News
Success in Manila for SiGMA Roadshow
Success in Manila for SiGMA Roadshow
First leg of global tour a resounding success
SiGMA Roadshow has hosted the first event on the 2019 global tour in Manila, Philippines. The first leg of this premier networking event was held from March 21st to 22nd, bringing together suppliers, affiliates and operators to forge new relationships in the fast-growing Asian market.
Eman Pulis, SiGMA’s founder and CEO, commented, “We came to Manila first of all to learn more about this vibrant city and the government’s initiatives through PAGCOR for the Asian region. New friendships were born and strategic partnerships cemented in this vibrant region!”
Held at the luxe Shangri-La at the Fort hotel in Manila’s Bonifacio Global City area, the buzzing financial and business metropolis connected some of the top western suppliers with a total of 400 premium Asian affiliates and operators.
The two-day event provided top-notch conferences and a plethora of new opportunities for handshake deals in the fast-growing Asian market, opening doors to favourable business circumstances for European operators and suppliers looking to tap into Asia.
“I really like the work SiGMA is doing, you guys produced a great three-day-event in Manila, both business and party-wise!” enthused Oron Barber, CEO and Founder at CoinPoint Group.
The elite event was made possible through the generous affiliate hosts: FavBet, Hero Gaming, Glitnor Affiliates, Posh Friends, Royal Panda and Wunderino, and operator hosts: Bit8, Elite translations, G8C, Hacksaw Gaming, Helio Gaming, Tripleone and Scout Gaming, as well as support from sponsors ShellPay, Inome88, and HasTraffic.
Following a series of well-attended conferences, delegates were treated to a series of lavish, no-expense-spared dinners and a chance to explore the city for some after-dark fun, securing just the right balance between work and play.
Rene Robitza, Head of Affiliates at Glitnor, had high praise for SiGMA, saying, “The choice to host the conference in Manila was the best decision ever. Fantastic organisation from SiGMA, we made contacts we would never have met in Europe and countless new opportunities. Pretty sure Glitnor Affiliates will host again. Well done SiGMA!”
As with past editions, every consideration was given to providing an optimal experience for VIP’s hoping to forge solid connections within the iGaming and blockchain circle.
Riko Tanaka, CMO at LuckyNiki had this to say about the event: “Thanks for organising a great event. It was super useful for us. LuckyNiki will definitely be a sponsor for the next event.”
“It was an excellent event, with insightful discussions on the Asian market and lots of networking opportunities. Definitely worth attending!” said James Camilleri, Head of Sales and General Manager at Scout Gaming.
SiGMA will continue its winning streak as it embarks on the next leg of its tour in June, taking in the best of New Jersey, before rounding off the iGaming calendar with Lagos & Nairobi and Lima later on in the year.
Registration for operators and affiliates is currently up and running, for more information please contact Bekki on [email protected] or go here to register as an operator or here to register as an affiliate.
Affiliate Success
ReferOn Shortlisted for “European Corporate Services Supplier” Category at EGR EUROPE Awards 2026
ReferOn, the next-gen affiliate management platform, has been named on the EGR Europe Awards 2026 shortlist in the “European Corporate Services Supplier” category, recognising the platform’s solutions that help real operators with their operations and growth.
Continuing 2025’s Momentum
The nomination reflects a busy 2025 for ReferOn, one that was highlighted by significant product updates, rapid growth, and an ascent to becoming one of the most recognised affiliate management platforms in the industry.
Going into the new year, the ReferOn team has ambitious plans to accelerate this positive momentum by scaling alongside its growing partner base with advancements to its product vision around clarity, transparency, and ease of use. The EGR Europe Awards 2026 marks a pivotal start to 2026, and an award win demonstrates that the platform’s direction truly resonates with operators and affiliate managers worldwide.
Refie’s Human Impact
Refie, the platform’s human layer, transcends a mere surface-level companion. It hops around dashboards and workflows, providing relevant assistance, such as fixing reward logic, identifying anomalies, and making suggestions to the user.
In 2026, ReferOn plans to enhance Refie’s functionality with advanced platform gamification, engaging users and transforming how affiliate managers interact with their day-to-day operations. These developments will pave the way for personalised, smart intelligence on the platform and set an industry standard for affiliate tech.
Alex Bukin, General Manager, commented on the nomination and plans for 2026, “ReferOn made great strides in the past year, with major product developments, key recruitments, and a rapidly growing partner base. With this growth, our expectations have risen, and we want to establish ourselves as a platform that accelerates affiliate tech across the board. Being nominated for the ‘European Corporate Services Supplier’ category solidifies our ambition and is a meaningful start to our new year. With Refie driving more innovation, we look forward to driving our goal of transparency, clarity, and customer-facing features even further.”
