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Affiliate Announcements

ThePOGG Network launches POGGWebmasters.com

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thepoggThePOGG.com Network has just launched its 3rd property, POGGWebmasters.com. Over the last 4 years ThePOGG.com has established a strong reputation for their thorough and professional approach to the management of player complaints, recently becoming the only affiliate model operation to receive Accreditation from the UKGC as an Alternative Dispute Resolution service. POGGWebmasters has been set up to extend this complaint service to affiliates.

ThePOGG.com has done a great job of establishing itself as a very credible mediation and review service within the remote gambling sector. So much so that we became aware via forum posts and private communications that a significant number of affiliates were checking with our operator reviews on ThePOGG before selecting which program to work with. As time has passed we started to feel that there was a distinct gap within the marketplace for a resource that allowed affiliates to see at a glance how affiliate programs treated both affiliates AND players and another big gap in terms of a service where affiliates could gain help if they’d been mistreated. POGGWebmasters is our answer to these gaps.
Affiliate Complaint Service offered for Free

complaints

 

POGGWebmasters is the first site to offer a dedicated affiliate complaint service. Building on their success and experience running ThePOGG.com’s player complaints service, POGGWebmasters provides a full complaints infrastructure to allow affiliates to submit a complaint, the complaint to be managed in the private manner which ThePOGG.com has demonstrated is most conducive to a positive resolution and finally a complaint report to be published to allow other affiliates to see the nature of the complaint, how it was managed and the actions that have ultimately been taken to remedy the situation.

 

Detailed Affiliate Program Reviews

pogg

Alongside the management of affiliate complaints full reviews have been posted of over 250 affiliate programs, with another 100 programs to be added in the coming weeks. These reviews focus on providing quality information to affiliates, presenting a breakdown of the terms and conditions offered to the affiliate – highlighting both positive and negative terms that affiliates should be aware of – and an assessment of the reputation of the programs with respect to their treatment of both players and affiliates.
Paid for Placement Model Rejected
POGGWebmasters is also the first affiliate community to reject the ‘paid for placement’ model for operators. To ensure that affiliate complaints are always managed with appropriate impartiality and that POGGWebmasters is free to take whatever actions they deem appropriate without restriction the site will not tie itself into ‘sponsorship’ type agreements. As such, instead of paying to receive premium advertising positions, featured program positions will be given to those programs that maintain an active representative within ThePOGG forum, contributing and improving the community and resources available to both players and affiliates.
recommended-by-pogg

POGGWebmasters aims to cover all types of gambling affiliate programs and for launch the majority of reviews tend to cover casino, sportsbetting and bingo and more will be added to cover lottery and poker. Out of about 300 affiliate programs reviewed upon launch, only about 50 have made the grade for being recommended.

 

 

 

Affiliates will also be able to gain links by posting on ThePOGG Network’s message boards, which will be significantly updated in the coming weeks. Three levels of Affiliate Membership have been set up allowing those affiliates that choose to work with stronger status programs to more easily gain rewards and incentives. Only affiliates choosing to work with Blacklisted programs will be entirely restricted from receiving links (and submitting complaints).

The driving purpose of POGGWebmasters is to help affiliates make more responsible choices in whom they choose to work with, both for themselves in terms of ability to earn money and for the players they send to the various operations they work with.

The launch of POGGWebmasters completes over a year of preparation that has seen ThePOGG Network extend its coverage of the gambling markets to include casino game strategies (POGGStrategies.com) and Affiliate Program reviews. The high quality information and wide coverage of various topics within the marketplace has turned ThePOGG Network into one of the most useful industry resources on the market today.

 

About ThePOGG

ThePOGG.com has been online since 2011 and is an online casino portal with nearly 1000 casino reviews that holds strict criteria for recommending a casino. Some of the standout features of the site include a UKGC Accredited Alternative Dispute Resolution service for player complaints and player terms and conditions monitoring. ThePOGG also offers a unique Deposit Guarantee service for their highest recommended casinos protecting players by giving their deposit back in the event of a unfair treatment. ThePOGG also does fairness reports and testing of various online casino games.

 

Affiliate Announcements

Casino Guru and AffPapa join forces to launch a new course on iGaming affiliate management

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Casino Guru and AffPapa join forces to launch a new course on iGaming affiliate management

 

Casino Guru, the leading information source and online casino database, has recently joined forces with AffPapa, the ultimate iGaming directory connecting affiliates and operators, to deliver a brand-new free professional course on affiliate management. The course, titled iGaming Affiliate Management Essentials, is the latest addition to the Casino Guru Academy and aims to contribute to a broader understanding of affiliate management while sharing best practices with the rest of the industry. Designed for everyone looking to enhance their knowledge of the iGaming affiliate landscape, the course caters to both aspiring affiliate managers and seasoned professionals.

With over 6,200 online casinos in its extensive database, Casino Guru is no stranger to affiliate management. Combined with AffPapa’s role as a facilitator in connecting operators and affiliate websites for a fruitful partnership, the course seamlessly combines the expertise of two prominent figures in the iGaming affiliation sector. In as little as 90 minutes, participants of the course can receive a certificate that not only backs up their knowledge of affiliate management essentials but also showcases their commitment to cultivating affiliate management best practices.

