Connect with us

Affiliate Success

Affiliate Interviews: Jaume Lopez of Rahapelit-Netissa.com (Epicorns)

Published

on

Jaume Lopez - Epicorns

GAV: Hello Jaume, could you fill out the short form below so our readers can imagine your profile?

Name: Jaume Lopez
Age: 29
Hometown: Viladecans, Barcelona – Spain
Living in: Andorra la Vella – Andorra
Favorite Food: Spanish cusine
Must Read Book: I won’t recommend any since I am not into reading books
Profession/Job title: Online Marketing/CEO at Epicorns

GAV: Hi Jaume, first of all tell us and our readers as well a little bit about yourself, we want to know who Jaume really is? How did your career start in the industry? Since when are you active at rahapelit-netissa.com?

JL: I am born in the metropolitan area of Barcelona, where I studied and got the title of Senior Technician in Administration and Finance. Afterwards I started studying online but at the age of 23 the crisis hit very hard in Spain and it was very difficult to get a good job. I then decided to move to Malta and there is where I started working in the Igaming industry. First, I started working for a very well-known poker/casino affiliate within the Spanish market. 2 years after that, I moved to Cyprus to work as a Head of SEO, where I was working and living for almost 2 years. In Cyprus, I met my better half and we decided to move to Andorra, where we then started doing consultancy and creating affiliate sites, and that’s how our company started.

GAV: We know that you also have an international online marketing company, tell us all about it?

JL: At Epicorns we do a lot of services like SEO, web development, content writing.., but we don’t focus much into selling the services, since our main income nowadays is affiliate marketing and lead generation. We currently have over 150 websites in 11 different languages.

We are growing fast, and now we are in total 9 employees, plus more or less same number of freelancers (mainly for content). All of us work from home in different locations: India, Spain, Finland, Sweden, Andorra, Colombia..

GAV: Since there are thousands of websites and portals in this niche out there, where do you think rahapelit-netissa.com stands now and what is that plus that the other portals don’t have?

JL: With no doubt, I will say the variety of the content, we talk about betting, lotteries, casinos, poker and basically whatever that is considered gambling. That makes rahapelit-netissa.com a site for all kind of gamblers.

GAV: Which markets do you target with your site and why?

JL: We target mainly Finland since the site is just in Finnish at the moment.

We created the site since we saw that there was a gap. The market either targets betting, poker or casino.. all by separate. Since Finnish people are “gamblers by design” they basically like all kinds of games, and that’s where rahapelit-netissa.com stands out.

GAV: How do you see the online casino market/industry at this moment?

JL: It is still a quite new industry, especially in some locations and markets. In places like UK or Sweden the market is more mature and you can see that the game is very different.

What I noticed, is that there is a lot of new casinos, every time more, which is making the value player way lower and the quality of the support, CRM.. it’s every time lower and lower.

I think that this is happening because the big players in the industry makes money from TV ads, sponsors and so on, and they don’t take care much about the affiliates, that’s why so many new casinos are coming to fill this gap.

GAV: In your opinion what are the strong points of rahapelit-netissa.com and what makes it stand out from the other niche websites?

JL: The variety, you can find everything in one place and that makes it unique.

GAV: We have surfed your website and found some great quality content. Are you writing it by yourself or do you have a team of people writing for you?

 

rahapelit-netissa.com

 

JL: Thanks for noticing! Yes, we have a small team of freelance content writers, in addition to that my partner Nina Sparv is also writing and over checking that all content is properly written and placed in the website.

GAV: How about the online marketing and SEO of your websites, how many team members do you have, let us in on a new trend that you guys are following?

JL: In the marketing part of the company we are 3 people, and we basically divide our job by markets or countries. We don’t follow any strategy, we´re just focusing on to keep growing the sites with good content and get links from reliable sources. Like this you will always grow progressive, and with less risk than when using more aggressive techniques.

GAV: How do you manage to keep all the websites fresh and relevant, when a lot of fluffy and nonsense appear on the Internet non-stop?

JL: We have content writers. Before they were not experts in the area, but after writing tons of content about our industry they already became experts. Which is very important to keep the site fresh and with interesting content.

GAV: We are pretty convinced that you receive messages from Affiliate Managers on a daily basis showcasing their best products. You, of course select them by the brands they work with. What are your thoughts on how a real Affiliate Manager-Affiliate relationship should be built, and how not?!

