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LAC 2017 – Speaker Interview with Christoph C. Cemper, Founder of LinkResearchTools

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Cemper at LAC 2017

The organizers of the London Affiliate Conference spoke with SEO guru and firm iGB Affiliate favourite Christoph C. Cemper. Christoph is the founder & CEO of LinkResearchTools. After his unmissable Berlin Affiliate Conference talk, they had to get him back.

Christoph C. Cemper started working in online marketing wayback in 2003 providing SEO consulting and link building services. Out of the need for reliable and accurate SEO software, he developed the first internal tools in 2006. He launched LinkResearchTools (LRT) to the public in 2009 as SaaS product with four tools. Thanks to ongoing development, LinkResearchTools now provides 21 tools with ever growing power, and functionality adapted to market requirements and Google changes. You can find his full profile here.

 

iGB: HOW IS YOUR TOPIC RELEVANT TO THE GAMING INDUSTRY?

Christoph: Links are important for every industry. Google confirmed that links are the #1 ranking factor, alongside great content. Ranking without links is really hard. Google cares about links more than anything, and so should you.

Join this session to learn how to build high-quality links that will help boost your rankings in 2017.

Since links are Google’s #1 ranking factor, link building is a relevant topic for every industry. Any website needs links to rank well.

A link can be good or bad depending on the industry, the country, the language and the keywords. Links from candy shops will not help a financial website; they could even hurt it. My session will help you understand what are the best link building strategies in 2017 and how you can adapt these techniques to your industry.

iGB: WHAT IS THE ONE THING YOU HOPE DELEGATES GET OUT OF YOUR SESSION?

Christoph: The attendees will learn more about why links are not all the same, what’s bad link building vs. good link building (according to Google’s Quality Guidelines), what are the best simple and advanced link building methods that they can use in 2017.

iGB: WHY CHOOSE THIS EVENT AS YOUR PLATFORM TO VOICE YOUR FINDINGS?

Christoph: SEO is vital for every industry. The link building and off-page SEO topic can be very interesting for affiliates. Building powerful links that will boost their website’s rankings, will also improve the traffic and with that, the revenue of the company.

By looking at the link redirects, for instance, the affiliates can see all the networks a particular affiliate link goes through and how to make sure that their affiliate links redirect to the correct URL.

iGB: HOW DO YOU PLAN ON MAXIMIZING YOUR TIME AT THE EVENT?

Christoph: I will gladly take advantage of the unique networking opportunities which this event provides.

 

If you are yet to register for the London Affiliate Conference 2017, you can do so by clicking here.

Conferences

Mondoplay to sponsor Gamblers Connect at ICE and iGB Affiliate Barcelona

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Mondoplay to sponsor Gamblers Connect at ICE and iGB Affiliate Barcelona

Gamblers Connect, the award-winning iGaming media and affiliate platform, has revealed that Mondoplay will be the official conference sponsor of its delegation at the upcoming ICE and iGB Affiliate Summit in Barcelona, Spain.

This sponsorship marks a significant collaboration between two innovative forces in the iGaming sector as the industry gathers for its most prestigious annual event. This partnership serves as another prime example of how strategic alliances can amplify impact within the community.

Both Gamblers Connect and Mondoplay share a unified vision of prioritising quality and user experience above all else. This sponsorship perfectly reflects that shared belief and commitment to excellence.

The summit in Barcelona represents a new chapter for the industry, and this partnership ensures Gamblers Connect can connect directly with operators, affiliates, and industry leaders from across the globe with greater resources and presence.

Mondoplay has established itself as a dynamic operator brand known for its comprehensive sportsbook and casino offering. Its platform is built on delivering seamless player experiences, a philosophy that aligns perfectly with the editorial standards of Gamblers Connect.

Gjorgje Ristikj, Founder of Gamblers Connect, said: “By supporting our delegation, Mondoplay is directly investing in independent media coverage and the fostering of transparent industry dialogue. This partnership is more than just a sponsorship agreement. It is a celebration of shared ambition and mutual growth. Together, we can continue to prove that meaningful collaboration and genuine value creation are what truly move the iGaming industry forward.”

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Palms Bet Takes Center Stage as General Sponsor of the EEGS Affiliate Conference

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Palms Bet Takes Center Stage as General Sponsor of the EEGS Affiliate Conference

The Eastern European Gaming Summit (EEGS) is proud to announce Palms Bet as the General Sponsor of this year’s Affiliate Conference, taking place alongside EEGS 2025 – where innovation, regulation, and strategic collaboration converge.

As one of Bulgaria’s leading gaming and entertainment brands, Palms Bet has played a pivotal role in shaping the local and regional iGaming landscape. Its continued investment in digital innovation and affiliate partnerships reflects a deep commitment to responsible growth and industry excellence.

The Affiliate Conference at EEGS will gather affiliate leaders, operators, digital marketers, and regulators to explore the evolving landscape of player acquisition, data-driven marketing, and compliance in regulated markets.

Through its support, Palms Bet reinforces the mission of EEGS — to create a dynamic space for learning, networking, and advancing the future of the gaming and affiliate ecosystem across Europe.

🎯 Save the date:
🗓️ 26 November 2025 
📍 Inter Expo Center, Sofia 

Join us for an inspiring edition of EEGS and the Affiliate Conference, powered by Palms Bet!

Let’s shape the future of iGaming together – where innovation meets collaboration, and affiliates lead the way!  

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EEGS Affiliate Conference 2025 Moves to New Date and Venue

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EEGS Affiliate Conference 2025 Moves to New Date and Venue

 

Organizers of the EEGS Affiliate Conference are excited to announce an important update for the upcoming 4th edition of the event. Originally scheduled for 25 November, the conference will now take place on 26 November 2025 at the Inter Expo Center (IEC) in Sofia, Bulgaria, and will be held during the BEGE Expo.

This strategic move creates an even stronger platform for affiliates, affiliate managers, operators, and industry stakeholders across the Balkans and Eastern Europe. By aligning with BEGE Expo and the main EEGS Conference, the Affiliate Conference will provide unparalleled opportunities for learning, networking, and brand exposure.

Expanded Benefits for Attendees and Sponsors

  • One Pass – Full Access: Affiliate Conference passes now include entry to BEGE Expo and the EEGS Conference, offering a comprehensive experience across all three events.
  • Unmatched Networking: Attendees will connect with thousands of professionals from the gaming, affiliate, and entertainment industries.
  • Increased Brand Visibility: Sponsors and partners gain exposure not only at the Affiliate Conference but also throughout the region’s largest gaming and entertainment exhibition.

“By bringing all the events under one roof, we are creating the ultimate meeting point for affiliates and industry leaders in the Balkans. This change adds tremendous value for participants and sponsors alike,” said Nino Berezhiani, Marketing Manager at BEGE Expo and EEGS.

As the only affiliate-dedicated event in the Balkans, the EEGS Affiliate Conference continues to build its reputation as a must-attend gathering for strategic minds in gaming, entertainment, and digital marketing. The new date and venue will ensure even more impactful discussions, trend exploration, and partnership opportunities in one of the fastest-growing regions in the industry.

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