Conferences
Aff.Tech Wraps Strong ICE & iGB Affiliate, Earns AIBC Eurasia Shortlist
Aff.Tech, the affiliate management platform by GR8 Tech, closed out ICE and iGB Affiliate Barcelona 2026 with over 30 meetings—connecting with new prospects, aligning on growth plans with existing partners, and visiting client booths to celebrate their recent wins firsthand.
Market Signals That Match the Roadmap
Across both events, several themes dominated conversations: AI-driven automation across affiliate operations, heightened focus on compliant and transparent tracking, demand for flexible commission structures, and a clear shift from short-term acquisition toward long-term, value-driven partnerships.
For Aff.Tech, the signals validate recent product direction. Updates showcased at ICE—including new fixed-fee commission plans for tighter budget control, a third-party CRM integration API, and redesigned reporting for real-time performance visibility—speak directly to what operators said they need: infrastructure that supports diversified affiliate ecosystems without the operational drag.
“The conversations at ICE confirmed what we’ve been building toward,” said Mariia Shmelova, CEO of Aff.Tech. “The industry is moving away from short-term acquisition thinking. Operators want partnerships they can measure, manage, and grow over time—and they need platforms that make that sustainable at scale. That’s the direction we’re committed to.”
Industry Recognition Follows
Shortly after the event, Aff.Tech was shortlisted for Best Affiliate Software at the AIBC Eurasia Awards 2026—recognition that aligns with the momentum the team is carrying into the rest of the year.
News
N1 Puzzle Promo by N1 Partners Named Best Advertising and Marketing Campaign at the European iGaming Awards
N1 Partners is proud to announce that N1 Puzzle Promo has been awarded Best Advertising and Marketing Campaign at the European iGaming Awards, recognizing the campaign as one of the most impactful and innovative marketing initiatives in the iGaming industry.
The European iGaming Awards celebrate excellence across the European iGaming industry, honoring companies and projects that demonstrate outstanding performance, creativity, and contribution to the sector.
N1 Puzzle Promo stood out as a large-scale global affiliate marketing campaign that became one of the most visible and performance-driven initiatives in iGaming in 2025. Built around a competitive, leaderboard-based mechanic, the campaign featured a total prize pool of €500,000, with a Robinson R22 helicopter as the ultimate reward. This ambitious concept motivated affiliates worldwide to actively scale traffic and compete for top positions across multiple Tier-1 markets.
The campaign was supported by a strong and continuous online presence throughout the year. N1 Puzzle Promo was actively promoted via leading iGaming media, digital advertising, and social media channels. This ensured consistent 360-degree exposure across all key touchpoints, keeping both existing partners and new affiliates highly engaged. The campaign drove sustained activity across Tier-1 and growth markets, with affiliates increasing their monthly FTD volumes by 150% in 2025 compared to the previous year.
The campaign culminated in a grand final party and winner announcement event in Barcelona, where top-performing partners gathered to celebrate the results together. This transparent and public conclusion reinforced trust, credibility, and community within the affiliate network, transforming months of competition into a shared industry milestone.
“Winning Best Advertising and Marketing Campaign at the European iGaming Awards is a powerful validation of our vision for N1 Puzzle Promo,” said Alexa Bond, Head of Affiliates at N1 Partners. “This wasn’t just a promo, it was a global journey that united partners and drove strong, measurable growth. We’re grateful to our partners and proud to set a new benchmark for affiliate marketing in iGaming.”
This award further strengthens the position of N1 Partners as a team that consistently delivers bold, high-impact marketing solutions and continues to set new benchmarks for affiliate campaigns in the iGaming industry.
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News2 weeks agoN1 Puzzle Promo by N1 Partners Named Best Advertising and Marketing Campaign at the European iGaming Awards
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Press Releases1 week ago
N1 Partners Hosts the N1 Puzzle Promo Grand Final and Reveals the Helicopter Winner at iGB Affiliate 2026 in Barcelona
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Awards2 weeks ago2RBO Affiliates Secures Affiliate Marketing Campaign of the Year at International Gaming Awards 2026
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Conferences4 days agoAff.Tech Wraps Strong ICE & iGB Affiliate, Earns AIBC Eurasia Shortlist
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Affiliate Success4 days agoReferOn Shortlisted for “European Corporate Services Supplier” Category at EGR EUROPE Awards 2026

