Leading iGaming company, Zeus Gaming has launched its new affiliate marketing programme, Bolt Affiliates in partnership with MAP, the fastest growing iGaming affiliate software.
BoltAffiliates.com has a strong portfolio of brands operated across multiple platforms including Jumpman Gaming and Nektan, with more brands due to launch soon.
The PR head of Bolt Affiliates stated “Bolt Affiliates currently operates four top converting brands, namely MoneyReels.com, RoseSlots.com, CloverCasino.com and EgyptSlots.com with three more brands joining the network soon. We, therefore, needed an affiliate marketing software that has a robust tracking system and multi-level campaign support. We are excited about this partnership with MAP that has all the features to fulfil all our requirements.”
They further added “To celebrate the launch of our affiliate program we are offering a special introductory offer of 50% Revenue Share for all affiliates across all our brands with no negative carry over and no bundling of payments.”
Speaking about the brands he said “Money Reels and Rose Slots casino have a fantastic collection of games by the leading game providers in the industry. The casinos are powered by Jumpman Gaming and offers a welcome bonus of up to 500 Free Spins on 1st deposit”
These brands perform particularly well on mobile, with their extremely fast loading and responsive design. These brands are perfect for UK affiliates, and whilst they may be new we can see that the conversion and LTV’s metrics are on par with the very top brands.
Clover Casino and Egypt Slots are powered by Nektan and features games from industry giants such NetEnt, Microgaming, NYX, IGT and many more. In addition, it has a fantastic collection of live dealers’ games powered by Evolution. Both of these brands lead with generous no deposit offers (10 Free Spins on Cleopatra – No Deposit Required for EgyptSlots.com and 20 Free Spins on Finn & Swirly Spin – No Deposit Required for CloverCasino.com). This is then followed up by very appealing deposit welcome packages to convert players. These Nektan powered brands will accept players from UK, Germany, Canada, Sweden, Norway, Finland, Ireland and New Zealand and allows players to play in a range of currencies and languages.
About Bolt Affiliates:
Established in 2018, Bolt Affiliates is brought to you by UK-based iGaming company, Zeus Gaming which is owned by industry experts with more than 10 years of experience in online marketing of gaming brands. Created with a vision of being the most transparent and generous affiliate network, Bolt Affiliates currently features four top converting brands powered by reputed gaming providers. The affiliate programme offers an introductory commission of 50% rev share with no negative carryover or bundling of site revenues.
For more info: https://www.boltaffiliates.com/
Karhu launches Professional Gambling Affiliates Association
Bojoko’s Chief Business Officer launches industry group with the aim of creating contractual security between affiliates and operators for the first time
Joonas Karhu, Chief Business Officer at Bojoko.com, has launched the Professional Gambling Affiliates Association (PGAA) to help improve the relationship between affiliates and operators and create contractual security for the first time.
Karhu formed the association after becoming concerned with the imbalance in the relationship between affiliates and operators. The PGAA will address this with affiliates coming together as one in order to push for contractual security and fair terms and conditions when promoting operator brands.
At present, there is no contractual security for affiliates who are forced to sign agreements that are one-sided and subject to change at any time. This can see life-time revenues slashed and fees increased with little to no notice.
This is not the case in other B2B industries and makes running an online gambling affiliate business incredibly difficult. Operating an organisation without a secured contract is unsustainable, making it impossible to invest in growth and putting jobs at risk.
The PGAA intends to create a contract that provides the security its members need to be able to promote operator brands now and moving forwards. The contract will be signed by PGAA members and their operator partners.
Bojoko will handle the initial communication between the PGAA and operators, and will also cover the legal cost associated with creating the PGAA contract. This includes any potential reviews or amendments required now and in the future.
Karhu is now calling on affiliates of all sizes to join the Professional Gambling Affiliates Association. Those interested in signing up can do so by requesting to join the dedicated Professional Gambling Affiliates LinkedIn Group here.
Joonas Karhu, Chief Business Officer at Bojoko, said: “The situation online gambling affiliates face is unprecedented when compared with other industries and sectors. Running a business without a secured contract is simply unsustainable and puts organisations and their employees at great risk.
“By creating the PGAA, I hope to be able to provide the contractual security that affiliates need to be able to promote operator brands and be confident that the players they send and the revenues they generate are secured over time.
“I am now calling on all affiliates to join the PGAA and for operators and other industry stakeholders to support the association and its mission to level the playing field for affiliates and to provide the contractual security they need and deserve.”
Tipico U.S. Partners with Income Access for Affiliate Program
Soon to launch New Jersey-facing sportsbook to leverage Income Access’ platform and affiliate management services
Tipico U.S., a division of Tipico Group, one of the largest European sports book operators, today announced a partnership with Income Access, Paysafe Group’s marketing technology and services provider. The partnership will see Tipico U.S. unveil a new affiliate program in New Jersey for its imminently launching sports betting and iGaming brand, which will be managed by Income Access’ team of affiliate marketing experts, while leveraging the company’s technology solution.
Tipico Group, which possesses nearly 15 years of online and retail sports betting experience in Europe, is one of the few operators to use proprietary technology to power its gaming products. Regulated by the New Jersey Division of Gaming Enforcement (DGE), Tipico U.S. will officially unveil its new gaming brand to sports enthusiasts within the state in 2020.
Supporting affiliates with their acquisition and retention efforts is Income Access’ affiliate software, which features comprehensive tracking and reporting tools. As the upcoming Tipico U.S. program will also be managed by the company’s in-house affiliate management team, the brand will benefit from expert knowledge in affiliate recruitment, outreach, maintenance, payments and more.
