Slot-focused programme will comprise of six brands managed through the Income Access platform
Traffic Label, a UK-based firm specialising in the development of comprehensive marketing strategies, has announced the launch of an affiliate programme for its SlotsAffiliates.com network with Income Access, Paysafe’s marketing technology and services provider. Through its integration with Income Access’ affiliate software platform, SlotsAffiliates.com will look to optimise growth and acquisitions across its six network brands.
SlotsAffiliates.com was launched in May 2018, when international white-label gaming software and services provider Nektan partnered with Traffic Label to create a multi-brand network that included SpinSlots, Slotster and JackpotSlot. Since the launch, three more Nektan-powered brands have been added: VIPBet, Royal Bets and Slots Jungle.
Affiliates of SlotsAffiliates.com will access a cutting-edge, slot-focused programme that leverages hundreds of game titles across its current collection of brands. Between its catalogue of classic casino games and partnerships with leading developers such as Microgaming, NetEnt, Evolution and Nektan, SlotsAffiliates.com offers a diverse gaming experience that supports robust marketing initiatives.
SlotsAffiliates.com will provide dedicated affiliate management support to help affiliates navigate the array of marketing materials and understand how each can be utilised to maximise conversions. Through this support, affiliates will also receive guidance on how to optimise their use of the Income Access platform by monitoring programme performance and evaluating strategic insights that can inform future marketing campaigns.
Upon approval to the programme, new affiliates will be placed on a revolutionary, unique 100% revenue share commission structure for the first three months. With that, affiliates will have the potential to negotiate future CPA and/or hybrid deals. SlotsAffiliates.com is also bolstered by expedited affiliate payments and strong conversion rates for clicks/first time depositors (FTDs) as well as registrations/FTDs. Further details can be found at SlotsAffiliates.com.
Through diverse brand offerings with distinct focuses, which include larger jackpots and VIP programmes, Traffic Label and SlotsAffiliates.com ensure that players have access to a wide variety of bonus features.
Oded Keinan, Founder of Traffic Label, said: “Our primary focus was to gain the trust of our affiliates while allowing them to use a familiar platform. Income Access was the obvious choice and we believe this was the right one based on the support we received thus far. We have also decided to offer affiliates an unusual sign-up offer for three months so that they can maximise their return, while building a relationship with our affiliate managers.”
Tara Wilson, General Manager at Income Access, Paysafe Group, said: “Traffic Label has brought together an impressive collection of brands and product offerings, which Income Access is very proud to be associated with. We look forward to watching SlotsAffiliates.com grow as they continue to provide affiliates with the opportunity to collaborate with a comprehensive network of brands.”
To learn more about the SlotsAffiliate.com programme, contact Traffic Label.
About Traffic Label:
At Traffic Label we have an incredible zeal for what we do and always have since 2006. Caring deeply about every project we work on; whether it’s improving your search rankings or crafting an entire marketing strategy from the ground up. We can interlace the very best elements of SEO, PPC, social media, and search-optimised web design into a powerful combination, ensuring sustained success. The commitment of the enthusiastic staff in our St. Albans office has powered prime search positions for numerous clients, ranging from tiny startups to huge global organisations.
About Income Access:
Founded in 2002, Income Access is a digital marketing and technology company with an independent affiliate network. It specialises in providing affiliate marketing and digital marketing solutions to regulated iGaming, lottery, land-based casino and financial trading companies. Through its award-winning marketing software and a partnership-centric approach, Income Access delivers comprehensive data and strategic insight on marketing campaigns across all digital and offline channels.
In September 2016, Income Access was acquired by Paysafe Group, the company behind the digital wallet brands NETELLER and Skrill. Income Access is partnered with over 300 brands worldwide. These include: Betfred, Bet Victor, BGO Group, Caesars Interactive, Danske Spil (Danish national lottery), ETX Capital, GAIN Capital, IGT’s Lottomatica, Ladbrokes Coral, Jackpotjoy, Michigan Lottery, Pennsylvania Lottery, Pinnacle, Sportingbet, Tote Ireland, and TwinSpires.
Paysafe’s Income Access wins ‘Best Tech for Affiliates’ 2022 iGB Affiliate Award
Income Access platform recognized as the leading software solution for global iGaming affiliate marketers at industry awards in London
Paysafe, a leading specialized payments platform, today announced that Income Access, its marketing technology and services provider, won in the ‘Best Tech for Affiliates’ category at the 2022 iGB Affiliate Awards, held last night at the Troxy, in London, U.K.
Taking place during this week’s ICE London and iGB Affiliate London conferences, the iGB Affiliate Awards recognized the affiliate marketers, affiliate managers, operators and software providers like Income Access that have excelled in the global affiliate space over the last 12 months. Income Access’ ‘Best Tech for Affiliates’ iGB Affiliate award follows a series of major affiliate-focused upgrades to the company’s turnkey multi-channel tracking and reporting platform.