The course is structured into three chapters. While the first chapter aims to explain the fundamental principles of affiliate management, the second one incorporates insights from AffPapa, the ultimate iGaming directory, who drew inspiration from the expertise of their seasoned affiliate managers operating affiliate program management services for casinos. The third and final chapter offers a snapshot of activities related to affiliate management from the perspective of affiliate websites. This includes a detailed overview of how Casino Guru approaches affiliate business, including the company’s philosophy, values, and strategic vision when it comes to building and maintaining relationships with affiliates.

Šimon Vincze, Casino Guru’s Head of Sustainable & Safer Gambling, expressed his enthusiasm over the latest release of Casino Guru Academy: “I’m thrilled to announce the launch of this course and finally get it out there! Working with AffPapa has been a fantastic experience, and I’m glad we were able to bring their expertise with affiliate programs into the mix and offer yet another unique point of view. I’m confident that as individuals engage with the content, they’ll not only gain essential insights but also discover innovative approaches that can significantly impact their affiliate path in the future.”

Levon Nikoghosyan, AffPapa’s CEO & Co-Founder, commented: “We are thrilled to announce our collaboration with Casino Guru for the launch of their latest course on iGaming Affiliate Management. The kickoff of our affiliate management service last year was driven by the growing demand from our registered operators, leveraging our expertise in the field. Casino Guru’s commitment to educating the iGaming industry aligns seamlessly with our vision, and we are delighted to contribute our extensive knowledge in affiliate management to enhance this initiative.”

An exciting update accompanies the launch of the course – a brand new look featuring a completely redesigned system that enhances interactivity and flexibility across various devices. This marks a unique opportunity to witness the difference firsthand, as the revamped design will soon be applied to older courses as well. With the latest course now available online, Casino Guru Academy invites participants to uncover the world of iGaming affiliate management through the combined lens of Casino Guru and AffPapa.

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Affiliate Announcements

Catena Media launches online sports betting affiliation in Vermont

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Catena Media launches online sports betting affiliation in Vermont

 

Catena Media, one of North America’s largest sports betting affiliates, launches online sports betting affiliation in Vermont as the north-eastern state opens for licensed sports wagering.

Vermont’s Department of Liquor and Lottery selected three operators to go live on 11 January.

All Catena Media’s national brands are carrying strong Vermont content to coincide with the launch. Complementing this coverage is content published by the group’s media partners, which include NJ.com and TheSportingNews.com.

Vermont, a small state with an adult population of 0.5 million, is the last of the New England states to allow online sports betting and is the first new market to open in North America in 2024. The next slated state is North Carolina, which is expected to launch legal sports betting in the coming months.

Ryan Harper, Catena Media’s Vice President for North America, said: “Initial interest from both the industry and sports bettors in Vermont is strong. Vermonters have enjoyed online daily fantasy sports products and horse-race wagering so are no strangers to the online market.”

Vermont expands Catena Media’s operational footprint in North America to more than 28 US states and Canadian provinces.

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Affiliate Announcements

iGB Affiliate announce One Hundred Shoreditch as new HQ Hotel

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iGB Affiliate announce One Hundred Shoreditch as new HQ Hotel

 

The organising team responsible for iGB Affiliate has announced One Hundred Shoreditch as its new HQ Hotel for February’s event (6-9 February, ExCeL London).

Located in a prominent position on fashionable Shoreditch High Street, One Hundred Shoreditch is an acclaimed independent 258 room hotel offering a choice of places to eat and drink including Seed Library, an attractive rooftop bar and terrace offering panoramic views of the London skyline, a coffee shop, and the Lobby Bar which hosts a curated programme of weekly DJs alongside £10 cocktails. The venue offers five meeting and event spaces including the floor-to-ceiling glass One Hundred Room.

Announcing the new HQ Hotel, iGB Affiliate’s Naomi Barton said: “We were looking for a hotel close to ExCeL and that would connect with the unique personality of the Affiliate community.

“I have to say that One Hundred Shoreditch could have been designed with affiliates in mind! It’s as sassy as hell with great facilities, a roof top bar with amazing views of East London and it’s situated in the social heart of the vibrant East End. The bedrooms and suites provide headspace and calm in contrast to the energy of the ultra-cool hotel bars.

“I am confident One Hundred Shoreditch will resonate with show attendees – it will allow guests to socialise, network and hang out together, continuing the unique iGB Affiliate experience.  We have secured 150 rooms which will be allocated on a first come, first served basis, so book now and don’t miss out on the chance to be with your peers and friends!”

She added: “The 2024 edition of iGB Affiliate will be the last held in London prior to our relocation to Barcelona the following year. As a consequence, there will be an iGB Affiliate ‘Farewell to London’ party like no other and we will be celebrating alongside our sister show ICE to ensure that we deliver something exceptional. The farewell party, iGB Affiliate Awards and our new Hotel HQ are all part of the social and networking opportunities which are pivotal to the show experience and make iGB Affiliate so special”.

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Offering comprehensive coverage on all aspects of the gaming sector, our daily posts include online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

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