The launch of the Tipico U.S. affiliate program will enable affiliates to develop and monitor digital marketing campaigns for the international sports gaming and entertainment company. Aiming to engage with active sports bettors, Tipico U.S. is a brand for players who want cutting-edge sports betting experiences. At launch, Tipico will offer simple enrollments via their mobile app, web and desktop platforms, as well as competitive player promotions.
Adrian Vella, Managing Director, U.S. Business at Tipico, said: “We’re thrilled to partner with Income Access and look forward to the great work the company will be able to produce for our team. As part of our U.S. expansion, we’ve made sure Tipico is aligned with the best in the business, particularly those with deep experience in the regulated New Jersey market.”
Keith Gormley, Head of U.S. Marketing at Tipico, added: “This partnership will serve as a key piece in our marketing strategy for both our upcoming launch in New Jersey and our expansion into other regulated markets in the U.S. Through our collaboration, we’re anticipating driving high-quality players into the Tipico sports betting product.”
Tara Wilson, SVP and General Manager at Income Access, Paysafe Group, said: “Sports affiliates will soon be able to promote Tipico, a well-known brand in the gaming industry, thanks to our partnership. Both our platform and management services will help affiliates establish a presence in New Jersey, while also encouraging overall program growth.”
The Lottery Office Launches Affiliate Programme with Income Access
The Lottery Office, Australia’s premier online lottery operator, has announced the launch of its new lottery affiliate programme with Income Access, Paysafe’s marketing technology and services provider. The agreement will see the iLottery brand, which is regulated by the Northern Territory Government of Australia, leverage Income Access’ comprehensive affiliate marketing software to optimise programme growth and increase affiliate partnerships in Australia.
An established brand with over 16 years of experience in the global lottery industry, The Lottery Office employs a unique business model, whereby Australian players are provided with a matching ticket, at the lottery of their choice, for major lotteries across the globe once a ticket is purchased locally. The company’s portfolio includes seven of the world’s biggest lottery brands such as EuroMillions®, EuroJackpot® and US Powerball®.
Part of the Global Players Network Pty Ltd, The Lottery Office is also one of a select group of online lottery operators that are licensed by the Northern Territory Government of Australia to sell tickets to Australians, allowing customers to benefit from international lottery draws.
The integration with Income Access’ award-winning reporting and tracking technology will grant The Lottery Office and its affiliates access to key data and tools that can be leveraged towards their combined digital marketing efforts to maximise overall revenue growth. Furthermore, the platform features state-of-the-art ad targeting capabilities based on geo-location, time of day, device, browser and other criteria.
Qualified partners will benefit from the brand’s in-house affiliate team with the long-standing history and experience required to acquire and retain high-value iLottery players. In addition, affiliates will be compensated through competitive revenue commission schemes.
Jaclyn Wood, CEO at The Lottery Office, said: “The combination of Income Access’ leading affiliate software and dedicated affiliates, who will play an integral role in our advancement, gives us a powerful marketing advantage while aligning with our strategic growth plans.”
Tara Wilson, SVP and General Manager at Paysafe’s Income Access, said: “We’re thrilled to be partnering with a company like The Lottery Office, which has such a strong presence in the Australian online lottery market, in support of its affiliate programme launch. Through our software platform, we will provide essential marketing tools to support both the growth of its affiliate channel, as well as the brand’s overall exposure in Australia’s expanding iLottery market.”
Securing Your Information and Money While Gambling Online
Online gambling is a buzzing option that keeps growing in popularity and value yearly. However, while it has made...
King Billy shortlisted again in the 2020 EGR Operator Awards
You gotta give the King Billy people credit for their choice of “title” for their King: “His Majesty King...
SlotsJudge.com – Your trusted advisor in the world of slots and gambling
Slotsjudge.com is all set to re-launch! Slotsjudge.com was a project initially touted to launch in 2018 but it went...
Qualities of a great affiliate from an operator’s perspective
As the igaming industry continues to grow, innovators everywhere are creating businesses designed to get in on the act....
7 Rules For Online Gambling
Read these 7 tips before you begin to gamble online. 1. The Law There is a reason why this...
Live Dealers Prove Big Draw for Online Casinos
The online casino experience has come a long way in recent years. Gone are the simple and unappealing presentations...
TheBigFreeChipList.com Has Rebranded To Chipy.com
Welcome To TheBigFreeChipList’s New Identity The leading gambling portal, TheBigFreeChipList, has rebranded itself as Chipy.com to better reflect the...
Sports Betting Thriving Despite Lockdown
Wanna Make a Bet? The global pandemic put North American professional sports on the shelf for nearly five months...
The Outlook for UK iGaming Affiliate Marketing in 2021
The iGaming industry can be quite lucrative for affiliates who know how to make the most out of available...
The Growing Canadian Online Gambling Market
All reports suggest that the Canadian online casino market is among the most remarkable in the world. With the...
News4 years ago
Use of Social Media for Online Gambling Affiliates
News2 years ago
Casino Games for Real Money – Choosing One to Play
Affiliate Success4 years ago
Affiliate Interviews: CasinoDaddy (Mathias, Anton, and Erik Joelsson)
Affiliate Announcements1 year ago
How to Stand Out on Georgia’s Profitable Gambling Market? Leading Experts to Discuss Best Practices at Georgia iGaming Affiliate Conference
Affiliate Success4 years ago
Exclusive Interview with Christoph C. Cemper Founder & CEO of LinkResearchTools and Link Detox
News2 years ago
Henrik Persson Ekdahl announces sale of stake in Catena Media
Affiliate Announcements3 years ago
The First AskGamblers Awards Are Here and Awaiting Your Vote
Affiliate Success1 year ago
Boots on the ground: What it’s like being an affiliate in the US sports betting market