Among 30+ unique reports, the platform’s key reports were enhanced in 2021 through 2022 to optimize the user experience (UX) for affiliates while increasing transparency on data and performance metrics. Other tech enhancements included a move to the cloud to improve response times for affiliates and facilitate scalability for the future.
Affiliate payments were also streamlined through a platform integration with Paysafe’s Skrill digital wallet, with the addition of multiple new currencies.
Income Access continued to strengthen the Income Access Network, the iGaming industry’s longest-serving independent affiliate network. Over the last 12 months, multiple new brands serving a diverse range of iGaming verticals and markets integrated with the Network, and its affiliate membership expanded by 1,000+.
Geoff Smorong, Vice President of Operations at Paysafe’s Income Access, said: “Whether it’s our affiliate platform, the Income Access Network, or our affiliate management services, affiliates are at the heart of everything we do at Income Access. We’re therefore delighted to see our software development and technology honoured at the iGB Affiliate Awards.”
Zak Cutler, CEO of North America iGaming at Paysafe, commented: “Affiliates play an instrumental role in player acquisition for iGaming brands and have helped drive the growth of our wider industry. Given the affiliate channel’s importance, this award is a huge achievement for Income Access, reflecting the innovation, hard work and dedication of their entire team.”
Frapapa Launch New Affiliate Program with Income Access
Income Access is thrilled to announce their partnership with Frapapa, in addition to the launch of their new affiliate programme! Frapapa is an exciting new sportsbook and casino platform focused on the expanding Nigerian market.
We will be providing our industry-leading affiliate marketing tracking platform solution to Frapapa, as well as launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with 19 years of experience in the industry.
Frapapa is a new sports betting and casino platform that is targeting the growing Nigerian market. They offer access to betting on all your favourite sports, including football, basketball, and rugby. In addition, they have a variety of casino games for their players, along with live and virtual games to play and bet on.
Their platform is easy to navigate and has several exciting features for sports lovers, to make their experience even more enjoyable! These features include Frapapa’s compact view of all daily events, filters for the market options, and an intelligent arrangement of the various sports to bet on. Despite the brand just barely being a year old, it is already well known to many sports betting fans, due to their exceptional service and amazing offers available.
About Player Opportunities
Frapapa has an array of exciting bonuses for their clients to benefit from, as new players get to take advantage of their 300% welcome bonus up to N300,000. They can even enjoy this offer up to three times! If players miss out on this welcome bonus, they can still claim 75% on the next two deposits made. Frapapa’s players can enjoy the convenience of their mobile app and live support seven days a week. They also offer instant pay-outs and in-play cash out to their users.
Frapapa’s Commission Promotion
With the launch of their affiliate programme, Frapapa is offering a premium-tiered commission deal, where new affiliates who sign up to the programme get a premium revenue share of up to 35%.
OUTLAST DFS Launch New Affiliate Program with Income Access
Income Access is thrilled to announce their partnership with OUTLAST DFS, an exciting Daily Fantasy Sports App that has already launched in multiple states, in addition to the launch of their new affiliate program.
Income Access will be providing their industry-leading affiliate marketing tracking platform solution to OUTLAST, in addition to launching and managing its new affiliate channel. The launch will supply affiliates with a wide range of marketing and analytics tools, flexible commissions, detailed performance tracking and support from a knowledgeable team with nearly 20 years of experience in the industry.
OUTLAST DFS is an innovative Daily Fantasy Sports App that’s launched in 19 states, including: California, Florida, Georgia, Illinois, Kentucky, Minnesota, Nebraska, New Mexico, North Carolina, North Dakota, Oklahoma, Oregon, Rhode Island, South Dakota, Texas, Utah, West Virginia, Wisconsin and Wyoming.
They have three unique games – OUTLAST Over/Under, OUTLAST Survival Pool and Purse, with both an EZ and Pro user interface for all levels of DFS users.
The platform is easy to navigate and has several exciting features for daily fantasy sports lovers to make their experience even more enjoyable! In addition, OUTLAST has the most offerings of player options and props across several sports.
About the Player Promotion
OUTLAST DFS has an array of exciting bonuses for their clients to benefit from, as new players can take advantage of their 100% welcome bonus, matching up to $200 on their first deposit. They also offer a referral program where players and their referral get a $10 credit upon registering. OUTLAST DFS’ players enjoy the convenience of their 24/7 live support, so they can get back to enjoying the game!
OUTLAST Daily Fantasy Sports’ Commission Promotion
With the launch of their affiliate program, OUTLAST is offering a tiered CPA deal, as well as a 3-4% gross entry fee share.
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