JL: In here I think the volume and the size of the affiliate influences a lot. It´s not the same, a relationship with a startup than with a big corporation.

In our case, we love the affiliate managers that help us grow, check how to improve conversions, how we can bring more traffic…

GAV: How do you see the future of the online casino/gambling industry? For instance, will it become a truly global phenomenon?

JL: I think it will always exist, and every time I think it will be more regulated in the countries.

Regarding global.. I think it is already, and most of the world still didn’t even start gambling online, so in few decades I am sure it’s going to be truly a global business.

GAV: Tell us one change that you want to see in the online casino industry?!

JL: There are a lot of things, especially regarding the regulations. But the one I am going to say, is “trust”. Nobody trusts the business fully yet, we look like a bunch of scammers that do weird things, banks don’t give you credits, countries check what you are doing because it can be “suspicious”, most of online casinos are located in countries where gambling is illegal so you have to hide that you work on that…

I don’t think our business is what the rest of the world thinks, but that will take a lot of time to change.

GAV: Do you have any advise you would like to offer to newbies who are looking to venture into this majestic industry!?

JL: Take it easy and learn on the way. At the beginning invest in time, not in money and when you have a better understanding, then start investing in it. It’s not rocket science, but it needs patience and knowledge.

GAV: How about iGaming/online casino or affiliate conferences, do you attend any of them? If so, which one is your favorite and what is your most fun experience?

JL: I start going to conferences last year, so I didn’t go much. Since I don’t have much experience I can’t say which one is the best, probably in 1-2 years I will be able to answer that question better.

GAV: What do you think the chances are for Eastern Europe to become a potential gaming hotspot in the near future? Where do you think the region must improve upon?

JL: I think it will become a gaming hotspot, now everybody is in the Nordics and UK, once these markets are completely saturated, people will start looking more and more into the opportunities in other countries, especially in Europe.

GAV: Where would you like to travel in Eastern Europe, any favorite country or region?

JL: I would like to travel to Romania since I’ve never been there. My favorite country (from where I´ve been before) would be Poland, and my favorite city is Budapest.

GAV: Where you wouldn’t want to travel in Eastern Europe 🙂 ?

JL: Since I love travelling I would love to travel everywhere!

GAV: How about a favorite celebrity or a mentor, do you have one?

JL: I don’t have a favorite celebrity, but mentors fortunately I had a lot, so I can’t mention just one.

GAV: Tell us your opinion about the Gambling Affiliate Voice?

JL: I think it’s a great online magazine, the industry is growing and we need more sources to be aware of what’s going on in the market and thanks to GAV we are always updated.

GAV: Jaume, thank you for your time and interest, we wish you guys all the best!

 

If you would like to suggest subjects for future affiliate interviews, send your suggestions to: [email protected]

Affiliate Success

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards

Published

on

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards

 

Casino Guru is proud to announce that it has won the Safer Gambling Initiative of the Year at the iGB Affiliate Awards 2025, for a third consecutive year.

The distinction further highlights the company’s commitment to building a sustainable future for the gambling industry, not only through its dedication to providing players with the most complete, real-time-updated database of online casinos curated by trained experts, but also through its efforts to influence business standards and responsible practices across the sector.

As a leader in informed play, Casino Guru has dedicated a significant portion of its time and efforts to building a casino database that uses safer gambling as one of its core metrics for assessing a brand’s reliability, sustainability, and treatment of customers.

Casino Guru’s Head of Sustainable and Safer Gambling, Šimon Vincze, was excited to share his appreciation for the award: “As someone closely involved in responsible gambling and safer play at Casino Guru, I can say this award is a true testament to our work. We’ve worked tirelessly to leverage our market position to produce tangible outcomes in terms of awareness and impact of safer gambling practices, player complaints, and the availability of blocking software. We are a trailblazer in safer gambling among affiliates, but collaboration with other like-minded companies has enabled us to stay at the forefront.”

Casino Guru could not be prouder of this moment, which once again reinforces the company’s leadership in helping to set safer gambling standards industry-wide.

