer Casino’s strong reputation and deep understanding of the Dutch market make them an invaluable addition to our network.”
Martin van Geest, Founder and Chief Editor of Meneer Casino, expressed his enthusiasm for the partnership, stating, “Joining forces with Game Lounge marks an exciting new chapter for Meneer Casino. At Meneer Casino, our mission is to provide players with honest, reliable information so they can make better choices and play smarter. We’re confident that Game Lounge’s expertise and resources will help us reach an even wider audience of Dutch players.”
Ben Robinson, Managing Partner of Corfai Capital, who brokered the deal, commented, “This transaction brings together two highly complementary businesses with a shared vision for innovation and excellence in the iGaming affiliate sector. We believe this strategic partnership will create significant value for both companies and further solidify their positions as leaders in their respective markets.”
This acquisition reinforces Game Lounge’s commitment to its “Level Up Leap Forward” tagline, signifying the company’s dedication to continuous improvement and expansion in the iGaming industry.