Daniela Sliva, Public Relations and Creative Projects Director, commented on the distinction: “Winning the Safer Gambling Initiative of the Year for a third consecutive time was an emotional moment and a well-deserved one. Casino Guru has worked tirelessly to establish itself as a leader in promoting sustainable and responsible play. We truly believe we are setting new standards for responsible gambling, not just within the affiliate space, but across the wider industry. Our company ethos places safer gambling at the heart of everything we do, from our Complaint Resolution Center to the Safety Index, and especially through initiatives like the Casino Guru Awards, which further reinforce this commitment.”

Among the achievements that Casino Guru has to be proud of are the Casino Guru Awards, which have established clear competitive guidelines for safer and responsible gambling and distinguish companies that adhere to the Casino Guru’s ethical guidelines and best practices.

Furthermore, Casino Guru established the Gamtegrity platform, which reunites all of the company’s safer gambling projects in one place.

Among Casino Guru’s notable achievements are the Casino Guru Academy, which offers upskilling programs with a focus on responsible gambling, the Global Self-Exclusion Standards Initiative, an active list of partners with some of the leaders in the responsible gambling space, including Mindway AI, and much more.

“An industry-wide commitment to responsible gambling is not only possible: it’s within reach. Casino Guru’s achievement at the iGB Affiliate Awards 2025 is yet another reason for us to double down on our efforts and work even harder to make this vision a reality,” Silva concluded.

Continue Reading

Affiliate Success

Casino Guru brings home ‘Casino Affiliate of the Year’ accolade at SBC Awards Europe

Published

on

Casino Guru brings home 'Casino Affiliate of the Year' accolade at SBC Awards Europe

 

The SBC Awards Europe have crowned winners across dozens of categories during the June 12 event at the Hilton Malta in San Ġiljan, Malta, featuring 400 guests, and some of the industry’s best and brightest.

As SBC Awards Europe sought to distinguish the best operators, affiliates, suppliers, payments and game developers across the European sports betting & gaming industry, Casino Guru is proud to announce that the company has won the ‘Casino Affiliate of the Year’ accolade, a distinction that has exemplified the hard work that the team behind the project have put into creating the world’s most complex casino gaming resource.

Casino Guru overcame a competitive field of contestants, proving once again that the company is committed to maintaining its status as a leader in helping players make informed decisions.

Besides developing a highly effective Safety Index that combines big data with human expertise, Casino Guru has also become a foremost authority on complaint resolutions within the iGaming sector, having returned more than $40,000,000 to players, and thus establishing the website as more than an affiliate.

Commenting on this distinction, Casino Guru Daniela Sliva, PR & Creative Projects Director at Casino Guru said: “Winning the SBC Awards Europe in the ‘Casino Affiliate of the Year’ category further reaffirms Casino Guru’s status as the leading authority in complaint resolution, casino evaluation, and helping players make committed decisions. Our brand holds a 360-degree view of the iGaming sector in which we operate, incorporating responsible gambling, a proactive approach, and an uncompromising commitment to stringent evaluation criteria.”

Casino Guru has consistently built an affiliate model that goes beyond simple deal-making, placing an uncompromising focus on players and helping them make informed decisions.
Furthermore, Casino Guru has repeatedly strengthened and enhanced its reviewing practices to guarantee fair general terms and conditions, as well as bonus terms and conditions that benefit the players.

Casino Guru is an outlier in the industry by proactively reaching out to casinos and encouraging them to improve their terms and conditions in order to ensure that players are playing safely and responsibly.

The latest win at the SBC Awards Europe is yet another testament to the tireless efforts dedicated to making iGaming safer for players every day.

Continue Reading

Affiliate Success

ReferOn Wins Prestigious “Rising Star Provider of the Year” Category at the AffPapa Awards 2025

Published

on

ReferOn Wins Prestigious “Rising Star Provider of the Year” Category at the AffPapa Awards 2025

 

‍ReferOn, a state-of-the-art affiliate management system, has won the “Rising Star Provider of the Year” title at the 2025 AffPapa Awards — a milestone that recognises the platform’s bold innovation and rapid growth in the affiliate tech space.

This award reflects ReferOn’s ability to deliver fast, transparent and scalable affiliate solutions that answer key industry demands. The category highlights the best rising companies in the iGaming and affiliate marketing industries, celebrating innovation and problem-solving solutions.

The AffPapa Awards is an annual event that recognises greatness in iGaming. The ceremony  celebrates developments and innovations among affiliates, operators and B2B providers who have raised the bar and set new standards.

Vladyslav Bondarenko, ReferOn’s Head of Product, commented on the achievement, “ReferOn wasn’t built to impress, it was built to solve. From day one, we challenged how affiliate platforms should work, look and feel — because the existing ones simply didn’t. More than a win, this award highlights the value of asking the right questions and building with purpose.”

2025 has been a crucial year for ReferOn, with the company receiving widespread industry recognition and implementing core product developments. Heading into Q3 and Q4, ReferOn is preparing a range of new features and enhancements focused on elevating the user experience and streamlining affiliate operations. The team will travel to iGB Live in London this July ready to share what’s next, meet with partners and discuss how ReferOn is refining affiliate management.

Continue Reading

Latest News

New Sponsorship Opportunities Announced for the EEGS Affiliate Conference New Sponsorship Opportunities Announced for the EEGS Affiliate Conference
Conferences3 days ago

New Sponsorship Opportunities Announced for the EEGS Affiliate Conference

  The EEGS Affiliate Conference, now in its 4th edition, is pleased to announce the launch of new sponsorship opportunities....

Let’sBet Partners with NetRefer for its Affiliate Marketing Platform Let’sBet Partners with NetRefer for its Affiliate Marketing Platform
Affiliate Program News5 days ago

Let’sBet Partners with NetRefer for its Affiliate Marketing Platform

  Emerging US sportsbook operator Let’sBet has partnered with NetRefer, the industry’s leading data-driven, AI-powered affiliate marketing platform, to support...

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards
Affiliate Success6 days ago

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards

  Casino Guru is proud to announce that it has won the Safer Gambling Initiative of the Year at the...

The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible? The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible?
News6 days ago

The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible?

  Ethics is one of the most important issues in the world of online gambling affiliates. Many gamblers wonder if...

Blask wins Best Tech at iGB Affiliate Awards 2025 Blask wins Best Tech at iGB Affiliate Awards 2025
Awards1 week ago

Blask wins Best Tech at iGB Affiliate Awards 2025

  Blask, the data-driven analytics ecosystem transforming iGaming oversight, has been named ‘Best Tech’ at the prestigious iGB Affiliate Awards...

EEGS Affiliate Conference Returns - Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe EEGS Affiliate Conference Returns - Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe
Conferences2 weeks ago

EEGS Affiliate Conference Returns – Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe

  Building on the success of previous years, the EEGS Affiliate Conference is set to host its fourth edition, reaffirming...

Discover Affigates: BetConstruct's Innovative Affiliate Network for the iGaming Sector Discover Affigates: BetConstruct's Innovative Affiliate Network for the iGaming Sector
Affiliate Announcements2 weeks ago

Discover Affigates: BetConstruct’s Innovative Affiliate Network for the iGaming Sector

  Industry powerhouse BetConstruct is announcing the official launch of Affigates, a full-scale affiliate ecosystem that is set to redefine...

Affilka by SOFTSWISS Unveils Updates for Affiliates Affilka by SOFTSWISS Unveils Updates for Affiliates
Affiliate Announcements2 weeks ago

Affilka by SOFTSWISS Unveils Updates for Affiliates

  Affilka by SOFTSWISS, an award-winning affiliate management software platform, has announced a suite of new product updates for the...

Checkd Dev Launches New Affiliate-Focused AdTech Product Powered by BRUNO Platform Checkd Dev Launches New Affiliate-Focused AdTech Product Powered by BRUNO Platform
News2 weeks ago

Checkd Dev Launches New Affiliate-Focused AdTech Product Powered by BRUNO Platform

  Checkd Dev, part of the award-winning Checkd Group, has unveiled a cutting-edge addition to its suite of betting technology...

North Star Network acquires BasketUSA.com and BasketEurope.com North Star Network acquires BasketUSA.com and BasketEurope.com
News2 weeks ago

North Star Network acquires BasketUSA.com and BasketEurope.com

  North Star Network (NSN) is pleased to announce the acquisition of BasketUSA.com and BasketEurope.com, two of the leading basketball...

Trending

Offering comprehensive coverage on all aspects of the gaming sector, our daily posts include online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - GAV is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania